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PELATIHAN PENULISAN SURAT MENYURAT ELEKTRONIK ERA 4.0 DIKALANGAN SISWA-SISWI SMKN 9 KOTA BANDAR LAMPUNG Supriyanto Supriyanto; Suripto Suripto; Putri Nirmala Sari
Jurnal Pengabdian Dharma Wacana Vol 1, No 4 (2021): Jurnal Pengabdian Dharma Wacana
Publisher : Yayasan Pendidikan dan Kebudayaan Dharma Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37295/jpdw.v1i4.54

Abstract

Pelatihan Penulisan Surat Menyurat Elektronik Era 4.0 Dikalangan Siswa-Siswi SMKN 9 Kota Bandar Lampung bertujuan untuk memberikan keterampilan penulisan surat menyurat elektronik Siswa-Siswi di Jurusan Jaringan Komputer di SMK Negeri 9 Bandar Lampung. Metode yang dilakukan terdiri dari tiga tahapan: 1) Analisis situasi dilakukan melalui penelusuran penelitian dan kajian tema yang berkaitan. 2) Intervensi Objek: dengan ceramah -tema ceramah: a) Mental model dan personal mastery; b) Shared vision, team learning; dan c) Komunikasi efektif-, focus group discussion, dan pendampingan. 3) Evaluasi dan Refleksi. Secara kuantitatif nilai rata-rata peserta sebelum dilaksanakan kegiatan adalah 67,5 dan mengalami kenaikan menjadi 83,8 setelah dilaksanakan kegiatan pelatihan. Kenaikan rata-rata sebesar 16,3 poin.
MARKETING COMMUNICATION STRATEGY IMPLEMENTATION OF NOVEL “REIVAN AND REINA” BY CHRISTA BELLA IN INTERNET COMMUNITY FORUM Supriyanto Supriyanto
Metakom Vol 3 No 1 (2019): 5th Edition
Publisher : Metakom

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/metakom.v3i1.53

Abstract

This study aims to determine the process of marketing communication strategy novel "Reivan & Reina" by Christa Bella in Internet Community Forum this studyconducted on Facebook Internet Media. This research uses descriptive method by using qualitative approach. Based on the results of this study obtained the results of marketing communication strategy conducted by novelist Christa Bella in his work "Reivan & Reina" is very interesting because it has many reviews discussed about the strategies undertaken especially in the world of story writing. The presence of Internet Community Forum Facebook is a form of technological advances in the field of communication media so that it can be easily understood and interesting to be reviewed and create new business opportunities. Keywords : Internet community forum, Strategy communication, Marketing mix, Purchasing decisions.
The DIGITALIZATION OF MARKETING TOURISM PROMOTION IN BANDAR LAMPUNG CITY Supriyanto Supriyanto; Putri Irmala Sari; Suripto Suripto
Metakom Vol 5 No 1 (2021): 9th Edition
Publisher : Metakom

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/metakom.v5i1.162

Abstract

The Sky Arch is one of the new tourist attractions in the city of Bandar Lampung. This can be seen from the public's curiosity to come to visit Lengkung Langit. The achievement of Lengkung Langit in attracting public visits when it opened, was recorded as only 1,000 to 2,000 on weekend holidays. This study wants to know how the marketing of the digitalization of the promotional strategies carried out by the manager of the Lengkung Langit tourist spot. This study uses the Villa Gardenia tourist spot as a comparison. The data in this study were obtained by conducting interviews with the manager of Lengkung Langit and a little with Villa Gardenia. Observation and documentation are carried out for field proof. The visitors who were interviewed were only to cross-check the data from the interview with the manager. The results of this study indicate that the promotional strategy carried out by Lengkung Langit is in accordance with the marketing mix concept, by combining the 4 elements of P, namely product, price, place and promotions. Promotion using social media and digital media according to the demands of the times has been carried out by the management and owner of Lengkung Langit.
PREDIKSI KONDISI FINANCIAL DISTRESS PADA PERUSAHAAN MANUFAKTUR PERUSAHAAN DI BURSA EFEK INDONESIA Surya Gandi; Damayanti Damayanti; Supriyanto Supriyanto
Jurnal Perspektif Bisnis Vol 3 No 1 (2020): Jurnal Perspektif Bisnis
Publisher : Jurusan Administrasi Bisnis, FISIP, Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (294.364 KB) | DOI: 10.23960/jpb.v3i1.11

