Claim Missing Document
Check
Articles

Found 17 Documents
Search

Pengaruh Tourist Experience dan Travel Motivation Terhadap Revisit Intention di Wisata Puncak Lawang Pratama, Jefri Febrian; Wulandari, Dwi Pratiwi
Stupa Vol 6 No 1 (2024): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.6.1.29-40

Abstract

This research was conducted because of problems related to Revisit Intention in the attraction of Puncak Lawang Tourism Object. The research purpose is to analyze the influence of tourist experience and motivation of travel on Revisit Intention at the Puncak Lawang tourist attraction. The research type is research by quantitative with a causal associative form. The research population was visitors who had visited the Puncak Lawang tourist motorcycle taxi, with a sample of 387 respondents, obtained using a purposive sampling technique. Data types use primary data and secondary data. The technique for data collection was conducted using a questionnaire with a scale of Likert which had undergone reliability and validity testing. The processed data was using SPSS 26.00. The analysis results are shown in tabular form. The research results show that tourist experience (X1) in category was sufficient with a percentage of 63.05%, Travel motivation (X2) in category was sufficient with a percentage of 66.93%, and intention to visit again is in the sufficient category and good category with a percentage of 61.75%. Based on the linear regression test F 282.734 with sig 0.000 < 0.05, the Travel Experience and Travel motivation variables jointly influence the Intention to Visit Again with the Adj value. R Squared 0.596. Travel Experience and Travel motivation have a significant effect on Intention to Visit Again by 59.6% and 40.4% by other factors
Pengaruh Persepsi Harga dan Physical Evidence pada Revisit Intention di Harris Resort Barelang Batam Irawan, Resti; Wulandari, Dwi Pratiwi
Stupa Vol 6 No 1 (2024): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/garuda.6.1.1-18

Abstract

This study was conducted due to problems related to Revisit Intention at Harris Resort Barelang Batam. Thus, the research purpose was to examine how guest satisfaction at Harris Resort Barelang Batam mediated the effects of price perception and tangible evidence on the intention to return. This kind of study employs the Causal Associative approach in quantitative descriptive research. The research participants were visitors who had stayed at Harris Resort Barelang Batam; a non-probability sampling procedure was used to select 150 respondents for the sample. Questionnaires with a Likert scale that have been verified for validity and reliability are used in data-gathering procedures. A tabular presentation of the analysis's findings is provided for the data from this study, which were processed using SMART-PLS 3.0. The study's findings demonstrated that Price Perception (X1), Physical Evidence (X2), Revisiting Intention (Y), and Guest Satisfaction (M) were all in the good category, scoring 3.79%, 3.87%, 3.78%, and 3.73% respectively. Based on the hypothesis testing using Bootstrapping on SmartPLS with sig1.96, &lt; 0,05 atau t-value &gt; there is a positive and significant impact from the variables Price Perception and Physical Evidence on Revisiting Intention and there is a positive and significant impact from the Guest Satisfaction variable mediating Price Perception and Physical Evidence on Revisiting Intention.
KOMPARATIF STUDI TENTANG PENGARUH MUSICSCAPE TERHADAP CUSTOMER SATISFACTION DI COFFEE SHOP KOTA PADANG Wulansari, Nidia; Adrian, Arif; Wulandari, Dwi Pratiwi; Pratama, Vischa Mansyera; Putri, Athaya Fathinah
Ensiklopedia of Journal Vol 6, No 3 (2024): Vol. 6 No. 3 Edisi 3 April 2024
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/eoj.v6i3.2422

