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All Journal Jurnal Pedagogi dan Pembelajaran International Journal of Social and Management Studies (IJOSMAS) Journal of Information Systems and Management
Simorangkir, Yosua Novembrianto
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Religion Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Other

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Pengaruh Internal Brand Management terhadap Work Engagement: Analisis Perspektif Dosen Indonesia Simorangkir, Yosua Novembrianto; Suroso; Widodo, Adi; Wijaya, Muhamad Rizky; Nadeak, Multi
Journal of Information Systems and Management (JISMA) Vol. 3 No. 1 (2024): February 2024
Publisher : AGUSPATI RESEARCH INSTITUTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.4444/jisma.v3i1.1114

Abstract

Studi ini mengkaji hubungan antara internal brand management (IBM) yang terdiri atas internal brand communication (IBC), brand-centered training (BCT) dan transformational leadership (TL) terhadap work engagement (WE) di sebuah universitas di Jakarta. Sebuah model diusulkan dan diuji menggunakan sampel 250 dosen home based dengan menggunakan teknik simple random sampling. Data dianalisis dengan SEM PLS dan software SmartPLS 4.0. Temuan penelitian ini mengonfirmasi bahwa internal brand communication, brand-centered training dan transformational leadership berpengaruh positif terhadap work engagement. Hasil studi ini juga menunjukkan bahwa internal brand communication, brand-centered training dan transformational leadership merupakan prediktor yang baik bagi work engagement dosen di perguruan tinggi. Implikasinya, efek gabungan dari komunikasi tentang citra universitas (internal brand communication), pelatihan yang berpusat pada membangun brand image universitas (brand-centered training), dan kepemimpinan transformasional dapat menciptakan lingkungan kerja dosen yang terhubung dengan organisasi, termotivasi untuk berkontribusi terhadap keberhasilannya, dan terlibat dalam peran brand kampus. Dengan memprioritaskan faktor-faktor ini, manajemen universitas dapat menumbuhkan budaya keterlibatan, komitmen, dan keselarasannya dengan brand image universitas, yang pada akhirnya mengarah pada peningkatan kinerja dan kepuasan seluruh stakeholders perguruan tinggi.
The Effectiveness of Cooperative Learning Model Assisted by Learning Management System in Improving Learning Outcomes Novitasari, Dewiana; Samsudin; Lumbantoruan, Jitu Halomoan; Simorangkir, Yosua Novembrianto; Pramono, Tias
Jurnal Pedagogi dan Pembelajaran Vol. 7 No. 2 (2024): July
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jp2.v7i2.73879

Abstract

The decline in student understanding and learning outcomes in courses is caused by the learning model and media as tools used in delivering the material are less than optimal. The gap between theory, expectations, and reality in the field makes this research urgent to be researched to improve student understanding and learning outcomes in courses using cooperative learning models with the help of a Learning Management System (LMS). The research method used is Research and development (R&D) with the ADDIE method. The research subjects were 40 students. The product developed is a cooperative learning model. Data collection techniques using product validation, instruments, pre-test, and post-test. Data analysis techniques start from needs analysis, design, development, testing, and evaluation. The results of data validation, tests, and assessment instruments are analyzed in stages until the product is declared valid, practical, and effective. As a result, the technology expert's score was 92.13, the learning model expert's score was 91.43, the peer assessment was 94.02, and all the assessments given were interpreted very well. In small trials, the average post-test result was 88.40. The average score for the large-group trial was 90.83. The difference in scores between students who used the model and those who did not use the model was 18.63. In conclusion, the product developed can increase understanding and student learning outcomes increase significantly in courses.
Digital Transformation in Small and Medium Enterprises: A Qualitative Study of Adoption Challenges and Strategies Simorangkir, Yosua Novembrianto; Nuryanti, Yulis; Suroso, Suroso; Iskandar, Joni; Pebrina, Erni Taruli
Journal of Information Systems and Management (JISMA) Vol. 4 No. 6 (2025): December 2025
Publisher : AGUSPATI RESEARCH INSTITUTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.4444/jisma.v4i6.1233

Abstract

Digital transformation has become a strategic necessity for Small and Medium Enterprises (SMEs), yet its implementation remains uneven due to complex technological, organizational, and contextual barriers. This study explores how SMEs navigate the challenges of adopting digital technologies and the strategies they employ to adapt within resource-constrained environments. Using a qualitative multi-case study approach, data were collected through semi-structured interviews, observations, and document analysis involving SMEs across diverse sectors. The findings reveal that technological limitations—such as inadequate infrastructure and high software costs—intersect with financial constraints to restrict the scope of digital adoption. Organizational readiness and human resource capability further influence transformation outcomes, with limited digital literacy and resistance to change emerging as significant inhibitors. Despite these challenges, SMEs demonstrate adaptive resilience by adopting incremental digitization, leveraging collaborative networks, and aligning digital initiatives with their operational contexts. Leadership commitment and capability-building efforts also play crucial roles in shaping transformation pathways. The study contributes to theoretical discourse by extending the relevance of the Technology–Organization–Environment (TOE) framework and the Resource-Based View (RBV) within emerging-market SME contexts. Practically, the findings underscore the need for targeted support systems, affordable digital solutions, and capacity-building programs to enable inclusive digital transformation.
Information System of PT ABC Sales Report Simorangkir, Yosua Novembrianto; Widodo, Adi
International Journal of Social and Management Studies Vol. 3 No. 1 (2022): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (882.183 KB) | DOI: 10.5555/ijosmas.v3i1.159

Abstract

- In compiling the sales report of the PT ABC branch requires a system that can be used in compiling a report. Usually, the preparation of sales of philately objects is done manually, which is implemented in the form of bookkeeping. The preparation of sales reports that still use the manual system makes the Office take a long time in compiling and making reports. The design of this sales report information system uses a structured analysis model, namely FOD (Flow Of Document) with a data model plus DAD (Data Flow Chart) to describe the functional model and Zero Diagram in describing the reality of sales. The software used is Microsoft Visual Basic 6.0 with Microsoft Access database. The data processed in this system include cashier data, customer data, goods data, and so on. Infield testing with the conclusion of the test results, that the system is considered good, can be learned, easy to use, with an attractive appearance, and has been following the needs of the office
Co-Authors Adi Widodo Joni Iskandar, Joni Lumbantoruan, Jitu Halomoan Nadeak, Multi Novitasari, Dewiana Nuryanti, Yulis Pebrina, Erni Taruli Pramono, Tias Samsudin Suroso Suroso Suroso Wijaya, Muhamad Rizky