Abstract

Being aware the signal of financial distress conditions is important because in the worst case scenario the company can be forced in to liquidation. This condition can be predicted using model that have been developed by many researchers. The purpose of this research is analyze and describe the effects of current asset to current liability, debt to total asset, total asset turnover, and net income to equity in predicting the condition of financial distress in manufacturing companies listed in Indonesian Stock Exchange in year 2012-2017. The data analiysis method is logit regression. The resecarch sample used purposive sampling tecnique. The result of wald test (partial) showed that current asset to current liability, debt to total asset and total asset turnover that have significant effects to predict the condition of financial distress in company, whilst net income to equity not significant to predict the condition of financial distress in the company. The result of G2/likehood showed that current asset liability, debt to total asset, total asset turnover and net income to equity simultaneously have significant influence to predict the condition of financial distress in company. Value of Mc fadden R-squared (R2) showed the relation among the variabels is in a very strong category.
FAKTOR-FAKTOR YANG DAPAT MEMPENGARUHI CORPORATE SOCIAL RESPONSIBILITY DISCLOSURE Adinda Gayetri; K. Bagus Wardianto; Supriyanto Supriyanto
Jurnal Perspektif Bisnis Vol 4 No 1 (2021): Jurnal Perspektif Bisnis
Publisher : Jurusan Administrasi Bisnis, FISIP, Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (803.158 KB) | DOI: 10.23960/jpb.v4i1.42

Abstract

The purpose of this study is to see how CSR's factors, such as liquidity, profitability and firm size, can influence the company in disclosing its Corporate Social Responsibility. This study uses the research object of banking companies for 4 years research period. The sample in this study were 10 companies which were determined by the purposive sampling method. The liquidity variable in this study uses LDR as an indicator, the profitability variable uses ROA as an indicator, and company size uses Ln (Total Assets) as an indicator. The results of this study found that the liquidity, profitability and firm size variables partially had a significant impact on corporate social responsibiity disclosure, and the liquidity, profitability and firm size variables simultaneously had a significant impact on corporate social responsibiity disclosure. Abstrak Penelitian ini bertujuan untuk melihat apakah faktor-faktor CSR yaitu likuiditas, profitabilitas dan ukuran perusahaan mampu mempengaruhi perusahaan dalam mengungkapkan Corporate Social Responsibility perusahaannya. Penelitian ini memilih objek penelitian perusahaan perbankan dengan periode penelitian 4 tahun. Sampel penelitian ini berjumlah 9 perusahaan dengan menggunakan metode purposive sampling. Variabel likuiditas pada penelitian ini menggunakan LDR sebagai indikator, variabel profitabilitas menggunakan ROA sebagai indikator, serta ukuran perusahaan menggunakan Ln (Total Aset) sebagai indikator. Hasil penelitian ini menemukan bahwa variabel likuditas, profitabilitas, serta ukuran perusahaan secara parsial mempunyai pengaruh yang signifikan terhadap corporate social responsibiity disclosure, dan variabel likuiditas, profitabilitas serta ukuran perusahaan secara simultan mempunyai pengaruh yang signifikan terhadap corporate social responsibiity disclosure.
The IMPLEMENTASI EARLY WARNING SYSTEM DAN RASIO PERUBAHAAN DANA TABARRU TERHADAP TINGKAT KESEHATAN ASURANSI Vika Lisdiyanti; Suripto Suripto; Supriyanto Supriyanto
Jurnal Perspektif Bisnis Vol 4 No 2 (2021): Jurnal Perspektif Bisnis
Publisher : Jurusan Administrasi Bisnis, FISIP, Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (473.342 KB) | DOI: 10.23960/jpb.v4i2.87

