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Development of Cultural Tourism in Kutu Wetan Village with Community Involvement to Increase Local Wealth Amin, Grace; Rahmiati, Filda; Goenadhi, Felix; Widyanto, Hanif Adinugroho
Journal of The Community Development in Asia Vol 6, No 1 (2023): January 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v6i1.1987

Abstract

One of the most important parts of the tourist industry all around the world is cultural tourism. Through the utilization of cultural tourism, tourism villages are able to utilize it as a source of income for the community. This study's objective was to investigate and evaluate several approaches to the promotion of cultural tourism in Kutu Wetan Village, Ponorogo. Participatory observation and in-depth interviews were utilized as components of a qualitative data collecting approach for the purpose of gathering the aforementioned information. The research team conducted interviews with the chief of Kutu Wetan Village, members of the surrounding communities, and officials from the regional administration. In addition, researchers participate in cultural events in Ponorogo, such as the Reog Ponorogo Festival, in order to gauge the community's level of interest in maintaining its cultural tourism and preserve its traditions. The findings demonstrated that cultural tourism plays an important role among the many goods and services offered by the tourist industry. On the other hand, there is still a need to improve support from both the government and the community through promoting involvement in the development of tourist initiatives. The growing sense of pride that local people have in their culture can have an effect on the competitive advantage that sustainable tourism enjoys.
Explore The Potential Community-Based Tourism of Cikadu Edutourism as A Tanjung Lesung Bufferzone Area RahmiatI, Filda; Goenadhi, Felix
Journal of The Community Development in Asia Vol 5, No 2 (2022): May 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v5i2.1491

Abstract

The purpose of this research is to determine the possibility for Cikadu Tourism Village, Bufferzone Tanjung Lesung, to transition to community-based tourism through the use of the 4C model (Conservation, Community, Culture, and Commerce). In-depth interviews and interactive observations were used to acquire qualitative data. This study focuses on Cikadu Tourism Village, Tanjung Lesung's buffer zone. The findings of this study show that the Cikadu Tourism Village, Bufferzone Tanjung Lesung, has the potential to develop into a community-based tourism village. The community is eager to collaborate in order to conserve existing culture through the preservation of regional dances, the production of batik employing regionally distinctive designs, and the prudent use of existing natural resources. The natural splendor of the accessible coastal areas provides an excellent opportunity for tourist growth. However, Cikadu Tourism Village, Bufferzone Tanjung Lesung, has a long way to go in terms of establishing community-based sustainable tourism. Additionally, it must carry out tourist value chain (TVCA) operations in order to generate competitive advantages. Keywords: Community-based tourism, culture, commerce, conservation, community, pandemic, and sustainable tourism.
Social Return on Investment (SROI) Analysis on Social Project in Hegar Manah Village Goenadhi, Felix
Lentera Jurnal Pengabdian Masyarakat Vol. 3 No. 3 (2025): LENTERA JURNAL PENGABDIAN MASYARAKAT
Publisher : Lentera Ilmu Madani

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Abstract

This report presents a Social Return on Investment (SROI) analysis for a community streetlight installation project in Hegar Manah Village, a location with a historically high rate of motorcycle theft and associated social harms. The core objective of the initiative is to enhance public safety and reduce criminal activity by improving road illumination in a known hotspot for crime. The SROI methodology—a framework that quantifies and monetizes social, economic, and emotional outcomes—is employed to provide a comprehensive evaluation of the project's value beyond basic financial metrics. Key calculation parameters include an annual prevention of 4.5 robbery cases, each with an average social cost of Rp 57,000,000, resulting in a total avoided cost of Rp 256,500,000 per year. After applying adjustment factors for deadweight and attribution, the net annual social value is Rp184,680,000. With an initial project cost of only Rp3,400,000, the resulting SROI is 54.3: every Rp1 invested generates approximately Rp54.30 in social value. Projecting the impact over five years, the SROI rises to 271.6, underscoring the high effectiveness and scalability of this intervention. Complementary literature and empirical studies corroborate the significant crime-reducing effects of street lighting, supporting the robust outcomes observed in this case study. The findings demonstrate that targeted infrastructure projects can generate substantial social and economic benefits, making a strong case for community-driven safety initiatives
Community-Based Sustainable Tourism Village through Nature and Culture Tourism Rahmiati, Filda; Ismail, Yunita; Amin, Grace; Goenadhi, Felix; Chairy, Chairy
Dimas: Jurnal Pemikiran Agama untuk Pemberdayaan Vol. 23 No. 1 (2023)
Publisher : LP2M of Institute for Research and Community Services - UIN Walisongo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/dms.2023.231.13537

