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All Journal Jurnal Kridatama Sains dan Teknologi IJORER : International Journal of Recent Educational Research Abdibaraya: Jurnal Pengabdian Masyarakat
Fattahillah, Nuris
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Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Computer Science & IT Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Strategi Peningkatan Daya Saing Potensi Lokal melalui Pelatihan Pemasaran Digital di Desa Padarincang Provinsi Banten Zuhdi, Rasyid; Karenina, Aziza; Putri, Winda Rachman; Usnia, Andyta Ma’rifatul; Febrian, Andika; Fattahillah, Nuris
Abdibaraya Vol 4 No 02 (2025): Abdibaraya (In Progress)
Publisher : Universitas Ma'arif Nahdlatul Ulama Kebumen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53863/abdibaraya.v4i02.1843

Abstract

The development of information technology has significantly transformed the ways in which individuals interact, conduct transactions, and consume products across much of Indonesian society. With Indonesia’s population reaching approximately 224.3 million people and internet usage encompassing around 97% of the population, there has been a notable shift from conventional marketing towards digital marketing across various sectors, including micro, small, and medium enterprises (MSMEs). Competence in information technology has now become a determining factor in all aspects of life, particularly within the industrial sector. Padarincang Village, located in Banten Province, is recognised as a region with considerable potential in MSME-based production of emping melinjo, which remains relatively productive, though its current target market is limited to the local community and still relies on conventional methods. The digital literacy gap represents a tangible challenge faced by villagers, while simultaneously, the shift in consumer behaviour towards digital platforms presents opportunities for both local and global markets. The primary aim of this community engagement initiative is to enhance the competitiveness of MSME-based emping melinjo products in Padarincang Village, Banten Province. The training programme is designed to provide practical knowledge of digital marketing strategies, encompassing the introduction of social media, creative content creation, utilisation of e-commerce platforms, and brand management for increased product appeal. The implementation methods include identifying participants’ needs through preliminary surveys, preparing training materials tailored to the context of emping melinjo products, delivering instructional sessions, and facilitating hands-on practice in producing digital promotional media. This activity has proven to enhance the community’s digital literacy, increasing from 30% to 85%. It is expected to serve as a step towards building a sustainable digital marketing ecosystem, enabling UMKM products such as emping melinjo from Padarincang Village, Banten Province, to be marketed more widely on a national as well as global scale, and ultimately contribute to improving the local community’s economy.
Development of Cloning Biotechnology Learning Media Based on Virtual Laboratory to Enhance High School Students’ Learning Motivation Meylani, Nia; Fattahillah, Nuris; Hidayat, Ujang Syarip; Winarni, Wiwin
IJORER : International Journal of Recent Educational Research Vol. 6 No. 5 (2025): September
Publisher : Faculty of Teacher Training and Education Muhammadiyah University of Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46245/ijorer.v6i5.1065

Abstract

To evaluate the validity, practicality, and effectiveness of a cloning-based Virtual Laboratory in enhancing high school students’ learning motivation. Specifically, this study addresses: (1) the objectives of the research; (2) how the study was conducted; (3) the results obtained; and (4) the novelty of the work. This research employed a Research and Development (R2D2) approach consisting of definition, design–development, and dissemination phases. Media validation involved subject matter experts, instructional design experts, media experts, and biology teachers. Effectiveness was measured using the ARCS questionnaire (Attention, Relevance, Confidence, Satisfaction) and analyzed with a Paired Sample t-test. The media demonstrated very good validity (84.72–97.29%), high readability and practicality (85.20% and 90.69%, respectively), and positive student responses (86.62%). Students’ learning motivation increased significantly across all ARCS dimensions, with an average improvement of 0.77. This study addresses a gap in the application of Virtual Laboratories to the high school cloning topic a complex and abstract area rarely implemented due to limited laboratory facilities. The novelty lies in the development and validation of a cloning-specific Virtual Laboratory combined with motivation measurement using the ARCS model, offering an adaptive and effective solution to bridge the gap between curriculum demands and schools’ laboratory constraints.
Metode Pembelajaran pada Pendidikan Sains untuk Meningkatkan Pendidikan Karakter: Analisis Bibliometrik pada Publikasi 2020-2025 Zuhdi, Rasyid; Karenina, Aziza; Putri, Winda Rachman; Usnia, Andyta Ma’rifatul; Febrian, Andika; Fattahillah, Nuris
Jurnal Kridatama Sains dan Teknologi Vol 7 No 02 (2025): Jurnal Kridatama Sains dan Teknologi (In Progress)
Publisher : Universitas Ma'arif Nahdlatul Ulama Kebumen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53863/kst.v7i02.1844

Abstract

The study aims to determine the publication map for the period 2020-2025 related to science learning methods as character education, particularly articles published in journals indexed by Scopus, Crossref, and Google Scholar. The research questions are as follows: (1) How are science learning methods as character education viewed from the publication map? (2) What is interesting for academics regarding science learning methods as character education? (3). What topics are frequently written about in publications related to science learning methods as character education? This study analysed 1,101 articles using the keywords ‘education methods, science education, character education.’ Thematic areas were identified using keyword analysis. The analysis and visualisation process used Publish or Perish and VOSviewer. The study shows that science learning methods as character education have been a trend over the past five years. The keyword visualisation presents 8 clusters: (1) institution; (2) technology; (3) management; (4) local wisdom; (5) outcome; (6) COVID; (7) student character; and (8) child. Bibliometric mapping analysis can provide information related to the development patterns of publications in the field of science education methods for character education. These findings serve as a valuable foundation for future research: 1) The need for holistic and in-depth research on STEAM in science education; and 2) The need for research focused on areas that are still under-explored, such as: (1) integrating character education; (2) blended learning; and (3) local wisdom.
Co-Authors Aziza Karenina, Aziza Febrian, Andika Hidayat, Ujang Syarip Meylani, Nia Putri, Winda Rachman Usnia, Andyta Ma’rifatul Winarni, Wiwin Zuhdi, Rasyid