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All Journal JOIN (Jurnal Online Informatika) Jurnal Ilmiah KOMPUTASI Malcom: Indonesian Journal of Machine Learning and Computer Science Journal of Digital Business and Innovation Management Jurnal Indonesia : Manajemen Informatika dan Komunikasi
Ginasta, Nava Gia
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Computer Science & IT Decision Sciences, Operations Research & Management Languange, Linguistic, Communication & Media Library & Information Science

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Design and Analysis of Financial Management and Budget Application System in Student Business Anggraeni, Defi Siti; Anisa, Diva Putri; Ginasta, Nava Gia
Journal of Digital Business and Innovation Management Vol. 3 No. 1 (2024): June 2024
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jdbim.v3i1.60270

Abstract

Technological developments in the digital era have provided important opportunities to improve financial and budget management needs. However, many students who own businesses still face obstacles to implementing this technology. This research aims to help provide the financial and budget management needs for entrepreneurial students through the development of financial management applications. This application is expected to attract students' interest in the application of financial technology, increase the accuracy of financial reports, and support the growth of their businesses. This research was carried out using a qualitative method, namely the method used to collect data in the form of numbers. The data in this research report was also obtained from survey results from a questionnaire form. This research concludes that good financial management and the application of appropriate technology are very important to support student entrepreneurship.
Designing a Web-Based Influencer Marketing System to Increase Brand Influence and Authority Laksana, Shifa Al-Fathia; Putra, Fadhil Irmani; Ginasta, Nava Gia
Journal of Digital Business and Innovation Management Vol. 3 No. 1 (2024): June 2024
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jdbim.v3i1.60448

Abstract

Social media and online platforms are key in building and strengthening brands in the digital era. Influencer marketing is a strategy that involves influential individuals on social media, becoming popular to increase brandreputation. However, brands often have difficulty identifying the right influencers, managing relationships with influencers, and measuring campaign effectiveness. This research aims to design a web-based influencer marketing system to help brands overcome this challenge. This system will increase brand influence and authority in the digital world, strengthen customer relationships, and increase influencer marketing transparency. The research managerial implication is that companies can understand user needs and preferences more deeply from an influencer and brand perspective. This allows them to design more intuitive interfaces, easy navigation, and features that facilitate collaboration and content management, as well as identify crucial features to introduce in an influencer marketing website system.
AUDIT SISTEM INFORMASI OPERASIONAL MENGGUNAKAN FRAMEWORK COBIT 5 (STUDI KASUS : BANK XYZ) Supriady; Ginasta, Nava Gia; Hanum, Rahma
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 4 No. 1 (2023): Januari
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v4i1.147

Abstract

Bank XYZ is one of the BPD Banks. One of the strategies is to reduce the amount of investment and improve the quality of services in terms of information technology. The performance of the Operational Information System at Bank XYZ in serving customers will determine the quality of the services it provides. In conducting this research, the author uses the COBIT 5 framework with a DSS domain that combines control standards from many different sources in a single framework that can enable management to make control and control of the Information System environment. Gap analysis is the current capability level with the expected level of capability. Thus it can be seen how far the reach that must be achieved until the organization's goals are achieved. The results of the assessment and evaluation of the conformity of standards and operational management in the information technology system at Bank XYZ with the COBIT 5 framework with the results of the assessment of Bank XYZ current capabilities are at level 4 a predictable process. The result of level 4 is to ensure that the implementation of the process can support organizational goals.
Implementasi Naive Bayes pada Sistem Asesmen Program Kemitraan dan Bina Lingkungan PT. Pos Indonesia Maresti, Fatia Amalia; Mustaqim , Kiki; Ginasta, Nava Gia
Jurnal Ilmiah Komputasi Vol. 23 No. 2 (2024): Jurnal Ilmiah Komputasi : Vol. 23 No 2, Juni 2024
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32409/jikstik.23.2.3584

Abstract

Penelitian ini bertujuan untuk memberikan rekomendasi sebagai dasar pertimbangan kelayakan calon mitra usaha. Melalui analisis data profil usaha, berupa sektor usaha, provinsi, status usaha, tahun pendirian, jumlah modal, hasil penjualan, total kekayaan bersih, usia pemilik, penghasilan pemilik, jumlah pinjaman, dan label. Metode Naive Bayes dipilih sebagai alat klasifikasi karena kecepatan dan akurasinya. Hasil evaluasi dari 20 data test, terdapat 18 (90%) data yang terklasifikasi dengan benar, yaitu 6 (33%) data terkategori layak mendapat pinjaman, dan 12 (67%) data terkategori tidak layak mendapat pinjaman. Algoritma Naive Bayes memberikan hasil akurasi sebesar 90%, dengan presisi dan recall masing-masing sebesar 92% untuk kategori "Layak" dan "Tidak Layak" mendapatkan pinjaman. Hasil ini menunjukkan bahwa algoritma Naive Bayes layak digunakan untuk penentuan kemitraan usaha PKBL PT. Pos Indonesia. Penelitian ini memberikan kontribusi dalam memberikan rekomendasi yang lebih efektif dalam menilai kelayakan calon mitra usaha, dengan meminimalisir risiko kredit macet.
Innovative Event Management Platform Design with Integrated Ticketing and Networking Features Putri Feliza, Devina Syilva; Ammadienta, Majestin; Ginasta, Nava Gia
Journal of Digital Business and Innovation Management Vol. 3 No. 2 (2024): December 2024
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

