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All Journal Journal of Information System, Applied, Management, Accounting and Research Prosiding National Conference for Community Service Project Media Bina Ilmiah Jurnal Indonesia Sosial Sains Conference on Business, Social Sciences and Technology (CoNeScINTech) Indonesian Journal of Banking and Financial Technology (FINTECH)
Jessy, Jessy
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Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Environmental Science Immunology & microbiology Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Neuroscience Physics Social Sciences Other

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The Impact of Social Media on the Decision to Use Telemedicine Among Batam’s Citizen Putra, Edy Yulianto; Jessy, Jessy
Conference on Business, Social Sciences and Technology (CoNeScINTech) Vol. 2 No. 1 (2022): Conference on Business, Social Sciences and Technology (CoNeScINTech)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Online consultation or better known as Telemedicine is a technological breakthrough that centered on medical subject, this activity used the internet as their communication media. One of the biggest market potential to promote the telemedicine is social media. This study discusses the influence and impact of surveillance, social interaction, information sharing, entertainment and social media richness towards purchase intention with brand equity as the mediation. The method used in this study is correlational quantitative method with 400 participating respondents and the questionnaire distribution is carried out with the Google Form as a data collection. The outcome of this study revealed that the relationship between surveillance, social interaction, information sharing, entertainment, social media richness and purchase intention with brand equity as the mediating role is significant and positive.
Perancangan dan Implementasi Photostock di SMPS Kristen Tabqha Batam menggunakan Metode MDLC Jessy, Jessy; Eryc, Eryc
National Conference for Community Service Project (NaCosPro) Vol. 5 No. 1 (2023): The 5th National Conference for Community Service Project 2023
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/nacospro.v5i1.8082

Abstract

Sekolah Menengah Pertama Swasta (SMPS) Kristen Tabqha Batam berada dibawah naungan Yayasan Komunitas Kasih Indonesia (YKKI) yang memiliki 122 siswa dan 111 siswi disertai dengan 12 tenaga pengajar. Namun, permasalahan yang sedang dihadapi ialah minimnya stok foto sehingga daya tarik yang dipublikasikan pada media sosial berkurang. Stok foto pada SMPS Kristen Tabqha Batam dikembangkan dengan metode Multimedia Development Life Cycle (MDLC). Teknik pengumpulan data yang digunakan penulis adalah observasi, wawancara dan dokumentasi. Penulis menemukan bahwa stok foto yang berkualitas dapat memberikan kesan yang positif. Rekomendasi yang dapat diberikan oleh penulis untuk penelitian selanjutnya adalah kaji lebih lanjut mengenai kualitas dari stok foto seperti resolusi dan pewarnaan dalam berbagai konteks.
Pengembangan Strategi Digital Marketing pada UMKM Mie Bagan Siapi-Api Kota Batam Lady, Lady; Jessy, Jessy
Journal of Information System, Applied, Management, Accounting and Research Vol 8 No 1 (2024): JISAMAR (December-February 2024)
Publisher : Sekolah Tinggi Manajemen Informatika dan Komputer Jayakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52362/jisamar.v8i1.1373

Abstract

Currently (MSMEs) in the culinary sector are developing rapidly in Batam City. The right and effective marketing for MSMEs in the culinary sector currently is to use digital marketing methods. The aim of this practical work is to develop a digital marketing strategy for Mie Bagan Siapi-Api MSMEs. The methods used in this practical work are interviews and observation. The results of implementing strategies from making photo designs on Instagram and Facebook feeds, location points for Nagoya FoodCourt and Mitra2 branches on Google Maps, creating logos, and Canva training for MSME owners show that consumers are starting to be interested in Mie Bagan Siapi-Api MSMEs which can be seen from the existence of The positive influence given to MSMEs, such as increasing the number of followers on the MSME Instagram account, changing the feed on Instagram to be neater, positive reviews on Google Maps and the presence of Linktree in the Instagram bio .This is one of the studies that carries out digital marketing strategies for MSMEs in Batam City.
The Function and Role of Chinese Language in the Import Business of Goods at PT Anson Ratu Bakindo Johan, Johan; Annie, Annie; Fawnia, Pretty; Ivana, Ivana; Jessy, Jessy
Jurnal Indonesia Sosial Sains Vol. 6 No. 7 (2025): Jurnal Indonesia Sosial Sains
Publisher : CV. Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jiss.v6i7.1752

