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All Journal Infestasi AKSES: Jurnal Ekonomi dan Bisnis Jurnal Ilmiah Ekonomi Islam Jurnal Ekonomi Pembangunan STIE Muhammadiyah Palopo JBMP (Jurnal Bisnis, Manajemen dan Perbankan) Jurnal Bisnis dan Akuntansi Jurnal Ilmu Manajemen dan Akuntansi Terapan JEMMA | Journal of Economic, Management and Accounting EKOMABIS: Jurnal Ekonomi Manajemen Bisnis Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Jurnal Indonesia Sosial Teknologi Fastabiq: Jurnal Studi Islam Sabangka Abdimas Jurnal Pengabdian Masyarakat Sabangka Journal Economics Technology and Entrepreneur JICS : Journal Of International Community Service
WAODE MARATUN SHALEHA
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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The Influence of Islamic Attributes on Consumer Satisfaction and Loyalty Through Religiosity as a Mediating Variable in Sharia Hotels in Kendari City Waode Maratun Shaleha
Jurnal Ilmiah Ekonomi Islam Vol 9, No 3 (2023): JIEI : Vol.9, No.3, 2023
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v9i3.10799

Abstract

In Kendari city, there are five Shariah hotels, namely Hotel Zahra Syariah, Hotel Azizah Syariah, Hotel Kubah 9, Hotel Liras Syariah, and Tropical Point Hotel Syariah. The purpose of this research is to examine the influence of religiosity variables on consumer loyalty with Islamic attributes and customer satisfaction as mediating variables. The sampling technique used in this research is accidental sampling. The sample size in this study is 215 respondents, obtained using the Slovin formula. The results of this research indicate that Islamic physical attributes have a significant positive effect on customer satisfaction, while Islamic non-physical attributes have a non-significant negative effect on customer satisfaction. Islamic religiosity mediates the influence of Islamic physical attributes on customer satisfaction with a non-significant negative effect. Religiosity mediates the influence of Islamic non-physical attributes on customer satisfaction, which has a significant positive effect. Religiosity mediates the influence of customer satisfaction on behavioral loyalty with a non-significant positive effect. Islamic religiosity mediates the influence of customer satisfaction on attitudinal loyalty with a significant positive effect. Customer satisfaction has a significant positive effect on behavioral loyalty, and customer satisfaction also has a significant positive effect on attitudinal loyalty.
SOSIALISASI GREEN PRODUCT DI INDUSTRI KECIL MENENGAH (IKM) TAHU DAN TEMPE DESA LAMBUSA KABUPATEN KONAWE SELATAN Rizki, Selvi Diliyanti; Thahir, An Najjar Madjiani; Hakim, Al Asy Ari Adnan; Shaleha, Waode Maratun; Maksar, Muhammad Sofian; Badia, Bahdin Ahad
Jurnal Pengabdian Masyarakat Sabangka Vol 3 No 02 (2024): Jurnal Pengabdian Masyarakat Sabangka
Publisher : Pusat Studi Ekonomi, Publikasi Ilmiah dan Pengembangan SDM Azramedia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/sabangka.v3i02.994

Abstract

The purpose of this socialization was to increase the understanding and awareness of tofu and tempeh small and medium industries (SMIs) in Lambusa Village about the concept and benefits of green products in producing environmentally friendly products. The methods used were lectures, discussions, and simulations of green product implementation in the tofu and tempeh production process. The results of the socialization activity showed an increase in participants' understanding of the concept and benefits of green products. Participants were also enthusiastic about implementing it despite constraints on limited capital and knowledge of environmentally friendly technologies. The service team provided affordable alternative solutions, such as waste utilization and energy savings. This socialization activity succeeded in raising awareness among tofu and tempeh SMIs about the importance of producing environmentally friendly products to increase competitiveness and business sustainability
PENGARUH HEDONIC SHOPPING VALUE, UTILITARIAN VALUE, DAN STORE ATMOSPHERE TERHADAP IMPULSE BUYING PADA MINNISOU LIPPO PLAZA KENDARI Shaleha, Waode Maratun; Hamid, Nisrina; Adnan Hakim, Al Asy Ari
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol. 11 No. 2 (2020): Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT)
Publisher : Sekolah Tinggi Ilmu Ekonomi Totalwin

