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Karakteristik Wirausaha, Tingkat Pendidikan dan Karakteristik Usaha Sebagai Penentu Keberhasilan Bisnis Pariwisata di Wilayah Pesisir dan Pulau-Pulau Kecil Fenri A. S. Tupamahu; Dessy Balik; Eduard Yohannis Tamaela
JURNAL MANEKSI Vol 10, No 1 (2021): Juni 2021
Publisher : Politeknik Negeri Ambon

This study aims to investigate the determinants of the success of the tourism business in coastal areas and small islands. This type of research is an exsplanatory study. The number of samples analyzed was 137 respondents, the sample selection in this study, using simple random sampling technique. Data analysis used descriptive analysis and inferential analysis. The findings of this study explain that, the entrepreneurial characteristics indicated in terms of, characteristics of faith, self-confidence, courageous, independent, persevering, aggressive, applicative, and open communication are proven to influence the success of the tourism business. This study reveals the findings that the level of education in terms of formal education, suitability of science and non-formal education has no real influence on the success of the tourism business. The results of the research prove that the characteristics of the business in terms of business origin, length of business, business scale, and characteristics of business operations have a positive effect on business success. The results also prove that entrepreneurial characteristics, education level and business characteristics influence simultaneously as a determinant of the success of tourism business in coastal areas and small islands.

Penguatan Usaha Melalui Pelatihan Pembukuan dan Pemasaran Produk Ikan Asar Desa Hative Kecil Kota Ambon Micrets Agustina Silaya; Olyvia Ririmase; Dessy Balik; Marissa Silooy; Chricela Natalia Joseph; Debby Likumahua
BAKTI : Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 1 (2021): BAKTI : Jurnal Pengabdian Kepada Masyarakat
Publisher : LLDikti Wilayah XII Maluku dan Maluku Utara

Salah satu kompenen dalam Tridhrama Perguruan Tinggi yaitu pengabdian kepada masyarakat. Setiap dosen wajib untuk melakukan kegiatan pengabdian sebagai wujud dari tindakan nyata mentransfer ilmu pengetahuan ditengah masyarakat. Kegiatan pengabdian yang dilakukan oleh dosen fakultas ekonomi UKIM di Desa Hatiwe Kecil adalah Penguatan Usaha Melalui Pelatihan Pembukuan dan Pemasaran Produk Ikan Asar Desa Hative Kecil Kota Ambon. Ikan asar Desa Hative Kecil sudah terkenal sejak dulu. Ikan asar merupakan makanan pokok yang sehat dan bergizi juga dipakai sebagai ole-ole ketika pergi keluar Ambon. Usaha ikan asar hative kecil ini merupakan usaha kecil yang dikelola oleh rumah tangga. Saat ini, Usaha Kecil Menengah (UKM) merupakan pelaku ekonomi terbesar indonesia sehingga perlu dikembangkan. Demikian halnya dengan usaha Ikan asar Desa Hative Kecil Kecamatan Sirimau Kota Ambon apalagi pada masa pandemi ini, pendapatan usaha mulai menurun sehingga dibutuhkan strategi untuk mempertahankan penjualan. Hal ini disebabkan kurangnya pengetahuan pemasaran dan keuangan pelaku usaha ikan asar kota Ambon. Tujuan kegiatan pengabdian ini yaitu meningkatkan pengetahuan pemasaran melalui promosi baik secara offline maupun online juga pengetahuan pencatatan keuangan yang benar. Hasil kegiatan PKM ini yaitu pelaku usaha memiliki laporan keuangan sederhana bagi UKM dan memiliki pengetahuan promosi.

Pengaruh Kecerdasan Emosional Dan Potensi Kewirausahaan Terhadap Keberhasilan Berwirausaha : Studi Terhadap Wirausaha Etnis Toraja di Kota Ambon Dessy Balik
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 1 No. 2 (2020): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v1i2.73

The purpose of this study was to conduct empirical evidence of the influence of emotional intelligence and entrepreneurial potential on the success of the Toraja Ethnic entrepreneurship. This type of research is an exsplanatory study, the analytical approach in research is quantitative research, model of this research is survey research. The unit of analysis in this study is the Toraja Ethnic entrepreneur who has a business activity in Ambon City. Time horizon of one stage research (cross sectional), data collection using survey methods using questionnaire instruments. Determination of the sample using non-probability sampling methods, sample selection in this study uses judgment sampling sampling techniques. The sampling criteria are as follows: 1) Respondents are Toraja Ethnic entrepreneurs, 2) Respondents are Toraja Ethnic entrepreneurs who carry out micro, small and medium-scale business activities in the Ambon City area for a minimum of 5 years. 3) Respondents are ethnic Toraja entrepreneurs who conduct business activities independently, or not in the form of joint ventures. The type of data in this study is primary data. The number of samples analyzed in this study 160 sample units. Data analysis techniques used inferential statistical analysis (multiple regression). The results of multiple linear regression analysis prove that emotional intelligence and entrepreneurial potential have a positive effect on the success of ethnic Toraja entrepreneurship in Ambon City. The results of this study explain the relationship of emotional intelligence with entrepreneurial potential as a combination of psychological aspects of entrepreneur and entrepreneurial aspects that are determinants of entrepreneurial success. Keywords: emotional intelligence, entrepreneurial potential, entrepreneurial success.

