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Analysis of Competence and Service Quality on Customer Satisfaction and Loyalty in Eastern Indonesia Border Tourism Milcha Handayani Tammubua; Deni Surapto
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 4, No 2 (2021): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i2.2022

Abstract

The border tourism between Indonesia and Papua New Guinea is currently in great demand by many tourists. Therefore, this study aims to analyze customer satisfaction and loyalty which are influenced by competence and service quality. To test the direct and indirect effect hypothesis, this study adopts a quantitative research approach. The research instrument used was a questionnaire. The sample of this research was 192 tourists who were visiting the PLBN Skouw tour. The research data were analyzed using Partial Least Squares (PLS) analysis method with SmartPLS3.0 software. The results of this study can prove that competence can have a positive and significant effect on service quality and customer satisfaction. Customer satisfaction has a positive and significant effect on customer satisfaction and loyalty. In addition, customer satisfaction can also mediate the relationship between competence and customer satisfaction. Customer satisfaction is proven to have a positive and significant effect on customer loyalty. Customer satisfaction can also mediate the relationship between service quality and customer loyalty.
Pelatihan Keterampilan Menulis Ilmiah bagi Mahasiswa Semester Akhir Suratni Suratni; Milcha Handayani Tammubua; Rivaldhy N. Muhammad; Muhammad Sawir; Fredrik Sokoy; Rif’iy Qomarrullah; Lestari Wulandari
ARDHI : Jurnal Pengabdian Dalam Negri Vol. 3 No. 2 (2025): ARDHI : Jurnal Pengabdian Dalam Negri
Publisher : Asosiasi Riset Pendidikan Agama dan Filsafat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/ardhi.v3i2.1092

Abstract

Scientific writing skills are essential for final-year students in completing academic assignments and enhancing their competitiveness in both academic and professional fields. However, many students face challenges in producing scientific papers that meet academic standards, particularly in terms of structure, language, and analysis. This study aims to improve students' scientific writing skills through structured training. The method used in this program is practice-based training with an interactive approach, including workshops, mentoring, and direct evaluation of participants' writing. The program targeted a group of 40 final-year students from various academic disciplines, who participated in a series of workshops and one-on-one mentoring sessions. Data were collected through pre- and post-training assessments of writing quality, including structure, coherence, and argumentation. The results indicate that after attending the training, students showed significant improvement in understanding the structure of scientific papers, mastering effective writing techniques, and developing data-based arguments. The post-training assessments showed an increase of 30% in the average quality of the students’ writing. The implications of this study suggest that scientific writing training can be an effective strategy in preparing competitive academic human resources capable of contributing to scientific publications. Additionally, these findings highlight the importance of providing structured and interactive training programs to enhance students’ academic writing skills.
Digitalisasi UMKM Sebagai Strategi Naik Kelas: Studi Kasus Rumah Tahu dan Tempe Bu Ratni: Penelitian Milcha Handayani Tammubua; Victor Pattiasina; Nur Fadillah indah P; Wa Ode Maharani; Resa Iriani; Mathilda Adolfina Gebze; Rahel Ta’dung; Bunga Dahlia; Muji Lestari; Nurul Ana Mutmainnah
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 2 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 2 (October 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i2.3968

Abstract

This study aims to analyze the impact of digitalization on the management of the Bu Ratni Tofu and Tempe House MSME. The program was implemented through several stages, including observation, needs analysis, training, mentoring, and evaluation. The results showed that before the program was implemented, the Bu Ratni Tofu and Tempe House MSME did not have structured financial records, did not use digital payment methods, and did not utilize technology-based promotional media. Through training and mentoring, there was a significant increase in the implementation of simple bookkeeping, the adoption of QRIS as a means of digital payment transactions, and the use of social media as a promotional tool. Digitalization has been proven to improve financial literacy, simplify transactions, expand promotional reach, and drive increased sales. Thus, the digitalization program has proven effective in encouraging MSMEs to grow and move up a class in the modern business era.