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (453.21 KB) | DOI: 10.36694/jimat.v11i2.263

Abstract

The purpose of this research is to analyze the effect of hedonic value, utilitarian value and store atmosphere on impulse buying. The population in this study were consumers in Kendari City who had shopped and visited Minnisou Lippo Plaza Kendari. The population in this study is infinite which means unlimited. The number of samples in this study amounted to 96 respondents (based on the Lemeshow formula). Data analysis method in this research uses multiple linear regression. The results showed that hedonic shopping value has a positive effect on impulse buying, utilitarian value does not have a positive effect on impulse buying, store atmosphere has a positive effect on impulse buying, and hedonic shopping value, utilitarian value and store atmosphere together positively influence positive impulse buying. Keywords: Hedonic Shopping Value; Utilitarian Value; Store Atmosphere, Impulse Buying
SOSIALISASI PENINGKATAN KESADARAN WAJIB PAJAK BAGI PELAKU USAHA SARANG BURUNG WALET DI KABUPATEN KOLAKA UTARA Rizki, Selvi Diliyanti; Makmur, Muhammad Rizaldi; Tharir, An Najjar Madjiani; Hakim, Al Asy Ari Adnan; Shaleha, Waode Maratun; Maksar, Muhammad Sofian
JICS : Journal Of International Community Service Vol 2 No 02 (2023): JICS : Journal Of International Community Service
Publisher : Pusat Studi Ekonomi, Publikasi Ilmiah dan Pengembangan SDM Azramedia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/jics.v2i02.732

Abstract

Tujuan kegiatan sosialisasi ini adalah untuk meningkatkan kesadaran wajib pajak bagi pelaku usaha burung walet di Kabupaten Kolaka Utara, Provinsi Sulawesi Tenggara. Metode pelaksanaan meliputi wawancara awal, penyuluhan, edukasi, dan wawancara akhir. Hasil kegiatan menunjukkan adanya peningkatan pemahaman dan kesadaran wajib pajak yang signifikan di kalangan pelaku usaha burung walet setelah mengikuti kegiatan sosialisasi. Peserta menjadi lebih memahami pentingnya membayar pajak, jenis-jenis pajak yang harus dibayar, tata cara pelaporan dan pembayaran pajak, serta sanksi yang berlaku bagi wajib pajak yang tidak patuh. Kegiatan ini memberikan kontribusi dalam perkembangan ilmu ekonomi dan bisnis, khususnya dalam bidang perpajakan bagi pelaku usaha sarang burung walet khususnya di daerah kabupaten kolaka utara.
BRAND AMBASADOR DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN PADA TOKOPEDIA Shaleha, Waode Maratun; Kolewora, Riez Kifli
Journal Economics Technology And Entrepreneur Vol 2 No 03 (2023): ECOTECHNOPRENEUR : JOURNAL ECONOMICS, TECHNOLOGY AND ENTREPRENEUR
Publisher : Pusat Studi Ekonomi, Publikasi Ilmiah dan Pengembangan SDM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/ecotechnopreneur.v2i03.755

Abstract

Penelitian ini bertujuan untuk melihat pengaruah antara brand ambasador dan brand image terhadap keputusan pembelian pada tokopedia. Populasi dalam penelitian ini adalah responden yang menggunakan dan pernah menggunakan aplikasi tokopedia. Teknik pengambilan sampel menggunakan purpossive sampling dengan jumlah responden sebanyak 280. Adapun teknik analisis data menggunakan sem-pls. Hasil penelitian ini menunjukkan bahwa terdapat pengaruh langsung antara brand ambasador, brand image terhadap keputusan pembelian pada tokopedia
Nilai Utilitarian, Harga dan Promosi Terhadap Pembelian Impulsif di Butik Kenzie Mall Mandonga Kendari: The Influence of Utilitarian Value, Price and Promotion Toward Impulse Buying Konsumen at Kenzie Boutique Mall Mandonga Kendari Harfianti, Ambar Dwi; Shaleha, Waode Maratun
EKOMABIS: Jurnal Ekonomi Manajemen Bisnis Vol. 4 No. 02 (2023): Ekomabis Edisi Juli 2023
Publisher : LPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/ekomabis.v4i02.306

