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All Journal International Journal of Evaluation and Research in Education (IJERE) Techno.Com: Jurnal Teknologi Informasi Bulletin of Electrical Engineering and Informatics Jurnal Ilmiah Teknik Elektro Komputer dan Informatika (JITEKI) agriTECH Register: Jurnal Ilmiah Teknologi Sistem Informasi EMITTER International Journal of Engineering Technology Indonesian Journal on Computing (Indo-JC) Jurnal RESTI (Rekayasa Sistem dan Teknologi Informasi) AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat JURNAL MEDIA INFORMATIKA BUDIDARMA Jurnal Pilar Nusa Mandiri Kinetik: Game Technology, Information System, Computer Network, Computing, Electronics, and Control Jiko (Jurnal Informatika dan komputer) Krea-TIF: Jurnal Teknik Informatika Journal of Computer Science and Informatics Engineering (J-Cosine) JIPI (Jurnal Ilmiah Penelitian dan Pembelajaran Informatika) Jurnal Tekinkom (Teknik Informasi dan Komputer) eProceedings of Engineering Community Service Seminar and Community Engagement (COSECANT) Jurnal Rekayasa elektrika Jurnal INFOTEL The Indonesian Journal of Computer Science Scientific Journal of Informatics CSRID
Rahmat Yasirandi
Telkom University
Agriculture, Biological Sciences & Forestry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Industrial & Manufacturing Engineering Library & Information Science Social Sciences Other

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Journal : Bulletin of Electrical Engineering and Informatics

 1 
The adoption of online food delivery in facing COVID-19 among the Indonesian food MSMEs Yasirandi, Rahmat; Thanasopon, Bundit
Bulletin of Electrical Engineering and Informatics Vol 14, No 3: June 2025
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/eei.v14i3.8712

Abstract

This study investigates the factors influencing the Indonesian food micro, small, and medium enterprises (MSMEs) in adopting online food delivery (OFD) during the corona virus disease-2019 (COVID-19) pandemic, by employing the technology-organization-environment (TOE) framework. Through a quantitative approach involving 378 respondents, this research explores the multi-dimensional factors affecting OFD service adoption, there are innovation compatibility, innovation complexity (IC), innovation cost, owner’s self-efficacy, owner’s commitment, customer pressure (CSP), competitive pressure (CMP), government support (GS), and health protocol guarantee. Employing covariance-based structural equation modeling (CBSEM), the study reveals interesting relationships among the proposed factors. The findings underscore the role of GS and health protocol guarantees in enhancing owner's self-efficacy and commitment towards OFD adoption. Moreover, it challenges the presumed barriers of IC, suggesting a nuanced understanding of adoption process amid a crisis. This study not only enriches the theoretical discourse on technology adoption in the context of a pandemic but also provides practical implications for stakeholders in navigating the post-pandemic business landscape. Future research directions are proposed to explore the continuous intention of food MSMEs towards OFD services postpandemic, highlighting the evolving nature of the global business environment and the enduring impact of the COVID-19 pandemic on food industries.
Co-Authors Aji Gautama Putrada Alifudin, Ridhwan Andrian Rakhmatsyah Annisa Gustien Widowati Annisa Marwa Nursantoso Anom, Rahmat Indira Pratama Anwar, Muhlis Arif Indra Irawan Ariq Musyaffa Ramadhani Armadyana, Raihan Arrauf, Moh Fawwaz Arya Mandalika, Mohamad AS, Andi Annisa Shalsa Hardiyanti Azizah, Ainun Cintya Risquna Risquna Danu Fawwaz Gimnastian Devani Adi Permana Dhiaulhaq, Afif Dita Oktaria Doan Perdana Dwi Olyvia, Asyfa Emiya Fefayosa Br Tarigan Endro Ariyanto Erlandya, Moch Rizky Gumelar Erwin Susanto Febrianti, Amalia Rizki Guntur Utomo, Rio Hamzah Misbachul Adlan Hilal Hudan Nuha Irvan Naufali Rahmanto Isa Mulia Insan Jati Hiliamsyah Husen Jati, Riyan Kuncoro Joel Andrew M. K. Ginting Kailla, Kimberly Krisna Ardhi Tama Ladkoom, Kobthong M Alvie Helmuzar M. Deta Gian Faiz Maman Abdurohman Maslin Masrom Maulidatul Aulia Zahib Mirza Qusyairi, Mohammad Mohammad Mirza Qusyairi Muhammad Aditya Tisnadinata Muhammad Al Makky Muhammad Faris Ruriawan Muhammad Johan Alibasa Muhammad Karoma Yuda Muhammad Kukuh Alif Lyano Muhammad Rizki Adiwiganda Nafisa, Falea Amira Nasruddin, Itsna Siha Arzaqi Adma Novian Anggis Suwastika Novian Anggis Suwastika Nuha, Hilal H Parman Sukarno Prabowo, Hans Pratama Anom, Rahmat Indra Putra, Revi Raka Qonita, Qori Qusyairi, Mohammad Mirza Qusyairi, Muhammad Mirza Rahmat Irianto Ramadhan, Arga Ridha Muldina Negara Ridhwan Alifudin Rio Guntur Utomo Santiago Paul Erazo Andrade Saputra, Bernadus Ricardo Seiba Shonia Setiawan, Muhammad Faridz Sidik Prabowo Sri Rezeki Stelamaris, Bonefasia Salvatore Sukmaji, Muhammad Susanto, Fauzi Fadhlurrahman Thanasopon, Bundit Thasya Nurul Wulandari Siagian Wajdi, Halim Zahri, Alfitranta Armikha Zaky Jacoeb , Yusoff