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All Journal Jurnal Pengabdian UntukMu NegeRI Reswara: Jurnal Pengabdian Kepada Masyarakat Lexeme : Journal of Linguistics and Applied Linguistics Journal of English Language and Education Kajian Linguistik dan Sastra Indonesian Research Journal on Education Boraspati Journal: Journal of Bilingualism, Organization, Research, Articles, Studies in Pedagogy, Anthropology, Theory and Indigenous Cultures.
Panggabean, Hanna Maria
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Economics, Econometrics & Finance Education Energy Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Physics Social Sciences Other

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Bridging a Gap: Indonesian English Teachers’ Views on ELF and Its Role in Workplace Communication Panggabean, Hanna Maria; Samosir, Sahat Maringan
Kajian Linguistik dan Sastra Vol. 4 No. 2 (2025): Mei 2025
Publisher : Prodi Sastra Indonesia, FKIP Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/kalistra.v4i2.43385

Abstract

This study explores Indonesian English teachers' perspectives on English as a Lingua Franca (ELF) and its importance in workplace communication. Using grounded theory and narrative inquiry, the research investigates the experiences of four vocational English teachers to identify challenges, strategies, and suggestions for curriculum reform. The findings revealed that teachers frequently face psychological and linguistic obstacles, such as limited vocabulary and cultural differences, which hindered effective ELF communication. To address these issues, teachers employed pragmatic strategies and cultural adaptation techniques to facilitate workplace interactions. The study highlights the need to shift from traditional grammar-focused instruction toward ELF-informed methodologies that emphasize comprehensibility, intercultural competence, and practical communication skills. This approach aims to better prepare vocational Indonesian students for the complexities of global workplace environments. Overall, the research suggests for an inclusive and flexible English education system that strengthen intercultural understanding and communicative proficiency, essential for successful international collaboration and cross-cultural communication.
Words That Work: A Thematic Study of Persuasive Language in Online Advertisements Harahap, Ahmad Fadli; Losi, Rizky Vita; Elviani, Mutia; Panggabean, Hanna Maria; Hamdanur, Roobby
Kajian Linguistik dan Sastra Vol. 4 No. 2 (2025): Mei 2025
Publisher : Prodi Sastra Indonesia, FKIP Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/kalistra.v4i2.43431

Abstract

In the rapidly evolving digital era, online advertising has emerged as a central strategy in marketing communication. While language plays a crucial role in crafting persuasive advertisements, few studies have provided a thematic synthesis of the linguistic strategies used in online ads. This study aims to identify and synthesize persuasive linguistic strategies as discussed in recent academic literature. The research employs thematic analysis based on Braun and Clarke’s six-phase framework. Data were collected from ten peer-reviewed journal articles published between 2020 and 2025, each focusing on persuasive language in digital advertising. The analysis revealed four dominant themes: Emotional Resonance, Building Credibility, Interactive Appeal, and Aesthetic Persuasion. These findings demonstrate that language in online advertising is not only used to convey product information but also to establish emotional connections, build trust, stimulate audience engagement, and enhance the aesthetic appeal of the message. The study offers practical implications for advertisers, encouraging a focus on emotional and interactive elements in message construction. It also calls for further research into the effectiveness of these strategies across different digital platforms and cultural contexts.
Sosialisasi dan Workshop Strategi Menulis Essay Dalam Bahasa Inggris Dan Meraih Beasiswa Untuk Studi Lanjut Ke Dalam Dan Luar Negeri Di SMA Swasta Al-Azhar Medan, Kota Medan, Sumatera Utara Sihombing, Tahan H.J.; Panggabean, Hanna Maria; Manik , Ronika Apriyanti Manik; Mutia Elviani; Muhamad Safi’i; Harahap, Ahmad Fadli
Jurnal Pengabdian UntukMu NegeRI Vol. 9 No. 2 (2025): Pengabdian Untuk Mu negeRI
Publisher : LPPM UMRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37859/jpumri.v9i2.9349

Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kemampuan menulis essay dalam bahasa Inggris bagi siswa SMA Swasta Al-Ahzar Medan sebagai persiapan menghadapi seleksi beasiswa, baik di dalam maupun luar negeri. Permasalahan utama yang dihadapi mitra adalah rendahnya keterampilan menulis akademik siswa, khususnya dalam menyusun essay yang argumentatif, terstruktur, dan sesuai standar penyedia beasiswa. Untuk mengatasi hal tersebut, tim pengabdi memberikan pelatihan intensif selama dua hari yang mencakup pemahaman struktur essay, teknik menulis, dan revisi berbasis umpan balik. Kegiatan ini juga disertai penyusunan dan distribusi modul “Strategi Penulisan Essay Beasiswa dalam Bahasa Inggris” sebagai bahan ajar berkelanjutan di sekolah. Hasil kegiatan menunjukkan peningkatan signifikan pada kualitas tulisan siswa, ditunjukkan dengan peningkatan keterampilan penilaian essay dalam beberapa aspek seperti struktur, kejelasan argumen, dan tata bahasa. Banyak peserta menyatakan lebih percaya diri untuk menulis dan mengajukan beasiswa setelah mengikuti pelatihan ini. Kegiatan ini diharapkan dapat dilanjutkan secara berkelanjutan dan diperluas ke sekolah lain dengan kondisi serupa.
“Hillary, you have no idea”: Impoliteness Strategy used as a Communicative Strategy in U.S. Presidential Debate Panggabean, Hanna Maria
Lexeme : Journal of Linguistics and Applied Linguistics Vol. 5 No. 1 (2023): JANUARY 2023
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/ljlal.v5i1.27044

Abstract

Impoliteness is a social phenomenon practically used to threaten someone’s face and an act of raising a conflict in the interaction. However, impoliteness is unable to reveal under politeness theory since it focuses on the constraint of verbal interaction used to save someone’s face (Mohammed & Abbas, 2015, 2016). Therefore, Culpeper (2016) suggests an impoliteness strategy to emphasize some communicative strategies used to damage the hearer’s face. One of the controversial events occurred in a presidential debate between Donald Trump and Hillary Clinton in 2016. This study explored the impoliteness strategy used by the candidates in quantitative and qualitative. This study highlighted the use of positive impoliteness as a defensive communicative strategy and negative impoliteness as an attacking communicative strategy that occurred U.S. Presidential Debate between Donald Trump and Hillary Clinton.
SOSIALISASI “GLAMPING CAMP” SEBAGAI POTENSI BISNIS PARIWISATA BERKELANJUTAN Panggabean, Hanna Maria; Ginting, Jimmy Nganta; Nduru, Sastra Wandi; Manullang, Yosua Parhorasan; Batubara, Lika Silvia
Reswara: Jurnal Pengabdian Kepada Masyarakat Vol 4, No 1 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/rjpkm.v4i1.2358

Abstract

Penerapan Glamping camp sebagai salah satu inovasi pariwisata yang berkelanjutan sudah sewajarnya dilakukan di Provinsi Sumatera Utara. Kegiatan Sosialisasi Glamping camp diperlukan untuk menunjang pariwisata berkelanjutan. Kegiatan ini dilakukan di Sapo Juma Guest House yang terletak di Desa Tongging Kab. Karo dan dihadiri oleh karyawan dan pihak manajemen. Dalam kegiatan ini diadakan pengenalan yang menekankan pada apa, mengapa, dan bagaimana jika glamping camp diterapkan pada hotel yang sekaligus merupakan obyek pariwisata tersebut. Adapun tahapan metode yang digunakan dalam melakukan kegiatan ini adalah persiapan, perencanaan dan pelaksanaan yang dibantu dengan metode yang lebih sederhana, yaitu penyampaian materi, kuis dan diskusi. Hasil yang didapati dari kegiatan tersebut adalah sekitar 92% peserta mengerti definisi glamping camp, sejarah glamping camp serta bagaimana perkembangan bisnis glamping camp di Indonesia. Kemudian, 94% peserta memahami standar perangkat glamping camp dan perbedaan perangkat yang diterapkan pada traditional camping. Kemudian, sekitar 93% peserta dapat mengerti kriteria fasilitas glamping camp yang diperlukan serta konsep atraksi glamping camp sesuai dengan karateristik alam di beberapa daerah di Indonesia. Kesimpulan yang diperoleh dari kegiatan sosialisasi tersebut adalah penerapan glamping camp dapat memaksimalkan potensi yang dimiliki oleh Sapo Juma Guest House. Penerapan glamping camp juga dapat menjadi atraksi wisata yang dapat menawarkan solusi pariwisata berkelanjutan yang ramah lingkungan
Improving Students’ English Language Skills through Digital Gamification-based Learning : An Action Research Study Losi, Rizky Vita; Panggabean, Hanna Maria; Harahap, Ahmad Fadli; Hamdanur, Roobby; Tanjung, Rovidatul Hikmah
Indonesian Research Journal on Education Vol. 5 No. 6 (2025): Irje 2025
Publisher : Fakultas Keguruan dan Ilmu Pendidikan, Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/irje.v5i6.3724

