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Model Partnership Sebagai Upaya Strategis Peningkatan Pelayanan Air Bersih (Studi terhadap Public Private Partnership di Perusahaan Daerah Air Minum Kabupaten Gresik) Aslamiyah, Suaibatul
Jurnal Administrasi Publik Vol 2, No 1 (2014)
Publisher : Jurusan Administrasi Publik, Fakultas Ilmu Administrasi, Universitas Brawijaya

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Abstract: Strategic Partnership Model for Increasing Efforts to Water Services (Public Private Partnership against Studies in Regional Water Company Gresik). Water is a basic human needs. Therefore Millennium Development Goals is targeting that by 2015 access to basic sanitation clean water should be 68.87% filled. But in Indonesia, just 47.56% (BPS, 2011). This study problem formulation is: 1) how does a model partnership in PDAM Gresik, 2) how do the impact of the partnership as a strategic improvement of water services in Gresik. The purpose is: 1) to describe and analyse a model partnership in PDAM Gresik, 2) to describe and analyse the impact of the partnership as a strategic improvement of water services in Gresik. The research method used is descriptive research with qualitative approach. The results of the study appointment that the government's limited capacity can be transferred to the private sectorâ€™s involvement it. Conclusion, the PDAM Gresik success improve water services. Keywords: water, regional water company Gresik, public private partnership Abstrak: Model Partnership Sebagai Upaya Strategis Peningkatan Pelayanan Air Bersih (Studi terhadap Public Private Partnership di Perusahaan Daerah Air Minum Kabupaten Gresik). Air adalah kebutuhan pokok manusia. Berkaitan dengan itu, Millenium Development Goals mentargetkan bahwa pada tahun 2015 akses terhadap sanitasi dasar air bersih yang harus dipenuhi sebesar 68,87%. Namun di Indonesia hanya terpenuhi 47,56% (BPS, 2011). Adapun rumusan masalah pada penelitian ini adalah: 1) bagaimana model partnership di PDAM Kabupaten Gresik, 2) bagaimana dampak partnership sebagai upaya strategis peningkatan pelayanan air bersih di Kabupaten Gresik. Tujuan penelitian adalah: 1) untuk mendeskripsikan dan menganalisis model partnership di PDAM Gresik, 2) untuk mendeskripsikan dan menganalisis dampak partnership sebagai upaya strategis peningkatan pelayanan air bersih di Gresik. Metode penelitian yang digunakan adalah jenis penelitian deskriptif dengan metode pendekatan kualitatif. Hasil penelitian penunjukkan bahwa keterbatasan kapasitas pemerintah dapat dialihkan dengan adanya keterlibatan sektor swasta didalamnya. Kesimpulannya, PDAM Gresik berhasil meningkatan pelayanan air bersih. Kata kunci: air, PDAM Gresik, public private partnership

Formulasi Strategi Ukm Jilbab Azky Collection Untuk Meningkatkann Daya Saing Di Masa Pandemi Covid-19 Suaibatul Aslamiyah
Jurnal Manajerial Vol 8 No 01 (2021): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v8i01.2121

Background - The corona virus (Covid-19) has rocked the world, WHO even declared this a pandemic, so that various policies have also been carried out by the Indonesian government to reduce the spread of the virus. However, the business world is the most affected, especially SMEs as the tip of the economy in Indonesia. Therefore, SMEs need to create a business strategy that can continue to maintain their business in the midst of a pandemic situation that is still ongoing today. Purpose - to identify internal and external conditions and formulate business strategies to improve competitiveness in the small business of the Azky Collection hijab in Melirang Wetan Village, Bungah District, Gresik Regency during the Covid-19 pandemic which is still ongoing until October 2020. Design / Methodology / Approach - This study uses a case study approach with an explanative qualitative research method. Data analysis using Expert Choice V11 software. Results and Discussion - The results showed that the analysis of the internali and externali environmenti at the Azky Collection was above average (stabel). The right strategy formulation used by Azky Collection in dealing with the Covid-19 pandemic through matrix analysis of IFE, EFE, SWOT, IE, CPM, Grand Strategy and QSPM which can increase its competitiveness is product development. Conclusion - The right strategy formulation used by Azky Collection in facing the challenges of environmental change due to the Covid-19 pandemic is product development. Research implications - This study provides a contribution to the application of strategic management related to the determination (formulation) of strategy in SMEs which are the driving force of the largest economic sector. Research limitations - The study was conducted by conducting interviews and questionnaires given via telephone and WhatsApp because they were still in a pandemic situation.

