Garuda - Garba Rujukan Digital

Peningkatan Daya Saing UMKM Melalui Pendampingan Sarana Pendukung di KWT Makmur Berkah Desa Kutasari Kecamatan Baturaden Damar Jati; Anisa Fatmawati; Monika Yosefina Sihombing; Nazwa Allisya Putri; Hendrikus Vidi Victory; Salsabila Dwi Chairunnisa; Heni Setiyaningsih
Jurnal Penyuluhan dan Pemberdayaan Masyarakat Vol. 5 No. 1 (2026): Jurnal Penyuluhan dan Pemberdayaan Masyarakat
Publisher : CV. Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59066/jppm.v5i1.2025

Kegiatan Pengabdian kepada Masyarakat ini dilaksanakan pada Kelompok Wanita Tani (KWT) Makmur Berkah Desa Kutasari sebagai upaya pemberdayaan ekonomi masyarakat berbasis potensi lokal. Pemilihan topik didasarkan pada adanya permasalahan yang dihadapi mitra, khususnya pada aspek kemasan produk, media promosi, identitas kelembagaan, dan keterbatasan sarana pendukung kegiatan usaha. Metode pelaksanaan pengabdian dilakukan melalui tahapan identifikasi permasalahan, pendampingan, serta pemberian hibah sarana pendukung usaha. Bentuk kegiatan meliputi penyediaan kemasan produk dengan desain yang lebih menarik, pembuatan banner promosi, pembuatan stempel resmi kelompok, serta pengadaan dan pemasangan karpet baru pada gazebo KWT. Hasil kegiatan menunjukkan adanya peningkatan kualitas tampilan produk, penguatan identitas kelembagaan, serta meningkatnya kenyamanan sarana pendukung kegiatan kelompok. Program pengabdian ini memberikan dampak positif terhadap peningkatan daya tarik produk dan mendukung keberlanjutan usaha KWT Makmur Berkah. Ke depan, kegiatan serupa diharapkan dapat dikembangkan melalui pendampingan lanjutan pada aspek pemasaran digital dan manajemen usaha.

Pendampingan Rebranding dan Strategi Digital Marketing dalam Meningkatkan Daya Saing UMKM Warung Makan Sumringah, Purbalingga Anisa Fatmawati; Bagus Adhitya; Debby Nindya Istiandari; Muhammad Umar Fahmi; Syahira Alivia Chalsabila
Abdibaraya Vol 5 No 02 (2026): Abdibaraya
Publisher : Universitas Ma'arif Nahdlatul Ulama Kebumen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53863/abdibaraya.v5i02.2433

Micro, Small, and Medium Enterprises (MSMEs) play a vital role in supporting local economic development; however, many still face challenges in establishing a strong brand identity and effectively utilizing digital marketing. One such enterprise is Warung Makan Sumringah, located in Ardiarsa Village, Kertanegara District, Purbalingga Regency, which relied primarily on word-of-mouth promotion and lacked a distinctive visual identity. This community service program aimed to rebrand the business, enhance the owner's digital marketing capabilities, expand market reach through social media, and improve the enterprise's competitiveness. The program was implemented through four stages: observation and problem identification, rebranding, digital marketing strategy implementation, and monitoring and evaluation. The results showed that the program successfully developed a new visual identity, including a professional logo, banner, and business stamp. In addition, an Instagram account was created as a digital promotional platform, followed by training and mentoring on social media-based marketing strategies for the business owner. Monitoring results indicated that all program outputs had been adopted and utilized by the partner, including the consistent use of the new visual identity and the active use of Instagram for promotional activities. The average number of customers increased from approximately 20 customers per day to 30–50 customers per day, while the newly established Instagram account gained 26 followers during the mentoring period. Overall, the program contributed to strengthening the partner's digital marketing capacity, enhancing brand identity, and improving the competitiveness of the culinary MSME

RESTORASI MANGROVE BERBASIS CBEMR UNTUK KONSERVASI EKOSISTEM DAN KETANGGUHAN PESISIR DI DESA KARANGBENDA, CILACAP Anisa Fatmawati; Naufa Helmi Nur Johim
Jurnal Abdi Insani Vol 13 No 3 (2026): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v13i3.3374

