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All Journal Ekspektra: Jurnal Bisnis & Manajemen J-MAS (Jurnal Manajemen dan Sains) Jurnal Pendidikan Ekonomi (JURKAMI) Develop Edunesia : jurnal Ilmiah Pendidikan Jurnal ABDIKU Lumbung Inovasi: Jurnal Pengabdian Kepada Masyarakat Formosa Journal of Science and Technology (FJST) JAPI: Jurnal Akses Pengabdian Indonesia Al-Muhasib: Journal of Islamic Accounting and Finance Jurnal Pengabdian Masyarakat Mentari Welfare: Jurnal Pengabdian Masyarakat
Octaviana Arisinta
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Pengaruh Manajemen Pemasaran, Kreativitas, Inovasi, dan Lokasi terhadap Loyalitas Konsumen (Studi Kasus Usaha Mie Aigo di Kamal) Rukmaningrum, Nikalawasta Ananda; Arisinta, Octaviana
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1863

Abstract

Opening a restaurant business or the trend called a restaurant is currently more popular with entrepreneurs. Moreover, recently types of food such as noodles have been admired by many people, especially noodle lovers. When starting a business, you must pay attention not only to preparing materials and finances, but being ready to take risks is an important thing to overcome existing problems. That way, entrepreneurs have to work harder to gain and maintain consumer loyalty. This research was conducted to determine the influence of marketing management, creativity, innovation and location on consumer loyalty (Case Study of the Aigo Noodle Business in Kamal). The aim of this research is to determine the influence of marketing management, creativity, innovation and location on consumer loyalty (case study of the Aigo noodle business in Kamal) partially and simultaneously. The type of research used was quantitative with a Likert scale and 30 respondents. The sampling Technique in the research used Convenience Sampling. The research results showed that the marketing management variable (X1) had a significant influence on consumer loyalty. This is proven by a value of 0.001 < 0.05 and Tcount of 3.654 > 2.060. So Ho is rejected, and Ha is accepted. The creativity variable (X2) has a negative but significant influence on consumer loyalty. This is proven by a significance value of 0.000 <0.05 and a T value of -6.356 <2.060. So Hoe was rejected and Ha was accepted. The innovation variable (X3) has a negative but significant influence on consumer loyalty. This is proven by a significance value of 0.034<0.05 and a Tcount value of -2.244<2.060. So Hoe was rejected and Ha was accepted. The location variable (X4) has a significant influence on consumer loyalty. This is proven by a significance value of 0.000 <0.05 and a T value of 6.015> 2.060. So Hoe was rejected and Ha was accepted. Testing F, it can be concluded that there is a simultaneous influence between marketing management variables (X1), creativity (X2), innovation (X3), location (X4) on consumer loyalty variables (Y). This is proven by a significant value of 0.000 <0.05 and Fcount of 54.996 > 2.76. This means that there is a simultaneous influence between marketing management variables (X1), creativity (X2), innovation (X3), location (X4) and consumer loyalty variables (Y).
Optimalisasi Pengelolaan Limbah melalui Pembuatan Tong Sampah di Desa Pacangan Kecamatan Tragah Arisinta, Octaviana; Maulana, Irfan; Wardani, Muallifah Septia
Jurnal Pengabdian Masyarakat Mentari Vol. 1 No. 10 (2025): Mei
Publisher : Amirul Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/jpmm.v1i10.94

Abstract

Jawa Timur, Indonesia bidang kesehatan ini bertujuan untuk meningkatkan kesadaran masyarakat tentang pentingnya pengelolaan sampah yang baik sebagai upaya menjaga kebersihan lingkungan dan mencegah penyebaran penyakit. Dalam program ini, mahasiswa membuat tong sampah yang ramah lingkungan dan praktis untuk digunakan di berbagai tempat umum dan pemukiman. Setelah pembuatan, tong sampah tersebut dibagikan ke lokasi-lokasi strategis, seperti tempat Tk, Madrasah, Sumber, Masjid, untuk memudahkan masyarakat dalam membuang sampah pada tempatnya. Selain itu, kegiatan ini juga dilengkapi dengan penyuluhan tentang pentingnya pemilahan sampah, dampak sampah terhadap kesehatan, dan cara pengelolaan sampah yang benar. Diharapkan, program ini dapat meningkatkan kualitas kesehatan masyarakat, menciptakan lingkungan yang lebih bersih, serta membangun kesadaran kolektif dalam menjaga kebersihan dan kesehatan lingkungan sekitar
Financial Planning Melalui Penggunaan Qris Bagi Tenaga Kependidikan Fakultas Keislaman Universitas Trunojoyo (FIKS UTM) di Bangkalan Madura Tarman, Manah; Septiana, Aldila; Arisinta, Octaviana; Mariatun, Ika Lis
JAPI (Jurnal Akses Pengabdian Indonesia) Vol 8, No 1 (2023)
Publisher : Universitas Tribhuwana Tunggadewi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33366/japi.v8i1.4681

