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PELAKSANAAN PEMASARAN RELASIONAL PADA RUMAH BERNYANYI PT. NAV BINA PRATAMA DI PEKANBARU Muhadi "; Ruzikna "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 2, No 2: WISUDA OKTOBER 2015
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Abstract

Problems in the research is PT. Bima NAV Pratama family karaoke is one of the many karaoke place families in Soweto. Although more and more competitors are emerging, but the presence of PT. Bima NAV Pratama is still very attractive and welcomed in the community – pekanbaru. However, notwithstanding the number of pengnjungan has decreased, it became one of the reasons the author to do some research on PT Bima Pratama NAV as a focus of research. The higher the level of competition among peers and to the increasingly influential customer loyalty towards the entertainment venues. In this case the company should be more meticulous attention to the needs, wants and expectations of consumers, with the ability to fulfill the wishes and expectations of consumers and hopes the company itself is consumers will have loyalty and continued to do so purchase repeatedly and will not be moved to another place.As for the purpose of research is to know the execution of relational marketing at PT. Bima Nav Pratama Pekanbaru. Results of the study concluded that of the score obtained from the results of the recapitulation is in the range of 3690-4559 by category either. This indicates that commitment, empathy, reciprocity and trust given by PT Bima NAV Pratama Soweto as a karaoke service penjuala, as a whole is considered good by the respondent. It means work done by companies already applied, it's just a good effort still needed to be longer for menjali relationship with customers in order to continue to run well, so that the company's cooperation with customers relations continue within the long term.Keyword: Relational Marketing, Customer, Competitor
PENGARUH MANAJEMEN MODAL KERJA TERHADAP PROFITABILITAS PERUSAHAAN INDUSTRI MAKANAN DAN MINUMAN YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2009-2014 Ahmad Jairil Haris; Ruzikna "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 4, No 2: WISUDA OKTOBER 2017
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This study was conducted to examine the effect of working capital management to company profitability Food and Beverage listed on the Indonesia Stock Exchange. Ie working capital management as indicated by Turnover Cash, Accounts Receivable Turnover and Inventory Turnover With Profitability as indicated by Return On Investment (ROI).The data used in this research is secondary data. The study population was firm Food and Beverage Industrylisted on the Indonesia Stock Exchange during the period 2009-2014. The sampling method used is purposive sampling as many as six companies during the six years of observation in order to get as much data as the company's financial statements 36 food and beverage industry listed in Indonesia Stock Exchange 2009-2014 period. Classic assumption test in this study include normality test, multikoliniearitas, heterocedasticity test, test autokolerasi. Analisisis data analysis using multiple linear regression, t-test, f and the coefficient of determination test. Analysis of data using multiple linear regression analysis with SPSS 16.The analysis showed that the variables of cash and accounts receivable turnover perputaraan partially (t test) significant negative effect on ROI while variable inventory turnover no significant effect on ROI. Results simultaneous (f test) shows that all independent variables significant positive effect on ROI. Adjusted R squre of 0.350 indicating that 35.0% ROI can be explained by the independent variable cash turnover, accounts receivable turnover and inventory turnover. While the rest of 65.0% is explained by other variables.Keywords : Turnover Cash, Accounts Receivable Turnover, Inventory Turnover, Profitability (ROI).
