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Sosialisasi Strategi UMKM untuk Menghadapi Pasar Global yang Serba Modern dan Mempersiapkan Diri Menyambut IKN Mursalim, Andi; Arifin, Anwar; Sukiman, Sukiman; Laeli, Husnul; Pratama, Andi Angga Putra Nara
Plakat : Jurnal Pelayanan Kepada Masyarakat Vol 5, No 1 (2023): Volume 5, Nomor 1 Juni Tahun 2023
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/plakat.v5i1.12429

The purpose of this socialization is aimed at knowing superior products that can enter the modern market and identifying the potential of products in Martadinata Village. Helping MSME players be able to make strategies to face the modern global market, namely providing knowledge and preparing to welcome the capital of the archipelago. MSMEs are considered to be one of the strongest business sectors in facing the global crisis. However, it does not rule out the possibility that MSMEs are unable to face this situation considering the global market is not an easy thing. Therefore, it is very important for MSMEs to build the right strategy in developing their business in order to be able to compete in facing the global market. MSMEs are managed by the community with funds from the government through investment programs provided by the government. This effort has a positive influence on the development of an area.Tujuan Sosialisasi ini ditujukan untuk mengetahui produk unggulan yang bisa memasuki pasar modern dan mengidentifikasi potensi produk yang ada di desa Martadinata. Membantu pelaku UMKM mampu membuat strategi menghadapi pasar global yang serba modern yakni memberi pengetahuan dan menyiapkan diri menyambut Ibu Kota Nusantara. UMKM dinilai menjadi salah satu sektor usaha terkuat dalam menghadapi krisis global. Meski demikian, tak menutup kemungkinan bahwa UMKM tidak mampu menghadapi situasi tersebut mengingat pasar global bukanlah hal yang mudah. Maka dari itu, sangat penting bagi UMKM untuk membangun strategi yang tepat dalam mengembangkan usahanya agar mampu bersaing dalam menghadapi pasar global. UMKM yang di kelola masyarakat dengan dana dari pemerintah melalui program penanaman modal yang di berikan oleh pemerintah. Usaha ini memiliki pengaruh positif terhadap pembangunan suatu daerah.

PENGARUH INOVASI PRODUK DAN PERSEPSI KUALITAS PRODUK TERHADAP MINAT BELI PADA “CAFÉ TENTANG KOPI” Ananda, Theresia; Riana, Ausy; Arifin, Anwar
Tinta Nusantara 2018 Vol.1 Vol 10 No 2 (2024): JURNAL TINTA NUSANTARA
Publisher : Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55770/tn.v10i2.159

The purpose of this study was to determine the buying interest of the café about coffee in Sangatta through the variables of product innovation and perceived product quality. The existence of a café about coffee today is not only a place to spend time while enjoying a cup of coffee, but also as a meeting place to share information about the condition of the surrounding environment and has become a lifestyle for the community. From the results of the analysis of the discussion conducted by the author, the research results show that simultaneously product innovation and perceived product quality have an effect on buying interest in cafes about coffee and partially perceived product quality has a significant effect on buying interest. However, product innovation does not have a significant effect on buying interest in cafes about coffee in Sangatta, while the simultaneous effect of product innovation, perceived product quality has a significant effect on buying interest

PENGARUH INOVASI PRODUK DAN PERSEPSI KUALITAS PRODUK TERHADAP MINAT BELI PADA “CAFÉ TENTANG KOPI” Ananda, Theresia; Riana, Ausy; Arifin, Anwar
Tinta Nusantara 2018 Vol.1 Vol 11 No 1 (2025): JURNAL TINTA NUSANTARA
Publisher : Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55770/tn.v11i1.170

The purpose of this study was to determine the buying interest of the café about coffee in Sangatta through the variables of product innovation and perceived product quality. The existence of a café about coffee today is not only a place to spend time while enjoying a cup of coffee, but also as a meeting place to share information about the condition of the surrounding environment and has become a lifestyle for the community. From the results of the analysis of the discussion conducted by the author, the research results show that simultaneously product innovation and perceived product quality have an effect on buying interest in cafes about coffee and partially perceived product quality has a significant effect on buying interest. However, product innovation does not have a significant effect on buying interest in cafes about coffee in Sangatta, while the simultaneous effect of product innovation, perceived product quality has a significant effect on buying interest

Implementasi Standar Pengelolaan Penelitian: Studi Kasus di IAIN Palangka Raya Ajahari, Ajahari; Puspita, Puspita; Asmawati, Asmawati; Misbah, Misbah; Arifin, Anwar; Hanafiyah, Hanafiyah; Handayani, Sri
el Buhuth: Borneo Journal of Islamic Studies el Buhuth: Borneo Journal of Islamic Studies, 5(1), 2022
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (Center for Research and Community Services), Universitas Islam Negeri Sultan Aji Muhammad Idris Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21093/el-buhuth.v5i01.5622

This study aims to describe and analyze the implementation of research management standards which include planning, organizing, implementing, and controlling. The research approach used is descriptive qualitative with the case study method. The research subjects were Vice Rector 1, the Chair and Secretary of LPPM, the Head of the Research Center, and the Head of Planning and Finance of IAIN Palangka Raya. The determination of research subjects was carried out by purposive sampling with data collection techniques through observation, interviews, and documentation. The results of the research show that research management planning activities begin with the preparation of development master plans, strategic plans, and operational plans, preparation of research roadmaps, annual work programs, preparation of Terms of Reference and research budget plans, and the preparation of Research Guidelines. In implementing research management standards, there are 12 stages carried out, including dissemination of technical instructions, research registration, administrative selection, substance selection, determination of nominees, proposal seminars, determination of beneficiaries, preparation of work orders, disbursement of funds, conducting research, monitoring evaluation, review of research outputs, results seminars, and final reports. Efforts to control research activities are carried out with several strategies: making regulations and technical guidelines for research, managing registration and selection of proposals as well as meetings for determining nominees, preparing work orders, managing intermediate seminars, managing presentations of research results, making research logbooks, registering IPR research results, publishing articles research, seeking SPI involvement in research management activities, uploading research reports to Litapdimas, imposing sanctions, preparing research management reports, monitoring and evaluating research management.

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