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All Journal Management and Economics Journal (MEC-J) JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) JURAKUNMAN (JURNAL AKUNTANSI DAN MANAJEMEN) Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Proceeding National Conference Business, Management, and Accounting (NCBMA)
Meranga, Isana S.C
Universitas Pelita Harapan
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Engagement Perception of Young Lecturers Managerial Level at Business School PHU Barry, Rinto Rain; Meilani, Cahya Palupi; Wuisan, Dewi S.; Meranga, Isana S.C; Bernarto, Innocentius
MEC-J (Management and Economics Journal) Vol 4, No 3 (2020)
Publisher : Faculty of Economics, State Islamic University of Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mec-j.v4i3.8806

Abstract

The study aimed to determine the perception of engagement of young lecturers belongs to the millennial generation (born 1986-2000) at the managerial level in Business School PHU. They are based on the millennial lecturer's experience while being managerial and what is felt in employee engagement. Likewise, with Business School PHU, which is engaged to the institution, will help Business School PHU gained higher performance. The lecturer is an essential thing in the learning process. At the same time, Business School PHU has the majority of millennials lecturers. Business School PHU hopes that employees of the millennial generation can survive, have long-term commitments. Business School PHU should be able to make them feel at home and feel comfortable working. There is a fair adaptation process in terms of Human Resource Management across different generations.Data collection through triangulation and (literature study, in-depth interviews, observation). Informants consist of two categories: (1) three millennial managers who have worked more than two years at Business School PHU and has Academic Position, minimal Expert Assistant; (2) their direct supervisors of the first category.  Processing data by making interview summaries to formulate patterns, categories, and variables then formulated in propositions for the proposed model. Research contributions are expected to provide input to the management of human resources in the private University context to build young lecturer level managerial engagement at the millennial generation's age
Anteseden Word Of Mouth pada Konteks Perguruan Tinggi Swasta: Studi Empiris Di Universitas Pelita Harapan Meranga, Isana S.C.
JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol 8, No 3 (2021): JMBI UNSRAT Volume 8 Nomor 3
Publisher : FEB Universitas Sam Ratulangi Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/jmbi.v8i3.35676

Abstract

Abstract:  The number of Private Universities (PT) in Indonesia which reached 3,136 in 2018 and the downward trend in the number of student registrations since 2015-2019, as well as the ongoing covid pandemic situation, have potential for competition. PT is important to fight for and maintain competitive advantage by collaborating with stakeholders for the sustainability of PT. The purpose of this study was to see the effect of brand image, customer satisfaction, and consumer loyalty on word of mouth (WOM) behavior. This research is a quantitative research with data collection through questionnaires from respondents who are active students of Pelita Harapan University (UPH). Respondents in this study amounted to 180 respondents. Data processing in the study using PLS-SEM. The results of this study indicate that brand image has a positive effect on consumer loyalty, consumer satisfaction has a positive effect on consumer loyalty, consumer loyalty has a positive effect on WOM, brand image has a positive effect on WOM, and consumer satisfaction has a positive effect on WOM. Contributions to this research provide information and knowledge for service company managers, especially universities to make sustainable marketing decision-making strategies through brand strengthening and innovation improvement in increasing student satisfaction and loyalty.Abstrak:  Jumlah Perguruan Tinggi (PT) Swasta di Indonesia yang mencapai 3.136 di tahun 2018 dan tren jumlah pendaftaran mahasiswa yang menurun sejak tahun 2015-2019, serta situasi pandemic covid yang sedang berlangsung, berpotensi pada persaingan. PT penting untuk memperjuangkan dan mempertahankan keunggulan kompetitif dengan berkolaborasi dengan para stakeholder untuk keberlanjutan PT. Tujuan dari penelitian ini ingin melihat pengaruh citra merek, kepuasan konsumen, dan loyalitas konsumen terhadap perilaku word of mouth (WOM). Penelitian ini merupakan penelitian kuantitaif dengan pengumpulan data melalui kuesioner dari responden yang adalah mahasiswa aktif Universitas Pelita Harapan (UPH). Responden pada penelitian ini berjumlah 180 responden. Pengolahan data pada penelitian menggunakan PLS-SEM. Hasil penelitian ini menunjukkan bahwa citra merek berpengaruh positif terhadap loyalitas konsumen, kepuasan konsumen berpengaruh positif terhadap loyalitas konsumen, loyalitas konsumen berpengaruh positif terhadap WOM, citra merek berpengaruh positif terhadap WOM, dan kepuasan konsumen berpengaruh positif terhadap WOM. Kontribusi pada penelitian ini memberikan informasi dan pengetahuan bagi pengelola perusahaan jasa khususnya Perguruan Tinggi untuk membuat strategi keberlanjutan pengambilan keputusan pemasaran melalui penguatan merek dan perbaikan inovasi dalam meningkatkan kepuasan dan loyalitas mahasiswa.
IMPLEMENTASI BUSINESS MODEL CANVAS PADA PERUSAHAAN SOSIA Isana SC Meranga
Jurakunman (Jurnal Akuntansi dan Manajemen) Vol 12, No 2 (2019): JURAKUNMAN
Publisher : Sekolah Tinggi Ilmu Ekonomi Surya Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.48042/jurakunman.v12i2.22

