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PENINGKATAN PENGETAHUAN DAN PEMAHAMAN MASYARAKAT TENTANG PENGELOLAAN AIR TERJUN SEBAGAI ASET WISATA SECARA EKOLOGIS Maruli, Elia; Plaimo, Paulus Edison; Laoepada, Setia Budi
JMM (Jurnal Masyarakat Mandiri) Vol 5, No 4 (2021): Agustus
Publisher : Universitas Muhammadiyah Mataram

Abstrak: Tujuan kegiatan pengabdian ini untuk meningkatkan pengetahuan dan pemahaman masyarakat Desa Taman Mataru, Propinsi Nusa Tengara Timur, yang berdomisili di sekitar lokasi air terjun Binafui bahwasanya keberadaan air terjun Binafui adalah selain aset wisata juga dapat menopang kesejahteraan masyarakat dari aspek pertanian, perkebunan, peternakan, perikanan bahkan untuk penggunaan listrik tenaga air (PLTA). Metode yang digunakan dalam kegiatan ini adalah melakukan penyuluhan dan sosialisasi selanjutnya pelaksanaannya meliputi beberapa tahapan antara lain: (1) tahap persiapan; (2) tahap pelaksanaan; (3) tahap evaluasi (mengamati dan membandingkan keadaan mitra sebelum dan setelah kegiatan dilaksanakan). Kegiatan PkM ini dapat dikatakan sangat berhasil dimana adanya peningkatan pemahaman sehingga merubah pola pikir dan perilaku yang ditandai dengan antusiasme masyarakat melakukan penanaman kembali tanaman sebagai upaya untuk melindungi mata air dari kekeringan.Â Abstract:Â The purpose of this devotional activity is to increase the knowledge and understanding of the people of Taman Mataru Village, East Nusa Tengara Province, who live around the location of Binafui waterfall that the existence of Binafui waterfall is in addition to tourist assets can also support the welfare of the community from the aspects of agriculture, plantations, livestock, fisheries even for the use of hydroelectric power (HYDROPOWER). The method used in this activity is to do the sedation, the next socialization of its implementation includes several stages, among others: (1) preparation stage; (2) the implementation stage; (3) evaluation stage (observing and comparing the state of partners before and after the activity is carried out). PkM activities can be said to be very successful where there is an increase in understanding so as to change the mindset and behavior characterized by the enthusiasm of the community to replant crops in an effort to protect the springs from drought.

Analisis strategi wisata alam curug lewi hejo menggunakan media sosial, menjadi “Analsis biblio matrik Wisata Alam di 2023” Lasitang, Tabita Samaria; Anigomang, Ferdinand Romelus; Maruli, Elia; Awang, Mesak Yamres
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 22 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10213656

The aim of this research is to determine the influence of price, location and service quality at the Kalabahi New Business Shop, Alor Regency. This type of research is a quantitative description. Samples were taken using saturated sampling techniques. The sample in this study was 35 respondents. The data collection tools used were observation, interviews and literature study. The data analysis model used to answer the hypothesis is multiple analysis, t test, F test using SPSS version 22 for windows tools. This research instrument test is used to measure the level of validity, reliability and class assumptions of the answers to the research questionnaire. By using the SPSS version 22 For Windows calculation tool. Based on the validity test results for each variable with a Pearson correlation value ≥ 0.3, the validity test results for each variable are declared valid. The results of the reliability test for each variable with a Crobatc Alpha value ≥ 0.6 mean that the results of the reliability test for each variable are declared reliable. Kolmogrov - Smirnov Normality test results with sig value. ≥ 0.05 then the test results are declared normal. The results of the heteroscedasticity test show that the value of each independent variable is > 0.05, so there is no heteroscedasticity in this research. The results of the multicollinearity test show that the VIF value > tolerance, so this research did not occur multicollinearity. The results of the linearity test between the dependent variable and the independent variable show that the deviation from linearity value is > 0.05, so there is a relationship between the dependent variable and the independent variable. The analytical method used is multiple linear regression analysis technique. The results using the t test answered the first, second and third hypotheses, while multiple linear regression analysis simultaneously used the F test to determine the fourth hypothesis, namely to determine the influence of price, location and service quality on buyers' decisions at the new business store in Kalabahi, Alor Regency. Based on the results of partial and simultaneous multiple linear regression analysis calculations, the significance value of the Individual Characteristics variable is 0.000, the Work Motivation variable is 0.003, the communication variable is 0.004, and the simultaneous influence value of the F test significance is 0.000b, the results of the t test and the F test is smaller than alpha (0.05), then the hypothesis testing proposed in this research is as follows: there is an influence of price, location and service quality on buyers' decisions at the Kalabahi New Business Shop, Alor Regency.

