Claim Missing Document
Check
Articles

Found 7 Documents
Search

STRATEGI PEMASARAN SYARIAH DALAM MENINGKATKAN JUMLAH NASABAH PRODUK TABUNGAN HAJI DAN UMROH IB PADA BTN SYARIAH KCPS GRESIK Al Musawwa, M Aliyuddin; Hanifah, Luluk
Jurnal Tabarru': Islamic Banking and Finance Vol. 6 No. 2 (2023): Jurnal Tabarru' : Islamic Banking and Finance
Publisher : Department of Islamic Banking, Faculty of Islamic Studies, Islamic University of Riau (UIR)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25299/jtb.2023.vol6(2).15201

Abstract

Pertumbuhan lembaga keuangan syariah di Indonesia didorong oleh faktor demografis, yaitu mayoritas penduduk Indonesia beragama Islam. Masyarakat Muslim cenderung memilih lembaga keuangan syariah karena dasar dan hukumnya berlandaskan pada ajaran Islam. Penelitian ini menggunakan pendekatan kualitatif dengan metode deskriptif. Di dalam Penelitian kualitatif deskriptif, peneliti mendeskripsikan tentang objek dengan mencatat apa yang ada dalam objek penelitian. Penelitian ini dilakukan di Bank Tabungan Negara Syariah KCPS Gresik. Setelah melakukan wawancara dan observasi dengan beberapa Informan, dapat disimpulkan bahwa strategi Pemasaran Syariah yang diterapkan oleh Bank BTN Syariah KCPS Gresik telah mencapai kesuksesan yang signifikan dalam upaya meningkatkan jumlah nasabah Tabungan Haji dan Umrah iB. pertumbuhan jumlah nasabah meningkat dengan fantastis sebesar 284,51% di tahun 2022 dengan jumlah nasabah sebesar 273 nasabah Strategi Pemasaran Syariah yang diterapkan pada BTN Syariah KCPS Gresik telah terbukti memberikan dampak yang besar dalam meningkatkan jumlah nasabah Tabungan Haji & Umrah iB di BTNS KCPS Gresik, Jika melihat hasil penelitian pertumbuhan tersebut merupakan kenaikan tertinggi BTNS KCPS Gresik menerapkan berbagai elemen dalam bauran pemasaran (Product, Price, Place, Promotion, People, Process, Physical Evidence) dengan mempertimbangkan karakteristik Pemasaran Syariah.
Analisis Pemberdayaan Zakat melalui Program Zchicken dalam Meningkatkan Kesejahteraan Mustahik di Kabupaten Bojonegoro Putri, Jeny Dwita; Hanifah, Luluk
Mutawasith: Jurnal Hukum Islam Vol 7 No 1 (2024)
Publisher : Prodi Hukum Ekonomi Syariah (Muamalah)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47971/mjhi.v7i1.926

Abstract

Tujuan dari studi yang dilaksanakan ini yakni Menganalisis Pemberdayaan Zakat Melalui Program (Zchicken) Dalam Meningkatkan Kesejahteraan Mustahik di Bojonegoro. Metode penelitian ini memakai metode kualitatif. Teknik yang dipakai peneliti agar data bisa dikumpulkan memanfaatkan wawancara dan dokumentasi. Analisis kualitatif pada penelitian ini digunakan untuk mendapatkan pemahaman mendalam tentang efektivitas dan dampak program terhadap kesejahteraan mustahik. Hasil penelitian ini menyatakan bahwa program Zchickentelah membantu mustahik di Bojonegoro dan sejumlah daerah lainnya, dengan memberikan bantuan modal usaha, pelatihan, dan dukungan intensif dalam pengembangan usaha. Jadi dapat disimpulkan bahwa program pemberdayaan zakat seperti Zchickendalam meningkatkan kesejahteraan mustahik di Bojonegoro telah memberikan dampak positif dalam meningkatkan kesejahteraan, di mana mustahik dapat membantu memenuhi kebutuhan sehari-hari, mendukung pendidikan anak, dan meningkatkan pendapatan melalui penjualan produk Zchicken.
Edukasi dan Pendampingan Sertifikasi Halal Gratis (SEHATI) dengan Skema Self Declare bagi Pelaku UMKM Sumenep Hanifah, Luluk; Putri, Filda Felisa
Santri : Journal of Student Engagement Vol. 3 No. 2 (2024): Santri : Journal of Student Engagement
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/santri.v3i2.1033

