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All Journal Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT International Journal of Business Studies Jurnal Multidisiplin Sahombu Jurnal Ekonomi Bisnis Manajemen dan Akuntansi (Jebisma)
Istikomah, Kartini
Unknown Affiliation
Arts Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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IMPLEMENTASI MODEL PENGEMBANGAN BISNIS BANK PEMBIAYAAN RAKYAT SYARIAH (BPRS) Susilowati, Etty; Istikomah, Kartini; Laksmiwati, Mia; Rolanda, Ivo
Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Vol 5 No 1 (2020)
Publisher : Economic Faculty, Attahiriyah Islamic University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (493.317 KB)

Abstract

Purpose-The purpose of the research is to design the BPRS business model will become a benchmark for the preparation of the Syariah banking operational business framework.Design/methodology/approach-The data collection method is the Questionnaire or Questionnaire method. The study population was BPRS in DKI Jakarta, West Java, and Banten Provinces, the study sample was BPRS Harta Insan Karimah, BPRS Al Salaam, and BPRS HIK Insan Cita. Data is processed using the Structural Equation Model (SEM) analysis method with Smart PLS application.Findings- Product, system and procedure variables, human resources and technology did not have a significant effect while infrastructure and location variables had a significant effect on customer decisions in choosing an SRB service.Implications- Information technology in BPRS must be applied to all business processes in order to face competition and continue to develop in the industrial era 4.0. Keywords: Business Model, BPRS, Information Technology
PENGARUH KUALITAS PRODUK, PERSEPSI HARGA DAN WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN (Studi pada Konsumen Kosmetik Emina di Jakarta Selatan): Universitas Budi Luhur Melindawaty, Miranda; Istikomah, Kartini
Jurnal Ekonomi Bisnis Manajemen dan Akuntansi (JEBISMA) Vol 2 No 1 (2024): Agustus 2024
Publisher : PT. Media Edutama Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70197/jebisma.v2i1.38

Abstract

ABSTRAK Penelitian ini bertujuan untuk menganalisis pengaruh kualitas produk, persepsi harga, dan word of mouth terhadap keputusan pembelian pada produk kosmetik Emina di Jakarta Selatan. Penelitian ini merupakan penelitian kuantitatif. Populasi dalam penelitian ini adalah konsumen wanita pengguna kosmetik Emina di Jakarta Selatan. Sampel yang digunakan dalam penelitian ini sebanyak 100 responden. Penelitian ini menggunakan teknik non-probability sampling dengan metode purposive sampling. Data dikumpulkan melalui penyebaran kuesioner dan diolah menggunakan SPSS versi 22. Hasil penelitian menunjukan bahwa kualitas produk berpengaruh positif dan signifikan terhadap keputusan pembelian, persepsi harga berpengaruh positif dan signifikan terhadap keputusan pembelian, dan word of mouth berpengaruh positif dan signifikan terhadap keputusan pembelian.
Competencies Increase the Value of Job Seekers: a Case for Fresh Graduates Istikomah, Kartini; Suhartono, Suahrtono; Wahyudi, Widi
International Journal of Business Studies Vol 8 No 1 (2024): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v8i1.303

Abstract

The purpose of this study was to determine the direct and indirect effects of formal education and salary variables on time looking for jobs with competence as the intervening variable. This study uses prime data in the form of questionnaires which are distributed to fresh graduate students who have gotten jobs. This study used the intervening regression method with R Studio software to process the data. The research results formal education cannot directly affect the competence of fresh graduate students and can indirectly influence formal education through competence on time looking for jobs. Meanwhile, salary can affect competence directly and have an indirect effect between salary through competence on time looking for fresh graduate student jobs.
The Influence of Product Variety, Service Quality and Price on Purchasing Decisions (a Case Study on Customers of Miniso Central Park Mall Jakarta) Hasriati, Hasriati; Istikomah, Kartini
Jurnal Multidisiplin Sahombu Vol. 5 No. 06 (2025): Jurnal Multidisiplin Sahombu, September - October (2025)
Publisher : Sean Institute

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Abstract

This study aims to examine the effect of product variety, service quality, and price on purchasing decisions among customers of MINISO Central Park. The research employs a quantitative causal design with data collected through a structured questionnaire distributed to customers. The analysis was conducted using multiple regression to evaluate the validity, reliability, and statistical significance of the proposed relationships. The findings reveal that service quality and price significantly influence purchasing decisions, while product variety shows no substantial impact. The results suggest that customers place greater emphasis on the affordability of products and the quality of service they experience, rather than the diversity of product assortment. This highlights the importance of focusing on value creation and service excellence to strengthen consumer decision-making. The study contributes to marketing literature by providing evidence from a retail context and offers managerial implications for enhancing customer satisfaction and loyalty.
Co-Authors Etty Susilowati Hasriati Hasriati, Hasriati Ivo Rolanda Laksmiwati, Mia Melindawaty, Miranda suhartono, Suahrtono Wahyudi, Widi