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Journal : Jurnal Media Infotama

Evaluasi Efektivitas Sistem Akademik Menggunakan Model Servqual Untuk Meningkatkan Kualitas Layanan Hidayat, Jerry Wahyu; Juansen, Monsya; Kirman, Kirman; Saputera, Surya Ade
Jurnal Media Infotama Vol 20 No 2 (2024): Oktober
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jmi.v20i2.6218

Abstract

Academic Information System is a computer-based system built with the hope of academic interests which aims to increase the quality of academic services, performance and human resources, as well as the resulting competitiveness. The Academic information system makes it easy for students to access important information related to the University such as course lists, grades, administration, academic calendars, information about each department and others. With the development of information systems in the academic field, it is also necessary to test information systems to find out whether the development and objectives of the information system are as expected. The purpose of this research is to determine the level of student satisfaction with the quality of academic information system services (SIKAMU) using The ServQual method provides recommendations for which variables need improvement in improving the quality of SIKAMU academic information system services. The research method used in this research is e-service quality or what is called e-servqual. From the research results, it was found that the gap or gap between expectations and reality is not too big, which means that the quality of the academic information system in the SIKAMU application is good, only a few small aspects need to be improved. Furthermore, from the aspect of student satisfaction, it can be concluded that Bengkulu Muhammadiyah University students are satisfied with the services provided by the SIKAMU information system. With an average overall rating of 80% (satisfied). This means that students' expectations regarding the five dimensions of service have been fulfilled even though they are not very in line with what students expected
Sistem Informasi Pemasaran Kerupuk Ganepo Menggunakan E-Commerce Berbasis Web Ferdiansya, Cahya; Handayani, Sri; Kirman, Kirman; Juansen, Monsya
Jurnal Media Infotama Vol 20 No 2 (2024): Oktober
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jmi.v20i2.6418

Abstract

The development of technology and information has had a significant impact on the business world, especially through the use of the internet as a means of information and communication. E-commerce is a major business trend today, enabling expanded marketing and increased profits for business people. Effective marketing is the key to success in business, with a focus on retaining customers and meeting their expectations. The use of the internet and digital technology has made it possible to sell goods and services online through various platforms, including online shops, social media and websites. Previous research shows that the application of e-commerce in marketing products such as local crafts and snacks has succeeded in increasing competitiveness and sales. Case studies on Small, Micro and Medium Enterprises (MSMEs) also highlight the importance of using web-based media to increase product promotion and sales. In this context, further research was conducted to explore the potential of online marketing for MSME businesses, with a focus on developing a web-based online shop for Ganepo cracker products. It is hoped that the results of this research can contribute to improving the understanding and practice of online marketing for MSME players, as well as expanding the reach and knowledge of their products in the digital market