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PENGARUH KUALITAS PELAYANAN DAN KEPERCAYAAN TERHADAP MINAT BELI KONSUMEN DI SITUS BELANJA ONLINE Angriani, Rini; Purba, Tiurniari
SCIENTIA JOURNAL Vol 4 No 5 (2022): Volume 4 Nomor 5 2022
Publisher : LPPM Universitas Putera Batam

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Abstract

In 2021, there have been many online shopping sites that can be enjoyed by consumers in Indonesia. Several e-commerce sites began to compete with each other to attract consumers, so that every year e-commerce visitors always experience an increase and decrease. Based on Iprice Insight in Q4 2020, Shopee has the highest number of visitors compared to Tokopedia. In Q2 2021, Tokopedia visitors experienced an increase and Shopee dropped to the second position. This research is useful to identify the effect of service quality and trust on consumer buying interest through online shopping sites either simultaneous or partial. To obtain data, questionnaires will be distributed to 385 respondents. The data management analysis method in this study uses multiple linear regression hypothesis analysis using T and F tests using the SPSS version 25 application. The results of this study prove that simultaneously and partially service quality and trust have a positive and significant effect on consumer buying interest.
Strategies to Improve Employee Performance through Effective Leadership and a Healthy Culture Musa, Maman; Angriani, Rini; Akadji, Irfan; Syamsinah, Syamsinah; Wahdah, Ghoriqna Fibachril
West Science Business and Management Vol. 2 No. 04 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i04.1530

Abstract

This article discusses strategies for improving employee performance through effective leadership and a healthy organizational culture. In the context of a competitive world of work, the role of leadership is crucial in creating a work environment that supports motivation and productivity. This study identifies leadership characteristics that contribute to the development of a positive organizational culture, such as openness, good communication, and recognition of employee achievements. In addition, this article also explores how a healthy organizational culture, characterized by values of collaboration and trust, can improve job satisfaction and, ultimately, employee performance. Through the analysis of the review literature, this article provides practical recommendations for managers and leaders to implement effective strategies in improving employee performance.