Kegiatan pengabdian kepada masyarakat melalui program Restorasi Mangrove Berbasis Masyarakat dilaksanakan di Desa Karangbenda, Kabupaten Cilacap, sebagai upaya konservasi ekosistem pesisir dan peningkatan ketangguhan terhadap bencana pesisir. Kegiatan ini diselenggarakan pada 30 September 2025 dan melibatkan 60 peserta. Selama pelaksanaan kegiatan, terlihat adanya peningkatan kesadaran masyarakat terhadap pentingnya peran mangrove dalam perlindungan wilayah pesisir. Hal ini terlihat dari partisipasi aktif peserta dalam sesi diskusi dan keterlibatan langsung dalam kegiatan penanaman mangrove. Kegiatan ini menggunakan pendekatan Community-Based Ecological Mangrove Restoration (CBEMR) yang menekankan keterlibatan aktif masyarakat dalam seluruh tahapan restorasi, mulai dari perencanaan, penanaman, hingga pemantauan. Metode pelaksanaan meliputi sosialisasi dan edukasi lingkungan, survei lapangan, penanaman Rhizophora mucronata, serta evaluasi dan pemeliharaan kawasan. Hasil kegiatan menunjukkan adanya peningkatan kesadaran ekologis masyarakat, terbentuknya kolaborasi antara pemerintah, akademisi, perusahaan, dan komunitas lokal, serta aksi nyata penanaman 200 bibit mangrove di kawasan Taman Wisata Alam Gunung Selok. Keterlibatan berbagai pihak ini mencerminkan tumbuhnya sinergi dalam mendukung upaya konservasi pesisir secara berkelanjutan. Partisipasi aktif masyarakat juga memperlihatkan adanya penguatan rasa memiliki terhadap ekosistem mangrove yang direstorasi. Kegiatan ini berkontribusi terhadap pemulihan fungsi ekologis pesisir, termasuk perlindungan pantai dari abrasi dan peningkatan potensi penyerapan karbon biru. Selain itu, program ini turut memperkuat kapasitas sosial-ekologis masyarakat dalam pengelolaan lingkungan berbasis komunitas. Keberhasilan kegiatan ini menunjukkan bahwa pendekatan restorasi berbasis komunitas efektif dalam mendorong konservasi berkelanjutan dan dapat dijadikan model penerapan di wilayah pesisir lainnya di Indonesia.

SECTORAL DECOMPOSITION ANALYSIS: THE CONTRIBUTION OF THE TOURISM SECTOR TO EAST JAVA'S GRDP THROUGH TOURIST, HOTEL, AND RESTAURANT COMPONENTS : ANALISIS DEKOMPOSISI SEKTORAL: KONTRIBUSI SEKTOR PARIWISATA MELALUI KOMPONEN WISATAWAN, PERHOTELAN, DAN RESTORAN TERHADAP PDRB JAWA TIMUR Istiandari, Debby Nindya; Juventi, Meilani Dwi; Adhitya, Bagus; Fatmawati, Anisa; Zumaeroh, Zumaeroh
OECONOMICUS Journal of Economics Vol. 10 No. 2 (2026): (June) edisi 20
Publisher : Program Studi Ilmu Ekonomi UIN Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

This study examines the influence of the tourism sector on the Gross Regional Domestic Product (GRDP) of East Java Province. Given that tourism is a crucial sector in driving regional economic growth through its contributions to local revenue, employment, and investment, this research aims to analyze the impacts of tourist arrivals, hotel counts, and restaurant numbers on GRDP to support effective tourism development policies. Adopting a quantitative approach, the study utilizes secondary panel data consisting of 190 observations across several regencies and cities in East Java for the 2018–2022 period, sourced from the Department of Culture and Tourism and the Central Statistics Agency of East Java Province. Data analysis was conducted using EViews 10 software with the Fixed Effects Model (FEM) method to examine the relationships between the independent variables and the dependent variable (GRDP). The results demonstrate that simultaneously, tourist arrivals, hotel counts, and restaurant numbers significantly influence GRDP. Partially, each independent variable also has a significant effect on GRDP. These findings confirm the important role of tourism sector development in regional economic growth.

Peran pemilik UMKM dalam pengambilan keputusan struktur modal pada UMKM gula kelapa di Kabupaten Banyumas Isnaeni Rokhayati; Sully Kemala Octisari; Anisa Fatmawati
Journal of Management and Digital Business Vol. 6 No. 2 (2026): Journal of Management and Digital Business
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jmdb.v6i2.2932

The purpose of this study is to determine and analyze how the influence of internal characteristics, in the form of liquidity variables and profitability, and characteristics of the owners of Coconut Sugar MSMEs, in the form of the level of knowledge of MSME owners and the experience of MSME owners, is expected to be used as a basis for making decisions to fulfill debt in MSMEs. This study used multiple linear regression analysis of panel data. The respondents in this study were 100 coconut sugar MSME owners in Banyumas Regency. The results showed that profitability has a significant positive effect on leverage. Meanwhile, the liquidity variable and the characteristics of coconut sugar MSME owners, namely the owner's level of knowledge and experience, did not affect leverage. When determining MSME owners' capital needs, it is necessary to consider factors that influence debt decisions, namely profitability, a measure of business ability reflected in the level of profit used to repay debt obligations on time. While liquidity, knowledge, and experience do not influence when MSME business owners make financial decisions, they are needed to maintain business continuity.

