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The Effect of Shopee Social Media Marketing on Purchasing Decisions at Borneo Store Banjarmasin (Case Study of Purchasing an Iphone Online) Suarniki, Ni Nyoman; Apriana, Rizky Amalia; Kamila, Azkia; Agustina, Ruslinda; Gustiana, Rara
MSJ : Majority Science Journal Vol. 2 No. 2 (2024): MSJ-May
Publisher : PT. Hafasy Dwi Nawasena

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61942/msj.v2i2.128

Abstract

The purpose of this study was to determine Shopee's social media marketing influence on purchasing decisions at the Borneo Store. The research method used is quantitative descriptive method. The population of this study were buyers at Borneo Store. The sample was 20 respondents. Multiple linear regression data analysis techniques with the SPSS version 22 program. The results showed that the influence of Content Creation (X1) had a partially significant positive effect on purchases (Y) as evidenced by the t value of 2.509> t table 2.014 and the significance value (Sig.) 0.002 <0.050, which means that the Content Creation variable (X1) has a partial and significant effect or a positive effect on Purchasing Decisions. The test results show that the effect of Content Sharing (X2) has a partially negative significant effect on purchases (Y) as evidenced by the t value of 1.643 < t table 2.014 and the significance value (Sig.) 0.095> 0.050, which means that the Content Sharing variable (X2) has no partial and insignificant effect or negative effect on Purchasing Decisions.The test results show that the effect of Connecting (X3) has a partially positive significant effect on purchases (Y) as evidenced by the t value of 2.529> t table 2.014 and the significance value (Sig.) 0.015 <0.050, which means that the Connecting variable (X3) has a partial and significant effect or a positive effect on purchasing decisions. The test results show that the effect of Community Building (X4) has a partially negative significant effect on purchases (Y) as evidenced by the t value of 1.865 < t table 2.014 and the significance value (Sig.) 0.069 > 0.050, which means that the Community Building variable (X4) has no partial and insignificant effect or negative effect on Purchasing Decisions. The results showed that the Content Creation, Content Sharing, Connecting and Community Building variables on the Borneo Store Purchasing Decision assumed that the Content Creation (X1), Content Sharing (X2), Connecting (X3) and Community Building (X4) variables jointly influenced the Purchasing Decision (Y). The results of the simultaneous test show the calculated F value of 2.47 with a significance value of 0.000 <0.050.
PENGARUH PENGETAHUAN PERPAJAKAN DAN SANKSI PAJAK TERHADAP KEPATUHAN WAJIB PAJAK DALAM MEMBAYAR PAJAK KENDARAAN BERMOTOR RODA DUA PADA PEGAWAI PLN UPDK BARITO BANJARMASIN (Studi kasus pada PLN UPDK Barito Banjarmasin) Putri, Natasya Humaira; Gustiana, Rara
Dinamika Ekonomi: Jurnal Ekonomi dan Bisnis Vol 17 No 2 (2024): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol.17 no.2 September 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Nasional (STIENAS) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53651/jdeb.v17i2.507

Abstract

The aim of the study was to empirically prove the effect of tax knowledge and tax and tax sanctions on taxpayer compliance in paying two-wheeled motor vehicle taxes in employees of the Banjarmasin PLN UPDK Barito. The method used in this study was a quantitative method by distributing questionnaires to 40 employees of the Banjarmasin PLN UPDK Barito who were used as respondents using the SPSS Version 26.00 test tool. The conclusion is that tax knowledge has a partial effect on taxpayer compliance, tax sanctions have no partial effect on taxpayer compliance, and tax knowledge and tax sanctions have a simultaneous effect on taxpayer compliance for employees of the Banjarmasin PLN UPDK Barito.
Analysis of the Needs for the Development of Computational Chemistry-Based Learning Media on the Subject of Hydrocarbons Gustiana, Rara; Nugraha, Asep Wahyu; Nurfajriani, Nurfajriani
LAVOISIER: Chemistry Education Journal Vol 3, No 1 (2024): LAVOISIER: Chemistry Education Journal
Publisher : UIN Syekh Ali Hasan Ahmad Addary Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/lavoisier.v3i1.11537

Abstract

AbstractThis study aims to analyze the needs before developing computational chemistry-based learning media on hydrocarbon materials. This research is classified as development research developed with the ADDIE model. It's just that the stage used in this study is only limited to the analysis stage. Data collection in research is carried out by literature study methods and field studies with research instruments in the form of questionnaires on learning media needs and interviews by teachers. The location of this study is SMA Negeri Modal Bangsa Arun. Based on the results of interviews with chemistry teachers, it was found that learning hydrocarbon material at the high school level requires more effort because students must understand molecular structure, chemical bonds, and atomic structure. This makes students less understanding of concepts microscopically and can also cause misconceptions. Then, the results of the needs analysis show that there are still limited learning media that support microscopic concepts, especially the shape of molecules in 3-D. Based on the results of this study, it can be concluded that it is necessary to develop computational chemistry-based learning media on hydrocarbon materials.
PENGARUH PERSEPSI MANFAAT, KEMUDAHAN DAN KEPERCAYAAN TERHADAP MINAT PENGGUNAAN QRIS Ramadanti, Siti Nazwa; Agustina, Ruslinda; Gustiana, Rara
Dinamika Ekonomi: Jurnal Ekonomi dan Bisnis Vol 18 No 1 (2025): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol.18 No.1 Maret 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Nasional (STIENAS) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53651/jdeb.v18i1.584

Abstract

The aim of the study was to empirically prove the effect of perceived benefits, ease of use, and trust on the interest in using QRIS among students of the Accounting Study Program at STIE Nasional Banjarmasin. The method used in this study was quaantitative method by distributing questionnaires to 41 participants of the Accounting Study Program at STIE Nasional Banjarmasin. This study utilizes SPSS software version 26.00. The conclusion of this study is that Perceived Benefits, Ease of Use, and Trust have both partial and simultaneous effects on the Interest in Using QRIS among students of the Accounting Study Program at STIE Nasional Banjarmasin.
Analysis of the Needs for the Development of Computational Chemistry-Based Learning Media on the Subject of Hydrocarbons Gustiana, Rara; Nugraha, Asep Wahyu; Nurfajriani, Nurfajriani
LAVOISIER: Chemistry Education Journal Vol 3, No 1 (2024): LAVOISIER: Chemistry Education Journal
Publisher : UIN Syekh Ali Hasan Ahmad Addary Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/lavoisier.v3i1.11537

Abstract

AbstractThis study aims to analyze the needs before developing computational chemistry-based learning media on hydrocarbon materials. This research is classified as development research developed with the ADDIE model. It's just that the stage used in this study is only limited to the analysis stage. Data collection in research is carried out by literature study methods and field studies with research instruments in the form of questionnaires on learning media needs and interviews by teachers. The location of this study is SMA Negeri Modal Bangsa Arun. Based on the results of interviews with chemistry teachers, it was found that learning hydrocarbon material at the high school level requires more effort because students must understand molecular structure, chemical bonds, and atomic structure. This makes students less understanding of concepts microscopically and can also cause misconceptions. Then, the results of the needs analysis show that there are still limited learning media that support microscopic concepts, especially the shape of molecules in 3-D. Based on the results of this study, it can be concluded that it is necessary to develop computational chemistry-based learning media on hydrocarbon materials.