Article Per Year (5 Year)
p-Index From 2021 - 2026
1.325
P-Index
This Author published in this journals
All Journal JURNAL PENDIDIKAN TAMBUSAI SKANIKA: Sistem Komputer dan Teknik Informatika Jurnal Tawadhu Journal of Social Research JIPMukjt:Jurnal Ilmu Pendidikan Muhammadiyah Kramat Djati Journal Research of Social Science, Economics, and Management
Rendy Ardiansyah
Jurusan Teknik Elektro Fakultas Teknik Universitas Brawijaya
Religion Humanities Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

Published : 7 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Journal of Social Research

 1 
Business-Level Strategy Transformation, Competitive Rivalry, and Competitive Dynamics: A Bibliometric Study of Digitalization Trends and Global Competition Arenal, Arenal; Ardiansyah, Rendy; Suparno, Suparno; Saparuddin, Saparuddin
Journal of Social Research Vol. 4 No. 6 (2025): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v4i6.2539

Abstract

This study examines the evolution of Business-Level Strategy, Competitive Rivalry, and Competitive Dynamics through a bibliometric analysis of 658 articles from the Scopus database spanning the years 2000 to 2024. Its aim is to identify research trends, publication patterns, and the interconnections among various business strategy concepts. The findings from the keyword co-occurrence analysis indicate that digitalization and innovative technology are at the forefront of contemporary business strategies. Furthermore, Competitive Rivalry is increasingly centered on both offensive and defensive strategies, as well as the concept of coopetition. In the realm of Competitive Dynamics, it is evident that sustainability, digital transformation, and compliance with global regulations are critical factors shaping strategic decision-making within organizations. As uncertainty in the industry continues to rise, companies must develop strategies that harness big data analytics, artificial intelligence, and digital business platforms to maintain their competitive edge on a global scale. This study enriches academic literature by mapping the evolution of business strategies and offers valuable insights for companies seeking to design adaptive strategies in response to technological changes and market dynamics.
Co-Authors Annisa, Syifa Arenal, Arenal Azzahra, Lathifah Budi Priyono Eka Yusnaldi Fakhitah Ferdiansyah Ferdiansyah Habibah, Azizatul Handaru , Agung Wahyu Handaru, Wahyu Ika Susanti Indra Pahala Isma, Holifatul Lili Kurniasih Lubis, Nur Sakinah Lubis, Ramadhan Maharani, Dhini Muarif, Samsul Nafiza, Badrun Pebri, Mitta Saparuddin Saparuddin Suparno Suparno