ANALISIS PENGARUH DIMENSI KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN DI TOKO SUKA-SUKA KALABAHI KABUPATEN ALOR Lauhade, Merianto; Anigomang, Ferdinand Romelus; Maruli, Elia; Awang, Mesak Yamres
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 21 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10223400

Keputusan pembelian merupakan upaya pemenuhan suatu keinginan atau sesuatu yang memadahi. Pada dasarnya, keputusan pembelian itu sebagai keadaan dimana kebutuhan, keinginan, dan harapan konsumen dapat terpenuhi melalui produk yang dipakai. Penelitian ini bertujuan untuk mengetahui pengaruh dimensi kualitas pelayanan (bukti fisik, kehandalan, daya tangkap, jaminan, dan empati) terhadap kepuasan konsumen. Penelitian ini dilaksanakan di Toko Suka-Suka Kota Kalabahi. Sampel diambil menggunakan aksidental sampling dimana teknik penentuan sampel berdasarkan kebetulan pada saat penelitian, yaitu konsumen yang bertemu dengan peneliti dilokasi penelitian dan bersedia menjadi sampel atau responden. Dengan demikian sampel dalam penelitian ini berjumlah 30 orang. Pengumpulan data menggunakan teknik kuisioner, observasi, wawancara dan studi dokumentasi. Metode yang digumakan dalam penelitian ini adalah deskriptif kuantitatif dengan menggunakan uji validitas, uji reliabilitas, uji asumsi klasik dan analisis regresi berganda, sedangkan pengujian hipotesis dilakukan dengan menggunakan uji t atau secara parsial dan uji f atau uji simultan. Hasil penelitian secara parsial dinilai probabilitas variabel bukti fisik 0,295, kehandalan 0,049, daya tanggap 0,010, jaminan 0, 698 dan empati 0, 122 hasl uji simultan atau uji f memiliki nilai signifikan sebesar 0, 000a. Berdasarkan hasil penelitian dapat disimpulkan bahwa pada uji parsial (uji t), variabel kehandalan dan daya tanggap berpengaruh terhadap keputusan pembelian, sedangkan variabel bukti fisik, jaminan dan empati tidak berpengaruh terhadap keputusan pembelian di Toko Suka-Suka Kalabahi Alor. Berdasarkan uji simultan, variabel bukti fisik, kehandalan, daya tanggap, jaminan dan empati berpengaruh terhadap keputusan konsumen di Toko Suka-Suka Kalabahi Alor.

ANALISIS PENGARUH VARIASI PRODUK PROMOSI DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR DI DEALER HONDA PT. MPM MOTOR DI KOTA KALABAHI KABUPATEN ALOR Lau, Oki Sriyanti; Maruli, Elia; Awang, Mesak Yamres; Anigomang, Ferdinand Romelus
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 21 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10247185