PENGARUH TINGKAT PERTUMBUHAN PENJUALAN DAN STRUKTUR MODAL TERHADAP PROFITABILITAS PADA PERUSAHAAN MAKANAN DAN MINUMAN YANG TERDAFTAR DI BURSA EFEK INDONESIA Ivanna Simarmata; Ruzikna "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 5: Edisi II Juli - Desember 2018
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This study aims to examine the persial and simultaneous influence of the growth rate of sales and capital structure on profitability. Where the independent variables in this study is the level of sales growth and capital structure while the dependent variable is profitability. The sample used is secondary data derived from the financial statements of food and beverage companies listed on the Indonesia Stock Exchange (IDX) period 20011 until 2015.This study uses secondary data from the company's financial statements. Samples and sampling using purposive sampling technique. Data analysis using multiple linear regression analysis, t test, F test, and test of coefficient of determination. Data analysis using multiple linear regression analysis with SPSS 20.The results of this study indicate that the variable level of sales growth in persial (t test) has no effect on profitability, while the capital structure affect the profitability of food and beverage companies listed on the Indonesia Stock Exchange. Simultaneous test results (f) show the influence of the variable growth rate of sales and capital structure on profitability in food and beverage companies listed on the Indonesia Stock Exchange.Keywords: level of Sales Growth, Capital Structure (DER), and Profitability(ROE).
ANALISIS LAPORAN KEUANGAN SEBAGAI ALAT PENILAIAN KINERJA KEUANGAN PADA CV. MUARA PERMAI DI PEKANBARU Olivia Destri Monica; Ruzikna "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 8: Edisi II Juli - Desember 2021
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This research aims to determine and analyse financial performance starndards from the 2015-2019 period. This research uses secondary data in the form of data obtained by the author through statements of CV. Muara Permai in Pekanbaru required researchers to analyse liquidity, solvency, profitability and activity. The results of the analysis show that the analysis of the financial statements of CV. Muara Permai from the 2015-2019 period based on the ratio of liquidity, solvency, profitability and activity are: 1) liquidity ratio analysis, current ratio gets “Bad” predicate; 2) analysisof the solvency ratio, debt to total assets ratio got the”Very Good”predicate, and debt to equity ratio got the “ Very Good” predicate; 3) analysis of profitability ratios, return on assets received the predicate “Bad”, return on equity received the predicate “Bad”, gross profit margin received the predicate “Very Good”, and net profit margin received the predicate “Not Good”; 4) analysis of activity ratios, total assets turnover received the predicate “Not Good”, and working capital turnover received the predicate “Good”.   Keywords: Financial Performance, Liquidity, Solvency and Activity.
KEPEMILIKAN INSTITUSIONAL, KEBIJAKAN HUTANG,DAN UKURAN PERUSAHAAN TERHADAP NILAI PERUSAHAAN PADA PERUSAHAAN MANUFAKTUR DI SUBSEKTOR KIMIA YANG TERDAFTAR DI BURSA EFEK INDONESIA (BEI) Muhamad Alfido B; Ruzikna "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 7: Edisi I Januari - Juni 2020
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This study aims to partially and simultaneously examine the effect of institutional ownership, debt policy, and company size on firm value. Where the independent variables in this study are institutional ownership, debt policy, and company size while the dependent variable is the value of the company. The sample used is secondary data derived from the financial statements of chemical sub-sector manufacturing companies listed on the Indonesia Stock Exchange (BEI) for the period 2011 to 2015. This study uses secondary data from the company's financial statements. Samples and sampling using purposive sampling techniques. Data analysis using multiple linear regression analysis, t test, F test, and the coefficient of determination test. Data analysis uses multiple linear regression analysis. The results of this study indicate that the variable institutional ownership, partial debt policy (t test) does not affect the value of the company while the size of the company partially influences the value of the company in manufacturing companies in the chemical subsector which are listed on the Indonesia Stock Exchange. Simultaneous test results (F) indicate the influence of institutional ownership variables, debt policy, and company size on the value of the company in chemical sub-sector manufacturing companies listed on the Indonesia Stock Exchange. Key Words : institutional ownership, debt policy, company size, and company value
ANALISIS IMPLEMENTASI STRATEGI PEMASARAN PRODUK PERUMAHAN PANAM PERMATA RESIDENCE PADA PT. HARI SEJAHTERA ABADI Muammar Rafsyantani; Ruzikna "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 1, No 1: WISUDA FEBRUARI 2014
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Abstract

This research was conducted at PT Hari Sejahtera Abadi , located on Jl. SM Amin ( Ring Road ) No. 102, Arengka 2 . Pekanbaru . The purpose of this research is to analyze the marketing strategy of housing products panam permata residence at PT. Hari Sejahtera Abadi.In this study, the methodology used is descriptive qualitative approach . Where the sample used is the consumer PT . Hari Sejahtera Abadi. And as a source of information is the leadership and employees of PT. Hari Sejahtera Abadi as policy makers. To determine the sample size using the formula Slovin. Purposive sampling method with sampling, data collection techniques through interviews, questionnaires.From these results it can be seen that the implementation of the marketing strategy implemented by PT. Hari Sejahtera Abadi is pretty good, it's just a promotion strategy should be maximized. Because the results of the study showed that promotional strategies implemented by PT . Hari Sejahtera Abadi located in the unfavorable category.Keywords : Marketing Strategy, Marketing Mix, Product, Price, Promotion, Distribution.
