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Isnanda Zainur Rohman, Isnanda Zainur
STIE YKPN Yogyakarta
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences Other

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Journal : JURNAL DESTINASI PARIWISATA

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Wisata Puncak Becici: Kepuasan, Loyalitas, Dan Intensi Rekomendasi Wisatawan Isnanda Zainur Rohman
JURNAL DESTINASI PARIWISATA Vol 7 No 2 (2019): VOL 7, NO 2 (2019): (JULY-DECEMBER) JURNAL DESTINASI PARIWISATA
Publisher : Program Studi Sarjana Pariwisata, Fakultas Pariwisata, Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (150.687 KB) | DOI: 10.24843/JDEPAR.2019.v07.i02.p28

Abstract

This study aims to determine the effect of tourist satisfaction on tourist loyalty. Then, the impact of tourist loyalty on the intention of tourists to recommend others visit the tourist attractions. A total of 221 respondents filled out the questionnaire given by the researcher when they visited a tourist attraction, Puncak Becici Yogyakarta. This place is a new destination in Yogyakarta, so research is needed to make this place better. The hypotheses were tested by regression analyses. The results showed that tourist satisfaction has a positive effect on tourist loyalty. Then, tourist loyalty has a positive effect on the intention of tourist recommendations. The implication is that people managing tourist attractions need to maintain the level of tourist satisfaction so that tourists become loyal, and then they will have the intention to recommend others visit. Keyword: Puncak Becici, tourist satisfaction, tourist loyalty, and intention to recommend
Co-Authors Algifari Algifari Algifari Algifari, Algifari Asri, Dwi Karina Dwi Karina Asri Haryono Subiyakto, Haryono Indaryadi, Athanasius Ivan Kharisma Miswanto Miswanto Mugi Harsono Nasution, Olivia Barcelona Prinhandaka, Dwinanda Jalu Prasetya Rr. Niken Purwasari Wijaya, Nikodemus Hans Setiadi