Abstract

Penelitian bertujuan menemukan bukti empiris pengaruh nilai utilitaria, harga dan promosi terhadap pembelian impulsif. Penelitian menggunakan pendekatan kuantitatif dengan alat analisis Partial Least Square (PLS). Populasi penelitian bersifat infinite atau tidak diketahui jumlahnya yaitu konsumen yang pernah berbelanja di Butik Kenzie Mall Mandonga Kendari Teknik pengambilan sampel dalam penelitian ini teknik accidental sampling dengan jumlah sampel sebanyak 66 responden. Hasil penelitian ini menunjukkan nilai utilitarian tidak memiliki pengaruh terhadap pembelian impulsif, harga memiliki pengaruh terhadap pembelian impulsif dan promotion memiliki pengaruh terhadap pembelian impulsif di Butik Kenzie Mall Mandonga Kendari. This study aims to find empirical evidence of the effect of utilitarian value, price and promotion on impulse buying. This type of research is quantitative research and the analysis tool of this research uses Partial Least Square (PLS). The population in this study is infinite, that is, the number is unknown, the sample in this study were consumers who had shopped at the Kenzie Boutique Mall Mandonga Kendari. The sampling technique in this study was accidental sampling with a total sample of 66 respondents. The results of this study indicate that utilitarian value does not have a direct influence on impulse buying, price has a direct influence on impulse buying and promotion has a direct influence on impulse buying at Kenzie Boutique Mall Mandonga Kendari.
BRAND AMBASADOR DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN PADA TOKOPEDIA Shaleha, Waode Maratun; Kolewora, Riez Kifli
Journal Economics Technology And Entrepreneur Vol 2 No 03 (2023): ECOTECHNOPRENEUR : JOURNAL ECONOMICS, TECHNOLOGY AND ENTREPRENEUR
Publisher : Pusat Studi Ekonomi, Publikasi Ilmiah dan Pengembangan SDM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/ecotechnopreneur.v2i03.755

Abstract

Penelitian ini bertujuan untuk melihat pengaruah antara brand ambasador dan brand image terhadap keputusan pembelian pada tokopedia. Populasi dalam penelitian ini adalah responden yang menggunakan dan pernah menggunakan aplikasi tokopedia. Teknik pengambilan sampel menggunakan purpossive sampling dengan jumlah responden sebanyak 280. Adapun teknik analisis data menggunakan sem-pls. Hasil penelitian ini menunjukkan bahwa terdapat pengaruh langsung antara brand ambasador, brand image terhadap keputusan pembelian pada tokopedia
SOSIALISASI PENINGKATAN KESADARAN WAJIB PAJAK BAGI PELAKU USAHA SARANG BURUNG WALET DI KABUPATEN KOLAKA UTARA Rizki, Selvi Diliyanti; Makmur, Muhammad Rizaldi; Tharir, An Najjar Madjiani; Hakim, Al Asy Ari Adnan; Shaleha, Waode Maratun; Maksar, Muhammad Sofian
JICS : Journal Of International Community Service Vol 2 No 02 (2023): JICS : Journal Of International Community Service
Publisher : Pusat Studi Ekonomi, Publikasi Ilmiah dan Pengembangan SDM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/jics.v2i02.732

