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Pengaruh Beban Promosi terhadap Laba Operasional Bank Syariah Indonesia Sukron, Jaenudin; Nani
TSARWAH Vol. 9 No. 1 (2024): June
Publisher : PROGRAM STUDI EKONOMI ISLAM PROGRAM PASCASARJANA IAIN SULTAN MAULANA HASANUDDIN BANTEN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32678/tsarwah.v9i1.11067

Abstract

Globalization has driven the spread of Islamic marketing internationally, with product standardization and global certification allowing companies to expand their reach. This creates innovative opportunities to meet a variety of consumer needs. Governments also play a significant role, with regulations supporting the development of the Islamic industry and monitoring business practices in accordance with Islamic principles. This phenomenon instills consumer confidence that the products they purchase meet strict Islamic ethical standards. In this context, Indonesia with the largest Muslim population has strived to become a global halal industry hub. Increasing consumer awareness of the halalness of products continues to grow, prompting countries to develop infrastructure and regulations, including strict halal certification. This study explores the impact of promotional costs on the operating profit of Bank Syariah Indonesia (BSI), highlighting the importance of a maximizing marketing strategy in a competitive environment. The findings indicate that promotional costs significantly affect operating profit, requiring BSI to optimize resource allocation in its marketing strategy. This study provides valuable insights for marketing management in the Islamic banking sector, as well as implications for the development of practice and theory in this area.
PENGARUH KUALITAS PELAYANAN DAN LOKASI TERHADAP KEPUASAN KONSUMEN PADA TOKO IKAN HIAS AQUATICXO AROWANA PONDOK AREN Fahreza Budi Ramdhan; Nani
Journal of Research and Publication Innovation Vol 3 No 1 (2025): JANUARI
Publisher : Journal of Research and Publication Innovation

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Abstract

This research aims to determine the variable "The Influence of Service Quality and Location on Consumer Satisfaction at the Aquaticxo Arowana Pondok Aren Shop". The research method used is associative research with a quantitative approach. The population in this study was consumers of the Aquaticxo Arowana Pondok Aren Ornamental Fish Shop. The sample in this research was 93 respondents. Sampling used the Slovin formula. The data collection methods used were questionnaires, literature study and observation. Data analysis methods used include: Descriptive Statistical Test, Normality, Multicollinearity, Heteroscedasticity, Multiple Linear Regression, t Test (Partial), F Test (Simultaneous), Correlation Coefficient (R), Determination Coefficient (R2) and Hypothesis Testing with the help of software SPSS 26. The research results from the t test show that the significance value of the 2 independent variables is more than 0.05, thus it can be concluded that partially both Service Quality and Location have an influence on Consumer Satisfaction. Meanwhile, from the results of the F test (simultaneous), a significance value of 0.000 (0.000 < 0.05) was obtained and an Fcount value of 32,640, which means Fcount is greater than Ftable (32,640 > 3.098), which means that the Service Quality and Location variables influence Consumer Satisfaction. From the results of the correlation coefficient test, an R value of 0.648 was obtained, where the Service Quality and Location variables have a very strong level of correlation with Consumer Satisfaction. And from the results of the coefficient of determination test (R2), the R square value is 0.420, which means that the influence of the Service Quality and Location variables on Consumer Satisfaction in this research is 42.0% while the remaining 58.0% is influenced by other variables not examined in the research. This.
Workplace Deviance and Its Organizational Antecedents: A Dual Mediation Model in the Context of Islamic Universities Putri Nilam Kencana; Nani
Journal of Advanced Research in Social Sciences and Humanities Vol. 9 No. 2 (2024): JARSSH
Publisher : Journal of Advanced Research in Social Sciences and Humanities