Keputusan pembelian merupakan suatu proses dimana konsumen melalui tahapan-tahapan tertentu untuk melakukan pembelian suatu produk. Keputusan pembelian dalam penelitian ini adalah keputusan berupa sikap konsumen atau pembeli untuk melakukan pembelian pada produk Sepeda Motor yang ada di Dealer Honda PT. MPM Motor di Kota Kalabahi Kabupaten Alor. Penelitian ini bertujuan untuk mengetahui pengaruh variasi produk promosi dan kualitas pelayanan terhadap keputusan pembelian sepeda motor pada Dealer Honda PT. MPM Motor di kota kalabahi kabupaten Alor. Jenis penelitian ini adalah penelitian kuantitatif dengan teknik p engumpulan data yaitu observasi, wawancara, kuesioner dan studi dokumentasi. penelitian ini mengunakan data primer. populasi dalam penelitian ini adalah konsumen yang datang melihat variasi produk dan teknik pengambilan sampel dalam penelitian ini adalah accidental sampling. yaitu teknik penentuan sampel berdasarkan kebetulan bertemu dengan peneliti dapat digunakan sebagai sampel, bila dipandang cocok Maka yang menjadi responden dalam penelitian ini adalah 40 orang yang di temui pada saat proses penelitian dari tanggal 14 sampai dengan tanggal 20 juni 2023. metode statistik yang digunakan dalam penelitian ini adalah regresi linier berganda dengan melihat nilai signifikan uji t dan nilai signifikan uji F sebagai tolak ukur dalam pengambilan hipotesis. Hasil penelitian ini menunjukan bahwa: (1). secara parsial variabel variasi produk memiliki nilai signifikansi sebesar 0,000 atau 0,0% dimana nilai ini lebih kecil dari nilai alfa yaitu 0,05 atau 5% sehingga hasil penelitian ini menerima h1 yang menyatakan bahwa variabel variasi produk secara parsial berpengaruh positif terhadap keputusan pembelian sepeda motor pada Dialer Honda PT. MPM Motor di kota kalabahi Kabupaten Alor (2). secara parsial variabel promosi memiliki nilai signifikan sebesar 0,002 atau 0,2% dimana nilai ini lebih kecil dari nilai alfa yaitu 0,05 atau 5% sehingga hasil penelitian ini menerima H2 yang menyatakan bahwa variabel promosi secara parsial berpengaruh positif terhadap keputusan pembelian sepeda motor pada Dialer Honda PT. MPM Motor di kota Kalabahi Kabupaten Alor (3). secara parsial variabel kualitas pelayanan memiliki nilai signifikan sebesar 0,031 atau 3,1% dimana nilai ini lebih kecil dari nilai alfa yaitu 0,05 atau 5% sehingga hasil penelitian ini menerima H3 yang meyatahkan bahwa variabel kualitas pelayanan secara parsial berpengaruh terhadap keputusan pembelian sepeda motor pada Dialer Honda PT. MPM Motor di kota Kalabahi Kabupaten Alor (4). Secara simultan variabel variasi produk, promosi dan kualitas pelayanan memiliki nilai signifikan sebesar 0,000 atau 0,0% dimana nilai ini lebih kecil dari nilai alfa 0,05 atau 5% sehingga hasil penelitina ini secara simultan menerima H4 yang menyatakan bahwa variabel variasi produk, promosi dan kualitas pelayanan berpengaruh terhadap keputusan pembelian sepeda motor pada Dialer Honda PT. MPM Motor di kota Kalabahi Kabupaten Alor

Analisis Pengaruh Dimensi Kualitas Pelayanan Terhadap Kepuasan Nasabah Pada Koperasi Simpan Pinjam Lego-Lego Kalabahi Kabupaten Alor (Studi Kasus Pada Koperasi Simpan Pinjam Lego-Lego Kalabahi Kabupaten Alor) Moikalong, Ediwatna; Awang, Mesak Y.; Anigomang, Ferdinand Romelus; Maruli, Elia
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 23 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10440830

Ediwatna Moikalong (2023) thesis title Analysis of the Effect of Service Quality Dimensions on Customer Satisfaction of KSP Lego-Lego Kalabahi, Alor Regency Supervisor I: Elia Maruli, SE., MM and supervisor II: Dr. Hermayanti. This study aims to determine the effect of the dimension of service quality on customer satisfaction, This type of research is quantitative research with data collection techniques, namely observation, interviews, and documentation studies. This study uses primary population data and the sample is customers who are making loans at KSP Lego-Lego Kalabahi, Alor Regency totaling 30 customers. And the sampling technique in this study is purposive sampling technique. The statistical method used in this study is multiple linear regression. The results of this study show that: (1). Partially, the physical evidence variable has a significant value of 0.038 where this value is smaller than the alpha value of 0.05 so that the results of this study receive H1 which states that partial physical evidence has a positive effect on customer satisfaction at the Lego-Lego Kalabahi KSP, Alor Regency. (2). Partial reliability variable has a significant value of 0.001 where this value is smaller than the alpha value of 0.05 so that the results of this study accept H2 which states that partial secarah reliability has a positive effect on customer satisfaction at Lego-Lego Kalabahi KSP, Alor Regency. (3). The partial responsiveness variable has a significant value of 0.001 where this value is smaller than the alpha value of 0.05 so that the results of this study receive H3 which states that partial responsiveness has a positive effect on customer satisfaction at the Lego-Lego Kalabahi KSP, Alor Regency. (4). The partial empathy variable has a significant value of 0.008 where this value is smaller than the alpha value of 0.05 so that the results of this study receive H4 which states that partial empathy has a positive effect on customer satisfaction at the Lego-Lego Kalabahi KSP, Alor Regency. (5). The partial collateral variable has a significant value of 0.026 where this value is smaller than the alpha value of 0.05 so that the results of this study receive H5 which states that partial collateral has a positive effect on customer satisfaction at the Lego-Lego Kalabahi KSP, Alor Regency. (6). Simultaneously, the variables of physical evidence, reliability, responsiveness and empathy and assurance have a significant value of 0.000, where this value is smaller than the alpha value, namely H6, which states that the variables of physical evidence, reliability, responsiveness and empathy simultaneously have a positive effect on customer satisfaction at the Lego-Lego Kalabahi KSP, Alor Regency.