Abstract

The development of Micro, Small and Medium Enterprises (MSMEs) requires legality and halal certification to ensure safety and compliance with regulations. This service activity was carried out to increase awareness and facilitate MSME owners in Sumenep, in obtaining a Business Identification Number (NIB) and halal certification through the Sehati Program based on self-declare. Service activities go through several stages, starting from surveying MSME data collection, socializing the importance of legality and halal certification, direct assistance in making NIB and assisting the halal certification process. The results of this service activity show an increase in understanding and awareness among MSME owners in Sumenep about the importance of legality and halal certification. And some MSMEs managed to get NIB and and get a halal certificate issued by BPJPH. This program has succeeded in increasing awareness, understanding and legality of MSMEs which ultimately supports the growth and sustainability of their businesses. As well as improving the quality and competitiveness of MSMEs at the local and national levels.
Analisis Laporan Keuangan Pondok Pesantren Assalafi Al-Fithrah Surabaya berdasarkan ISAK 35 Laila; Hanifah, Luluk
Jurnal Informatika Ekonomi Bisnis Vol. 6, No. 1 (March 2024)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v6i1.803

Abstract

The aim of this research is to find out how financial reporting and implementation of financial reports are based on ISAK 35 at the Assalafi Al-Fithrah Islamic boarding school. The method used in this research is a qualitative method using a qualitative descriptive approach. In analyzing financial reports based on ISAK 35, several main foundations underlying ISAK 35 are used, namely, the basic accounting framework, accrual principles, income realization principles, fairness principles, and international accounting standards. The results of this research indicate that the Financial Position report at the Assalafi Al-Fithrah Islamic Boarding School has complied with the ISAK 35 principles in preparing the financial position report; Assalafi Al-Fithrah Islamic Boarding School has not implemented comprehensive income reporting; There are deficiencies in the report on changes in net assets; The cash flow report is in accordance with ISAK 35 principles; The notes to the financial report of the Assalafi Al-Fithrah Islamic Boarding School include a detailed explanation of each account, and this is in accordance with ISAK 35 principles.
Penguatan Konsep Mu’amalah dan Kewirausahaan untuk Membangun Kemandirian Ekonomi Santri Qomaro, Galuh Widitya; Dzikrulloh, Dzikrulloh; Hanifah, Luluk; Rahman, Taufiqur; Sunariyah, Anik; Nasik , Khoirun
Santri : Journal of Student Engagement Vol. 4 No. 1 (2025): Santri : Journal of Student Engagement
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/santri.v4i1.1270

Abstract

This community service program aims to build independence and entrepreneurial character among the students of Pondok Pesantren Nurul Amanah Bangkalan through the Asset-Based Community Development (ABCD) approach. The activity involved 10th and 11th-grade students in entrepreneurship training based on the pesantren's business units, such as Bakso Gibras, Nasi Ayam Chili Padi, AMDK, mushroom cultivation, and catfish farming. The methods used include theoretical training on mu'amalah in the context of sharia entrepreneurship and hands-on experience in the pesantren's business units. The results show that the students actively participated in the operations of these businesses and were able to identify opportunities and challenges in managing the businesses. With the ABCD approach, the students gained not only entrepreneurial skills but also social and religious values that support the economic development of the pesantren. This program successfully contributed to the empowerment of the students while developing the pesantren's business units as a sustainable learning tool.
Community Based Tourism dalam Pengembangan Wisata Halal di Pesisir Selatan Bangkalan (Studi Pada Pantai Rindu Bangkalan) Putri, Nila Nahdiana; Hanifah, Luluk
Journal of Management, Accounting, and Administration Vol. 1 No. 3 (2025): January - March
Publisher : STAI Nurul Islam Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52620/jomaa.v1i3.113