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26500/JARSSH-09-2024-0205

Abstract

Aim: One technique to increase human independence is through education, however this will have an impact since the workplace may react negatively to these elements by engaging in deviant conduct. With organizational commitment and job satisfaction serving as mediating factors, this study looks at how workplace spirituality, organizational justice, and ethical leadership can lessen deviant conduct in the workplace.Methodology: This study was carried out in the field of education, particularly at academic institutions. In order to gather data for this qualitative study, a questionnaire was employed. In this study, 225 respondents were chosen from three Islamic universities in West Java using the quota sample approach. The Smart Partial Least Square (SmartPLS) tool was utilized for the analysis in this study.Findings: The findings demonstrated that workplace spirituality, ethical leadership, and organizational commitment had a significant and negative impact on deviant behavior in the workplace, whereas job satisfaction and organizational justice had a negative and negligible impact. Subsequent research revealed that ethical leadership and workplace spirituality significantly and favorably impacted organizational commitment, whereas job satisfaction was positively impacted by organizational justice. Other results show that organizational commitment mediates the association between ethical leadership and workplace spirituality, and that organizational commitment mediates the relationship between ethical leadership and workplace deviant conduct. Furthermore, the relationship between workplace deviant behavior and organizational justice cannot be mediated by job satisfaction.
Efficiency of Islamic Banks in Indonesia: Service Coverage, Business Size, Financing and Profitability During a Pandemic Nurcahyani, Anggita; Syarifudin, Efi; Nani
Journal of Finance and Islamic Banking Vol. 5 No. 2 (2022)
Publisher : Universitas Islam Negeri Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/jfib.v5i2.5413

Abstract

Earlier studies on banking efficiency during the COVID-19 period have not considered the issue of service coverage due to work restrictions through PPKM and the trend of digitizing services. This study aims to map the efficiency of Islamic banks during a pandemic from a production perspective by utilizing labor, the number of offices, and equity as input variables. The output variable represents the bank's ability to generate total financing and operating income. The efficiency analysis in this study uses a Variable Return to Scale (VRS) approach by using secondary data in the form of financial reports and annual reports of 14 Islamic commercial banks registered with the Financial Services Authority (OJK) in the 2019-2021 period. The findings in the study are that, in general, most Islamic banks can maintain their productivity and efficiency during the pandemic. There was a decline in efficiency in 2020 but improved again in 2021. Islamic banks with the most service coverage and large business sizes, such as BSI (BNIS, BRIS, BSM) and BTPNS were able to keep their efficiency. Surprisingly, BMI maintained efficiency in 2019-2020 but experienced a significant decline in 2021. The practical implication of this research is that most Islamic banks can keep their performance during pandemics driven by various macroprudential policies and digital adaptation. Furthermore, it is recommended that the direction of efficiency projection is from the input side, such as employee reduction.
PEMBERDAYAAN DANA ZAKAT DALAM PENCAPAIAN SDGS DESA: PILAR PEMBANGUNAN SOSIAL Nani
Journal of Sharia Economics Vol. 4 No. 2 (2023): Islamic Finance
Publisher : Program Studi Magister Ekonomi Syariah UIN Ar-Raniry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jose.v4i2.3241

Abstract

Urgensi pembangunan berkelanjutan di dunia merupakan ide terbentuknya tujuan pembangunan berkelanjutan (SDGs) yang bersinergi lintas ekonomi, inklusi sosial, ketahanan dan keberlanjutan lingkungan serta pemerintahan yang baik untuk setiap bangsa, negara dan semua individu pada tahun 2030 mendatang. Menjadi sebuah evidensial, desa sebagai subjek identifikasi berbagai macam konflik pembangunan. SDGs desa merupakan solusi dari akar persoalan pembangunan tersebut. Lalu bagaimana dana zakat diberdayakan untuk SDGs desa? Penelitian ini bertujuan untuk mengkaji pemberdayaan dana zakat yang lebih terfokus pada subsidi input dan penyediaan fasilitas bagi mustahik di pedesaan sehingga distribusi dana zakat memiliki nilai manfaat lebih khususnya berkontribusi untuk pencapaian SDGs desa di Indonesia dalam jangka panjang. Metode penelitian yang digunakan yaitu penelitian kualitatif dengan pendekatan deskriptif. Teknik pengumpulan data menggunakan studi kepustakaan (literature review). Hasil penelitian diperoleh bahwa lima goals pertama yang termasuk kedalam pilar pembangunan sosial menjadi sebuah target goals yang dapat dicapai melalui pemberdayaan dana zakat khususnya di pedesaan. Pada goals tanpa kemiskinan dan goals tanpa kelaparan, dana zakat dapat dialokasikan pada subsidi input untuk menciptakan kemandirian ekonomi. Goals kehidupan sehat dan sejahtera melalui pemberdayaan dana zakat dapat direalisasikan untuk membangun tempat pelayanan kesehatan atau menyediakan fasilitas kesehatan untuk masyarakat desa yang sehat dan sejahtera. Goals pendidikan berkualitas melalui pemberdayaan dana zakat yaitu berupa fasilitas yang baik untuk meningkatkan kualitas pendidikan, memberikan kenyamanan dan motivasi belajar yang tinggi. Goals kesetaraan gender dapat direalisasikan dalam bentuk gerakan. Dana zakat dapat dimanfaatkan untuk memberikan fasilitas maupun pelayanan untuk kesehatan reproduksi, advokasi atas kekerasan perempuan, dan pelatihan-pelatihan untuk peningkatan skill perempuan.
Pengaruh Promosi dan Kualitas Pelayanan terhadap Keputusan Pembelian Konsumen: Studi Kuantitatif Nani; Furyanah, Anah
Indonesian Journal of Entrepreneurship and Startups Vol. 3 No. 2 (2025): July 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijes.v3i2.15010