Abstract

The purpose of this study is to analyze the effect of Musicscape on Customer Satisfaction at Coffee Shops in Padang City, and compare generation Y with generation Z. This type of research is classified as associative comparative research. In this study, the Endogenous variable (effect) is Customer Satisfaction (Y), the Exogenous variable (cause) is Musicscape (X), the population in this study is an unlimited population, which is consumers of coffee shops that provide music facilities in Padang city. The sample size for this study is 204 participants, with 102 samples of generation y and 102 samples of the centennial generation. This study used purposive sampling technique. The data analysis used is descriptive analysis using simple regression tests with the help of IBM SPSS version 29.00. The results showed that Musicscape has a positive and significant effect on customer satisfaction in Padang City Coffee Shop for both generations. This finding indicates that Musicscape innovation has succeeded in increasing customer satisfaction from Generation Y and Generation Z, providing a positive and significant effect on customer satisfaction.Keywords: Musicscape, Customer Satisfaction, Coffee Shop, Generation Y, Generation Z
THE INFLUENCE OF ONLINE REVIEWS ON ONLINE TRAVEL AGENT REGARDING THE PURCHASE DECISION AT THE SAKURA SYARIAH HOTEL LUBUK BASUNG Oksuwarni, Indah; Wulandari, Dwi Pratiwi
Ensiklopedia of Journal Vol 6, No 2 (2024): Vol. 6 No. 2 Edisi 1 Januari 2024
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/eoj.v6i2.2046

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh online review pada online travel agent terhadap keputusan pembelian di Hotel Sakura Syariah Lubuk Basung. Jenis penelitian ini adalah penelitian survei dengan menggunakan metode penelitian kuantitatif. Variabel dalam penelitian ini ada dua yaitu, online review dan keputusan pembelian. Populasi penelitian ini adalah tamu yang pernah menginap di Hotel Sakura Syariah Lubuk Basung pada bulan Juli – Desember 2022. Populasi dalam penelitian ini sebanyak 5.290 dan tingkat kesalahan yang diinginkan adalah 5%, kemudian sampel dihitung menggunakan rumus arikunto (2010), sehingga sampel penelitian ini berjumlah 264 dengan teknik probability sampling, simple random sampling. Berdasarkan hasil penelitian, disimpulkan tiga hal sebagai berikut. Pertama, online review di Hotel Sakura Syariah Lubuk Basung menunjukkan bahwa nilai persentasenya keseluruhan sebesar 53,79% pada rentang skor ≥33,35 – <40,05 termasuk dalam kategori baik, namun masih terdapat kategori yang menyatakan sangat baik dengan nilai persentase sebesar 41,29%. Kedua, keputusan pembelian di Hotel Sakura Syariah Lubuk Basung menunjukkan nilai persentase keseluruhan sebesar 37,50% pada rentang skor ≥ 33,35 - <40,05 termasuk kategori baik, namun masih terdapat kategori yang menyatakan baik dengan nilai persentase sebesar 10,61%. Ketiga, terdapat pengaruh yang signifikan antara online review terhadap keputusan pembelian di Hotel Sakura Syariah Lubuk Basung dengan nilai R square sebesar 0,613. Artinya pengaruh online review pada keputusan pembelian di  Hotel Sakura Syariah Lubuk Basung sebesar 61,3% sedangkan 38,7% dipengaruhi oleh faktor lain.Kata Kunci: Online Review, Online Travel Agent , Keputusan Pembelian
Pengaruh Service Performance terhadap Repurchase Intention di The Axana Hotel Padang Yolanda Syafri; Wulandari, Dwi Pratiwi
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 6 No. 2 (2023)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v6i2.67104

Abstract

Penelitian ini dilakukan karena adanya fenomena tidak tercapainya target repeater guest di The Axana Hotel Padang. Maka tujuan dari penelitian ini adalah untuk menganalisis pengaruh service performance terhadap repurchase intention di The Axana Hotel Padang. Jenis penelitian ini ialah kuantitatif dengan pendekatan asosiatif kausal. Penelitian ini dilaksanakan di The Axana Hotel Padang .Populasi penelitian ini ialah tamu yang menginap di The Axana Hotel Padang yang berjumlah 27.858 orang. Pemilihan sampel penelitian menggunakan incidental sampling dengan jumlah sampel 253 orang. Teknik pengambilan sampel adalah non probability sampling dengan menggunakan sampel jenuh. Instrumen penelitian berupa angket dengan skala likert yang telah diuji validitas dan reliabilitasnya. Dari hasil penelitian ini disimpulkan bahwa service performance menunjukkan persentase sebesar 34% pada rentang skor ≥ 22 - < 25 yang termasuk dalam kategori cukup baik. Repurchase intention menunjukkan persentase sebesar 45% pada rentang ≥ 21 - < 24 yang termasuk dalam kategori baik. Kemudian kedua variabel tersebut dianalisis dan diperoleh hasil bahwa service performance berpengaruh terhadap repurchase intention sebesar 0,084.
Persepsi Pengunjung Tentang Komponen Daya Tarik Wisata Pulau Pigago Pasaman Barat Alghifari, Wildan; Wulandari, Dwi Pratiwi
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 5 No 2 (2024): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v5i2.72572

