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All Journal Jurnal Studi Komunikasi IKRA-ITH ABDIMAS Tik Ilmeu : Jurnal Ilmu Perpustakaan dan Informasi Riwayat: Educational Journal of History and Humanities Harmoni Sosial : Jurnal Pengabdian Dan Solidaritas Masyarakat J-CEKI Proceedings of Jogjakarta Communication Conference (JCC)
Rospitasari, Marina
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Religion Arts Humanities Computer Science & IT Education Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

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YouTube as Alternative Media for Digital Activism in Documentary Film Creative Industry Rospitasari, Marina
Jurnal Studi Komunikasi Vol. 5 No. 3 (2021)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v5i3.3779

Abstract

The development of the digital world provides ample scope to activists who are also engaged in Documentary Film Industry. In line with the democratic and deliberative spirit, YouTube, one of the social media platforms, has become an alternative media with a strategic positioning to be used by film activists to distribute their works. This research applied literature review and descriptive quantitative content analysis as a methodology. Based on alternative media theory, YouTube is alternative media that filmmakers utilise in the documentary film creative industry. Documentary films are products of the film industry and aspiration, identity struggle, and artistic expression. As a media representation of communication technology, YouTube provides ample opportunities for art activists to convey their critical ideas to voicing marginal groups’ aspirations. Based on reviewing the Watchdoc YouTube account, this research findings that YouTube supports filmmakers to develop interactive documentary and collaborative actions with other strategic stakeholders, such as Production House, NGO, individual activists, social communities, and educational institutions. According to the practising of digital activism, this phenomenon gives another perspective about building an activist network. Activism through the creative documentary industry is not reflected as people mobilisations but building engagement through the product (documentary film).
Narrative Network Analysis on Social Media Concerning the XYZ Ministry in Indonesia: Constructive Criticism vs. 'Pseudo-Haters' Said, Martriana Ponimin; Rospitasari, Marina
Jogjakarta Communication Conference (JCC) Vol. 3 No. 1 (2025): The 6th Jogjakarta Communication Conference (JCC)
Publisher : Jogjakarta Communication Conference (JCC)

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Abstract

This article analyses the network of narratives circulating on social media regarding the XYZ Ministry in Indonesia, focusing on distinguishing between constructive criticism and the activities of "pseudo-haters." Criticism of government institutions on social media often intertwines with destructive and constructive negative narratives. Through narrative network analysis, this research aims to identify interaction patterns and information dissemination that indicate the presence of groups spreading unfounded negative narratives classified as "pseudo-haters." Social media has emerged as the primary platform for the public to express aspirations and criticisms; however, it is also susceptible to spreading harmful narratives that tarnish the institution's image. This article employs a narrative network analysis approach to identify key actors, narrative themes, and information dissemination patterns related to the XYZ Ministry. The research results are anticipated to map the current narrative landscape and uncover the presence of "pseudo-haters" groups that may contribute to the spread of factually unfounded negative narratives. These results are expected to provide a deeper understanding of the dynamics of criticism and the dissemination of negative narratives on social media, along with their implications for Ministry XYZ's reputation and public communication.  
Strategi Komunikasi Politik Indrar Parawansa dalam Membangun Citra Kepemimpinan Perempuan Mukhamad Busro Asmuni; Marina Rospitasari; Chomariyana Kartika Hesti; Nur Inayah Yushar; Lailatus Sholihah
J-CEKI : Jurnal Cendekia Ilmiah Vol. 4 No. 6: Oktober 2025
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v4i6.12382

