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PENERAPAN E-COMMERCE MENGGUNAKAN METODE BUSINESS MODEL CANVA DAN FISHBONE UNTUK MENINGKATKAN PENJUALAN PADA RINGS4GIRLS Maharani, Sharmila; Sasono, Damar Suryo; Ndala, Stefanus; Ningrum, Wahyu Cipta; Bariyyah, Sitti Khairul
Journal Of Technology and Information System (J-TIS) Vol 3 No 1 (2024): Januari - Juni 2024
Publisher : Program Studi Sistem Informasi, Universitas Yapis Papua

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70129/jtis.v3i1.648

Perkembangan internet dan teknologi yang memudahkan pengguna semakin mempengaruhi sektor bisnis, termasuk usaha kecil seperti Rings4Girls. Rings4Girls adalah sebuah bisnis yang bergerak di bidang penjualan cincin dan gelang dengan hiasan manik-manik. Saat ini, proses penjualan di Rings4Girls masih dilakukan secara manual, mulai dari pemilihan produk, proses pembayaran, hingga pengelolaan pesanan. Hal ini menyebabkan kinerja yang kurang optimal dan tidak efisien. Penelitian ini bertujuan untuk merancang dan mengimplementasikan sistem e-commerce guna meningkatkan penjualan dan efisiensi operasional di Rings4Girls. Metode yang digunakan dalam penelitian ini adalah Business Model Canvas (BMC) untuk menyusun skema bisnis yang holistik dan berkinerja tinggi serta Diagram Fishbone (Ishikawa) untuk mengidentifikasi dan menganalisis penyebab masalah yang dihadapi. Hasil penelitian menunjukkan bahwa penerapan e-commerce mampu mengotomatisasi proses penjualan, meningkatkan manajemen stok, dan menyediakan laporan penjualan yang lebih akurat dan real-time. Selain itu, penggunaan e-commerce memperluas jangkauan pasar, meningkatkan jumlah pelanggan, dan memperbaiki layanan kepada pelanggan melalui pelacakan informasi dan riwayat pembelian

The Application of Customers Segmentation Using RFM Analysis Method and K-Means Clustering to Improve Marketing Strategy Robo, Salahudin; Melani, Putri Indah; Fernatyanan, Patrisia; Widiantoro, Muh Riandi; Bariyyah, Sitti Khairul
IJISTECH (International Journal of Information System and Technology) Vol 8, No 3 (2024): The October edition
Publisher : Sekolah Tinggi Ilmu Komputer (STIKOM) Tunas Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30645/ijistech.v8i3.370

This research aims to overcome problems in improving marketing strategies in the Retail Business industry by using effective customer segmentation. The method used is RFM (Recency, Frequency, Monetary) analysis to measure the time proximity, frequency and monetary value of customer transactions, as well as K-Means Clustering to group customers based on their purchasing behavior. The results showed that the combination of these two methods successfully grouped customers into ten different segments, such as “Champions” and “Hibernating,” which provided deep insight into customer needs and behavior. The application of this segmentation provides practical benefits in increasing the efficiency of marketing strategies, customer retention and resource optimization. Overall, this research proves that applied customer segmentation techniques can significantly increase customer satisfaction and loyalty, making a valuable contribution to the field of retail marketing.

The Application of Customers Segmentation Using RFM Analysis Method and K-Means Clustering to Improve Marketing Strategy Robo, Salahudin; Melani, Putri Indah; Fernatyanan, Patrisia; Widiantoro, Muh Riandi; Bariyyah, Sitti Khairul
IJISTECH (International Journal of Information System and Technology) Vol 8, No 3 (2024): The October edition
Publisher : Sekolah Tinggi Ilmu Komputer (STIKOM) Tunas Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30645/ijistech.v8i3.370

This research aims to overcome problems in improving marketing strategies in the Retail Business industry by using effective customer segmentation. The method used is RFM (Recency, Frequency, Monetary) analysis to measure the time proximity, frequency and monetary value of customer transactions, as well as K-Means Clustering to group customers based on their purchasing behavior. The results showed that the combination of these two methods successfully grouped customers into ten different segments, such as “Champions” and “Hibernating,” which provided deep insight into customer needs and behavior. The application of this segmentation provides practical benefits in increasing the efficiency of marketing strategies, customer retention and resource optimization. Overall, this research proves that applied customer segmentation techniques can significantly increase customer satisfaction and loyalty, making a valuable contribution to the field of retail marketing.