Abstract

Kegiatan pengabdian kepada masyarakat ini dilakukan kepada para tenaga kependidikan Fakultas Keislaman Universitas Trunojoyo Madura di Bangkalan Madura, bertujuan untuk memberikan pengetahuan tentang definisi QRIS, manfaat penggunaan QRIS, dan bagaimana mengaplikasikan QRIS pada transakti keuangan secara online. Metode yang digunakan dalam pengabdian kepada masyarakat ini adalah dengan cara melaksanakan sosialisasi tentang QRIS. Setelah pelaksanaan sosialisasi, para tenaga kependidikan di FKIS UTM mampu memahami pengertian QRIS, manfaat, dan cara menggunakan QRIS dalam melakukan transaksi keuangan secara online. 
FAKTOR YANG MEMPENGARUHI PENDAPATAN PEDAGANG KAKI LIMA DI DESA KOMBANGAN KECAMATAN GEGER KABUPATEN BANGKALAN Karimia, Himiyatul; Arisinta, Octaviana; Ulum, Romiftahul
Jurnal Pendidikan Ekonomi (JURKAMI) Vol 8, No 2 (2023): JURKAMI
Publisher : STKIP Persada Khatulistiwa Sintang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31932/jpe.v8i2.2534

Abstract

One of the variables influencing MSME revenue is capital. Capital, working hours, and length of business are thought to influence the income of street vendors in Kombangan village, Geger subdistrict, according to this study. The purpose of this study is to identify the elements that influence the revenue level of street vendors in Kombangan village, Geger subdistrict. The study methods utilized include quantitative methods, The research population comprised all street vendors in Kombangan village, Geger sub-district, Bangkalan district, and the sample size was 30 street vendors. In this study, the free variables are capital, hours of work, and length of job, while the bound variable is income. The instrument in this study is a lift. Data analysis used is validity test, rehabilitation test, double linear regression analysis, normality test T test, F test, determination coefficient analysis. The results of the research show that partly capital and working hours have no influence on income; while long business influence income variables; Capital, Working Hours, and Business Length all have a beneficial impact on the income of street vendors in Kembangan village, Geger sub-district, Bangkalan district.
Penyuluhan Pemasaran Dan Pengenalan Produk Pada Kerupuk Beras Oryzativa Di Desa Balung Kecamatan Arosbaya Kabupaten Bangkalan Arisinta, Octaviana; Samsul, Faichatul Jannah
Welfare : Jurnal Pengabdian Masyarakat Vol. 1 No. 1 (2023): Welfare : March 2023
Publisher : Fakultas Ekonomi dan Bisnis Islam, IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/welfare.v1i1.351

Abstract

Balung is a village located in the Arosbaya District, Bangkalan Regency, East Java Province, Indonesia. Our KKN was placed in Balung Village according to the grouping by UPPM STKIP PGRI Bangkalan. Education on rice product labels, entrepreneurship counseling, Balung oryzativa chips which are economic programs. For natural potential in Balung village, the majority of the population work as farmers. Because of its vast geographical area with rice fields. The output that we will produce is the Oryzativa Balung product, which is chips made from rice.  
Penguatan Literasi Keuangan Bagi Guru SDN Bajur 3 Desa Bajur, Kec. Waru, Kab. Pamekasan: Upgrade Pemahaman Keuangan Sebagai Pendidik dalam Mencetak Generasi Emas Septiana, Aldila; Mariatun, Ika Lis; Arisinta, Octaviana; Tarman, Manah
Welfare : Jurnal Pengabdian Masyarakat Vol. 2 No. 4 (2024): Welfare : December 2024
Publisher : Fakultas Ekonomi dan Bisnis Islam, IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/welfare.v2i4.1911