Abstract

Mandarin is currently significant in global commerce, particularly in the import sector, where it involves collaboration with Chinese trading partners. As one of the world’s leading exporters, proficiency in Mandarin is a key advantage for businesses aiming to broaden their market presence and ensure efficient import operations. This research aims to thoroughly examine how the function and role of the Mandarin language are utilized in the operational aspects of PT Anson Ratu Bakindo, including communication and negotiation processes, document management, and the maintenance of business relationships with Chinese suppliers. Through interviews and observations with the owner and employees at PT Anson Ratu Bakindo, it was found that the use of Mandarin directly enhances communication effectiveness, reduces language misunderstandings, and accelerates transaction processes. The results of this study indicate that if the company’s owner and purchasing department staff at PT Anson Ratu Bakindo possess fluent Mandarin language skills, daily operations can be conducted effectively without misunderstandings, such as incorrect types or quantities of delivered goods. Therefore, Mandarin language training for employees at PT Anson Ratu Bakindo, as well as recruiting staff with Mandarin proficiency, is recommended as part of the human resources development strategy and international business expansion. In conclusion, the Mandarin language not only serves as a medium of communication but also as a supporting factor for success in the import business.
The Impact of Social Media on the Decision to Use Telemedicine Among Batam’s Citizen Putra, Edy Yulianto; Jessy, Jessy
Conference on Business, Social Sciences and Technology (CoNeScINTech) Vol. 2 No. 1 (2022): Conference on Business, Social Sciences and Technology (CoNeScINTech)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Online consultation or better known as Telemedicine is a technological breakthrough that centered on medical subject, this activity used the internet as their communication media. One of the biggest market potential to promote the telemedicine is social media. This study discusses the influence and impact of surveillance, social interaction, information sharing, entertainment and social media richness towards purchase intention with brand equity as the mediation. The method used in this study is correlational quantitative method with 400 participating respondents and the questionnaire distribution is carried out with the Google Form as a data collection. The outcome of this study revealed that the relationship between surveillance, social interaction, information sharing, entertainment, social media richness and purchase intention with brand equity as the mediating role is significant and positive.
Implementation of Financing Policy for UMKM by Bank Syariah Indonesia (BSI) Based on National Economic Recovery Objectives Rolib Sitorus; Jessy, Jessy
Indonesian Journal of Banking and Financial Technology Vol. 1 No. 4 (2023): October 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fintech.v1i4.6813

Abstract

This research aims to determine the implementation of financing policies for MSMEs by Bank Syariah Indonesia (BSI) based on national economic recovery objectives and determine whether or not the national economic recovery objectives have been achieved. This research uses normative-empirical research methods. This research examines primary data, namely the results of interviews with parties related to the distribution of MSME financing, then examines secondary data consisting of primary legal material, secondary legal material and tertiary legal material. Research data collection methods are carried out through books, journals and articles and interviews related to the problems being researched. The type of research approach used is a qualitative research approach with descriptive presentation. The data collected is analyzed using descriptive analysis techniques. The results of this research are the implementation of financing policies for UMKM by Bank Syariah Indonesia (BSI) KC Kuala Simpang during the COVID-19 pandemic in the form of margin subsidies as regulated in Minister of Finance Regulation Number 138/PMK.05/2020 concerning Procedures for Providing Interest/Subsidies Margin in order to support the implementation of the National Economic Recovery Program and restructuring policy stimulus as regulated in Financial Services Authority Regulation Number 11/POJK. 03/2020 concerning National Economic Stimulus as a Countercyclical Policy for the Impact of the Spread of Corona Virus Disease 2019 has been implemented in accordance with Law Number 21 of 2008 concerning Sharia Banking and the Fatwa issued by DSN-MUI.
The Function and Role of Chinese Language in the Import Business of Goods at PT Anson Ratu Bakindo Johan, Johan; Annie, Annie; Fawnia, Pretty; Ivana, Ivana; Jessy, Jessy
Jurnal Indonesia Sosial Sains Vol. 6 No. 7 (2025): Jurnal Indonesia Sosial Sains
Publisher : CV. Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jiss.v6i7.1752

Abstract

Mandarin is currently significant in global commerce, particularly in the import sector, where it involves collaboration with Chinese trading partners. As one of the world’s leading exporters, proficiency in Mandarin is a key advantage for businesses aiming to broaden their market presence and ensure efficient import operations. This research aims to thoroughly examine how the function and role of the Mandarin language are utilized in the operational aspects of PT Anson Ratu Bakindo, including communication and negotiation processes, document management, and the maintenance of business relationships with Chinese suppliers. Through interviews and observations with the owner and employees at PT Anson Ratu Bakindo, it was found that the use of Mandarin directly enhances communication effectiveness, reduces language misunderstandings, and accelerates transaction processes. The results of this study indicate that if the company’s owner and purchasing department staff at PT Anson Ratu Bakindo possess fluent Mandarin language skills, daily operations can be conducted effectively without misunderstandings, such as incorrect types or quantities of delivered goods. Therefore, Mandarin language training for employees at PT Anson Ratu Bakindo, as well as recruiting staff with Mandarin proficiency, is recommended as part of the human resources development strategy and international business expansion. In conclusion, the Mandarin language not only serves as a medium of communication but also as a supporting factor for success in the import business.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI BRAND AMBASSADOR TERHADAP PURCHASE INTENTION PRODUK SKINCARE DENGAN TRUST SEBAGAI VARIABEL INTERVENING PADA GENERASI Z Jessy, Jessy
Media Bina Ilmiah Vol. 18 No. 7: Februari 2024
Publisher : LPSDI Bina Patria

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33758/mbi.v18i7.668

Abstract

One of the developments that has become a trend in the current era is the trend of beauty and skin care. The group that dominates in skin care and beauty is Generation Z. This research aims to identify and analyze factors that influence purchase intentions of local skin care products branded by Korean celebrities. The object of this research is generation Z in Batam City who have purchased local skincare products that use Korean celebrities as brand ambassadors. Data analysis used in this research was carried out using Smart PLS with a total of 348 respondents. The research results show that the variables brand awareness, information quality and usefulness have a significant positive effect on trust, while the variables electronic-word of mouth and reputation do not have a significant effect.
Co-Authors Annie, Annie Eryc, Eryc Fawnia, Pretty Ivana, Ivana Johan Johan Lady, Lady Putra, Edy Yulianto Rolib Sitorus