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All Journal JURNAL MANAJEMEN INDUSTRI DAN LOGISTIK Jurnal Sains Sosio Humaniora Jurnal Doktor Manajemen (JDM) Kumawula: Jurnal Pengabdian Kepada Masyarakat Jurnal Riset Bisnis dan Manajemen TECHNO-SOCIO EKONOMIKA Jurnal Abdimas Ilmiah Citra Bakti (JAICB) Journal Competency of Business Toplama International Journal of Law, Policy and Governance International Journal of Management and Business Applied
Aprianti, Ine
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THE ROLE OF CUSTOMER TRUST AS MEDIATOR BETWEEN PRODUCT QUALITY, PRICE, AND PURCHASE DECISION AMONG EIGER ADVENTURE CUSTOMERS Chaidir, John; Zulfikar, Taufik; Aprianti, Ine; Millah, Fadli
Jurnal Riset Bisnis dan Manajemen Vol. 18 No. 2 (2025): August Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v18i2.24832

Abstract

   This study aims to examine the influence of Product Quality and Perceived Price on Purchase Decision, with Customer Trust as a mediating variable. A quantitative approach was used through a survey method involving 200 EIGER Adventure customers in Bandung. Data were analyzed using Structural Equation Modeling (SEM) with the aid of AMOS 24 software. The sample size was set at 250 respondents, meeting the minimum requirement of 5–10 times the number of indicators used in SEM analysis. The results indicate that both Product Quality and Perceived Price have a positive and significant effect on Customer Trust and Purchase Decision. Furthermore, Customer Trust also has a positive influence on Purchase Decision and mediates the effect of Product Quality and Perceived Price on Purchase Decision. These findings emphasize the crucial role of Customer Trust in transforming product value into actual purchasing decisions. Although Product Quality may not directly drive purchase decisions, it plays a vital role in building trust. 
Perceived Organizational Support dan Kinerja Pegawai: Peran Mediasi Komitmen Normatif Pada Aparatur Sipil Negara Pemerintah Daerah Kota Serang, Banten Chaidir, John; Zulfikar, Taufik; Aprianti, Ine; Millah, Fadli Saepul
Jurnal Doktor Manajemen (JDM) Vol 8, No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jdm.v8i2.33222

Abstract

This study aims to analyze the influence of Perceived Organizational Support (POS) on Employee Performance (EP), with Normative Commitment (NC) as a mediating variable. The research was conducted on civil servants (ASN) of the Serang City Government, Banten. The target population consisted of ASN with a minimum tenure of five years (N = 1,500). The sample size was determined using the Slovin/Taro Yamane formula with a margin of error of approximately 8.76 percent, resulting in 120 respondents. The sampling technique applied was probability sampling with a simple random sampling (SRS) approach, ensuring that every employee in the population had an equal chance of being selected. Data were collected using a structured questionnaire and analyzed with the PLS-SEM method through SmartPLS software. The results show that POS positively influences employee performance, while NC also plays a significant role in improving performance. Furthermore, NC mediates the influence of POS on employee performance, indicating that employees’ sense of obligation strengthens the effect of organizational support. These findings suggest that organizational practices such as fair treatment, adequate rewards, and concern for employee welfare are crucial in fostering responsibility, loyalty, and improved performance in public organizations.
Co-Authors Ahmad Zulfahmi Ubaidillah Chaidir, John Christian Halim, Daniel Dewi, Resta Mustika Eva Rachmawati Hendajany, Nenny Kusmadi Kusmadi Kusmadi, Kusmadi Kusmadi, Kusmadi Millah, Fadli Millah, Fadli Saepul Nugraha, Taufik Nurfadilah, Lucy Prasastiningtyas, Widyapuri Rizki Amalia Saepudin Saepudin Setiawan, Audita Surjono, Welly Taufik Zulfikar