Abstract

The decline in visitors during the COVID-19 outbreak is one of the factors affecting the profitability of tourist destinations. This condition is challenging for developing tourist villages, especially the Hegarmukti tourist village. Several activity restrictions during the COVID-19 outbreak have made community-based tourism development programs experience obstacles. Through this community service activity, the 4C model analysis (Conservation, Community, Culture, and Commerce) is to be applied to optimize the growth of the Hergarmukti tourist village. The activity begins with a semi-formal interview process and observations to gather information. Through this activity, it was revealed that some potential has not been exploited, especially in terms of natural and cultural tourism. Socialization activities by conducting capacity-building workshops for preserving natural ecosystems through waste management were conducted with the Situ Rawa Binong residents. Besides, cultural promotion activities through local art performances displayed by the Cahaya Gumilar Art Gallery also attract tourists. To run a sustainable tourism village, the community requires soft skills training in tourism and marketing. The study also offers several possible tourist attractions to stimulate the local economy.
Pengembangan Model Edutourism Di Pertanian Terpadu Bukit Tursina, Bogor Goenadhi, Felix; Komalasari, Farida; Kumar, Suresh; Witono, Aloysius Bambang Memet
Lentera Jurnal Pengabdian Masyarakat Vol. 2 No. 4 (2024): LENTERA JURNAL PENGABDIAN MASYARAKAT
Publisher : Lentera Ilmu Madani

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Abstract

The Community Service Program (PkM) at Bukit Tursina Integrated Agriculture aims to develop the area into an edutourism destination based on sustainable integrated agriculture. With an environmentally friendly approach, Bukit Tursina is a food production center and an educational model for sustainable agricultural and livestock practices. This initiative is designed to enhance the community’s skills in managing educational tourism, encourage active involvement from local communities, and create interactive learning experiences for visitors. The methods used include initial observations, needs analysis, area development planning, the creation of educational modules, tour guide training, and pilot testing of the edutourism program. Additionally, the program involves structuring the tourism area, installing educational elements, and implementing social media promotional strategies. The expected outcomes of this program include improving the community’s capacity to manage educational tourism professionally, increasing the number of visitors, and raising awareness of sustainable agricultural practices.
Influence of Risk Perception and Destination Image Mediated by Satisfaction Towards Destination Loyalty in Tanjung Lesung Tourism Rianthomy, Adam Raihan; Prayoga, Tasya Zahwa; Rahmiati, Filda; Goenadhi, Felix
International Journal of Applied Business and International Management Vol 8, No 2 (2023): August 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v8i2.2130

Abstract

COVID-19 is seen as a hazard to the tourist sector. Knowing visitors' views of pandemic risk can help develop an effective and efficient approach to increasing the volume of visits to Tanjung Lesung. This study investigates the link and impact of perceived risk (health and socio-psychological) and destination image (cognitive and affective images) on destination loyalty mediated by Tourist Satisfaction. This study used a quantitative methodology using non-probability purposive sampling to provide this analysis. The sample analyzed included people who visited Tanjung Lesung, and 150 respondents who fit these criteria were discovered. Using the SEM-PLS method, this investigation's significance level was 5%. The results indicate that perceived risk was found to influence satisfaction also destination loyalty; hence destination image was found not to have a significant influence. From here, tourist industry players and the government may collaborate to strengthen public communication methods to boost the industry's favorable image and overcome crisis.
Standardization of MSME Timber in Tanjung Jaya Village Goenadhi, Felix; Rahmiati, Filda; Prayoga, Tasya Zahwa; Wagino, Azzah Al-afnan
Asia Pacific Journal of Management and Education (APJME) Vol 6, No 2 (2023): July 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v6i2.2201