Analisis Faktor-Faktor Yang Mempengaruhi Impor Beras Di Indonesia Ratna Elsa Purwandari; Bagus Adhitya; Anisa Fatmawati
Prosiding Seminar Nasional Ilmu Ekonomi dan Akuntansi Vol. 1 No. 2 (2024): Juli : Prosiding Seminar Nasional Ilmu Ekonomi dan Akuntansi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/prosemnasieda.v1i2.6

Indonesia is one of the thrid largest rice producers after India and China, but Indonesia still imports to other countries because Indonesia's population countinues to increase. This study aims to determine the influience of harvested land area, pupulation, rice production, rice consumption, local rice prices, national rice reserves and cassava prices on rice imports in Indonesia. Hypotesis testing with multiple linear regression with help of eviews 12. The data used is a time series between 1980-2022 for 43 years. Research data is sourced from the Food Agriculture Organization (FAO), the Ministry of Trade, BPS, scientific journals and various other websites. The results showed that the area of harvested land, population, rice production, rice comsumtion, local rice prices, national rice reserves and cassava prices simultaneously have a significant influence on rice imports. Partially, the varibeles of harvested land area, national rice reserves, population, local rice prices, and cassava prices have a significant effect on rice imports in Indonesia. Variable rice production and comsumtion have an insignificant influence on rice imports in Indonesia. The implication of this study is that with the renewal of years and variables of rice subtitution goods, it is hoped that the goverment can apply effectively and effeciently, this is because it will have an impact on reducing imports, so that Indonesia does not continue to depend on other countries

Analisis Faktor-faktor yang Mempengaruhi Impor Beras di Indonesia Ratna Elsa Purwandari; Bagus Adhitya; Anisa Fatmawati
Prosiding Seminar Nasional Ilmu Ekonomi dan Akuntansi Vol. 1 No. 2 (2024): Juli : Prosiding Seminar Nasional Ilmu Ekonomi dan Akuntansi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/prosemnasieda.v1i2.20

Indonesia is one of the thrid largest rice producers after India and China, but Indonesia still imports to other countries because Indonesia's population countinues to increase. This study aims to determine the influience of harvested land area, pupulation, rice production, rice consumption, local rice prices, national rice reserves and cassava prices on rice imports in Indonesia. Hypotesis testing with multiple linear regression with help of eviews 12. The data used is a time series between 1980-2022 for 43 years. Research data is sourced from the Food Agriculture Organization (FAO), the Ministry of Trade, BPS, scientific journals and various other websites. The results showed that the area of harvested land, population, rice production, rice comsumtion, local rice prices, national rice reserves and cassava prices simultaneously have a significant influence on rice imports. Partially, the varibeles of harvested land area, national rice reserves, population, local rice prices, and cassava prices have a significant effect on rice imports in Indonesia. Variable rice production and comsumtion have an insignificant influence on rice imports in Indonesia. The implication of this study is that with the renewal of years and variables of rice subtitution goods, it is hoped that the goverment can apply effectively and effeciently, this is because it will have an impact on reducing imports, so that Indonesia does not continue to depend on other countries

Fiscal Policy, Monetary Policy and Economic Growth in Indonesia Diah Retnowati; Sodik Dwi Purnomo; Damar Jati; Zumaeroh Zumaeroh; Bagus Adhitya; Anisa Fatmawati; Heris Kencana
MIMBAR : Jurnal Sosial dan Pembangunan Volume 40, No. 1, (June 2024) [Accredited Sinta 3, No 79/E/KPT/2023]
Publisher : UPT Publikasi Ilmiah (Universitas Islam Bandung)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mimbar.vi.3424

Economic growth is still a measure of the success of policies made by the government. Indonesia, a developing country, needs the right policies to continue to encourage economic growth and rise from the crisis that has occurred. The economic crisis that occurred in 1998, 2008 and 2020 requires Indonesia to have the right fiscal and monetary policies to recover quickly. This study aims to analyze the effect of the impact of fiscal policy (taxes and government expenditure) and monetary policy (money supply, inflation, and exchange rate) on economic growth in Indonesia. The method used in this study is multiple linear regression with time series data from 1990 to 2020. The results of this study prove that tax revenue has a positive effect on economic growth in Indonesia. Meanwhile, government spending, inflation, money supply and exchange rates have a negative effect on economic growth in Indonesia. The implications of this study show that both monetary policy and fiscal policy should be made through in-depth study. The government must be able to increase tax revenue and spend state revenues on investment needs. Monetary policy must also be able to maintain low inflation and strengthen the exchange rate through trade and foreign exchange reserves.

Title

Found 18 Documents
Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title Search

Found 18 Documents Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 18 Documents
Search