Abstract

Penelitian ini bertujuan menganalisis strategi komunikasi politik Khofifah Indar Parawansa dalam membangun citra kepemimpinan perempuan di ruang politik Indonesia yang masih dipengaruhi nilai-nilai patriarkal. Sebagai figur politik perempuan berpengaruh, Khofifah menunjukkan pola komunikasi yang menegosiasikan identitas gender melalui nilai religiusitas, empati sosial, dan representasi kepemimpinan yang inklusif. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus untuk menggali secara mendalam bentuk dan makna strategi komunikasi politik yang dijalankan. Data diperoleh melalui pengumpulan, penelaahan, dan analisis berbagai sumber tertulis yang relevan dengan topik penelitian, seperti buku, jurnal ilmiah, artikel, laporan penelitian, dokumen resmi, maupun sumber daring akademik.. Hasil penelitian menunjukkan bahwa strategi komunikasi politik Khofifah dibangun melalui tiga dimensi utama: religiusitas sebagai modal simbolik, empati sosial sebagai bentuk kepemimpinan partisipatif, dan negosiasi identitas gender untuk memperkuat legitimasi politik. Strategi tersebut berperan penting dalam membentuk citra kepemimpinan perempuan yang kredibel dan diterima publik. Penelitian ini memperkaya kajian komunikasi politik dan gender dengan menunjukkan bagaimana politisi perempuan menggunakan strategi komunikasi adaptif dalam membangun citra kepemimpinan di ranah politik Indonesia.
Paradoks Soft Diplomacy Amerika Serikat: Diplomasi Budaya melalui Program AMINEF Terhadap Kebijakan Imigrasi Restrikti Pahla Ayuningtyas, Winda Eka; Novianti, Sarah; Wicaksana, Hendika Dwinanda; Pertiwi, Gema; Aprina, Fitria Hani; Dewindaru, Deanda; Rospitasari, Marina; Hesti, Chomariyana Kartika; Sholihah, Lailatus
Riwayat: Educational Journal of History and Humanities Vol 8, No 4 (2025): Oktober, Social Issues and Problems in Society
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jr.v8i4.50066

Abstract

Paradox of the United States soft diplomacy through the American Indonesian Exchange Foundation (AMINEF) as a tool of cultural diplomacy amid increasingly restrictive immigration policies. While the U.S. promotes openness, multiculturalism, and international collaboration through programs such as Fulbright and the Community College Initiative, its stringent immigration policiesparticularly since the Trump era and beyond the pandemiccontradict the nations image as a defender of freedom and inclusivity. Using a qualitative, literature-based approach and critical discourse analysis, this research explores how soft diplomacy operates as a foreign policy strategy to sustain American cultural hegemony in Indonesia. The findings indicate that, despite restrictive immigration measures, AMINEF remains effective in fostering cultural diplomacy and enhancing the U.S. image in Indonesia. This paradox underscores Americas attempt to balance domestic priorities (security and nationalism) with global ambitions (cultural and political influence).
Sosialisasi E-Goverment Berbasis Pemberdayaan Masyarakat di Desa Dadirejo Kecamatan Tirto Kabupaten Pekalongan Hendika Dwinanda Wicaksana; Mukhamad Busro Asmuni; Marina Rospitasari; Chomariyana Kartika Hesti; Dyah Ayu Kusuma Dewandaru
IKRA-ITH ABDIMAS Vol. 9 No. 3 (2025): Jurnal IKRAITH-ABDIMAS Vol 9 No 3 November 2025
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37817/ikra-ithabdimas.v9i3.5620

Abstract

Inovasi dalam bidang teknologi informasi memberikan dampak signifikan terhadapstruktur tata kelola pemerintahan, termasuk pada pemerintahan desa. Penggunaan e-Government dijadikan strategi kunci untuk memperbaiki efisiensi, keterbukaan, danakuntabilitas dalam pelayanan kepada masyarakat. Namun, pelaksanaannya sering kaliterkendala oleh rendahnya literasi digital, sumber daya perangkat desa serta kurangnyapartisipasi masyarakat dalam mendukung penggunaan teknologi informasi. Kegiatanpengabdian ini bertujuan untuk mensosialisasikan konsep dan manfaat e- Governmentberbasis pemberdayaan masyarakat di Desa Dadirejo, Kecamatan Tirto, KabupatenPekalongan. Metode yang digunakan meliputi sosialisasi, pelatihan teknis, diskusipartisipatif, dan pendampingan langsung kepada perangkat desa dan warga. Hasilkegiatan menunjukkan peningkatan pemahaman masyarakat terhadap layanan digitalpemerintahan, peningkatan kapasitas aparatur desa dalam mengelola platform digital,serta terbentuknya tim relawan digital desa sebagai motor penggerak literasi teknologi.Kegiatan ini juga mendorong komitmen pemerintah desa untuk menyusun rencanapengembangan sistem informasi desa secara berkelanjutan.Kata kunci : Sosialisasi, e-Goverment, Pemberdayaan Masyarakat
Manajemen Hubungan Pemustaka Berbasis CRM sebagai Kunci Kepercayaan dan Loyalitas di Perpustakaan Vokasi UGM Kusuma Dewandaru, Dyah Ayu; Rospitasari, Marina; Puspasari, Lusi
Tik Ilmeu : Jurnal Ilmu Perpustakaan dan Informasi Vol. 9 No. 2 (2025): Jurnal Tik Ilmeu (Desember)
Publisher : Institut Agama Islam Negeri (IAIN) Curup

