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All Journal Kinerja Managament Insight: Jurnal Ilmiah Manajemen Sains: Jurnal Manajemen dan Bisnis Jurnal Abdimas BSI: Jurnal Pengabdian Kepada Masyarakat Jurnal REKOMEN (Riset Ekonomi Manajemen) Jurnal Ekonomi dan Bisnis The Management Journal of Binaniaga Surya Abdimas Business Management Analysis Journal (BMAJ) Procuratio : Jurnal Ilmiah Manajemen Jurnal Edukasi (Ekonomi, Pendidikan dan Akuntansi) Journal of Research in Business, Economics, and Education Jurnal Sains Manajemen dan Bisnis Indonesia Jurnal Riset Bisnis dan Manajemen Jurnal Ekobis : Ekonomi Bisnis & Manajemen Bubungan Tinggi: Jurnal Pengabdian Masyarakat EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) Jurnal Ilmiah Manajemen Ubhara JMK Jurnal Manajemen dan Kewirausahaan Airlangga Journal of Innovation Management Entrepreneur : Jurnal Bisnis Manajemen dan Kewirausahaan JEBDEKER: Jurnal Ekonomi, Manajemen, Akuntansi, Bisnis Digital, Ekonomi Kreatif, Entrepreneur Transekonomika : Akuntansi, Bisnis dan Keuangan Jurnal IlmiahManajemen, Bisnis dan Ekonomi Kreatif Jurnal Ilmiah Akuntansi dan Keuangan Society Sasambo: Jurnal Abdimas (Journal of Community Service)
hirawati, heni
Universitas Tidar
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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ANALISIS KINERJA TENAGA PENJUALAN BERDASARKAN GENDER PADA PT. TELKOM INDONESIA WITEL MAGELANG Hendi Ari Wibowo; Heni Hirawati
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 2 (2022): March 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v2i2.117

Abstract

This study aims to see whether there are differences in performance between salespeople at PT Telkom Indonesia Witel Magelang from a gender perspective. The population of this study was 306 salespeople consisting of 214 males and 92 females. The analysis of this research is seen from the difference in average, highest sales, and standard deviation of sales for each gender. The results showed that the average sales showed the differences between male and female salespeople. From the highest sales, it shows the dominance of female salespeople from the number of individual sales. The standard deviation describes the distribution of the average sales. This study shows that female salespeople have a more unequal distribution than male salespeople. The dominance of male salespeople in terms of numbers did not make sales performance increase drastically. Female salespeople dominate on average and from maximum sales in a few months. These results indicate that there are differences in performance between male and female salespeople.
PENGARUH LINGKUNGAN KERJA, MOTIVASI, DAN GAYA KEPEMIMPINAN TERHADAP KINERJA PEGAWAI PADA DINAS KOMUNIKASI DAN INFORMATIKA KABUPATEN PURWOREJO Lindarizki Safitri; Heni Hirawati
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 2 (2022): March 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v2i2.118

Abstract

Employee performance is a component to measure the success of employees in carrying out the work. The purpose of this study was to analyze and determine the effect of work environment, work motivation, and leadership style on employee performance at the Department of Communication and Information, Purworejo Regency. The population in this study were employees at the Communication and Information Office of Purworejo Regency with a sample of 30 people whose data could be through questionnaires and then processed using multiple linear regression data analysis methods on SPSS type 23 software to measure the effect of work environment, work motivation, and leadership style on employee performance in the Department of Communication and Information Purworejo Regency. Based on linear regression analysis, it is known that Work Environment (X1), Work Motivation (X2), and Leadership Style (X3) have no significant effect on Employee Performance (Y) with a sig. more than 0.05 and testing (R) 0.273 and coefficient of determination (R Square) of 0.075 with the results of the value of the regression coefficient on the Work Environment variable (X1) of 0.168 stating that every 1% of the value of the work environment, will improve performance 16.8 %. The value of the regression coefficient on the Work Motivation variable (X2) of -0.49 means that every 1% of the value of Work Motivation, will reduce performance by 4.9%. The value of the regression coefficient on the Leadership Style (X3) variable is -0.116 which means that every 1% the performance value will decrease by -1.16%.
PENGARUH HARGA, KUALITAS PRODUK, DAN KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN PADA LARISSA AESTHETIC CABANG MAGELANG Amalia Isnaini Purinda Laksana; Heni Hirawati
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 5 (2022): September 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v2i5.243

Abstract

The purpose of this study was to examine the effect of price, product quality and service quality on customer loyalty at Larissa Beauty Center Magelang Branch using quantitative research methods. The sample in this study is to use raw data from 50 respondents. How to collects data using a questionnaire. The sampling technique used is non-random sampling, using the criteria selected by the researcher at the time of sampling. Respondents in this study were defined as customers of Larissa Skicare Magelang Branch who bought the product or made two or more transactions. The data analysis technique used in this research is multiple linear regression analysis with the help of SPSS program. The results showed that simultaneously price, product quality and service quality had a significant influence on customer loyalty. The product quality and service quality have a positive and significant effect on customer loyalty, but price has a positive and insignificant effect on customer loyalty. The results of the determination test stated that the percentage of the influence of price, product quality and service on customer loyalty was 72.4% so that the influence of other variables on consumer satisfaction outside this study was 27.6%.
Co-Authors Aldi Fadhil Lukita Alifa Jauzaa Alifa Jauzaa Amalia Isnaini Purinda Laksana Andhatu Achsa Axel Giovanni Budi Rahardjo Clarisa Alfa Lionora Destiningsih, Rian Devi Wahyu Utami Devi Wahyu Utami Dian Marlina V Hani Olivia Hanung Eka Atmaja Harjum Muharam Hasika Cipta Novwedayaningayu Hendi Ari Wibowo Indah Lestari Lindarizki Safitri Luluk Annisa Michael Jeffri Sinabutar Mirza Rasyiddin Mugi Harsono Muhamad Fahrul Raihan Muhammad Danil Shani Nafingatunisak Nafingatunisak Nava Yansi Anggraeni Panji Kusuma P Ramdani, Deni Roro Diyah Puspita Sari Tsalis Baiti Nur Andayani Wulandari Nur Syifatulloh Yacobo P Sijabat Yacobo P Sijabat Yacobo P. Sijabat Yacobo P. Sijabat Yuni Laras Kurniawati