THE INFLUENCE OF PROBLEM BASED LEARNING (PBL) MODEL ON IMPROVING LEARNING OUTCOMES IN SCIENCE SUBJECTS IN GRADE IV OF SD NURUL HUDA II YAPIS Ernawati, Ernawati; Mutmainnah, Nurul; Neti S, Neti S; Bariyyah, Sitti Khairul; Dewi, Azizah Kusuma
Indonesian Journal of Educational Development (IJED) Vol. 5 No. 2 (2024): August
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) Universitas PGRI Mahadewa Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59672/ijed.v5i2.3854

This study aims to determine whether the Problem Based Learning (PBL) model influences the improvement of learning outcomes in Science subjects in Grade IV of SD Nurul Huda II Yapis for the academic year 2023/2024. The results of this research are expected to be beneficial both theoretically and practically. This study is an experimental research with a quasi-experimental design. Data collection techniques include observation, documentation, and testing. The data analysis technique used is the Independent Samples T test to determine if there is an effect of using the Problem Based Learning model on improving student learning outcomes. Based on the research results, the average scores obtained in the experimental class were 75.96 and in the control class were 65.08, as evidenced by the students' post-test results. The hypothesis testing resulted in a calculated t-value > critical t-value, specifically 2.596 > 1.673, with a significance level less than 0.05 (0.012). This indicates that the alternative hypothesis (Ha) is accepted and the null hypothesis (Ho) is rejected. Therefore, it can be concluded that there is a positive and significant influence of using the Problem Based Learning model on improving learning outcomes in Grade IV of SD Nurul Huda II Yapis for the academic year 2023/2024.

DEVELOPMENT OF A SCIENCE E-MODULE INTEGRATING THE LOCAL POTENTIAL OF BANTIMURUNG NATIONAL PARK Nurul Mutmainnah; Lestari, Tri Kurniah; Abdulah, Abdulah; Bariyyah, Sitti Khairul
Jurnal PTK dan Pendidikan Vol. 11 No. 02 (2025): Juli - Desember
Publisher : Fakultas Tarbiyah dan Keguruan Universitas Islam Negeri Antasari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18592/ptk.v11i02.20053

Abstract Science education in elementary schools requires teaching materials that not only contain concepts but also connect the material to the real environment of the students. This study aims to develop a science e-module based on the local potential of Bantimurung National Park's natural attractions as teaching materials to support science learning in line with the Merdeka Curriculum. The study used the Research and Development (R&D) method with a 4-D development model, which includes the define, design, develop, and disseminate stages, with limitations on limited trials. The research subjects involved subject matter experts, media experts, classroom teachers, and 15 fifth-grade elementary school students. Data were collected through interviews and questionnaires, then analyzed descriptively by converting the scores into qualitative categories. The results showed that the developed science e-module received a very feasible rating from subject matter experts and media experts, and was considered practical and easy to understand by teachers and students. The integration of local potential in conservation areas makes science learning more contextual and relevant to the learning experiences of students. Therefore, the science e-module based on the local potential of Bantimurung National Park is suitable for use as teaching material to support science learning in elementary schools. Keywords: Science e-module, local potential, Merdeka Curriculum, science learning, elementary school

Phytochemical Screening and Antimicrobial Activity of Roselle (Hibiscus sabdariffa L.) Flower Extract Against Aeromonas hydrophila Bariyyah, Sitti Khairul; Prajitno, Arief; Yuniarti, Ating
The Journal of Experimental Life Science Vol. 9 No. 2 (2019)
Publisher : Graduate School, Universitas Brawijaya

Medicinal plants as an antimicrobial agent may provide an alternative way to replace the use of antibiotics to control disease agents in aquaculture. Roselle flowers (Hibiscus sabdariffa L.) has been used in many sectors as a source of functional food, natural coloring agents as well as antimicrobial agents. The objectives of this study were to evaluate the phytochemical compound in methanolic extract of roselle flower and their antimicrobial activity against Aeromonas hydrophila. The phytochemical composition of roselle flower was evaluated using phytochemical screening and FTIR. While the antimicrobial activity was performed by using the disc diffusion agar and co-culture with A. hydrophila. The results of phytochemical screening confirmed the presence of alkaloids, flavonoids, saponins, steroids, triterpenoids, and tannins. The results of FTIR revealed that Roselle flower extract had the main phenolic compounds. The result of disc diffusion and co-culture method indicated that the roselle flower extract had antibacterial activity against A. hydrophila. This antibacterial activity depended on the concentration applied.Keywords: antibiotics, Co-culture, Disk diffusion, flavonoid, Hibiscus sp.

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