Abstract

This research was motivated by the problem of visitors' perceptions regarding the tourist attraction of Pigago Island, West Pasaman. This research uses a descriptive quantitative survey method. The research was conducted on Pigago Island, West Pasaman. The total population in the study was 12,941 people with a sample of 100 respondents. Data collection used a questionnaire with a Likert scale. Using descriptive analysis and clarification of interval class scores using the SPSS version 25.00 program. Based on the research results, it is known that the overall indicator data with a result of 157.16 is categorized as quite good. The attraction indicator with a result of 54.58 is categorized as quite good, the facilities indicator with a result of 47.32 is categorized as bad, the accessibility indicator with a result of 52.78 is categorized as quite good, the supporting services indicator with a result of 46.91 is categorized as bad. So it can be concluded that visitors' perceptions of the tourist attraction components of West Pasaman Pigago Island are quite good
Pengaruh Halal Destination Attributes dan Perceived Value terhadap Kepuasan Wisatawan di Kabupaten Tanah Datar Oktavianti, Mega; Wulandari, Dwi Pratiwi; Abrian, Youmil; Surenda, Rian
Consilium Vol 4, No 1 (2024): Consilium
Publisher : Consilium

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/0962cons

Abstract

Penelitian ini bermula dari adanya indikasi ketidakpuasan yang dirasakan oleh para wisatawan di destinasi wisata di Kabupaten Tanah Datar. Oleh karena itu fokus dari penelitian ini adalah untuk menganalisi pengaruh halal destination attributes dan perceived value terhadap kepuasan wisatawan di Kabupaten Tanah Datar. Pendekatan penelitian yang digunakan adalah deskriptif kuantitatif dengan fokus pada hubungan sebab-akibat. Penelitian ini menekankan pada wisatawan muslim yang telah atau sedang mengunjungi destinasi wisata di Kabupaten Tanah Datar. Sampel penelitian yang terdiri dari 271 responden dipilih dengan menggunakan teknik  purposive sampling. instrumen penelitian berupa kuesioner dengan skala Likert yang telah diuji untuk validitas serta reliabilitasnya. Diperoleh hasil yang menunjukkan jika variabel  halal destination attributes memiliki tingkat yang cukup baik dengan persentase sebesar 43,17%,  perceived value menunjukkan tingkat yang cukup baik dengan persentase sebesar 36,16% dan kepuasan wisatawan juga berada pada tingkat yang cukup baik dengan persentase 39,11%. Selanjutnya, temuan penelitian ini juga mengindikasi bahwa  halal destination attributes dan perceived value memiliki pengaruh yang positif terhadap kepuasan wisatawan sebesar 0,294. 
Analisis Strategi Hotel X Dalam Menangani Keluhan Tamu Terhadap Fasilitas Dan Pelayanan Olivia, Elva; Susanti, Retnaningtyas; Wulandari, Dwi Pratiwi; Adrian, Arif
Jurnal Kajian Pariwisata Dan Perhotelan Vol. 1 No. 2 (2023): September-Desember 2023
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jkph.v1i3.652