Karakteristik Wirausaha, Tingkat Pendidikan dan Karakteristik Usaha Sebagai Penentu Keberhasilan Bisnis Pariwisata di Wilayah Pesisir dan Pulau-Pulau Kecil Fenri A. S. Tupamahu; Dessy Balik; Eduard Yohannis Tamaela
Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Vol. 10 No. 1 (2021): Juni 2021
Publisher : Politeknik Negeri Ambon

This study aims to investigate the determinants of the success of the tourism business in coastal areas and small islands. This type of research is an exsplanatory study. The number of samples analyzed was 137 respondents, the sample selection in this study, using simple random sampling technique. Data analysis used descriptive analysis and inferential analysis. The findings of this study explain that, the entrepreneurial characteristics indicated in terms of, characteristics of faith, self-confidence, courageous, independent, persevering, aggressive, applicative, and open communication are proven to influence the success of the tourism business. This study reveals the findings that the level of education in terms of formal education, suitability of science and non-formal education has no real influence on the success of the tourism business. The results of the research prove that the characteristics of the business in terms of business origin, length of business, business scale, and characteristics of business operations have a positive effect on business success. The results also prove that entrepreneurial characteristics, education level and business characteristics influence simultaneously as a determinant of the success of tourism business in coastal areas and small islands.

Efek Moderasi Kontrol Diri pada Hubungan Sifat Materialisme Terhadap Pembelian Impulsif Online Dessy Balik; Fenri Abraham Stevi Tupamahu
Public Policy : Jurnal Aplikasi Kebijakan Publik dan Bisnis Vol. 1 No. 2 (2020): Public Policy : Jurnal Aplikasi Kebijakan Publik dan Bisnis
Publisher : Univiversitas Dr. Djar Wattiheluw

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51135/PublicPolicy.v1.i2.p115-136

This study aims to (1) examine the effect of materialism on impulsive online purchases. (2) To examine themoderating effect of self-control on the relationship between materialism and impulsive online purchases. This type ofresearch is a causal research. The unit of analysis in this study is an individual lecturer at the Indonesian Christian Universityof Maluku (UKIM) as online shopping consumers who have made impulsive purchases online. The sampling method usingnonprobability method, sampling using purposive sampling technique with the final sample of 48 people. Data analysisused thThe results of the study prove that materialism has an effect on impulsive online purchases.The results of the study prove that materialism has an effect on impulsive online purchases. The nature of UKIMlecturers as consumers who emphasize the value of material, are selfish, want to have a lot of goods, and feel thatownership does not increase happiness, so that thoughtless buying behavior as a result, spontaneous purchases, rushpurchases, and purchases are influenced by emotional states will increase . Consumers who have materialisticcharacteristics are classified as young consumers and have a high tendency to interact with social media with the potentialto do impulsive shopping online. This study proves the impact of moderation of self-control as controlling consumer behaviorin terms of valuing goods based on symbolic goods, social status, building social status from purchasing an item, andexcessive prestige. The impact of self-control moderation has been shown to contribute to the influence of materialism onimpulsive online purchases.

Model Pengembangan dan Strategi Branding Buah Salak Merah Olyvia Ririmasse; Dessy Balik
Public Policy : Jurnal Aplikasi Kebijakan Publik dan Bisnis Vol. 4 No. 2 (2023): Public Policy : Jurnal Aplikasi Kebijakan Publik dan Bisnis
Publisher : Univiversitas Dr. Djar Wattiheluw

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51135/PublicPolicy.v4.i2.p483-500

The absence of market and product innovation of buah salak merah are important problems faced by the farming community in Riring Village. Moreover, there has been no government attention in empowering this local product. For this reason, the research was conducted to design a development model and branding strategy of buah salak merah. Data were analyzed using a qualitative approach which consisted of three activities that occurred simultaneously, namely: reducing data, presenting data and conclusions. Data were obtained from experts, namely farmers and government. The implication of this research is to produce the elaboration model between farmers and the government to increase the innovation of development and Branding Strategy based on Local Wisdom. The result indicates Farmers need knowledge, skills, processing equipment, market and the attention of the Riring Village Government and SBB District Government to develop buah salak merah.

Peningkatan Daya Saing Usaha Berdasarkan Implementasi Strategi Kemitraan Usaha Muhajir Makatita; Sarifa Niapele; Dessy Balik
Journal of Business Application Vol. 1 No. 1 (2022): Journal of Business Application
Publisher : Univiversitas Dr. Djar Wattiheluw

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55098/jba.v1.i1.p1-8

This study aims to examine and analyze the effect of business partnership strategies on business competitiveness. This type of research is explanatory research using a quantitative approach. The population in this study is the total of 80 groups of seaweed cultivation business actors in Southeast Maluku Regency who have formed partnerships. Sampling using purposive sampling technique with a final sample of 80 respondents. Methods of data analysis using quantitative analysis. The analytical model used is simple regression. The results of this study prove that the business partnership strategy has a positive impact on increasing business competitiveness. The results of this study also prove that the business partnership strategy has a contribution (determination) of 60% towards increasing the competitiveness of the seaweed cultivation business in Southeast Maluku Regency.

Peran Kebijakan Lingkungan dan Faktor Industri dalam Mendorong Kinerja Keuangan Perusahaan melalui Manajemen Akuntansi Lingkungan Herman Surijadi; Dessy Balik
Journal of Business Application Vol. 3 No. 2 (2024): Journal of Business Application
Publisher : Univiversitas Dr. Djar Wattiheluw

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55098/jba.v3.i2.p71-80

This study examines the influence of government environmental policies and industry factors on corporate financial performance through the implementation of Environmental Management Accounting (EMA). Employing a quantitative approach, this research utilizes survey methods with purposive sampling, focusing on companies operating in Indonesia that have adopted EMA practices and publicly disclose their financial statements. Data were collected from corporate financial reports and annual reports listed on the Indonesia Stock Exchange (BEI) and companies participating in the PROPER program from 2018 to the present. The analysis was conducted using Structural Equation Modeling-Partial Least Squares (SEM-PLS) to test the relationships between variables.

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