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KOMPARATIF STUDI TENTANG PENGARUH MUSICSCAPE TERHADAP CUSTOMER SATISFACTION DI COFFEE SHOP KOTA PADANG Wulansari, Nidia; Adrian, Arif; Wulandari, Dwi Pratiwi; Pratama, Vischa Mansyera; Putri, Athaya Fathinah
Ensiklopedia of Journal Vol 6, No 3 (2024): Vol. 6 No. 3 Edisi 3 April 2024
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/eoj.v6i3.2422

Abstract

The purpose of this study is to analyze the effect of Musicscape on Customer Satisfaction at Coffee Shops in Padang City, and compare generation Y with generation Z. This type of research is classified as associative comparative research. In this study, the Endogenous variable (effect) is Customer Satisfaction (Y), the Exogenous variable (cause) is Musicscape (X), the population in this study is an unlimited population, which is consumers of coffee shops that provide music facilities in Padang city. The sample size for this study is 204 participants, with 102 samples of generation y and 102 samples of the centennial generation. This study used purposive sampling technique. The data analysis used is descriptive analysis using simple regression tests with the help of IBM SPSS version 29.00. The results showed that Musicscape has a positive and significant effect on customer satisfaction in Padang City Coffee Shop for both generations. This finding indicates that Musicscape innovation has succeeded in increasing customer satisfaction from Generation Y and Generation Z, providing a positive and significant effect on customer satisfaction.Keywords: Musicscape, Customer Satisfaction, Coffee Shop, Generation Y, Generation Z
Pengaruh Knowledge Sharing Terhadap Kinerja Karyawan di Truntum Hotel Kota Padang Putri, Deanita; Suyuthie, Hijriyantomi; Pratama, Vischa Mansyera
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 4 No 3 (2023): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v4i3.62172

Abstract

This research was conducted based on interviews conducted during pre-research at Truntum Hotel Padang, which found several problems related to Knowledge Sharing and Employee Performance such as lack of employee knowledge of the work station and not achieving the quantity of employee work. The purpose of this research is to analyze the effect of knowledge sharing on employee performance at Truntum Hotel Padang. The method in this research is quantitative, causal relationship. The population in this study were all employees at Truntum Hotel Padang, totaling 78 employees. The sampling technique used is non-probability sampling, which is a saturated sampling technique that uses the entire population as a sample. Sources of research data were obtained from primary data by distributing questionnaires to respondents, namely employees, then secondary data obtained from companies. The research instrument uses a questionnaire (questionnaire) with the arrangement based on a Likert scale. Instrument trials were carried out by means of validity tests and reliability tests. The results of this study (1) namely the knowledge sharing variable shows an adequate category with a percentage of 44%, (2) then on the Employee Performance variable it shows an adequate category with a percentage of 54%. (3) Based on the results of the hypothesis testing used, the regression coefficient equation is 0.397 with a sig value of 0.000 <0.05, meaning that every 1 point increase in Knowledge Sharing units increases 0.397 Employee Performance units. The R Square value is 0.150, meaning that the influence of the X and Y variables is 15%.
A STUDY ON YOUNG LEARNERS’ VOCABULARY MASTERY AT ELEMENTARY SCHOOL Pratama, Vischa Mansyera; Rizky, Ramanda
Ensiklopedia of Journal Vol 5, No 3 (2023): Vol. 5 No. 3 Edisi 3 April 2023
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/eoj.v5i3.1790

Abstract

This research aims to analyze of the students’ vocabulary mastery of the fourth grade students of SDN 15 Padang Sarai. The research design is descriptive qualitative method. The study sample is 32 students. The result of data analysis showed that vocabulary test can be conducted to young learners to assess students’ vocabulary mastery. The conclusion to the classification of category is poor to very good which mean that vocabulary of the fourth grade of SDN 15 Padang Sarai is in good level for achievement in English lesson in mastering vocabulary. It is found that 41% students at good level, 37% at very good level, 16% is fair, and 6% at poor level. The author suggests that English teacher should have particular techniques to teach vocabulary for example the teacher can use the real object to show the meaning of the words, in order to make the students easier in mastering vocabulary and learning English subject.
Enhancing Career Readiness of Hospitality Management Students through English Communication Skills and Project-Based Learning in Higher Education Ferdian, Feri; Efnawati, Yulia; Mayasari, Eka; Pratama, Vischa Mansyera
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 6 No 3 (2025): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v6i3.84872

Abstract

The study aimed to examine the influence of English communication skills on career readiness among hospitality management students, as well as the moderating role of Project-Based Learning (PJBL) in this relationship. The population in this study consisted of higher education students at Universitas Negeri Padang. Data collected from 108 valid respondents were analyzed using statistical tests, including correlation and moderation regression analysis. The findings revealed that English communication skills positively and significantly influence career readiness among hospitality management students. Furthermore, the implementation of Project-Based Learning (PJBL) was found to have a significant moderating effect on the relationship between English communication skill and career readiness. However, the interaction effect was negative, indicating that a higher level of Project-Based Learning (PJBL) implementation slightly weakens the direct influence of English communication skills on students’ career readiness. These findings provide several important theoretical and practical implications for enhancing students’ career readiness in higher education, emphasizing the integration of communicative competence and experiential learning through Project-Based Learning (PJBL).