Peranan Perubahan Budaya Berjilbab Dalam Implementasi Strategi Dan Efeknya Terhadap Kinerja Bisnis Pada Usaha Kecil Jilbab Suaibatul Aslamiyah; Mintarti Rahayu; Achmad Helmy Djawahir
Jurnal Manajemen dan Kewirausahaan Vol 6, No 1 (2018): June 2018
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v6i1.2151

This study aims to describe and explain the meaning of change in hijab culture in society and how the role of these values change on the implementation of differentiation-focus strategy and its effect in improving business performance. This research is conducted on small business hijab Faiz Collection in Manyar District Gresik. This research approach is a case study with qualitative descriptive research method. The findings of the study indicate that the meaning of change in hijab culture is related to values on the hijab. The first value is cultural value, formed by: 1) religious system, 2) social organization system, and 3) knowledge system. The second value is hijab value, formed by: 1) religious system, 2) community norms, 3) requirements, and 4) benefits. The third value is business value, formed by: 1) consumption activities, 2) production activities and 3) distribution activities. The effect of changing needs on hijab (from hijab standard to the syar'i hijab) to business performance is the increasing sales doubled compared with the standard hijab sales. https://doi.org/10.26905/jmdk.v6i1.2151

Pemberdayaan Masyarakat melalui Literasi Keuangan sebagai Strategi Menghadapi COVID-19 di Desa Betoyoguci, Gresik Suaibatul Aslamiyah
JPKMI (Jurnal Pengabdian Kepada Masyarakat Indonesia) Vol 2, No 4: November (2021)
Publisher : ICSE (Institute of Computer Science and Engineering)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/jpkmi.v2i4.190

Abstrak: Pandemi COVID-19 telah,menyerang,berbagai,negara di dunia, tanpa terkecuali Indonesia. Adanya Pandemi juga menimbulkan dampak pada berbagai sektor, sehingga berbagai kebijakan juga sudah dilakukan,oleh,pemerintah Indonesia, untuk, menekan, angka, penyebaran, virus tersebut. Salah satu bidang yang paling terdampak dari Pandemi ini adalah bidang perekonomian, oleh karena itu Usaha Mikro Kecil dan Menengah (UMKM) bahkan masyarakat umum perlu untuk pengatur terkait keuangan mereka dimasa sulit ini. Pengabdian ini bertujuan untuk, memberikan, pelatihan, literasi, keuangan.tentang pembukuan sederhana yang sangat bermanfaat dalam strategi pengelolaan usaha maupun masyarakat umum pada masa Pandemi COVID-19. Mitra pengabdian adalah UMKM dan masyarakat umum yang ada di Desa Betoyoguci, Gresik. Metode yang digunakan adalah Participatory Rural Appraisal (PRA), yakni pendekatan dan teknik-teknik pelibatan masyarakat dalam proses-proses pemikiran yang berlangsung selama kegiatan perencanaan, pelaksanaan serta pemantauan dan evaluasi program pembangunan masyarakat. Pada saat pengabdian, kegiatan berhasil diikuti oleh 56 peserta yang ada di Desa Betoyoguci, yang mayoritas masih belum mengerti tentang cara pengelolaan keuangan, sehingga materi literasi keuangan sangat bermanfaat bagi masyarakat. Selain itu, untuk mempermudah UMKM, tim pengabdian juga memperkenalkan aplikasi tidak berbayar yang bisa diakses lewat Hp bernama aplikasi “BukuKas” yang dibuat dan dikembangkan oleh PT BeeGroup Financial Indonesia, melalui aplikasi ini, masyarakat dapat terbantu terkait pengelolaan keuangan dari kegiatan harian operasional usaha. Untuk bisa mendapatkan aplikasi “BukuKas”; peserta bisa mendownload melalui link https://bukukas.co.id/download/. Hasil pelaksanaan pengabdian, dapat diketahui bahwa dibandingkan dengan sebelum pelatihan, maka tingkat pemahaman masyarakat Desa Betoyoguci yang tinggi mengalami peningkatan sebanyak 27 orang. Dengan adanya pendampingan dari tim pengabdian, mitra pengabdian mampu mengambil keputusan berkaitan dengan usahanya ditengah pandemi COVID-19 yang masih berlangsung hingga saat ini.Abstract: The COVID-19 pandemic has attacked various countries, in the world, including Indonesia. The pandemic's existence also impacted various sectors, so that the Indonesian government has also carried out various policies to reduce the spread of the virus. One of the areas most affected by this pandemic is the economic sector, therefore Micro,,Small, and Medium Enterprises (MSMEs) and even the general public need to regulate their finances in this difficult time. This service aims to provide financial literacy training on simple bookkeeping which is very useful in business management strategies and the general public during the COVID-19 pandemic. Community service partners are MSMEs and the general public in Betoyoguci Village, Gresik. The method used is Participatory Rural Appraisal (PRA), namely approaches and techniques for community involvement in thought processes that take place during planning, implementation and monitoring, and evaluation of community development programs. At the time of the service, 56 participants in Betoyoguci Village successfully participated in the activity, most of whom still did not understand how to manage finances, so financial literacy material was very beneficial for the community. In addition, to make it easier for MSMEs, the community service team also introduced an unpaid application that can be accessed via a cellphone called the "BukuKas". This application was created and developed by PT BeeGroup Financial Indonesia. Through this application, the community can be helped with financial management from daily business operations. To get the "BukuKas" application, participants can download it via the link https://bukukas.co.id/download/. The results of the service implementation show that compared to before the training, the high level of understanding of the Betoyoguci Village community has increased by 27 people. With assistance from the service team, the service partners can make decisions related to their business amid the COVID-19 pandemic, which is still ongoing today.