Abstract

Penelitian ini membahas terkait partisipasi berbasis masyarakat dalam upaya pengembangan wisata halal di wisata  Pantai Rindu  Labang,  Bangkalan. Penelitian ini bertujuan untuk mengetahui  implementasi  dari  partisipasi  dengan  basis masyarakat  dalam  pengelolaan wisata Pantai Rindu dalam  upaya pengembangan wisata halal dengan indikator partisipasi masyarakat, manfaat ekonomi dan pemeliharaan budaya. Metode penelitian yang digunakan oleh   penulis  adalah penelitian  kualitatif  yang  bersifat   deksriptif  serta   cenderung menggunakan  analisis  riset  dengan  pendekatan  induktif,  dan  teknik  pengumpulan  data melalui dilakukan observasi secara langsung objek penelitian, wawancara kepada pihak- pihak terkait yang bersangkutan dengan penelitian penulis lalu, dan dokumentasi sebagai bukti  dan untuk memperkuat data  yang  dimiliki oleh penulis.  Hasil  dari  penelitian ini menunjukkan bahwa partisipasi  berbasis masyarakat yang ada di wisata Pantai Rindu sudah memenuhi  tiga  indikator  dalam  konsep  community  based  tourism  (CBT)  diantaranya; partisipasi  masyarakat  dalam  pengembangan  wisata  halal  di  Pantai  Rindu  mulai  dari perencanaa,   pengambilan   keputusan,   dan   pelaksanaannya;   manfaat   ekonomi   dalam pengembang wisata Pantai Rindu yang dirasakan oleh masyarakat lokal, penjual UMKM, tukang  parkir,  dan  juga  karyawan;  dan  yang  terakhir  pemeliharaan  budaya  dalam pengembangan wisata juga dijaga dan ikut melestarikan tradisi yang sudah turun-temurun, seperti rutinitas pengajian (yasinan) setiap hari kamis malam jum’at yang dilaksanakan oleh pengelola  dan  mengajak  para  karyawan,tukang  parkir,  penjual  UMKM,  dan  beberapa masyarakat sekitar, serta jam tutup operasional yang lebih awal di hari kamis dikarenakan masyarakat budaya masyarakat sekitar yang melaksanakan yasinan setiap hari kamis.
Increasing the loyalty of cooperative members : The influence of sharia compliance, employee responsibility, and trust Alfiana, Alfiana; Hanifah, Luluk
SERAMBI: Jurnal Ekonomi Manajemen dan Bisnis Islam Vol 7 No 2 (2025)
Publisher : LPMP Imperium

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36407/serambi.v7i2.1550

Abstract

This study examines the determinants of cooperative member loyalty through the lens of Sharia compliance, employee accountability, and trust. The research methodology used quantitative analysis. Data collection methods included questionnaires and structured interviews with 80 research participants. The population consisted of all Ikhlas Beramal Bangkalan Islamic marketing cooperative members. In addition, the data from these respondents were analyzed using SPSS software. Analysis of the research data shows that Sharia compliance shows a negative correlation and does not significantly affect member loyalty. In contrast, employee responsibilities positively correlate with and significantly affect member loyalty. In addition, trust shows a negative correlation and significantly impacts member loyalty. The three elements collectively influence the loyalty of the Ikhlas Beramal Bangkalan Sharia marketing cooperative members. Public interest statement Since employee accountability positively impacts loyalty, cooperatives should prioritize staff training to improve professionalism and service quality. The negative effect of Sharia compliance and trust suggests a need to reassess its implementation, ensuring alignment with member expectations through more transparent communication and better integration.