Analisis Pengaruh Kualitas Pelayanan Harga Dan Lokasi Terhadap Kepuasan Konsumen Pada Bengkel Omega Kalabahi Kabupaten Alor (Studi Kasus Pada Bengkel Omega Kalabahi Kabupaten Alor) Dollu, Agabus Yermias; Maruli, Elia; Awang, Mesak Y.; Anigomang, Ferdinand Romelus
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 23 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10444371

Consumer satisfaction is a person's level of satisfaction after comparing the perceived performance or results compared to the desired expectations and in this study aims to determine the effect of service quality, price and location. This type of research is quantitative research with data collection techniques, namely observation, interviews, and documentation studies. This study uses population primary data and the sample is consumers who use services or buy products/goods at the Omega Kalabahi Workshop, Alor Regency, totaling 30 consumers. And the sampling technique in this study is the Accidental Sampling (accidental) method. The statistical method used in this study is multiple linear regression. The results of this study indicate that: (1). Partially the service quality variable has a significant value of 0.000 or 0% where this value is smaller than the alpha value of 0.05 or 5% so that the results of this study accept H1 which states that service quality partially has a positive effect on customer satisfaction at the Omega Kalabahi Workshop Alor District. (2). Partially the price variable has a significant value of 0.019 or 0.19% where this value is smaller than the alpha value of 0.05 or 5% so that the results of this study accept H2 which states that price partially has a positive effect on customer satisfaction at the Omega Kalabahi Workshop Alor District. (3). Partially the location variable has a significant value of 0.028 or 0.28% where this value is smaller than the alpha value of 0.05 or 5% so that the results of this study accept H3 which states that location partially has a positive effect on customer satisfaction at the Omega Kalabahi Workshop Alor District. (4). Simultaneously the price and location service quality variables have a significant value of 0.000 or 0% where this value is smaller than the alpha value, namely H4 which states that the price and location service quality variables simultaneously have a positive effect on customer satisfaction at the Omega Kalabahi Workshop, Alor Regency. (5). The magnitude of the influence of the price and location service quality variables is 93.9%, this study simultaneously accepts H5.

Destination Image and Travel Motivation as Predictors of Revisit Intention: A Study of Domestic Tourists in Alor Island Awang, Mesak Yamres; Maruli, Elia
Journal of Management and Entrepreneurship Research Vol. 5 No. 2 (2024)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jmer.2024.12.05.2-54

Objective: This study analyzes the effect of destination image interaction and domestic tourists' travel motivation in predicting the intention to revisit Alor Island. This study places travel motivation as a link between the interaction of a general tourist destination image and tourists' intention to revisit Alor Island. Research Design & Methods: The approach used in this study is a quantitative method, using a questionnaire distributed to 230 domestic tourists visiting Alor Island. The sample determination in this study follows the sample size guidelines for SEM-PLS analysis with a maximum likelihood estimation approach with a range between 100 and 250. Data analysis uses a structural equation approach with SPSS and SEM PLS to test the interaction of research variables and their indicators and explain the relationship between variable constructs. Findings: The results of the investigation found that destination image has an indirect impact on tourists' intention to revisit. In addition, travel motivation also directly affects the intention to revisit. It was also found that travel motivation mediates the effect of destination image on the intention to revisit. Implications and Recommendations: This study shows that building a positive destination image through promotion, facilities, and cultural uniqueness can motivate tourists to return. Therefore, the tourism industry must provide quality services, develop authentic and sustainable tourism experiences, and utilize technology and market segmentation. Contribution & Value Added: Travel motivation fully mediates the impact of destination image and tourists' intention to revisit the Alor Island tourist destination. Culture, history, entertainment, social interaction, and access to information can increase tourists' intention to revisit.

