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All Journal Jurnal Teknologi Informasi dan Ilmu Komputer Jiko (Jurnal Informatika dan komputer) Dinasti International Journal of Digital Business Management Jurnal Mandiri IT Jurnal Abdimas Perbanas Jurnal Kewirausahaan, Akuntansi, dan Manajemen TRI BISNIS Jurnal Pariwisata, Bisnis Digital dan Manajemen Journal of Community Service and Society Empowerment Jurnal Abdimas: Sosial, Bisnis, dan Lingkungan
Fabrianto, Luky
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Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Mathematics Public Health Social Sciences Other

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Journal : Journal of Community Service and Society Empowerment

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Teknik Pengemasan Produk Usaha Mikro Kecil Menengah (UMKM) Syukur, Agus; Puspita, Ratna; Fabrianto, Luky; Tsabitah, Aida Salma; Bilqis, Shahnaz Hafiza; Rahman, Dafih Okta
Journal of Community Service and Society Empowerment Том 3 № 03 (2025): Journal of Community Service and Society Empowerment
Publisher : PT. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/jcsse.v3i03.1978

Abstract

Product packaging for Usaha Mikro Kecil Menengah (UMKM) is highly urgent as a marketing strategy that not only protects the product but also increases sales value, brand differentiation, and consumer trust. The purpose of this community service activity is to provide understanding and training in effective, functional, and aesthetic packaging techniques, in accordance with the principles of informative, environmentally friendly, and market-oriented design. The targeted output is to increase the ability of UMKM to design attractive and professional packaging, be able to compete in the modern market, and implement innovations such aseco-packagingand smart packaging through Quick Response/QR Code integration. It is hoped that through this assistance, UMKM can optimize the function of packaging as a promotional and product protection tool, while simultaneously increasing the competitiveness and economic value of their products.
Co-Authors Abdullah, Hamzah Ali Afriano, Daniel Chandra Ali, Iman Bilqis, Shahnaz Hafiza Faizah, Novianti M Faizah, Novianti Madhona Febrianti, Nurlia Gani Wiharso Karo Karo, Panser Nabilah, Saripah Nurcahyo, Widyat Prakoso, Bobby Suryo Prasetyo, Johan Hendri Prihandayani, Tiwuk Wahyuli Rahman, Dafih Okta Rasenda, Rasenda Ratna Puspita, Ratna Riza, Faiza Safitri, Rizky Ade Simon Simarmata Surohman, Surohman Syukur, Agus Tsabitah, Aida Salma Yuwanda, Henny