Garuda - Garba Rujukan Digital

Rasionil Generasi Z Memilih Kolam Retensi Boulevard Kota Kendari Sebagai Fitur Olahraga Unggulan Hamid, Nisrina; Rabbani, Inayah Abdillah; Lapau, Fitri
Jurnal Ilmiah Manajemen Bisnis dan Ekonomi Kreatif Vol. 3 No. 1 (2024): Jurnal Ilmiah Manajemen, Bisnis dan Ekonomi Kreatif
Publisher : Fakultas Ekonomi dan Bisnis Universitas PGRI Semarang

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Generation Z has a different character from previous generations who rely heavily on technology in their development and growth, including getting digital-based references or information, including in deciding on choices to exercise. This study aims to determine the effect of facility variables, electronic word of mouth (e-wom) as a rational aspect of generation Z choosing the Kendari City boulevard retention pool as a superior sports feature using the SEM PLS approach with a sample size of 170 respondents using purposive sampling method with criteria, namely generation Z aged 12-28 years, and at least 2 times have exercised at the Kendari City boulevard retention pool. The results showed that the facility construct, e-wom had a positive and significant effect on the decision to choose the Kendari City boulevard retention pool, while the healty lifestyle construct had no positive and significant effect. The results of the R-Square value indicate a very strong correlation between facilities, e-wom and healty lifestyle in the selection decision of 0.997. The Adjusted R-Square value of 0.997 indicates that the exogenous variables are able to explain 99.7% of the endogenous variables while 0.3% is explained by other variables not examined in this study. Keywords: Electronic word of mouth;healty lifestyle; facilities;election decision, Z generation.

Identifikasi Faktor Daya Saing UMKM di Buton Tengah Provinsi Sulawesi Tenggara dengan Pendekatan Fishbone Hamid, Nisrina; Rizaldi Makmur, Muhammad; Sofian Maksar, Muhammad; Lapau, Fitri
Jurnal Ilmu Manajemen Sosial Humaniora (JIMSH) Vol. 6 No. 2 (2024): August, Jurnal Ilmu Manajemen Sosial Humaniora (JIMSH)
Publisher : LP3M, Universitas Muhammadiyah Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51454/jimsh.v6i2.642

Penelitian ini bertujuan untuk menganalisis daya saing UMKM di Kabupaten Buton menggunakan pendekatan Analisis Fisbhone menggunakan pendekatan penelitian kualitiatif dengan jumlah informan 5 – 10 % dari jumlah total untuk setiap usaha. Metode pengambilan data melalui wawancara, observasi dan dokumentasi. Hasil penelitian menunjukkan bahwa UMKM di Kabupaten Buton Tengah menghadapi kendala SDM, permodalan, bahan baku, manajemen, dan teknologi, sehingga daya saing rendah. Pemberdayaan berbasis digital diperlukan, tidak hanya kemudahan perizinan atau bantuan finansial. Kolaborasi Pentahelix antara pemangku kepentingan merupakan model potensial untuk meningkatkan daya saing UMKM di Kabupaten Buton Tengah, melalui dukungan komprehensif bagi UMKM dalam bersaing di pasar lokal maupun global.

KAJIAN POTENSI AGRBISNIS HUB DALAM MENINGKATKAN NILAI TAMBAH SEKTOR PERTANIAN DI KABUPATEN KOLAKA Kabupaten Kolaka, Balitbang; Rizaldi Makmur, Muhammad; Lapau, Fitri; Sofian Maksar, Muhammad; Hamid, Nisrina
JIEM : Journal Of International Entrepreneurship And Management Vol 3 No 01 (2024): JIEM : Journal Of International Entrepreneurship And Management
Publisher : Pusat Studi Ekonomi Publikasi Ilmiah dan Pengembangan SDM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/jiem.v3i01.1167

Agribusiness is a business based on agricultural business or other fields that support it, both upstream and downstream sectors that refer to the main view that agribusiness works on the food sector chain (food supply chain) in other words, agribusiness is an economic perspective for food supply businesses. This study aims to assess the potential of agribusiness hubs in increasing the added value of the agricultural sector in Kolaka Regency which consists of identifying agribusiness products, economic and institutional infrastructure profiles and formulating pre-feasibility of Agribusiness in Kolaka Regency. The research method used is a qualitative approach and the results obtained show that Kolaka Regency has several commodities that have potential as agribusiness hub commodities in the food crop, horticulture and plantation sectors. The economic and institutional infrastructure of farmers as part of the Agribusiness Hub support system still faces obstacles, such as limited access to marketing, financing, and digital literacy. The implementation of the Agribusiness Hub model recommended in this study is the Managing Agency approach.

A Contribution From the American-Indonesian Scholarship Program Alumni Association to Indonesia: The ’Local Heroes for Forest Protection’ Initiative in Southeast Sulawesi, West Papua, and East Nusa Tenggara Hermudananto, Hermudananto; Alfian, Alfian; Lapau, Fitri; Rahayu, Kadek Ridoi; Sukoyo, Kuntari Sri; Zulkifli, Miranti Triana; Rajahasta, Patih; Murianty, Riana; Hermawan, Rudi; Landa, Silvia Anastasia
Jurnal Pengabdian kepada Masyarakat (Indonesian Journal of Community Engagement) Vol 11, No 1 (2025): March
Publisher : Direktorat Pengabdian kepada Masyarakat Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jpkm.101503

To minimize forestry sector greenhouse gas emissions by 2030, Indonesia needs stakeholder participation, especially youth. The AmericanIndonesian Scholarship Program Alumni Association (ALPHA-I) initiated the "Local Heroes for Forest Protection" program to include local adolescents in climate action. During 2023-2024, 149 direct participants from three provinces (Sulawesi Tenggara, Papua Barat, and Nusa Tenggara Timur) contributed to the conservation of approximately 12.5 hectares of forest, surpassing our target area, by planting indigenous trees and indirectly impacting around 4,500 individuals through both online and on-site campaigns. The program encompassed capacity-building training, sustainability seminars, field activities, and displays via a talk-show festival on climate change, which garnered favorable comments. Despite the SWOT analysis indicating that all three regions have analogous obstacles and opportunities in program implementation, they effectively formulated action plans for forthcoming activities. Our program is anticipated to persist for three years, broadening its effects to more regions while fostering partnerships with various local and national organizations.