Abstract

Studi ini dilakukan untuk memahami bagaimana kegiatan promosi dan mutu pelayanan memengaruhi konsumen dalam memutuskan membeli kaos Inisablon di PT. Putera Berkah Kreasi Mandiri, baik secara individu maupun gabungan. Pendekatan yang digunakan adalah kuantitatif asosiatif, dengan data dikumpulkan melalui survei kuesioner dan dianalisis menggunakan program SPSS versi 22. Hasil studi memperlihatkan bahwa promosi dan mutu pelayanan sama-sama memberikan efek positif dan signifikan terhadap keputusan pembelian, baik secara terpisah maupun bersamaan. Nilai korelasi (R) sebesar 0,775 dan koefisien determinasi 59,2% menandakan adanya relasi yang erat. Hasil uji F menunjukan Fhitung (67,845) lebih besar dari Ftabel (3,09) dengan signifikansi di bawah 0,05. Kesimpulannya, promosi dan kualitas pelayanan berperan penting dalam memengaruhi keputusan pembelian.
STRATEGI KUALITAS PELAYANAN UNTUK MENINGKATKAN KEPUASAN PELANGGAN PADA PT. ELSHADDAI MULIA AGAPE SEHATI Nani; Febri Falah
Jurnal Intelek Insan Cendikia Vol. 2 No. 8 (2025): AGUSTUS 2025
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Penelitian ini dilatarbelakangi oleh pentingnya kualitas pelayanan dalam industri jasa konstruksi untuk meningkatkan kepuasan pelanggan. PT Elshaddai Mulia Agape Sehati sebagai perusahaan kontraktor dan konsultan teknik menghadapi tantangan dalam pengawasan proyek, sistem pelaporan, serta pengelolaan sumber daya manusia yang berpengaruh terhadap kepuasan pelanggan. Tujuan dari penelitian ini adalah untuk mengetahui sejauh mana kualitas pelayanan yang telah dilaksanakan oleh PT Elshaddai Mulia Agape Sehati dan bagaimana strategi peningkatan kualitas pelayanan dapat memengaruhi kepuasan pelanggan.Penelitian ini menggunakan pendekatan kualitatif deskriptif. Teknik pengumpulan data dilakukan melalui observasi, wawancara mendalam, dokumentasi, dan Focus Group Discussion (FGD) dengan pihak manajemen dan pelanggan. Data dianalisis menggunakan pendekatan SWOT untuk mengidentifikasi kekuatan, kelemahan, peluang, dan ancaman yang dihadapi perusahaan.Hasil penelitian menunjukkan bahwa perusahaan memiliki kekuatan dalam manajemen proyek dan kepercayaan pelanggan yang cukup tinggi. Namun, masih terdapat kelemahan dalam hal pelaporan proyek yang tidak akurat, keterlambatan penyelesaian proyek, dan kurangnya pengawasan lapangan. Peluang yang dimiliki antara lain meningkatnya kebutuhan pasar akan jasa konstruksi berkualitas, sementara ancaman datang dari tingginya persaingan dan keterbatasan sumber daya.Kesimpulan dari penelitian ini adalah perlunya peningkatan kualitas pelayanan melalui perbaikan sistem pelaporan, peningkatan kapasitas SDM, dan komunikasi yang lebih efektif dengan pelanggan. Strategi-strategi ini diharapkan mampu meningkatkan kepuasan pelanggan dan memperkuat daya saing perusahaan di industri konstruksi.