MODEL IMPLEMENTASI STRATEGI SEBAGAI DETERMINAN KINERJA BISNIS KETIKA PANDEMI COVID-19 Suaibatul Aslamiyah
Jurnal Riset Entrepreneurship Vol 5 No 1 (2022): (Edisi Pebruari) Volume 5, Nomor 1, Tahun 2022
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jre.v5i1.3506

UMKM sebagai sektor penggerak perekonomian yang paling banyak di Indonesia, mengalami dampak yang sangat serius dari adanya pandemi COVID-19. Hal ini ditandai dengan 56 persen melaporkan terjadi penurunan penjualan, 22 persen melaporkan permasalahan pada aspek pembiayaan, 15 persen melaporkan pada masalah distribusi barang dan 4 persen melaporkan kesulitan mendapatkan bahan baku mentah. Azky Collection sebagai salah satu UMKM di Gresik, merupakan yang terdampak dan telah melakukan perencanaan strategi sebelumnya semenjak pandemic. Menggunakan metode penelitian Deskriptif Kualitatif, penelitian ini bertujuan untuk menggambarkan model implementasi strategi yang digunakan di UMKM Azky Collection, dan faktor-faktor pendukung maupun penghambat yang berpengaruhi pada pencapaian kinerja terbaik. Hasil penelitian menunjukkan bahwa Implementasi strategi yang dilakukan UKM Azky Collection memberikan dampak yang baik terhadap laporan penjualan sebagai determinan kinerja. Hal ini terlihat dari meskipun kondisi pandemi COVID-19, Azky Collection bisa survive dengan strategi yang dipilih yaitu pengembangan produk dan mampu menjadikan penjualan naik menjadi 3600 pcs pada 2021. Faktor pendukung implementasi strategi terdiri (1) eksternal, terdiri dari (a) jumlah konsumen jilbab yang banyak, (b) market yang tumbuh dan berkembang serta kebutuhan pengguna jilbab yang masih terus ada, (2) internal, terdiri dari (a) tim yang solid, (b) pengalaman, (c) harga terjangkau, (d) kualitas. Sedangkan faktor penghambat implementasi strategi adalah (1) Promosi, (2) Struktur, (3) Manajemen keuangan.

