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Solusi Berkelanjutan untuk Perbaikan Kualitas Innerbox di PT. BKI Surabaya Ardianto, Rizal; Puspita, Feni Ira; Prahastuti, Ruri Artanti; Fatimah, Siti; Rachmanto, Danny Dwi
JURMATIS (Jurnal Manajemen Teknologi dan Teknik Industri) Vol. 6 No. 1 (2024): January
Publisher : Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/jurmatis.v6i1.5203

Abstract

Surabaya is the center of a growing manufacturing industry that always strives to improve the quality of its products. One company that faces serious problems is PT. BKI, which faces a high rate of innerbox defects with potential negative impact on product quality. The study used Six Sigma methodology to identify and address the root cause of innerbox defects within two months. The results of the analysis show that the main causes of innerbox defects include structuring, material, management, environmental problems, as well as improper assembly methods. The proposed solution involves the use of duplex-type cardboard materials, improved assembly techniques, regular machine maintenance, and environmental control. The use of stripping bands instead of duct tape on innerbox packaging is an effective improvement. The implementation of control for two months showed an increase in sigma value from 2.94 to 2.83. The Six Sigma approach is proven to provide a systematic analytical foundation for significant improvement. The results help PT. BKI in improving quality, efficiency, and customer satisfaction
Strategy Analysis of UMKM Development in Jayapura City to Improve Competitiveness in the Local Market Sujatmiko, Bambang; Zahrati , Zubdatu; Farid, Ibnu; Mahawati, Hemi; Mairina, Catur Liliek; Prahastuti, Ruri Artanti
⁠International Journal of Sustainable Social Culture, Science Technology, Management, and Law Humanities Vol. 1 No. 2 (2024)
Publisher : Universitas Kristen Cipta Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71131/66nhdn05

Abstract

Micro, Small, and Medium Enterprises (MSMEs) in Jayapura City play an important role in the local economy, but they face various challenges in increasing their competitiveness in the local market. This study aims to analyze MSME development strategies in order to increase their competitiveness, and explore government support in the process. The approach used is qualitative with in-depth interviews and participant observation as data collection techniques. The results of the study indicate that the main challenges of MSMEs in Jayapura include limited market access, low managerial capacity, and lack of product innovation. However, MSMEs have implemented product differentiation strategies and utilized digital technology for marketing. Government support in the form of training and access to capital is quite helpful, but limited infrastructure and capital procedures are still obstacles. This study provides recommendations for increasing managerial capacity, expanding market access, and utilizing technology to increase the competitiveness of MSMEs in Jayapura City.
Strategi Peningkatan Omzet Outlet Ritel Melalui Optimalisasi Peran Tim Logistik dan Sales dari Distributor Garudafood Pekanbaru Ardianto, Rizal; Prahastuti, Ruri Artanti; Irawan, Hari; Novelia, Adinda Sukma; Hutabarat, Julianus
Prosiding SENASTITAN: Seminar Nasional Teknologi Industri Berkelanjutan Prosiding SENASTITAN Vol. 05 2025
Publisher : Institut Teknologi Adhi Tama Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini menganalisis strategi peningkatan omzet yang diterapkan oleh tim salesman pada outlet ritel distributor Garudafood di Pekanbaru. Penelitian menggunakan pendekatan kuantitatif dengan analisis deskriptif terhadap data transaksi bulanan, kuesioner dan matrix Importance Performance Analysis (IPA). Hasil penelitian menunjukkan peningkatan rata-rata transaksi outlet sebesar 14,8% setelah implementasi strategi monitoring produk aktif, pengenalan varian produk baru dan perbaikan display. Peningkatan ini mengindikasikan bahwa peran aktif salesman dalam pengelolaan outlet memiliki dampak signifikan terhadap peningkatan kinerja penjualan. Penelitian ini memberikan implikasi praktis bagi pengelolaan distribusi produk dan peningkatan loyalitas outlet.Kata kunci: distribusi, transaksi outlet, produk aktif, performa ritel, logistik.