HUBUNGAN KEPEMIMPINAN DENGAN SEMANGAT KERJA KARYAWAN PADA JASA PERHOTELAN (Kasus Hotel Benteng Pekanbaru) Asmadewira "; Ruzikna "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 3, No 2: WISUDA OKTOBER 2016
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This reseacrh was conducted at hotel of fortress pekanbaru. The study aims to determine the relationship of ledership whit employee morale hotel pekanbaru fort. Leadeship as a variabel (X) the study took the number of respondent as many 45 people.Of data obtained from quetinnaires and forther if to thn tested using the help of ststistical analysis such as correlation product moment pearson and t test by using ald of application SPSS.The result of studes using correlation product moment pearson suggesting that relationship of ledership and employee performance is quite good with a correlation value (r) of 0,620. While the result of testers t test showed t count is grreater than t table (5.177 > 2.106) this suggest that the leadership has a relationship with morale at the castle.Keywords: Leadership, Morale
PENGARUH KEBIJAKAN DIVIDEN DAN KEPUTUSAN INVESTASI TERHADAP HARGA SAHAM PADA PERUSAHAAN TRANSPORTASI YANG TERDAFTAR DIBURSA EFEK INDONESIA PERIODE 2009-2014 Fatkur Rahmawati; Ruzikna "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 4, No 2: WISUDA OKTOBER 2017
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This study aims to analyze the factors that influence dividend policy and investment decisions on stock prices. Population in this study is a transport company listed dibursa securities indonesia which amounted to 7 companies with the period 2009-2014. Data collection techniques using annual financial reports faithfully year.The results of data analysis or regression results show that simultaneously dividend policy and investment decisions significantly influence the stock price.keywords: Effect of dividend policy and investment decisions on stock prices
PENGARUH PENERAPAN DISIPLIN TERHADAP PRESTASI KERJA (KASUS KARYAWAN HOTEL RESTY MENARA PEKANBARU) Emil Budi Utomo; Ruzikna "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 1, No 1: WISUDA FEBRUARI 2014
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This study aimed to determine the implementation of discipline to employee workachievement by Resty Menara Hotel Pekanbaru. Work discipline as an independentvariable (X) and employee work achievement as the dependent variable (Y), and thisstudy took a number of respondents were 43 respondents. Data obtained through thequestionnaire and then further processed to be tested through statistical analysis such asa simple regression analysis, t test, and correlation analysis and determination with thehelp of using the SPSS 16 for windows application. The results provethat theimplementation of discipline to employee work achievement in Resty Menara HotelPekanbaru has done well.Keywords: Discipline, work achievement
PENGARUH INFLASI DAN NILAI TUKAR RUPIAH ATAS DOLAR AMERIKA SERIKAT TERHADAP HARGA SAHAM PT KIMIA FARMA TBK Wildayani "; Ruzikna "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 6: Edisi II Juli - Desember 2019
