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All Journal Jurnal Mirai Management Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal Jurnal Ilmiah Edunomika (JIE) SOLUSI Jurnal Pengabdian Masyarakat J-LEE - Journal of Law, English, and Economics Jurnal Pengabdian Masyarakat Indonesia Sejahtera Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Ardhi: Jurnal Pengabdian dalam Negri
Widadi, Budi
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Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Pengaruh Literasi Keuangan dan Inklusi Keuangan pada Kinerja UMKM di Kabupaten Banyumas Widadi, Budi; Yuttama, Faizal Rizky
Jurnal Mirai Management Vol 9, No 2 (2024)
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v9i2.7530

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh literasi dan inklusi keuangan terhadap kinerja usaha mikro, kecil dan menengah (UMKM) di kabupaten banyumas. UMKM memiliki peran penting dalam perekonomian lokal, namun seringkali menghadapi tantangan dalam pengelolaan keuangan yang berdampak pada kinerja mereka. Literasi keuangan yang tinggi diharapkan dapat meningkatkan pemahaman pelaku UMKM mengenai pengelolaan keuangan, investasi dan pemanfaatan produk keuangan. sementara itu, inklusi keuangan yang baik memungkinkan UMKM mengakses sumber daya keuangan yang lebih luas, sehingga dapat mendukung pertumbuhan dan keberlanjutan usaha. Metode penelitian yang digunakan adalah survey dengan kuesioner yang dibagikan kepada pelaku UMKM di kabupaten banyumas. Hasil penelitian menunjukkan bahwa baik literasi keuangan maupun inklusi keuangan memiliki pengaruh positif dan signifikan terhadap kinerja UMKM. Temuan ini menekankan pentingnya program edukasi dan peningkatan akses layanan keuangan bagi pelaku UMKM guna meningkatkan daya saing dan kontribusi terhadap perekonomian daerah. Penelitian ini diharapkan dapat memberikan rekomendasi bagi pemerintah dan pemangku kepentingan dalam merumuskan kebijakan yang mendukung pengembangan UMKM di kabupaten banyumas. Keywords: Literasi Keuangan, Inklusi Keuangan, Kinerja, UMKM
Enhancing Consumer Brand Engagement in Social Media Marketing for Wedding Organizer Services Salsabela, Riska Nadiya; Widadi, Budi
JURNAL ILMIAH EDUNOMIKA Vol 8, No 4 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i4.16177

Abstract

This study aims to examine the impact of Value Co-Creation on Consumer Brand Engagement within the context of social media marketing for wedding organizer (WO) services. The sample was selected using purposive sampling, with a total of 120 respondents who are WO service users and active on social media. The data analysis technique employed is Structural Equation Modeling (SEM) using the AMOS software, and data was collected through a questionnaire. The findings reveal that five hypotheses have a positive and significant influence: entertainment on value co-creation, interactivity on value co-creation, EWOM on value co-creation, trendiness on value co-creation, and value co-creation on consumer brand engagement . However, one hypothesis, concerning customization's effect on value co-creation, was found to be insignificant.
Enhancing Consumer Brand Engagement in Social Media Marketing for Wedding Organizer Services Salsabela, Riska Nadiya; Widadi, Budi
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 4 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i4.16177

Abstract

This study aims to examine the impact of Value Co-Creation on Consumer Brand Engagement within the context of social media marketing for wedding organizer (WO) services. The sample was selected using purposive sampling, with a total of 120 respondents who are WO service users and active on social media. The data analysis technique employed is Structural Equation Modeling (SEM) using the AMOS software, and data was collected through a questionnaire. The findings reveal that five hypotheses have a positive and significant influence: entertainment on value co-creation, interactivity on value co-creation, EWOM on value co-creation, trendiness on value co-creation, and value co-creation on consumer brand engagement . However, one hypothesis, concerning customization's effect on value co-creation, was found to be insignificant.
IMPROVING PERFORMANCE WITH THE SUPPORT OF ISLAMIC LEADERSHIP AND ISLAMIC WORK MOTIVATION TO SYARIA BANKING EMPLOYEE IN PURWOKERTO Yadi Fakhruzein Terang Jaya; Budi Widadi
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Islamic banking requires a strong organizational foundation in order to survive in the increasingly tight competition of the banking industry. This study uses primary data and secondary data in the form of information from published journals, websites or other media. The research sample includes employees of Purwokerto Islamic Banking who have worked for 2 years. The technical analysis in this study was carried out using descriptive analysis and Structural Equation Modeling or SEM (Structural Equation Modeling) then hypothesis testing was carried out. The results of the hypothesis testing stated that Islamic leadership had no effect on employee performance, Islamic organizational culture had a positive effect on employee performance, Islamic leadership had a positive effect on Islamic organizational culture, Islamic leadership had a positive effect on Islamic work motivation, Islamic organizational culture had a positive effect on Islamic work motivation and Islamic work motivation had a positive effect on employee performance. Based on the results of the Sobel Test, Islamic work motivation mediates the effect of Islamic leadership on employee performance but Islamic organizational culture does not mediate the effect of Islamic leadership on employee performance. Islamic work motivation mediates the effect of Islamic organizational culture on employee performance while Islamic organizational culture mediates the effect of Islamic leadership on Islamic work motivation. Keywords: Islamic work motivation, Islamic organizational, Islamic leadership, Syaria Banking
Penguatan Pendidikan Karakter Melalui Edukasi Literasi Keuangan untuk Remaja Sekolah Menengah Faizal Rizky Yuttama; Budi Widadi
ARDHI : Jurnal Pengabdian Dalam Negri Vol. 3 No. 3 (2025): June : ARDHI : Jurnal Pengabdian Dalam Negri
Publisher : Asosiasi Riset Pendidikan Agama dan Filsafat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/ardhi.v3i3.1135

Abstract

The purpose of this community service activity is to improve the knowledge of SMA Islam Andalusia Banyumas students about finance and teach them to use money wisely and independently starting from adolescence. The results showed that most students did not understand the basic concepts of financial literacy, such as the difference between needs and wants, budgeting, and the importance of saving. The training was conducted in one day with a participatory education approach. This method includes providing materials, group discussions, budgeting simulations, and individual reflections. This activity was attended by 80 students. The assessment results showed an increase in the average score from 52.4 in the pretest to 81.1 in the posttest. This activity also showed high active participation, with more than 88% of students actively involved in discussions and group assignments. This training proves that an experience-based approach can effectively improve students' understanding and awareness of personal financial management. Financial literacy instilled since high school has the potential to form a character of thrift, responsibility, and independence in facing future financial challenges
Co-Authors Alfizi, Alfizi Arif Setia Sandi A. Bambang Sumantri, R Bagus Deny Nugroho Triwibowo Faizal Rizky Yuttama Fania Mutiara Savitri Iin Dyah Indrawati Iis Setiawan Mangku Negara Puspita Lianti Putri Putri, Puspita Lianti Salsabela, Riska Nadiya Yadi Fakhruzein Terang Jaya