Abstract

This study investigates the effectiveness of gamification-based applications in improving students' English language skills, including speaking, listening, reading, and writing. The Cake application, used for speaking and listening skills, and the Wordwall application, used for reading and writing skills, were implemented to enhance student proficiency. Pre-test and post-test analyses revealed significant improvements across all skills. The average speaking skill score increased by 15.5 points, indicating a notable enhancement in students' confidence and fluency. In listening skill, students' post-test score averaged 85.75, a significant increase from 61.5 in the pre-test, showing that gamification effectively boosts listening comprehension. For reading skill, the Wordwall app led to an average post-test score of 85.8, up from 61.1, demonstrating gamification’s role in increasing student motivation and reading comprehension. Similarly, in writing skill, students showed an average post-test score of 86.4, a substantial rise from 60.3 in the pre-test, highlighting the positive impact of interactive writing tasks. The findings support the research of Cheng et al. (2025), Rodríguez et al. (2023), Matyakhan et al. (2024), and Ibrahim et al. (2024), confirming that gamification enhances student engagement, motivation, and academic performance. This study provides strong evidence that gamification-based learning is highly effective in improving English language skills at the vocational level, suggesting that its implementation in higher education can significantly support students' language development and prepare them for professional careers.
Pragmatic Competence In The Spoken English Classroom: Kompetensi Pragmatis di Kelas Bahasa Inggris Lisan Panggabean, Hanna Maria; Sihombing, Tahan HJ
Boraspati Journal: Journal of Bilingualism, Organization, Research, Articles, Studies in Pedagogy, Anthropology, Theory, and Indigenous Cultures Vol. 2 No. 2 (2025): Volume 2 NUMBER 2 JUNI 2025
Publisher : PT. Batak Story Pedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64674/boraspatijournal.v2i2.11

Abstract

Learners’ ability in carrying out communicative activities is highly demanded in the spoken English classroom. This paper discusses some aspects that should be taken into account when conducting a spoken English class in relation to raising pragmatic awareness through the inclusion of pragmatic instruction in the classroom. Some theoretical reviews for the inclusion of pragmatic instruction are also discussed. Through the inclusion of instruction in pragmatics in the spoken English classroom, learners are expected to develop their pragmatic competence and, therefore, are able to communicate naturally despite the fact that the full range of interactions with native speakers is limited.
Transforming Language Learning: Project-Based Learning through Video Conferencing Platforms as Tools to Enhance Willingness to Communicate Panggabean, Hanna Maria; Safi’i, Muhamad; Elviani, Mutia; Manik, Ronika Apriyanti; Liani, Ghustiva
Journal of English Language and Education Vol 10, No 6 (2025)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jele.v10i6.1672

Abstract

This study examined the effectiveness of project-based learning (PBL) that was integrated with video conferencing platforms such as OmeTV to assess its impact on willingness to communicate (WTC) in English. Fifty students from vocational college were selected as an experimental group who received PBL approach, and another fifty students participated as a control group, who only attended video conferencing session. The study employed mixed methods, incorporating both quantitative and qualitative data, to investigate students’ improvement on WTC before and after the implementation of PBL activities.  A questionnaire was developed by adopting WTC model from McIntyre (1998) to assess the effectiveness of PBL on the students’ WTC; meanwhile, in-depth interviews took place to explore the experiences and perspectives of how a supportive English environment can influence their WTC, challenge them to use English more actively and interactively, and overcome the difficulty of misunderstanding across cultures. The findings revealed a significant improvement in WTC for the experimental group, indicated by a t-value of 16.780 (p 0.001) and an R² increase from 45.3% to 85.4%. Conversely, the control group showed moderate improvement (t-value of 12.333, p 0.001) and an R² increase from 12.8% to 76%. This implied that video conferencing alone had a positive effect on the students’ WTC, but it was less impactful compared to the experimental groups who received PBL approach. Meanwhile, the interview results highlighted three key themes, namely, 1) feeling motivated to continue communicating in English and building confidence as an indicator of improved WTC, 2) challenges with foreigners helped them identify and overcome their language barrier and fear of making mistakes, and 3) usefulness of video conferencing session that provided authentic communication. Video conferencing platforms, such as OmeTV, enhance students' communication skills and build their confidence. Overall, the study contributes to the development of pedagogical approaches, as PBL offered student-centered learning to enhance their English language proficiency and communicative competence in the context of vocational students.
Co-Authors Batubara, Lika Silvia Elviani, Mutia Ginting, Jimmy Nganta Hamdanur, Roobby Harahap, Ahmad Fadli Liani, Ghustiva Losi, Rizky Vita Manik, Ronika Apriyanti Muhamad Safi'i Mutia Elviani Nduru, Sastra Wandi Samosir, Sahat Maringan Sihombing, Tahan H.J. Sihombing, Tahan HJ Tanjung, Rovidatul Hikmah Yosua Parhorasan Manullang