Abstract

As one of the villages in the Panimbang Regency, Tanjung Jaya Village provides some promising business potential, especially timber artisan. However, this business opportunity has not been fully utilized by the people of Tanjung Jaya and MSME actors. Therefore, this program aims to develop strategies regarding the standardization of MSMEs Timber professionally and independently to support income and improve the welfare of the people in Tanjung Jaya Village. The implementation method used is interviews with MSME actors. First, the researcher asked MSME actors in Tanjung Jaya Village about managing a business professionally, innovatively, creatively, and independently. Next, researchers will score and triangulate the results of interviews with the Tanjung Jaya community to carry out MSME development strategies. Implementing these activities positively impacts the people of Tanjung Jaya Village to increase business potential, especially in the MSME sector. In the end, this program can support income, improve the welfare of Tanjung Jaya Village's people, and contribute to increasing economic growth in Panimbang Regency
Marketing Strategy for Griya's Micro-small Medium Enterprises' Product in Tanjung Jaya Village Goenadhi, Felix; Utami, Ajeng Sekar; Usman, Meiske Aulia; Prayoga, Tasya Zahwa; Rahmiati, Filda
Asia Pacific Journal of Management and Education (APJME) Vol 6, No 2 (2023): July 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v6i2.1630

Abstract

Marketing mix is a tool to increase enterprise sales and engage consumer to purchase the products. The purpose of this study is to analyze the internal assessment and the relevant marketing mix strategy's application to boost sales at Griya in Tanjung Jaya Village. This study employs a qualitative descriptive analytic approach, gathering information from the firm directly through observations and interviews tailored to the research topic. The results of this study indicates that the strategy applied by Griya products in Tanjung Jaya Village has been going well, where the four marketing strategy elements play distinct marketing roles while supporting and complementing one another. It is better if the Griya MSME in Tanjung Jaya Village are improved with the marketing mix that has been implemented. Given that many of the company's rivals are releasing goods that are comparable to its own, the company's approach is solid and many contributing marketing aspects should be re-examined in order to increase the number of consumer as well as maintain sales and increase their consumer intention to purchase the services.
Model Bisnis dan Daya Saing Hotel E-sports: Bukti Empiris dari Tiongkok dan Prospek Implementasi di Indonesia Goenadhi, Felix; Boxiang, Zhang
Lentera Jurnal Manajemen Vol. 4 No. 1 (2026): LENTERA JURNAL MANAJEMEN
Publisher : Lentera Ilmu Madani

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Abstract

This study focuses on the business model and competitiveness of e-sports hotels by drawing empirical insights from China, particularly the case of Henan Province, and translating these lessons into practical implementation strategies for Indonesia. Using a qualitative-descriptive approach based on secondary data, case analysis, and industry reports, the research examines dominant business models, sources of competitive advantage, and structural challenges faced by e-sports hotels in China. The findings indicate that successful e-sports hotels rely on hybrid business models combining direct operation, franchising, and event-based revenue streams, supported by standardized service quality and strong ecosystem partnerships. However, market homogenization, talent shortages, and inconsistent service quality remain key constraints. Building on these insights, the study proposes an implementation framework for Indonesia that integrates e-sports hotels with tourism destinations and local creative economies. Furthermore, the paper outlines a future research agenda focusing on Indonesia’s ten priority tourism destinations as designated by the Ministry of Tourism and Creative Economy. The study contributes to hospitality and tourism management literature by offering a cross-country perspective on how e-sports hotels can enhance competitiveness through adaptive business models in emerging tourism markets
The Impact of Employee Engagement and Ship Environment on Job Satisfaction and Employee Loyalty: Evidence from a Crew Manning Company in Indonesia Goenadhi, Felix
Lentera Jurnal Manajemen Vol. 3 No. 2 (2025): LENTERA JURNAL MANAJEMEN
Publisher : Lentera Ilmu Madani

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Abstract

This study investigates the determinants of employee loyalty in the maritime crew manning industry, focusing on employee engagement, ship environment, and job satisfaction. The maritime sector is characterized by demanding working conditions, extended periods away from home, and high operational risk, making employee retention a persistent managerial challenge. Using a quantitative approach, data were collected through a structured questionnaire distributed to crew members employed by a crew manning company in Indonesia. A total of 32 valid responses were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM). The findings reveal that the ship environment has a significant positive effect on job satisfaction, while employee engagement does not show a statistically significant relationship with job satisfaction. Furthermore, job satisfaction is found to have a significant positive influence on employee loyalty. These results indicate that, in a shipboard context, tangible and social working conditions play a more decisive role in shaping employee satisfaction and loyalty than psychological engagement alone. This study contributes to the literature on maritime human resource management by emphasizing the contextual specificity of engagement mechanisms and offers practical implications for crew manning agencies seeking to improve retention and operational stability.