Abstract

Tujuan kegiatan sosialisasi ini adalah untuk meningkatkan kesadaran wajib pajak bagi pelaku usaha burung walet di Kabupaten Kolaka Utara, Provinsi Sulawesi Tenggara. Metode pelaksanaan meliputi wawancara awal, penyuluhan, edukasi, dan wawancara akhir. Hasil kegiatan menunjukkan adanya peningkatan pemahaman dan kesadaran wajib pajak yang signifikan di kalangan pelaku usaha burung walet setelah mengikuti kegiatan sosialisasi. Peserta menjadi lebih memahami pentingnya membayar pajak, jenis-jenis pajak yang harus dibayar, tata cara pelaporan dan pembayaran pajak, serta sanksi yang berlaku bagi wajib pajak yang tidak patuh. Kegiatan ini memberikan kontribusi dalam perkembangan ilmu ekonomi dan bisnis, khususnya dalam bidang perpajakan bagi pelaku usaha sarang burung walet khususnya di daerah kabupaten kolaka utara.
Islamic Fashion And Religiosity Towards Fashion Consumption Shaleha, Waode Maratun; Kolewora, Riez Kifli
FASTABIQ: JURNAL STUDI ISLAM Vol 6, No 1 (2025): Fastabiq: Jurnal Studi Islam
Publisher : Fakultas Agama Islam Universitas Muhammadiyah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47281/fas.v6i1.224

Abstract

This study aims to analyze the influence of fashion motivation and religiosity on fashion consumption, with fashion consciousness as a mediating variable. The population of this study consists of female students from the Faculty of Islamic Economics and Business (FEBI) at Muhammadiyah University. The sample size is 72 respondents. The data collection instrument used is a questionnaire distributed directly to respondents, and the data analysis method employed is the Structural Equation Model (SEM). The results indicate that fashion motivation has a positive and significant effect on fashion consciousness, fashion motivation has a positive and significant effect on fashion consumption, and fashion consciousness has a positive and significant effect on fashion consumption. Moreover, fashion motivation positively and significantly influences consumption through fashion consciousness as a mediating variable. On the other hand, religiosity does not have a positive or significant effect on fashion consciousness, fashion consumption, or fashion consumption through fashion consciousness as a mediating variable. The limitations of this study are as follows: the research uses only four variables, namely fashion motivation, religiosity, fashion consciousness, and fashion consumption. Additionally, the data collection technique solely relies on online questionnaire distribution, making it impossible for the researcher to monitor the respondents during the questionnaire completion process directly. Lastly, the study is confined to the Faculty of Islamic Economics and Business at Muhammadiyah University.Keywords: Fashion Consciousness; Fashion consumption; Motivation fashion; Religiosity
SOSIALISASI GREEN PRODUCT DI INDUSTRI KECIL MENENGAH (IKM) TAHU DAN TEMPE DESA LAMBUSA KABUPATEN KONAWE SELATAN Rizki, Selvi Diliyanti; Thahir, An Najjar Madjiani; Hakim, Al Asy Ari Adnan; Shaleha, Waode Maratun; Maksar, Muhammad Sofian; Badia, Bahdin Ahad
Jurnal Pengabdian Masyarakat Sabangka Vol 3 No 02 (2024): Jurnal Pengabdian Masyarakat Sabangka
Publisher : Pusat Studi Ekonomi, Publikasi Ilmiah dan Pengembangan SDM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/sabangka.v3i02.994

Abstract

The purpose of this socialization was to increase the understanding and awareness of tofu and tempeh small and medium industries (SMIs) in Lambusa Village about the concept and benefits of green products in producing environmentally friendly products. The methods used were lectures, discussions, and simulations of green product implementation in the tofu and tempeh production process. The results of the socialization activity showed an increase in participants' understanding of the concept and benefits of green products. Participants were also enthusiastic about implementing it despite constraints on limited capital and knowledge of environmentally friendly technologies. The service team provided affordable alternative solutions, such as waste utilization and energy savings. This socialization activity succeeded in raising awareness among tofu and tempeh SMIs about the importance of producing environmentally friendly products to increase competitiveness and business sustainability
Co-Authors Al Asy Ari Adnan Hakim An Najjar M. Thahir Azizah Rasudu, Nur Harfianti, Ambar Dwi Juwita Makmur, Muhammad Rizaldi Muhammad Sofian Maksar Nisrina Hamid Riez Kifli Kolewora Rizki, Selvi Diliyanti Tri Muliyanto Tri Muliyanto