Abstract

This study aims to determine the effect of financial ratios in the Early Warning System (EWS) method and the ratio of changes in tabarru funds on the health level of shariah life insurance companies in Indonesia. The independent variables of the study include the profitability ratio which is proxied by the claim expense ratio, the liquidity ratio is proxied by the asset liquidity ratio, the premium stability ratio is proxied by the self-retention ratio and the ratio of changes in tabarru funds, while the dependent variable of the study is the health level of shariah life insurance as measured by solvency ratio or Risk Based Capital (RBC). The population in the study were 24 insurance companies and shariah life insurance based on the publication of the Financial Services Authority on February 19th 2016. Based on the purposive sampling method, 10 companies were selected as samples that met the research criteria for 5 years research period. The results of this study indicated in partially the ratio of changes tabarru funds had no significant effect on the health level of shariah life insurance. Meanwhile, profitability ratios, liquidity ratios, and premium stability ratios have a significant effect on the health level of shariah life insurance. Simultaneous, profitability ratios, liquidity ratios, premium stability ratios and the ratio of changes in tabarru funds have a significant effect on the health of shariah life insurance. ABSTRAK Penelitian.ini bertujuan untuk mengetahui pengaruh rasio keuangan dalam metode Early Warning System (EWS) dan rasio perubahaan dana tabarru terhadap tingkat kesehatan asuransi jiwa syariah di Indonesia. Variabel independen penelitian meliputi rasio profitabilitas dengan proksi rasio beban klaim, rasio likuiditas dengan proksi rasio likuiditas aset, rasio stabilitas premi dengan proksi rasio retensi diri dan rasio perubahaan dana tabarru. Sedangkan variabel dependen penelitian adalah tingkat kesehatan asuransi jiwa syariah dengan proksi Risk Based Capital (RBC). Penelitian ini menggunakan populasi sebanyak 24 asuransi jiwa syariah berdasarkan publikasi Otoritas Jasa Keuangan (OJK) pada 19 Februari 2016. Berdasarkan metode pemilihan sampel purposive terpilih 10 asuransi jiwa syariah yang memenuhi kriteria penelitian dengan periode pengamatan selama 5 tahun. Hasil penelitian menunjukkan bahwa secara parsial rasio perubahaan dana tabarru tidak berpengaruh signifikan terhadap tingkat kesehatan asuransi jiwa syariah. Sedangkan rasio profitabilitas, rasio likuiditas, dan rasio stabilitas premi berpengaruh signifikan terhadap tingkat kesehatan asuransi jiwa syariah. Secara simultan, rasio profitabilitas, rasio likuiditas, rasio stabilitas premi dan rasio perubahan dana tabarru berpengaruh signifikan terhadap kesehatan asuransi jiwa syariah.
POTENSI TERJADINYA FINANCIAL DISTRESS DITINJAU DARI ASPEK KEPEMILIKAN SAHAM, STRUKTUR MODAL DAN UKURAN PERUSAHAAN Retno Romadona; Damayanti Damayanti; Supriyanto Supriyanto
Jurnal Perspektif Bisnis Vol 5 No 1 (2022): Jurnal Perspektif Bisnis
Publisher : Jurusan Administrasi Bisnis, FISIP, Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jpb.v5i1.84

Abstract

Financial distress is a condition where the company's finances are in an unhealthy condition or crisis. Financial distress that continues to occur will result in the company going bankrupt. The purpose of this study is to examine and analyze the effect of shareholding, capital structure, and firm size on the potential for financial distress in retail trade companies listed on the Indonesia Stock Exchange for the 2015-2019 period. The data analysis technique used in this research is panel data regression analysis. Based on the results of the study indicate that the variables of managerial ownership, institutional ownership and capital structure have a significant effect on financial distress. While the firm size variable has no significant effect on financial distress. Simultaneously managerial ownership, institutional ownership, capital structure and firm size have a significant effect on financial distress. ABSTRAK Financial distress merupakan suatu kondisi dimana keuangan perusahaan berada pada kondisi yang tidak sehat atau krisis. Financial distress yang terus menerus terjadi akan mengakibatkan perusahaan mengalami kebangkrutan. Tujuan dari penelitian ini adalah untuk menguji dan menganalisis pengaruh corporate governance struktur modal dan ukuran perusahaan terhadap potensi terjadinya financial distress pada perusahaan retail trade yang terdaftar di Bursa Efek Indonesia periode 2015-2019. Metode analisis data yang digunakan dalam penelitian ini adalah analisis regresi data panel. Berdasarkan hasil penelitian menunjukkan bahwa variabel kepemilikan manajerial, kepemilikan institusional dan struktur modal memiliki pengaruh signfikan terhadap financial distress. Sedangkan variabel ukuran perusahaan tidak memiliki pengaruh siginifikan terhadap financial distress. Secara simultan kepemilikan manajerial, kepemilikan institusional, struktur modal dan ukuran perusahaan berpengaruh signifikan terhadap financial distress.
Strategi Peningkatan Ekuitas Merek di Indonesia Kussuyatmono Bagus Wardianto; Damayanti Damayanti; Mediya Destalia; Supriyanto Supriyanto
Jurnal Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v9i1.26097

