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All Journal Prosiding Temu Profesi Tahunan PERHAPI JPEKA: Jurnal Pendidikan Ekonomi, Manajemen dan Keuangan International Journal of Business, Law, and Education Journal Koperasi Dan Manajemen Nusantara Economics and Entrepreneurships Journals IJHABS
Ismawati, Lilik
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Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Neuroscience Social Sciences Other

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Journal : IJHABS

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The Influence of Human Resources on MSME Export Capability with Digital Competence as a Mediating Variable: Study on the Manufacturer of Pot Growing Balls (Bobupot), Green Galeria Indonesia Surabaya, and Terracotta Pots UD Gerabah Merah Malang Ismawati, Lilik; Sudarmiatin; Handayati, Puji
International Humanity Advance, Business & Sciences Vol 2 No 3 (2025): January
Publisher : PT Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/ijhabs.v2i3.516

Abstract

This study aims to analyze the influence of human resources (HR) on the export capabilities of Micro, Small, and Medium Enterprises (MSMEs) with digital competence as a mediating variable. The study focused on two MSMEs producing crafts, namely the producer of Bola Tumbuh Pot (Bobupot) Green Galeria Indonesia from Surabaya and the producer of terracotta pots UD Gerabah Merah from Malang. The research method used is a quantitative approach with the Structural Equation Modeling-Partial Least Square (SEM-PLS) analysis technique. Data were obtained through questionnaires distributed to 97 respondents who were employees of the two MSMEs. The results of the study indicate that: (1) The quality of HR has a positive and significant effect on digital competence with a path coefficient of 0.683 (p <0.001); (2) Digital competence has a positive and significant effect on export capability with a path coefficient of 0.572 (p <0.001); (3) The quality of HR has a direct effect on export capability with a path coefficient of 0.317 (p <0.05); (4) Digital competence is proven to significantly mediate the relationship between HR quality and export capability with a partial mediation effect of 0.391 (p<0.01). This study provides theoretical and practical implications for HR development in the MSME sector, especially in increasing export capability through the development of digital competence.
Co-Authors Agus Hermawan Arief Noviarakhman Zagladi Eko Juni Wahyudi Fanteri Aji Dharma Suparno Ludi Wishnu Wardana Madziatul Churiyah Puji Handayati Sudarmiatin Wibowo, Nyuherno Aris