Development of Increasing Business Competitiveness In Betoyoguci Village Gresik Regency Suaibatul Aslamiyah
Kontribusia : Research Dissemination for Community Development Vol 5 No 2 (2022): Kontribusia Agustus 2022
Publisher : OJS Universitas Muhammadiyah Gresik

Since March 2020, the COVID-19 pandemic that has hit Indonesia has not ended. The existence of the micro, small and medium enterprise (MSME) sector which plays a very important role in economic development and growth is the most affected by this pandemic. Various problems experienced by MSMEs include decreased sales, capital, hampered distribution, difficulty in raw materials, decreased production and layoffs of workers which pose a threat to the national economy. In addition, MSMEs lack resilience and flexibility in dealing with this pandemic, due to several things such as the low level of digitalization, difficulties in accessing technology and a lack of understanding of strategies to survive in business (OECD, 2020). The purpose of the service activity is to develop the competitiveness of MSMEs through information technology and innovation in Betoyoguci Village, Gresik Regency. The method used is Participatory Rural Appraisal (PRA), namely approaches and techniques for involving the community in thought processes that take place during planning, implementing, as well as monitoring, and evaluating community development programs (Hamid, 2018). The activity was carried out in a hybrid manner, with 24 offline participants at the Betoyoguci Village meeting hall. To make it easier for coaching, in addition to explaining the forms of innovation that can be done during the COVID-19 pandemic, activities are supported by the practice of using information technology with the Shopee E-Commerce platform, starting from downloading in the appstore to uploading products, so that an increase in the ability of participants can be obtained. still survive during the pandemic that is still ongoing today.

Analisis Perputaran Piutang Pada PT Makmur Selaras Evi Amelia Damayanti; Suaibatul Aslamiyah
Indonesian Journal of Islamic Economics and Business Vol. 7 No. 2 (2022): Indonesian Journal of Islamic Economics and Business
Publisher : Fakultas Ekonomi dan Bisnis Islam UIN STS Jambi

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An increasing number of fierce commercial enterprise competition encourages companies to achieve marketplace position, as a result businesses need a sales strategy by means of credit score which will boom the range of income. The purpose of conducting this research is due to the discovery of empirical evidence regarding the analysis of accounts receivable turnover by PT Makmur Selaras, empirical evidence obtained in the company, namely the results of company receivables that go up and down. Credit sales within the company caused some customers to experience delays in paying debts, so it is necessary to analyze how much the turnover rate of receivables from sales made by PT Makmur Selaras in the 2018-2021 period. The method used on this studies is qualitative and utilizes descriptive techniques. This studies facts uses secondary records inside the shape of money owed receivable reviews at PT Makmur Selaras. Based totally at the effects of the study, it shows that from year to year the level of receivables turnover at PT Makmur Selaras is very small, as a end result the billing finished with the aid of management is called unsuccessful, the effects of the research display that the arrears ratio fluctuates, specifically 81.21% in 2020 and sixty nine.18 % in 2021. Likewise, the billing ratio that occurs fluctuates, this means that the organisation isn't very able to amassing receivables. Unsuccessful debts receivable turnover resulting from series of unpaid receivables causes the company to enjoy a lower in revenue.

The Effect of Price, Information Quality, and Perceived Risk on Online Purchasing Decisions in E-Commerce Shelvira Devi Arianda Edy Putri; Moh. Agung Surianto; Suaibatul Aslamiyah
Indonesian Vocational Research Journal Vol 2 No 1 (2022)
Publisher : Universitas Muhammadiyah Gresik

The enthusiasm of the Indonesian people to shop online is currently an interesting phenomenon, the many conveniences offered when transacting online are the main attraction for buyers, but it is not uncommon for buyers to be faced with risks that will be faced when making purchases online. Moreover, there were inconsistencies in the results of previous studies regarding online purchasing decisions so it became an interesting thing to re-investigate. This study aimed to find out the effect of Price, Information Quality, and Perceived Risk on Online Purchasing Decisions in E-Commerce. The research approach used in this research was a quantitative method, according to the explanation it was causal research. The sample used was female students of the Faculty of Teacher Training and Education (FKIP), which consisted of the Study Programs of Mathematics Education, English Education, and Elementary School Teacher Education, as well as the Faculty of Islamic Religion, which consisted of the Study Programs of Islamic Religious Education, Early Childhood Islamic Education, Muhammadiyah University of Gresik Class of 2018. The data sources used were primary data and secondary data, so the results of multiple linear analyses proved that price, information quality, and perceived risk influenced online purchasing decisions in E-Commerce. so the implication of this research is that pricing, developing information quality, and well-managed perceived risk can improve online purchasing decisions in E-Commerce so it is important for economic actors to pay special attention to price, information quality, and perceived risk.

