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All Journal Signifikan : Jurnal Ilmu Ekonomi Asia-Pacific Management and Business Application Jurnal Ilmiah Edunomika (JIE) International Journal of Educational Review, Law And Social Sciences (IJERLAS) Journal of Accounting Research, Utility Finance and Digital Assets (JARUDA) Zona Manajerial: Program Studi Manajemen (S1) Universitas Batam SABAJAYA Jurnal Pengabdian Kepada Masyarakat Jurnal Solusi Masyarakat Dikara
Akhyar, Chairil
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Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Physics Social Sciences Other

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Pencatatan Keuangan Digital Sebagai Strategi Peningkatan Daya Tahan Usaha Mikro dan Makro di Tengah Persaingan Global Ristati; Akhyar, Chairil; Marzuki; Bahri, Syamsul
SABAJAYA Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 06 (2025): SABAJAYA : Jurnal Pengabdian Kepada Masyarakat
Publisher : SABA JAYA PUBLISHER

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Abstract

Pelatihan pencatatan keuangan digital menjadi kebutuhan penting bagi pelaku UMKM di era digital, khususnya bagi usaha mikro di Kabupaten Aceh Utara yang sebagian besar masih menggunakan pencatatan manual atau tidak melakukan pencatatan sama sekali. Kondisi ini berdampak pada rendahnya akurasi laporan keuangan dan lemahnya kemampuan perencanaan usaha. Kegiatan pelatihan ini bertujuan untuk meningkatkan literasi keuangan dan literasi digital dasar para pelaku UMKM, serta membekali mereka dengan keterampilan pencatatan keuangan menggunakan aplikasi sederhana seperti Microsoft Excel. Pelatihan dilaksanakan secara tatap muka dengan metode pemaparan materi, simulasi, dan praktik langsung. Hasil pelatihan menunjukkan bahwa peserta mengalami peningkatan nyata dalam pemahaman dan keterampilan pencatatan keuangan digital. Peserta yang sebelumnya belum terbiasa mencatat transaksi kini mulai memahami pentingnya pencatatan yang sistematis dan menerapkannya dalam operasional usaha. Kemampuan literasi digital mereka juga berkembang, ditunjukkan oleh meningkatnya kepercayaan diri dalam menggunakan perangkat seperti smartphone dan laptop untuk kebutuhan administrasi usaha. Secara keseluruhan, pelatihan ini berdampak positif terhadap peningkatan profesionalisme pengelolaan usaha dan mendorong UMKM Aceh Utara menuju pengelolaan keuangan yang lebih modern, akurat, dan adaptif terhadap perkembangan teknologi.
Organizational Alignment in the Digital Era: A Qualitative Exploration of Marketing-Sales-IT in Industrial Companies Chalirafi; Cahyo, Rico Dwi; Akhyar, Chairil; Syamni, Ghazali
APMBA (Asia Pacific Management and Business Application) Vol. 14 No. 3 (2026)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Digital transformation has accelerated the integration of marketing, sales, and information technology (IT) functions in managing customer interactions. However, the mechanisms through which these functions interact and achieve strategic alignment remain insufficiently understood. Concurrently, the emergence of customer success management (CSM) requires sales professionals to extend their responsibilities beyond the transaction phase to encompass ongoing customer experience and success. This study aims to explore the forms and dynamics of organizational alignment among marketing, sales, and IT actors using a qualitative case study approach. Data were collected through in-depth interviews with four M–S–I triadic groups, including executive leaders, representing all stages of the customer journey. The analysis focuses on identifying interaction patterns, coordination challenges, and key factors influencing the effectiveness of cross-functional alignment. The findings reveal six primary dimensions comprising twenty attributes that collectively define the construct of organizational alignment. These insights are synthesized into a conceptual framework termed COMPLY, designed as an operational tool to assess and refine cross-functional M–S–I alignment. Furthermore, the study proposes several propositions that explain intra-dimensional relationships and intervention mechanisms across dimensions to enhance collaborative effectiveness. This research contributes to the literature on organizational alignment and customer success management, while also offering a practical framework for managers to optimize marketing–sales–IT integration in support of sustainable CSM implementation.
Co-Authors Ainol Mardhiah Alfiana Alfiana Ansari, Rizal Cahyo, Rico Dwi Chalirafi, Chalirafi EM Yusuf Iis Ghazali Syamni Harsono, Iwan` Ikramuddin, Ikramuddin Irada Sinta Majid, M. Shabri Abd Mariyudi Mariyudi Marzuki Marzuki Marzuki Mursidah Mursidah NAZIR NAZIR, NAZIR Puji Suryani, Suci Rahmaniar Rico Nur Ilham Ristati Ristati Sono, Mohammad Gifari Syamsul Bahri Utami, Eva Yuniarti Zahrina, Zahrina Zulham Zulham Zysman, John