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Penerapan Strategi Bauran Pemasaran 7P (Marketing Mix) dalam Meningkatkan Nilai Penjualan Ningsih, Bekti Widya; Rahmatika, Arivatu Ni'mati; Zakiya, Zakiya
JoEMS (Journal of Education and Management Studies) Vol. 6 No. 5 (2023): Oktober
Publisher : Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/joems.v6i5.1048

Abstract

In the current era of developing marketing management science, marketing strategy still dominates in influencing fluctuations in sales and profit values. The lower the costs of production, distribution and consumption, the greater the profit or profit. This research aims to determine the effectiveness of marketing mix strategies in increasing sales value and profits at Dhyhijab Store Jombang. Dhyhijab Store is a business that operates in the women's fashion sector. There are various methods in developing marketing strategies, one of which is the marketing mix strategy. This method is easier to develop and apply because it is right on target in its mix to increase sales income. This research uses the 7P method. The results of the research show that implementing a marketing mix strategy which includes: product, price, promotion, place, people, physical environment and process can improve sales value at Dhyhijab Store Jombang. Positive and negative impacts experienced by Dhyhijab Store in implementing marketing mix strategies. Obstacles faced by Dhyhijab in implementing marketing mix strategies and efforts to overcome these obstacles.
The effect of beet juice (beta vulgaris) to increase hemoblobin levels in pregnant women at The Kuala Tadu Health Center Tadu Raya Sub-District, Nagan Raya District Damayanti, Siti; Satria, Orita; Zakiya, Zakiya; Ala, Nurul
Journal of Midwifery and Nursing Vol. 7 No. 3 (2025): September: Health Science
Publisher : Institute Of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmn.v7i3.6559

Abstract

Anemia is a condition where the body experiences a lack of hemoglobin levels in the blood which will cause reduced oxygen flow to the organs of the body. To find out if drinking beet juice helps pregnant women have more hemoglobin.  In this study, we used an experimental design involving testing one group of subjects before and after the intervention. A total of 32 pregnant women were sampled using total sampling technique. They were given 200 grams of beetroot juice in 250 ml/day for 7 days. Shows The statistical tests, using a paired sample t-test, showed a P value of 0.000, which is less than 0.05. This means there was a noticeable difference in hemoglobin levels before and after the treatment. These results suggest that giving beet juice greatly helps increase hemoglobin levels in pregnant women with mild to moderate anemia. It can be concluded that the administration of beet juice can be made a reference as an intervention for pregnant women who experience problems with anemia or lack of hemoglobin levels in the blood from mild to moderate categories. The researcher hopes that the health center can increase its role in supporting pregnant women in treatment and how to prevent or handle the occurrence of anemia during pregnancy by increasing the mother's knowledge related to the handling and prevention of anemia by utilizing plants and other alternatives that are cheap and easy to obtain.
Edukasi sarapan pagi untuk konsentrasi belajar siswa kelas V di SDN 25 Meulaboh Damayanti, Siti; Satria, Orita; Zakiya, Zakiya; Rahmadaningsih, Dinda; Mukhsin, Mukhsin
Lebah Vol. 18 No. 4 (2025): July: Pengabdian
Publisher : IHSA Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/lebah.v18i4.376

Abstract

Kebiasaan sarapan pagi merupakan salah satu faktor penting dalam menyediakan zat gizi di pagi hari, yang berguna untuk dapat meningkatkan konsentrasi belajar serta menunjang kesehatan bagi peserta didik sebelum melakukan aktivitas. Nyatanya anak-anak di Indonesia masih banyak yang meninggalkan kebiasaan sarapan pagi, dan memungkinkan untuk memilih jajanan yang tidak sehat di lingkungan sekitarnya. Anak yang meninggalkan sarapan pagi memberikan dampak yang berpengaruh terhadap kinerja otak, daya ingat, risiko anemia dan konsentrasi dalam belajar. Tujuan dari kegiatan pengabdian kepada masyarakat ini adalah untuk menambah wawasan anak mengenai pentingnya sarapan pagi dalam meningkatkan konsentrasi belajar. Metodologi yang diterapkan mencakup ceramah, diskusi, dan sesi tanya jawab. Kegiatan ini dilakukan di SD Negeri 25 meulaboh pada bulan juni tahun 2025. Jumlah peserta yang terlibat dalam acara ini adalah 25 individu, terdiri dari 13 laki-laki dan 12 perempuan. Selama penyuluhan berlangsung, peserta sangat antusias mengajukan pertanyaan kepada penyuluh mengenai isi materi yang disampaikan. Mereka terlihat bersemangat berpartisipasi dalam diskusi. Hasil dari pretest tingkat pengetahuan  siswa yang tinggi sebesar 28,8% dan post test dengan tingkat pengetahuan tinggi sebesar 79,5%. Sedangkan hasil pretest tingkat pengetahuan yang rendah sebesar 71,2% dan post test dengan tingkat pengetahuan rendah sebesar  20,5%.
MENSTIMULASI KETERAMPILAN SOSIAL ANAK USIA DINI MELALUI SENI PERMAINAN TRADISIONAL Zakiya, Zakiya; Mayar, Farida
Ensiklopedia of Journal Vol 2, No 2 (2020): Vol 2 No 2 Edisi 1 Januari 2020
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (236.147 KB) | DOI: 10.33559/eoj.v2i2.385

Abstract

The age development influences children's play. Children prefer online games and gadgets. The inherent impression of the use of gadgets by children today is being addicted to playing online games. This negative impact should make observers, educators and researchers more sensitive in introducing various forms of games that have existed for generations, such as traditional games. This study aims to identify games that are able to stimulate children's social skills in their early childhood. The research method in this paper is library research or library research. Some of these traditional games must be introduced to children to stimulate children's social skills.