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SOSIALISASI EDUKASI PANDEMIK COVID-19 KEPADA MASYARAKAT LINGKUNGAN SEKITAR KELURAHAN WARAKAS KECAMATAN TANJUNG PRIUK JAK-UT Dwi Aprillita; Elsye Yusnengsih; Theofilus Faot; Vely Randyantini
Journal of Community Service Vol 2 No 2 (2020): JCS, December 2020
Publisher : Ikatan Dosen Menulis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1120.938 KB) | DOI: 10.56670/jcs.v2i2.39

Abstract

Pandemik Covid-19 yang terjadi di Indonesia beberapa bulan terakhir ini membuat panik semua lapisan masyarakat, termasuk masyarakat Jakarta Utara khususnya di Kelurahan Warakas Kecamatan Tanjung Priuk. Selain membuat resah juga menimbulkan ketakutan penularan yang significant bagi anggota keluarga atau lingkungannya. Usaha pencegahan untuk tidak tertular wabah Covid-19 banyak diupayakan atau cara memutuskan mata rantai penularan Covid-19 ini, namun belum tentu diketahui dan dipahami oleh semua masyarakat awam. Oleh karena itu perlu upaya khusus memberikan dan membagikan informasi dimulai dari lingkungan rumah melalui sosialisasi, yang diharapkan sosialisasi informasi ini dapat mengubah sebagian masyarakat awam memunculkan rasa kesadaran yang tinggi untuk hidup sehat juga dapat menyebarluaskan lagi informasi ini kepada masyarakat awam lainnya untuk mengimbangi GERMAS yang dianjurkan pemerintah.
Digital Marketing untuk UMKM: Kunci Optimalisasi Strategi Pemasaran Ika Puji Saputri; Fathihani Fathihani; Vely Randyantini
SAFARI :Jurnal Pengabdian Masyarakat Indonesia Vol. 5 No. 3 (2025): Juli : SAFARI :Jurnal Pengabdian Masyarakat Indonesia
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/safari.v5i3.2856

Abstract

Bussiness development in the modern era has undergone a significant transformation, shifting from conventional systems to digital-based approaches. Amidst rapid technological advancements and the growing number of internet users in Indonesia, digital marketing has emerged as a strategic solution for expanding market reach efficiently. However, field observations reveal that many Micro, Small, and Medium Enterprises (MSMEs) still face limitations in understanding and implementing digital strategies effectively. Low levels of digital literacy and uneven access to competency certification remain substantial challenges. To address these issues, digital marketing training presents a relevant and timely solution. The main objective of this training is to enhance participants' skills and understanding in conducting digital marketing, which serves as added value for their careers or businesses. The training was delivered through a combination of lectures, practical sessions, and task-based evaluations aligned with the given material. A total of 22 participants—comprising the general public and MSME actors from the Tanjung Duren area, West Jakarta—attended the program. Among them, 82% passed the competency test, while 18% did not meet the required standards. Overall, the training was successfully implemented and proved effective in improving digital marketing competencies among the participants.
Edukasi Keuangan Pelajar: Peningkatan Literasi Keuangan dan Pengenalan Investasi pada Generasi Z untuk Mencapai Tujuan Keuangan Berkelanjutan Fathihani Fathihani; Vely Randyantini; Ika Puji Saputri; Dewi Sri Handayani; Doni Kusuma
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 6 No. 1 (2026): Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v6i1.10634

Abstract

Generation Z is a productive demographic that has grown up in the digital era and is accustomed to the ease of digital financial transactions. However, their level of financial literacy remains relatively low. Data from the National Survey of Financial Literacy and Inclusion (OJK, 2022) shows that Indonesia’s financial literacy rate has only reached 49.68%. Limited financial management skills and a tendency toward consumptive behavior further contribute to Generation Z’s lack of understanding of proper financial management practices. This Community Service Programme (PkM) aims to improve young people’s comprehension of fundamental financial literacy concepts, financial planning, and the introduction of legal, needs-based investment, particularly among vocational high school students. The training guides participants in managing income, preparing budgets, distinguishing between needs and wants, and understanding investment instruments such as mutual funds and stocks. The PkM implementation consists of several stages, including an initial assessment of participants’ financial literacy, interactive training through lectures, quizzes, and group discussions, mentoring in developing personal financial plans, and outcome evaluation using pre-tests and post-tests. Evaluation results demonstrate a clear improvement in participants’ understanding of financial literacy and investment concepts. These findings indicate that interactive and application-based training methods are effective in increasing financial knowledge and awareness. Overall, the programme successfully achieved its objectives and positively influenced students’ financial knowledge and attitudes.