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Pemberdayaan Masyarakat Melalui Literasi Keuangan Dalam Masa Pandemi Covid 19 Di Desa Yosowilangun Gresik Wasti Reviandani; Suaibatul Aslamiyah
Jurnal Pengabdian Manajemen Vol 1 No 1 (2021): Jurnal Pengabdian Manajemen
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jpmanajemen.v1i1.2962

Abstract

Community service is carried out in Yoowilangun village, Manyar Gresik sub-district. The COVID-19 pandemic has an impact on increasing the number of open unemployment in the community, and has an impact on decreasing income levels (economic crisis). Community empowerment efforts are carried out starting with understanding the community and its dynamics. The understanding needed is an understanding of the social order and community institutions as well as education related to financial management through financial literacy. The purpose of community service is to identify forms of community empowerment programs based on the potential and problems of Village Development during the COVID-19 pandemic, increase knowledge, skills of the main village communities related to financial management through financial literacy, understanding of bank financial institutions and fostering the entrepreneurial spirit of rural communities through business strategies during the pandemic. . The service method is carried out online by providing education about applications that can be used in managing finances and competitive strategies to survive during the covid 19 pandemic. The results of the service are in the form of understanding the stages of financial literacy, the use and benefits of cash book applications, understanding the main banking about granting credit and marketing strategies during the pandemic.
Pendampingan Strategi Pemasaran Pada Young Entrepreneurs Start-Up Di Gresik Pada Era New Normal Suaibatul Aslamiyah; Prayudi Harianto
Jurnal Pengabdian Manajemen Vol 2 No 2 (2023): Jurnal Pengabdian Manajemen
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jpmanajemen.v2i02.5295

Abstract

The New Normal era provides a great opportunity for companies to increase their turnover, but under different conditions the company faces marketing constraints (Ahmad, A.and, Nurhidaya, 2020). Facing the New Normal era, new economic drivers are needed, namely MSMEs and entrepreneurs, or what is now widely known as start-up. Entrepreneurship needs to be encouraged to increase national economic growth. This is because this sector is able to absorb as much as 97 percent of the total national workforce. In addition, the New Normal Era is a new challenge for MSMEs, including Young Entrepreneurs Start-up. They have become MSMEs which are now starting to be taken into account and dominated by Millennials, including in Gresik. This service aims to provide marketing strategy assistance using e-marketing by utilizing the currently trending TikTok Shop. The method used is Participatory Rural Appraisal (PRA), namely approaches and techniques for involving the community in thought processes that take place during planning, implementation and monitoring and evaluation of community development programs. At the time of implementation, the activity was followed by 12 Young Entrepreneurs Start-up in Gresik. E-marketing assistance activities use the "TikTok Shop" application which is currently a trending social media among millennials through Google Playstore via Playstore with the search key "TikTok". As a result of the implementation of this service, there was an increase in the ability of Young Entrepreneurs Start-up to utilize social media TikTok for e-marketing as well as in terms of business development and product promotion at low cost and affordable and up to date.
The Effect of Current Ratio (CR), Debt Equity Ratio (DER), Total Asset Turnover (TATO) on Return of Equity (ROE) in the Manufacturing Industry of Consumer Goods Sector in 2019-2021 Arista Widya; Suaibatul Aslamiyah
Indonesian Vocational Research Journal Vol 3 No 1 (2023)
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/ivrj.v3i1.6233

Abstract

Manufacturing companies are the main pillar of industrial development in a country. The development of the manufacturing industry in a country can also be used to see national industrial development in that country. This development can be seen both from the aspect of the quality of the products produced and the performance of the industry as a whole. The manufacturing sector made the largest contribution to the increase in Indonesia's economic growth which reached 7.07% in the second quarter of 2021. This sector was the highest source of growth, namely 1.35%. The manufacturing sector itself recorded growth of 6.91% despite being under pressure. due to the Covid-19 pandemic. This study aims to examine the effect of the variables Current Ratio (CR), Debt Equity Ratio (DER), Total Asset Turnover (TATO) on Return Of Equity (ROE). The sampling technique used is panel data with the criteria for manufacturing companies in the consumer goods sector that publish financial reports (annual reports) for the 2019-2021 period. Obtained a total sample of 36 companies with a period of 3 years to obtain 108 data. The analysis technique used is multiple linear regression analysis equipped with normality, multicollinearity, autocorrelation, and heteroscedasticity tests to obtain an unbiased estimation model. The hypothesis was tested using the t-statistic to test the significance of the regression coefficient partially at a significance level of 5%. The results of this study indicate that the Current Ratio (CR) has a positive and significant effect on Return Of Equity (ROE) with a sig = 0.027 <0.05, Debt To Equity Ratio (DER), has a positive and significant effect on Return Of Equity (ROE) with a sig = 0.014 <0.05, Total Asset Turnover (TATO) has a positive and not significant effect on Return Of Equity (ROE) with a sig = 0.147 > 0.05.
Implementasi Kinerja Klaim Dan Subrogasi Pada Perusahaan Asuransi Di Malang Yaffidilla Salsanabila; Suaibatul Aslamiyah
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 6 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i6.9038

Abstract

Studi ini bertujuan untuk mengungkap pentingnya sumber daya manusia sebagai salah satu penentu keberhasilan perusahaan dalam mencapai tujuannya. Studi ini bertujuan untuk menganalisis manajemen sumber daya manusia dalam meningkatkan kinerja karyawan, dan kedua hasil analisis manajemen dalam meningkatkan kinerja karyawan. Penelitian ini menggunakan metode kualitatif. Subjek dalam studi ini adalah sebuah Perusahaan Asuransi di Malang, mengacu pada sumber pengumpulan data dari berbagai resolusi data klaim yang masuk dan disetujui. Metode pengumpulan data meliputi wawancara, observasi, dan dokumentasi. Analisis yang digunakan dalam studi ini menerapkan analisis kualitatif deskriptif. Hasil pertama dari studi ini adalah proses penyelesaian data klaim yang masuk dan disetujui melalui pemilihan analisis dokumen yang dilakukan oleh karyawan. Sementara itu, proses evaluasi kinerja dilakukan melalui metrik evaluasi yang mencakup kualitas kinerja.