Abstract

Penelitian ini dilatar belakangi oleh keluhan tamu terhadap fasilitas dan pelayanan di Hotel X yang ada pada media pemesanan online seperti traveloka, ticket.com, agoda dan trip. com. Ulasan tamu berisi keluhan diuraikan menjadi beberapa masalah yaitu masih banyak keluhan tamu tentang fasilitas hotel, masih banyak keluhan tamu tentang pelayanan hotel, belum ada tindakan yang dilakukan langsung oleh staf untuk mengatasi masukan dari keluhan tamu dan hotel memerlukan SDM yang memiliki kemampuan HEAT. Tujuan khusus dari penelitian ini adalah untuk menganalisis strategi Hotel X dalam menangani keluhan tamu terhadap fasilitas dan pelayanan menggunakan metode HEAT (hear them out, emphatize, apologize, taking action and follow up). Penelitian ini menerapkan metode penelitian studi kasus dengan pendekatan kualitatif. Teknik pengumpulan data dilakukan melalui wawancara, observasi dan dokumentasi. Informan kunci dalam penelitian yaitu informan dari staf Hotel X dan Informan dari tamu Hotel X. Informan ditentukan secara purposive sampling untuk informan hotel melibatkan perwakilan 1 orang dari 3 departemen hotel yaitu departemen Front Office, departemen Housekeeping dan departemen Engineering. Informan tamu hotel yaitu melibatkan 2 orang tamu yang pernah menginap di Hotel X. Teknik analisis data dengan reduksi data, penyajian data dan pengambilan kesimpulan. Hasil penelitian menunjukkan analisis strategi Hotel X dalam menangani keluhan fasilitas dan keluhan pelayanan yaitu dengan hotel membuat website resmi, hotel membutuhkan departemen khusus SDM hotel, hotel memerlukan SOP terkait penanganan keluhan tamu dan hotel perlu program pelatihan staf (employee training) secara berkala untuk penanganan keluhan tamu.
KONSEP PARIWISATA DAN KOMUNIKASI YANG EFEKTIF Wulandari, Dwi Pratiwi
Ensiklopedia Education Review Vol 6, No 3 (2024): Volume 6 No 1 April 2024
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/eer.v6i3.2367

Abstract

Tourism is all activities related to the entry, stay and movement of foreign residents within or outside a particular country, city or region. Communication is often referred to as an information system, namely all elements that are interconnected and cannot be separated in an effort to create, receive and give something to other people with a specific purpose. Process is the stages or steps that are followed in achieving a goal. The communication process is the stages or steps that go through in carrying out communication. Tourism communication develops by combining several scientific disciplines in one study of communication and tourism. Tourism communication studies have a biological closeness to the communication and tourism studies that gave rise to them. Tourism communication is human activities in conveying news and information about trips or visits to an area/tourist attraction. The role of tourism communication can be to achieve promotions or let people know where the best tourism spots are to visit and it can also increase the culture of the community which becomes more familiar and our country's foreign exchange can also increase.
Faktor – Faktor Yang Mempengaruhi Keputusan Menginap Di Muslim Friendly Hotel Rangkayo Basa Padang Solawati, Dila; Wulandari, Dwi Pratiwi
Jurnal Kajian Pariwisata Dan Perhotelan Vol. 2 No. 2 (2024): September-Desember 2024
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jkph.v2i2.1758

Abstract

Guest decisions in choosing a hotel are influenced by various factors. However, in the midst of increasingly fierce competition in the hospitality industry, there are still few studies that highlight the factors that influence the decision to stay at a hotel with a halal concept. This study aims to identify the most dominant factors that influence guest decisions in choosing a halal hotel, with a focus on the Rangkayo Basa Padang hotel. The research method used is quantitative method with data collection through a survey using a questionnaire to 100 guests who are currently and have stayed at Rangkayo Basa Padang hotel. The data was analyzed using Exploratory Factor Analysis (EFA) to identify the main factors that influence the decision to stay. The results of this study indicate that several dominant factors influence the decision to stay, namely image and service factors with a variant value of 58.32%; and price and halal lifestyle factors with a variant value of 7.925%. The novelty of this research is the object of research with a halal concept, as well as the results of the dominant factors that influence overnight decisions. This research provides new insights for halal hotel managers in designing more effective marketing strategies.