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This study aims to examine partially and simultaneously the effect of Inflation and the Rupiah Exchange Rate of the Share Price of PT Kimia Farma. Where the independent variable in this study is Inflation and the Exchange Rate of Rupiah on Dolar AS and the dependent variable is the Stock Price. This study uses secondary data in the form of company financial statements and annual reports annual report of PT Kimia Farma Tbk for the period 2014-2018. Data analysis in this study using simple, multiple linear regression, t-test and f-test, the coefficient of determination by using the SPSS 16 device program. The results of the analysis show that the Inflation variable partially (t test) influences the stock price, the variable exchange rate of the rupiah affects the stock price of PT Kimia Farma Tbk. Simultaneous results (test f) indicate the influence of inflation and the rupiah exchange rate on the stock price of PT Kimia Farma Tbk.Keywords: Inflation, rupiah exchange rate (exchange rate), stock price  
Co-Authors ", Murniasih Aberian Partamo Azri Acmad Fajri Febrian, Acmad Fajri Ade Syahroni Ahmad Jairil Haris Aldino Syahputra Alifia Dilaini Amril Alwiyah " Andre Kurniawan Anggraini, Paramita Apriani " Aprizal Putra Ari Mujahidin Arifatul Fahmi Arini Muslia Muslia Arista, Puput Madya Asmadewira " Astrinita, Elda Azhari " Binti Kurniasih Christine Mariaty Coryne Jessa Deli Darlina Delvin Pidayani Deni Akbar Desi Monita Dewi, Anisfu Sari Dian Mardianti Simanjuntak Djuitha, Ribvanny Dodi Saputra Durima, Mahesha Elpan Dwi Indrayani Edla Dianti Eka Jelyta Putri, Eka Jelyta Eka Sari Ramadhani Ela Yanty Elizabet Frisley Sibarani Elsa Erianti Emil Budi Utomo Erwanda, Gusti Fadilah Atikah Fatkur Rahmawati Feby Febrianti Yusa Ferdian, Redho Refdi Firnanda Sofiar Fitri Anggraini Gita Riana Arista Gracesy Rebecca Handayani, Lussy Andrivia Handayani, Sri Fatma Hardiyanti Arsela Hayati, Raja Yunelshe Dwi Henni Valentina Heri " I Ketut Suada Ike Angraeni, Ike Ilmi Furqan Al Annuri Ilyas Riski Imam Mukayan Islami, Hafizh Ismerelda ", Ismerelda Ivanna Simarmata James Alfino Jerni Laila Joel Fernandes Silitonga Karina Silmy Kaffah Helmy Samsuri Kartika Legawati Khairunnisyah Eka Pratiwi Kiki Fitriani Kusmanto " Lia Nofita Marfina Agustina Marfuah ", Marfuah Marwati " May Syadtri Melina " Miftahul Hasanah SY Mifturahmah, Ririn Mimi Adillah Monika Elvionita Monika, Gina Muammar Rafsyantani Muhadi " Muhamad Alfido B MUHAMMAD ILHAM Muhammad Riduan Mujariyah " Nelsi Anggraini Nico Partawijaya Nova Suhendra Novia Islan Olivia Destri Monica PETRUS HASUDUNGAN SITINJAK Putra, Yudi Ramanda Putri, Julia Rahmi, Auliya Rendi Fitriadi Resty Vinanda Sari Retno Anggraini Rezki Pratiwi Rillah Hayati Risa, Sofia Rizka Dwi Haryanti Rozi Wilandari Sari, Mesi Permata Sari, Nur Esa Purnama Saripah Ainun Septian Adi Prayoga, Septian Adi Septiawanti, Serli Shelly Armelia Silvi Primata Putri Sinta Adelia Lubis Siska Oktavia SITI FATIMAH Siti Nurul Islamiati Siti Suhaiza Suci Romziah Sufitri Muwarni Suniya Juwita Tasya Nadira Putry Tiara Meldiany Putri Trilia Rahayu Wildayani " Wulandari " Wulandari, Dearena Indah Zakiyah Ulfa Aryani Zulfika, Zairi