Model Evaluasi Strategi Wisata Lontar Sewu Dalam Meningkatkan Citra Destinasi Suaibatul Aslamiyah
Jurnal Manajerial Vol 10 No 02 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i02.5495

Background – The development of a tourist village can improve welfare and preserve local cultural and customary values. Lontar Sewu Tourism is a tourism village in Gresik district with a uniqueness in the many step trees called lontar which are created with playing and learning arenas. However, currently lontar sewu tourism is faced with competition between natural and artificial tourism in Gresik, especially those that require control and evaluation to increase competitiveness. Aim – To evaluate the Lontar Sewu Tourism strategy in enhancing the image of the destination. Design / Methodology / Approach – This study uses qualitative methods. The research location used as the research location is Gresik Regency. The site in this research is Lontar Sewu Tourism, located in Hendrosari Village, Gresik Regency. Primary data in this study were taken from interviews and observations of 13 informants consisting of 3 managers and 10 consumers or visitors to the lontar sewu tour. Data collection techniques used in this study were interviews and questionnaires. Data analysis techniques use content analysis, content analysis and matrix as instruments. The matrices used for strategy evaluation tools are Internal Factor Evaluation (IFE), External Factor Evaluation (EFE), Internal-External (IE) and Balance Score Card (BSC). Findings – The current condition of Lontar Sewu Tourism has an IFE score of 3.57 and an EFE score of 3.05. This indicates a strong position in the competition, so that the IE matrix is in quadrant I, namely growing and developing. In the evaluation using the Balance Scorecard, it is known based on 5 perspectives namely: customers, employees, business processes, business ethics and social responsibility, currently the performance of lontar sewu tourism is quite good, but there is no balance yet because it has not been able to display strategic goals from a financial perspective linked from a customer perspective. The image of the Lontar Sewu Tourism destination is currently still quite good, so it needs development referring to the results of the Balance Scorecard. This finding aligns the strategic manager's that strategy evaluation is very important for organizational well-being; timely evaluation can alert management of problems or potential problems before a situation becomes critical. Conclusion - Lontar Sewu Tourism has tourism potential that will continue to grow, however, there is a need for synergy between the financial perspective and the customer in the Balance Scorecard. Research Implication – The results of this study can be used as a reference regarding the practice of strategic management studies and marketing management related to competition in the tourism business and tourism villages in particular. Limitations – Research is limited to financial data owned by strategic managers, so that the evaluation of the Balance Scorecard related to the financial perspective cannot be displayed because there is no data regarding Return of Equity (ROE).

Pendampingan Peningkatan Pemberdayaan Masyarakat Desa Kedanyang Kabupaten Gresik Abi Hanif Dzulquarnain; Suaibatul Aslamiyah
Jurnal Pengabdian Manajemen Vol 1 No 1 (2021): Jurnal Pengabdian Manajemen
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jpmanajemen.v1i1.2983

The implementation of service activities is purely using a remote service model (online social media) which in this case uses Whatsapp Group media and Zoom meetings. This is because at the time of the implementation of the Gresik Regency service activity, the Covid-19 red zone was declared an emergency, so in order to support the reduction in the spread of the virus and the number of ODP in the Gresik Regency area, the service activity was decided to use social media online media. This service aims to provide a form of effort that can be made at the village community level in dealing with the COVID-19 pandemic at the economic level by utilizing electronic commerce media. The service partners are representatives of the Kedanyang village apparatus which in this case is represented by the village youth organization and the association of PKK women. service activities were decided to use online social media (Whatsapp), Whatsapp groups were used to facilitate communication between the management study program service team and representatives of the Kedanyang village apparatus, in this case represented by the village youth organization and the association of PKK women. Evaluation is to recap the responses, comments, and suggestions from the Kedanyang Village community who are members of the Whatsapp Group. The results of the online questionnaire that have been collected will be recapitulated, grouped, and economic analysis carried out in order to see the economic vulnerability of the community in Kedanyang Village. Furthermore, at the evaluation stage, they will also recap the results of the discussion in the Whatsapp Group. Based on the results of group discussions on Whatsapp and media zoom meetings, facts and information were obtained that the use of electronic commerce media as a form of increasing economic resilience in the Kedanyang Region is possible. However, it should be noted that the number of activities involving economic improvement on a micro scale such as handicrafts, food processing, beverage processing, and others is still very minimal in Kedanyang village.

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