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STRUCTURE, BEHAVIOR, AND MARKET PERFORMANCE ON MARKETING OF PATCHIE OIL IN BUKUT VILLAGE, TERANGUN DISTRICT GAYO LUES DISTRICT Authar ND, Muhammad; Puteh, Anwar; Alfiady, Teuku
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 1 No. 2 (2021): December
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (509.939 KB) | DOI: 10.54443/ijebas.v1i2.110

Abstract

Patchouli (Pogostemon cablin Benth) is an essential oil-producing plant which is a source of foreign exchange for the country. Indonesia is currently the world's producer of patchouli oil with a contribution of 90%, for that it is necessary to maintain market opportunities by increasing production through appropriate cultivation techniques, improving the quality of patchouli oil and developing patchouli plantings in areas that have bright prospects seen from the level of suitability. land and climate.The purpose of this study was to determine market structure, market behavior (various forms of collusion) and market appearances that occurred in the marketing of nimal oil in Bukut Village, Terangun District, Gayo Lues Regency. The data used are primary data and secondary data, for market participants, snowball sampling is used. The method used to analyze the market structure is Concentration Ratio analysis tools (Market Share, Herfindal Index and Concentration Ratio for Biggest Four or ), Degree of Product Differentiation, Barriers to Market Entry and Level of Market Knowledge. To analyze Market Behavior, it is descriptively analyzed about collusion and strategies that occur. To analyze the Market Performance used the analysis tools of Marketing Margin, Share Price, and Cost and Profit Ratio.〖CR〗_4.Market share at the collector levelthere is an oligopoly marketing system for patchouli oil with loose concentration. The concentration of buyers in marketing patchouli oil in Bukut village, both collectors, village collectors, and representative warehouses/ wholesalers is oligopsony. The marketing structure of Patchouli Oil in Gayo Lues, at the level of collector traders is a loose oligopoly with a CR4 value of 0.5421, at the level of a village collector it is a tight oligopoly with a CR4 value of 0.8855, while at the warehouse representative/ wholesaler level it is a tight oligopoly with a CR value, reaching 1.00. should have a value of 1.00 is a monopoly, but because there are still three competing companies, it is categorized as a strict oligopoly.
ANALYSIS OF FACTORS AFFECTING CUSTOMER INTEREST IN CHOOSING RAHN PRODUCTS AT SHARIA PAWNSHOPS IN ACEH PROVINCE Puteh, Anwar; Rasyidin, M.; Authar ND, Muhammad; Mawaddah, Nurul
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 2 No. 2 (2022): April
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v2i2.185

Abstract

This study examines the effect of Promotion, Ujrah Rates and Fund Disbursement Procedures on Customer Interest in Choosing Rahn Products at Sharia Pawnshops in Aceh Province. This study uses primary data obtained by distributing questionnaires to selected customers using a non-probability sampling method. The data analysis method used multiple linear regression analysis. The results showed that the promotion variable, and the procedure for disbursing funds had a positive and significant effect on customer interest in choosing Rahn's products at Pegadaian Syariah in Aceh Province. Meanwhile, the ujtrah rate variable has a negative and significant effect on customer interest in choosing Rahn's products. Recommendations from this research are expected that the Aceh Sharia Pawnshop can increase promotion as a means of introducing products to the public. Meanwhile, the ujrah tariff rate is reconsidered (to be lowered) and in terms of disbursement of funds it can be maintained in order to increase public interest in using Rahn's products at Sharia Pawnshops in the future.
THE EFFECT OF RELIGIOSITY ON CUSTOMER DECISIONS IN CHOOSING ISLAMIC BANKS WITH ATTITUDES AND TRUST AS INTERVENING VARIABLES IN LHOKSEUMAWE CITY Puteh, Anwar; Sukiman, Sukiman; Yafiz, Muhammad
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 1 No. 2 (2021): December
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v1i2.361

Abstract

The religious phenomenon of the study is fascinating to study and is associated with the concept of community behavior as consumers of a sharia-based product. Research on Studies that include the relationship between religious behavior and consumer behavior in decision-making on a product is microscale, so it attracts the interest of researchers. Religisutias is a state of understanding, obedience, a person believing in a religion embodied in the experience of values, and action under the teachings of faith in taking a favorable decision. The role of religiosity with customer attitudes and trust and its relevance to customer decisions in choosing a sharia bank. This study aims to analyze the relationship of religiosity to customer decisions in selecting a sharia bank, either directly or mediated by the variables of attitudes and trust. The conducted research n Lhokseumawe City. The collected data through a questionnaire distributed to 200 respondents. The data is processed by Path Analysis using the SEM program. The results prove that direct testing is obtained that (a) religiosity has a positive and significant effect on the attitudes of Islamic bank customers, and (b) has a positive effect on the trust of Islamic bank customers. (c) Influencing customers in choosing Islamic banks. (d) Attitudes influence customer decisions (e) trust affects the customer's decision in choosing an Islamic bank. Indirect testing (path) shows (f) religiosity also influences customer decisions in choosing Islamic banks through attitude as an intervening variable. (g) Influence on customer decisions in determining Islamic banks through trust as an intervening variable. The results strengthened Kinsmen's behavioral theory and previous empirical findings that religiosity is an essential predictor of consumer behavior, especially decision-making. A person's attitudes and trusts based on religious values that he trusts are predictors that direct his behavior to purchase a product. The benefits of this study can recommend that Islamic banking needs to provide services and provide superior products. Improving service quality such as contracts under sharia will affect customer attitudes and behavior and are expected to maintain customer consistency to be loyal in using sharia bank services. attitudes and trusts based on religious values that he trusts are predictors that direct his behavior to purchase a product. The benefits of this study can recommend that Islamic banking needs to provide services and provide superior products. Improving service quality such as contracts under sharia will affect customer attitudes and behavior and are expected to maintain customer consistency to be loyal in using sharia bank services. attitudes and trusts based on religious values that he trusts are predictors that direct his behavior to purchase a product. The benefits of this study can recommend that Islamic banking needs to provide services and provide superior products. Improving service quality such as contracts under sharia will affect customer attitudes and behavior and are expected to maintain customer consistency to be loyal in using sharia bank services.