Abstract

Tujuan dari penulisan makalah ini untuk memberikan tinjauan secara umum tentang BusinessModel Canvas (BMC). Secara khusus, memahami dasar alasan untuk mengadopsi BMC pada perusahaan sosial sebagai strategi untuk mengintegrasikan pengembalian nilai finansial dan pemberian nilai sosial sebagai dampak untuk keberlanjutan perusahaan.Manfaat makalah ini memberikan pengetahuan dan pemahaman melalui studi literatur bagi pihak-pihak yang terkait. Kata kunci:Business Model Canvas, Profit Enterprise, Social Enterprise, Keberlanjutan Perusahaan
Effect of Service Quality and E-Learning Quality on Student Satisfaction in Moderation of Social Distancing During the COVID-19 Pandemic: Empirical Studies in Private Universities Isana S. C. Meranga
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 2 (2022): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i2.4788

Abstract

The purpose of this study is to determine the effect of service quality and e-learning quality on student satisfaction in moderation of social distancing during the coronavirus disease-19 (COVID-19) pandemic: empirical studies in Private Universities. This research is a quantitative research with a cross-sectional study survey. Collecting data through questionnaires from respondents who are active students at 3 large Private Universities in Tangerang such as Prasetya Mulya, Universitas Pelita Harapan, and Universitas Multimedia Nusantara. Respondents in this study amounted to 100 respondents. Data processing using partial least square-structural equation modeling (PLS-SEM). The results show that tangible, responsiveness, and empathy have a positive effect on e-learning quality, and e-learning quality has a positive effect on student satisfaction. Reliability and assurance do not have a positive effect on e-learning quality and furthermore social distancing does not moderate the relationship between service quality and e-learning quality. Contribution to this research provides information and knowledge for decision making, especially Private Universities through understanding service quality on quality and satisfaction in achieving competitiveness, greater value, growth in service opportunities, and satisfaction.
CREATIVEPRENEURSHIP IN HIGH SCHOOL STUDENTS Radnan, Yokie; Meranga, Isana S.C.; Purba, John Tampil; Bernarto, Innocentius; Hariandja, Evo Sampetua
Proceeding National Conference Business, Management, and Accounting (NCBMA) 7th National Conference Business, Management, and Accounting
Publisher : Faculty of Economics and Business Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study investigate the effect of financial literacy towards investment decision among high school students in Jabodetabek. Students were provided with workshop of financial investment. This study address the following questions : are young people are financially literate? How can we enhance their financial literacy? We did pre test and post test for them. From pre test analysis, we found that most young peoples are not familiar with financial literacy. Because, only 39% from sample are familiar with concept of inflation. We use “interest rate” and “inflation” questions to be tested whether respondents were knowledgeable about those two criteria. This paper uses randomized experience to explore how financial literacy changes investment decision among young peoples. The effect of financial literacy program are strong. After having workshop, students are more knowledgeable about financial literacy that might be useful for their financial decision.
CREATIVEPRENEURSHIP IN HIGH SCHOOL STUDENTS Radnan, Yokie; Meranga, Isana S.C.; Purba, John Tampil; Bernarto, Innocentius; Hariandja, Evo Sampetua
Proceeding National Conference Business, Management, and Accounting (NCBMA) 7th National Conference Business, Management, and Accounting
Publisher : Faculty of Economics and Business Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study investigate the effect of financial literacy towards investment decision among high school students in Jabodetabek. Students were provided with workshop of financial investment. This study address the following questions : are young people are financially literate? How can we enhance their financial literacy? We did pre test and post test for them. From pre test analysis, we found that most young peoples are not familiar with financial literacy. Because, only 39% from sample are familiar with concept of inflation. We use “interest rate” and “inflation” questions to be tested whether respondents were knowledgeable about those two criteria. This paper uses randomized experience to explore how financial literacy changes investment decision among young peoples. The effect of financial literacy program are strong. After having workshop, students are more knowledgeable about financial literacy that might be useful for their financial decision.
Co-Authors Evo S Hariandja Innocentius Bernarto, Innocentius Purba, John Tampil Radnan, Yokie Rinto Rain Barry Wuisan, Dewi Yohana F. Cahya Palupi Meilani