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Abstract

The rapid development of information technology (IT) often correlates with a decline in academic library visits. However, the Vocational School (SV) Library at Gadjah Mada University (UGM) reported a significant increase in visitor and borrower numbers post-COVID-19. This phenomenon prompted a study to examine the effect of Customer Relationship Management (CRM) on user trust and the subsequent effect of trust on user loyalty. This quantitative study used a Path Analysis within a Structural Equation Model (SEM), with data collected from 357 SV UGM students. The analysis showed that CRM had a positive and significant effect on user trust ($\beta = 0.902$; $p=0.001$), explaining 81.4% of the trust variability ($R^2=0.814$). This success was supported by five CRM indicators, including internal capabilities and customer interaction. Furthermore, user trust significantly influenced user loyalty ($\beta = 0.849$; $p=0.001$), explaining 72% of the loyalty variability ($R^2=0.720$). Loyalty is built through the three factors of trust: librarian ability, benevolence, and integrity. High loyalty was evident in the frequent visits reported by users. In conclusion, CRM enhances trust, which ultimately fosters user loyalty. Libraries are advised to continually assess user needs to provide satisfactory services and maintain this trust and loyalty.
Pembekalan dan Penguatan Karakter Bela Negara kepada Pelajar Sekolah Menengah DKI Jakarta Nur Inayah Yushar; Marina Rospitasari; Hairunnisa Br. Sagala; Abdullah Arif
Harmoni Sosial : Jurnal Pengabdian dan Solidaritas Masyarakat Vol. 3 No. 1 (2026): Januari: Harmoni Sosial : Jurnal Pengabdian dan Solidaritas Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/harmoni.v3i1.2836

Abstract

Senior high school students represent a strategic age group transitioning into adulthood and are expected to become future leaders of the nation. In the context of achieving Indonesia’s Vision 2045, threats to national resilience are no longer dominated by military aggression, but rather by non-military challenges in the form of cognitive warfare. One prominent manifestation of this threat is the massive exposure of students to low-value digital content, commonly referred to as brain rot, on social media platforms. Such content has the potential to reduce attention span, critical thinking ability, and national awareness among adolescents. Consequently, senior high school students have become a vulnerable group in the spread of misinformation, disinformation, and ideologies that contradict Pancasila values. This community service activity aims to provide training and strengthen national defense character (bela negara) among senior high school students in Jakarta through an educational and participatory approach. The methods employed include the delivery of conceptual materials on national defense awareness and digital literacy, as well as national defense debate simulations designed to enhance students’ critical, argumentative, and ethical thinking skills. The results indicate an improvement in participants’ understanding of national defense values and their ability to express logical and responsible arguments. This activity is expected to contribute to the development of a resilient, critical, and nationally-minded young generation capable of facing contemporary challenges in the digital era.
Co-Authors Abdullah Arif Aprina, Fitria Hani Chomariyana Kartika Hesti Dewindaru, Deanda Dyah Ayu Kusuma Dewandaru Hairunnisa Br. Sagala Hendika Dwinanda Wicaksana Hesti, Chomariyana Kartika Kusuma Dewandaru, Dyah Ayu Lailatus Sholihah Mukhamad Busro Asmuni Nur Inayah Yushar Pertiwi, Gema Puspasari, Lusi Said, Martriana Ponimin Sarah Novianti Sholihah, Lailatus Wicaksana, Hendika Dwinanda Winda Eka Pahla Ayuningtyas