Analisis Pengaruh Produk, Harga, Dan Lokasi Terhadap Minat Beli Konsumen Pada Toko Foto Copy Nusa Lontar Mola Kelurahan Welai Timur Kecamatan Teluk Mutiara Kabupaten Alor Maruli, Elia
Jurnal Ilmiah Wahana Pendidikan Vol 11 No 2.B (2025): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar

Purchase intention is a consumer behavior where consumers have the desire to buy or choose a product based on experience in choosing, using and consuming or even wanting a product. This research aims to determine the influence of product, price and location on consumer buying interest in Photo Copy Nusa Lontar Mola, Welai Timur Village, Teluk Mutiara District, Alor Regency. The sample of this research was 40 consumers. Data collection uses observation, interviews, questionnaires and documentation techniques. The data was then analyzed using multiple linear regression analysis to determine the independent variable (X) against the dependent variable (Y). The results of this research show that, product variables (X1), price variables (X2) and location variables (X3) have a significant effect on consumer buying interest (Y) in Nusa Lontar Mola Photo Copy, East Welai Village, Teluk Mutiara District, Alor Regency, based on the results research, it is recommended that Photo Copy Owners consider product provision, pricing and location determination, so that consumer buying interest in Nusa Lontar Mola Photo Copy automatically increases.

Analisis Pengaruh Harga Lokasi Dan Promosi Terhadap Minat Beli Konsumen Di Enny Salon Kota Kalabahi Kabupaten Alor Maruli, Elia; Manafe, Henny A.; Djawang, Jofet Umbu Soru Peku
Jurnal Ilmiah Wahana Pendidikan Vol 11 No 6.D (2025): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar

Penelitian ini bertujuan untuk mengetahui seberapa besar pengaruh harga, lokasi dan promosi terhadap minat beli konsumen. Metode yang digunakan dalam penelitian ini adalah deskriptif kuantitatif dengan menggunakan uji validitas, uji reliabilitas, uji asumsi klasik dan analisis regresi linear berganda. Hasil penelitian ini menunjukkan bahwa secara parsial variabel harga tidak berpengaruh signifikan terhadap minat beli konsumen, sedangkan variabel lokasi dan promosi berpengaruh signifikan terhadap minat beli konsumen. Secara simultan variabel harga, lokasi dan promosi secara bersama-sama berpengaruh signifikan terhadap minat beli konsumen di Enny Salon Kota Kalabahi Kabupaten Alor yaitu sebesar 48,3%, sedangkan sisanya 51,7% dipengaruhi oleh variabel lain yang tidak diteliti oleh peneliti.

Analisis Pengaruh Dimensi Kualitas Pelayanan Terhadap Kepuasan Konsumen Pada Home Saty Tamala Di Kelurahan Kalabahi Timur Kecamatan Teluk Mutiara Kabupaten Alor (Studi Kasus Pada Kantor Home Stay Tamala Di Kelurahan Kalabahi Timur Kecamatan Teluk Mutiara Fanmakani, Eudia; Awang, Mesak Y.; Anigomang, Ferdinand Romelus; Maruli, Elia
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 25 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10460889

Consumer satisfaction is an emotional assessment of the consumer after the consumer uses a product where the expectations and needs of the consumer who uses it are met. In this study aims to determine the effect of service quality dimensions on consumer satisfaction, this type of research is quantitative research with data collection techniques, namely observation, interviews, and documentation studies. This study uses primary population data and the sample is consumers who have used lodging services at Home Stay Tamala Kalabahi, Alor Regency totaling 30 people. The statistical method used in this study is multiple linear regression. The results of this study show that: Partially the physical evidence variable has a significant value of 0.000 where this value is smaller than the alpha value of 0.05 so that the results of this study receive H1 which states that partial physical evidence has a positive effect on consumer satisfaction at Tamala Kalabahi Home Stay Alor Regency. Partial reliability variable has a significant value of 0.002 where this value is smaller than the alpha value of 0.05 so that the results of this study receive H2 which states that partial secarah reliability has a positive effect on consumer satisfaction at Tamala Kalabahi Home Stay, Alor Regency. The partial responsiveness variable has a significant value of 0.014 where this value is smaller than the alpha value of 0.05 so that the results of this study receive H3 which states that partial responsiveness has a positive effect on consumer satisfaction at Tamala Kalabahi Home Stay, Alor Regency. The partial empathy variable has a significant value of 0.002 where this value is smaller than the alpha value of 0.05 so that the results of this study receive H4 which states that partial empathy has a positive effect on consumer satisfaction at Tamala Kalabahi Home Stay, Alor Regency. The partial collateral variable has a significant value of 0.000 where this value is smaller than the alpha value of 0.05 so that the results of this study receive H5 which states that partial secarah guarantee has a positive effect on consumer satisfaction at Tamala Kalabahi Home Stay, Alor Regency. Simultaneously, the variables of physical evidence, reliability, responsiveness and empathy and assurance have a significant value of 0.000, where this value is smaller than the alpha value, namely H6, which states that the variables of physical evidence, reliability, responsiveness and empathy simultaneously have a positive effect on consumer satisfaction at Home Stay Tamala Kalabahi, Alor Regency.

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