Abstract

Penelitian ini bertujuan untuk menguji apakah struktur modal, profitabilitas dan investasi secara signifikan mempengaruhi ekuitas merek. Ekuitas merek dalam penelitian ini diukur dengan menggunakan nilai merek yang dihitung melalui Metode Hirose (2002). Struktur modal diukur dengan menggunakan jumlah utang, profitabilitas diukur dengan menggunakan jumlah laba bersih dan investasi diukur dengan menggunakan jumlah acquisitions of fixed assets. Sampel yang diteliti adalah Perusahaan Sektor Barang Konsumsi yang terdaftar di Bursa Efek Indonesia periode 2012-2017. Hasil pengujian statistik menunjukkan bahwa profitabilitas dan investasi berpengaruh signifikan terhadap ekuitas merek. Sedangkan struktur modal berpengaruh tidak signifikan terhadap ekuitas merek.
PELATIHAN PENGUASAAN MENGETIK CEPAT 10 JARI DENGAN METODE DRILL DI SMK NEGERI 5 BANDAR LAMPUNG Suripto Suripto; Supriyanto Supriyanto; Eri Maryani
Dharma: Jurnal Pengabdian Masyarakat Vol 2, No 2 (2021): November
Publisher : Universitas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (532.97 KB) | DOI: 10.31315/dlppm.v2i2.6213

Abstract

The purpose of this service is to improve mastery skills and skills in fast typing for students of SMKN 5 Bandar Lampung. For the problems faced by students, namely how to apply fast typing using the drill method in order to complete work related to typing, which can be completed quickly, correctly and on time. The long-term target to be achieved in this activity is closely related to the problem of using the drill method using the typing test application which covers a very wide range for students, teachers and secretaries which leads to improving their performance. The steps taken to master fast typing are through coaching and improving fast typing exercises by using several typing test applications using the drill method. The output of this activity is the scientific article Shinta 4 Lancang Kuning University, activity videos, and service profiles published at the University of Lampung dedication seminar. The methods used are interesting discussions, lectures and practicals, about the drill method in the typing test. By holding fast typing training with the Drill method, it is intended for students of SMKN 5 Bandar Lampung, to be able to further improve their mastery and skills in fast typing.
PELATIHAN LITERASI KEUANGAN PRODUK DI KELURAHAN GUNUNG SULAH, KECAMATAN WAY HALIM, KOTA BANDAR LAMPUNG Suripto Suripto; Supriyanto Supriyanto
Dharma: Jurnal Pengabdian Masyarakat Vol 1, No 1 (2020): Mei
Publisher : Universitas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (213.554 KB) | DOI: 10.31315/dlppm.v1i1.4037

Abstract

The purpose of this service is to make Financial Literacy more attractive and can expand the product marketing reach for the people of Gunung Sulah Village. For the problems faced by the people of Mount Sulah, namely How to apply financial literacy in product activities. The long-term target to be achieved in this activity is closely related to the problem of developing financial literacy in the form of financial measurement which has a very wide reach, it is necessary to make efforts that lead to an increase in the amount of production and an increase in profits in terms of products seen from the physical quality, shape, taste. and colors, so that economic value can increase. The steps taken for this business are through fostering and increasing business development by choosing financial literacy to support businesses that can produce large amounts of production, short production time, increase production results and are of good quality. The output of this activity was a scientific article on Shinta 4 Lancang Kuning University, a video of the activity, and a profile of community service results published in a seminar on community service results from the University of Lampung. The method used is discussion, lecture and discussing interesting cases about financial literacy. By holding this training, it is hoped that it will make Financial Literacy more attractive and can expand the product marketing reach for the people of Gunung Sulah Village.