Abstract

Financial literacy is an understanding that includes matters relating to money management and its use in improving welfare. This activity to strengthen financial literacy aims to broadly upgrade individuals in dealing with finances and ultimately be able to prepare the next golden generation. The material provided is: basic concepts, benefits, indicators, and tips on financial literacy. With a method in the form of a Participatory Learning and Action (PLA) approach or a participatory learning and practice process. The results of the service show that activities to strengthen financial literacy for teachers at SDN Bajur 3, Bajur Village, Kec. Waru, Kab. Pamekasan: upgrading financial understanding as an educator in creating a golden generation is seen as providing a new understanding that can be implemented for oneself and students. It can be seen that there is a double benefit for teachers as individuals who need to upgrade their financial understanding and teachers as educators in creating a golden generation in the future. It is true that teachers as educators can educate students in terms of financial understanding, but quite a few make financial decisions far from financial rationality.
The Effect of Leadership Style and Working Hours on Employee Morale Patmawati, Patmawati; Arisinta, Octaviana; Ulum, Romiftahul
Edunesia : Jurnal Ilmiah Pendidikan Vol. 5 No. 1 (2024)
Publisher : research, training and philanthropy institution Natural Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51276/edu.v5i1.580

Abstract

The purpose of this study is to determine how factors such as managerial style and length of working day affect morale at Salon Aviqa Rumah Cantik. The study used a quantitative approach, sampling 50 workers from the larger population of all those who work at Salon Aviqa Rumah Cantik. A questionnaire served as the method of information gathering. The research results suggest that the leadership style variable (X1) does not impact staff morale since both Ho and Ha accept it. tcount > ttable, or -0.290 > 2.011, and the sig value is 0.05 0.773. Therefore the conclusion holds. We may conclude that Ho is false since both the calculated tvalue (2.324 > 2.011) and the significance value (sig) of 0.05 are larger than the ttable and the significance threshold set at 0.005, respectively. Ha, the competing hypothesis is accepted. This demonstrates that employee morale is greatly affected by the variable Working Hours (X2). The data suggests that the Fcount value is higher (4.942) than the ftable value (3.20). This demonstrates, at the 0.05 significance level, that leadership style and working hours positively impact the observed variables. The preceding ftest findings suggest that the interaction between leadership style and working hours significantly affects the dependent variables at the 0.05 significance level.
Evaluasi Strategi Pemasaran Produk bagi Pedagang Kaki Lima Selama Masa Pandemi Covid 19 di Stadion Bangkalan Arisinta, Octaviana
Al-Muhasib: Journal of Islamic Accounting and Finance Vol. 1 No. 2 (2021)
Publisher : Department of Islamic Accounting, The Faculty of Islamic Economics and Business, State Islamic Institute of Kediri [IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/almuhasib.v1i2.73

Abstract

Penelitian ini bertujuan untuk mengetahui strategi pemasaran produk bagi pedagang kaki lima selama masa pandemi cvid 19 di stadion Bangkalan. Teknik yang digunakan dalam penelitian ini yaitu menggunakan Teknik observasi, wawancara, dan dokumentasi. Sumber data yang gunakan ialah data primer dan sekunder, Selanjutnya analisis data yang terdiri dari pengumpulan data, reduksi data, penyajian data, dan penarikan kesimpulan. Pedagang Kaki Lima yang ada di Stadion Kota Bangkalan menggunakan konsep strategi Bauran Pemasaran untuk menarik minat beli konsumen diantaranya penerapan strategi Produk, Harga, Tempat, dan Promosi, dengan penerapan starategi tersebut mereka mampu menarik sabagian besar masyarakat yang ada di wilayah Kota Bangkalan atau pun masyarakat yang ada di luar Kota Bangkalan agar mereka datang berbelanja di Stadion Kota Bangkalan. Minat Beli atau kemauan konsumen untuk berbelanja di Pedagang Kaki Lima yang ada di stadion kota Bangkalan dipengaruhi beberapa alasan seperti, konsumen lebih memperhatikan kualitas produk yang dijual, harga yang tawarkan, suatu tempat yang strategis dan nyaman, serta pelayanan yang di berikan oleh Pedagang Kaki Lima Itulah mengapa konsumen tidak akan bosan untuk datang berbelanja di Stadion Kota Bangkalan.
Co-Authors Aldila Septiana, Aldila Ika Lis Mariatun Irfan Maulana, Irfan Karimia, Himiyatul M. Sahid NORIDA CANDA SAKTI Patmawati Patmawati, Patmawati Rukmaningrum, Nikalawasta Ananda Ruski Ruski, Ruski Samsul, Faichatul Jannah Septaryanto, Joko Tarman, Manah Ulum, Romiftahul Wardani, Muallifah Septia Waspodo Tjipto Subroto Zahroh, Anilatus Zainudin Zainudin Zainudin