KAJIAN POTENSI AGRBISNIS HUB DALAM MENINGKATKAN NILAI TAMBAH SEKTOR PERTANIAN DI KABUPATEN KOLAKA Kabupaten Kolaka, Balitbang; Rizaldi Makmur, Muhammad; Lapau, Fitri; Sofian Maksar, Muhammad; Hamid, Nisrina
JIEM : Journal Of International Entrepreneurship And Management Vol 3 No 01 (2024): JIEM : Journal Of International Entrepreneurship And Management
Publisher : Pusat Studi Ekonomi Publikasi Ilmiah dan Pengembangan SDM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/jiem.v3i01.1167

Agribusiness is a business based on agricultural business or other fields that support it, both upstream and downstream sectors that refer to the main view that agribusiness works on the food sector chain (food supply chain) in other words, agribusiness is an economic perspective for food supply businesses. This study aims to assess the potential of agribusiness hubs in increasing the added value of the agricultural sector in Kolaka Regency which consists of identifying agribusiness products, economic and institutional infrastructure profiles and formulating pre-feasibility of Agribusiness in Kolaka Regency. The research method used is a qualitative approach and the results obtained show that Kolaka Regency has several commodities that have potential as agribusiness hub commodities in the food crop, horticulture and plantation sectors. The economic and institutional infrastructure of farmers as part of the Agribusiness Hub support system still faces obstacles, such as limited access to marketing, financing, and digital literacy. The implementation of the Agribusiness Hub model recommended in this study is the Managing Agency approach.

ANALISIS PERBANDINGAN KINERJA EKONOMI KABUPATEN BUTON UTARA DENGAN KABUPATEN INDUKNYA Ariani, Wa Ode Rachmasari; Lapau, Fitri
AT TARIIZ : Jurnal Ekonomi dan Bisnis Islam Vol 4 No 02 (2025): AT TARIIZ : JURNAL EKONOMI DAN BISNIS ISLAM
Publisher : Pusat Studi Ekonomi, Publikasi Ilmiah dan Pengembangan SDM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/attariiz.v4i02.1642

Buton Utara Regency has been a new autonomous region since 2007 as a result of the division of Muna Regency. The local government has implemented various development programs to improve its economic performance after the division. The objective of this study is to assess the economic performance of Buton Utara Regency as a new autonomous region. The data analysis method used is quantitative descriptive with an observation period from 2010 to 2023. The research findings indicate that the economic performance of Buton Utara Regency is better than that of Muna Regency in several indicators, namely economic growth, per capita GDP, and human development index (HDI) growth. However, regarding HDI values, the poverty depth index and poverty severity index show that Buton Utara Regency’s performance is lower than that of Muna Regency. Key findings indicate that fluctuations in economic growth and HDI performance categorized as moderate reflect challenges in economic stability. Policy implications emphasize the need for strengthening priority sectors and effective poverty alleviation programs based on data. The limitations of the study lie in the less in-depth analytical approach, which has not yet captured the complexity of the interplay between variables.

Peningkatan Visibilitas UMKM Melalui Pendampingan Pemasaran Digital Rabbani, Inayah Abdillah; M. Thahir, An Najjar; Aswawi, Nurafiah; Ilham, Ilham; Lapau, Fitri
ARSY : Jurnal Aplikasi Riset kepada Masyarakat Vol. 6 No. 2 (2025): ARSY : Jurnal Aplikasi Riset kepada Masyarakat
Publisher : Lembaga Riset dan Inovasi Al-Matani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55583/arsy.v6i2.1619

Optimalisasi pemasaran digital menjadi salah satu permasalahan yang banyak dihadapi oleh UMKM di Kota Kendari. RM Negeriku merupakan salah satu UMKM di Kota Kendari yang memiliki potensi penjualan dengan kualitas produk dan layanan yang bernilai baik. Meski demikian, aktivitas pemasaran yang dilakukan masih terbatas pada cara tradisional tanpa strategi digital yang terencana, sehingga jangkauan untuk pelanggan baru kurang meluas. Pengabdian masyarakat ini dilaksanakan dengan menggunakan metode service learning, terdiri atas tahap pendahuluan, implementasi, dan evaluasi. Mitra dalam pengabdian masyarakat ini adalah RM Negeriku, yang dipilih berdasarkan kesesuaian dengan kriteria yang telah ditetapkan. Sasaran kegiatan adalah meningkatnya keterampilan pemanfaatan media digital untuk aktivitas pemasaran bagi UMKM di Kota Kendari. Hasil dari pengabdian ini adalah 1) peningkatan pemahaman dan kesadaran mengenai manajemen pemasaran digital; 2) peningkatan visibilitas brand secara online; 3) penilaian dengan kategori sangat baik yang diberikan oleh mitra terhadap program yang dilaksanakan dalam pengabdian masyarakat ini.

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