University of Logistics and International Business (ULBI) by using ticketing features and integrated networks. The focus is on enhancing the efficiency of event planning and execution within the ULBI campus environment, as well as improving participation and transparency. Ticketing features are integrated to synchronize timing and facilitate participant access, while an integrated network is implemented to enhance communication and reduce barriers during planning. By employing software design methodology and action research, this study analyses user needs, expectations, and designs ticketing features and integrated networks. It is hoped that this design will significantly contribute to improving event management within the campus environment, creating a platform that is not only efficient but also capable of enhancing student engagement and information transparency. In conclusion, this proposal provides a foundation for designing technology that can enhance event management at ULBI campus.
Customer Loyality Segmentation on Point of Sale System Using Recency-Frequency-Monetary (RFM) and K-Means Rizki, Bayu; Ginasta, Nava Gia; Tamrin, Muh Akbar; Rahman, Ali
JOIN (Jurnal Online Informatika) Vol. 5 No 2 (2020)
Publisher : Department of Informatics, UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/join.v5i2.511

Abstract

It is no doubt that the development of the business world has been progressive. Point of sale is one of the many system used as a means of payment in various existing businesses, especially in heterogeneous markets. The activity of transactions between Point of Sale Systems and Customers occur in the business world. Keep in mind also that one of the main factors of business success, is from customers. There is the need of an attractive strategy and certainly it will be to increase the income and assets of a business. To know that, this research will explore the behavior of customer which is based marketing, through RFM Method (Recency, Frequency and Monetary). The case of this study is in Goldfinger Store. It will do segmentation and also use data mining technique to do clustering by using K-Means with result of loyal and potential customer. The results of segmentation using RFM (Recency, Frequency, Monetary) and K-Means methods have produced multiple clusters by dividing them into groups.
Implementasi Pencarian Rute Terbaik untuk Mengetahui Lokasi Tempat Parkir pada Sistem E-Parking Menggunakan Algoritma Dijkstra dan Best First Search: Implementation of the Best Route Search to Find Out the Location of Parking Places in the E-Parking System Using the Dijkstra Algorithm and Best First Search Ginasta, Nava Gia; Supriady, Supriady
MALCOM: Indonesian Journal of Machine Learning and Computer Science Vol. 4 No. 2 (2024): MALCOM April 2024
Publisher : Institut Riset dan Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57152/malcom.v4i2.1261

Abstract

Pencarian rute terbaik yaitu untuk permasalahan mencari sebuah rute terbaik dari titik awal ke titik tujuan tempat parkir. Dengan menggunakan algoritma yang dapat digunakan untuk menyelesaikan suatu masalah pencarian rute terbaik adalah Algoritma Dijkstra. Algoritma Dijkstra digunakan untuk mencari rute terbaik yang akan dilalui oleh pencari tempat parkir untuk menyimpan kendaraannya. Pemilihan rute terbaik dengan algoritma dijkstra dan Best First Search (BFS), Best First Search (BFS) diperbolehkan dalam mencari untuk mengunjungi suatu node pada levelnya yang lebih rendah, jika node pada levelnya lebih tinggi maka memiliki nilai tidak baik, terdapat 10 titik objek lokasi blok parkir, dari titik lokasi tempat masuk ke lokasi blok parkir tujuan. Untuk mempercepat waktu tempuh dan arah tujuan yang sudah ditentukan oleh Algoritma Dijkstra maka pencari tempat parkir untuk mengoptimalkan jarak tempuh menuju lokasi tujuan sehingga dapat mengefesiensi waktu yang dibutuhkan. Selain itu penyimpanan kendaraan pada tempat parkir akan lebih cepat karena sudah ditentukan jalur tujuan kendaraan yang akan disimpan.
Co-Authors Ammadienta, Majestin Anggraeni, Defi Siti Anisa, Diva Putri Hanum, Rahma Laksana, Shifa Al-Fathia Maresti, Fatia Amalia Mustaqim, Kiki Putra, Fadhil Irmani Putri Feliza, Devina Syilva Rahman, Ali Rizki, Bayu Supriady Supriady, Supriady Tamrin, Muh Akbar