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All Journal MATICS : Jurnal Ilmu Komputer dan Teknologi Informasi (Journal of Computer Science and Information Technology) JSI: Jurnal Sistem Informasi (E-Journal) Jurnal Pseudocode Journal of Information Systems and Informatics Journal of Computer Networks, Architecture and High Performance Computing BAKTI BANUA : JURNAL PENGABDIAN KEPADA MASYARAKAT Journal of Social Responsibility Projects by Higher Education Forum Jurnal Sosial dan Abdimas Joong-Ki
Nindita Erwanti
Universitas Ivet
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Library & Information Science Materials Science & Nanotechnology Mathematics Social Sciences Other

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PELATIHAN PEMANFAATAN DIGITAL MARKETING DALAM PENGEMBANGAN PEMASARAN BAGI PELAKU UMKM Muhamad Stiadi; Didin Herlinudinkhaji; Yunila Dwi Putri Ariyanti; Nindita Erwanti
Bakti Banua : Jurnal Pengabdian Kepada Masyarakat Vol 2, No 1 (2021): BAKTI BANUA : JURNAL PENGABDIAN KEPADA MASYARAKAT
Publisher : Sekolah Tinggi Ilmu Manajemen Indonesia (STIMI) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (405.298 KB) | DOI: 10.35130/bbjm.v2i1.212

Abstract

The purpose of carrying out this community service activity with the theme of using digital marketing in the marketing development of SMEs in the village of Sukorejo is to provide knowledge about digital marketing and training in the application of digital marketing. The method used in the implementation of this activity is through lectures and direct practice of implementing digital marketing. The stages of implementing this event include the opening and introduction of digital marketing, exposure to digital marketing, exposure to some of the problems that are often faced by SMEs, exposure to several foreign terms related to digital marketing then continued with practices related to digital marketing.
Adapting TAM to Understand Video Conferencing Apps Adoption for Learning Islamic Knowledge Nindita Erwanti
MATICS Vol 14, No 1 (2022): MATICS
Publisher : Department of Informatics Engineering

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mat.v14i1.15504

Abstract

Seeking knowledge is obligatory for Muslims. Video conferencing apps help Muslims for learning Islamic knowledge. This study attempted to comprehend factors influencing intention to use video conferencing applications for learning Islamic knowledge by modifying Technology Acceptance Model (TAM). The data was gathered through a questionnaire from 85 respondents. Partial Least Square-Structural Equation Modeling (PLS-SEM) was used to evaluate the proposed model. The findings show that perceived usefulness, perceived ease of use, and religiosity all have a significant influence on behavioral intention to use video conferencing apps. Furthermore, religiosity significantly influences perceived usefulness. Facilitating condition also significantly influences perceived usefulness and perceived ease of use.
Adopsi Media Sosial Berbasis Video pada Kaum Muda Nindita Erwanti; Oktaviana Harthama Putri
Jurnal Sistem Informasi Vol 14, No 1 (2022)
Publisher : Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (217.33 KB) | DOI: 10.36706/jsi.v14i1.17203

Abstract

Media sosial berbasis video menjadi tren saat ini. TikTok sukses menjadi media sosial berbasis video yang memikat kaum muda. Studi ini berusaha memahami adopsi aplikasi TikTok pada kaum muda denganmengadaptasi Hedonic-Motivation System Adoption Model (HMSAM). Data dikumpulkan melalui kuesioner dari 153 responden yang valid. Partial Least Square-Structural Equation Modeling (PLS-SEM) digunakan untuk mengevaluasi model yang diusulkan. Studi ini memverifikasi pengaruh sosial dan kenikmatan memiliki pengaruh yang signifikan terhadap intensi untuk menggunakan TikTok. Selanjutnya, kenikmatan dan rasa ingin tahu secara signifikan memengaruhi imersi. Namun demikian, rasa ingin tahu tidak memengaruhi intensi untuk menggunakan TikTok dan kontrol tidak memengaruhi imersi secara signifikan.
ENKRIPSI CITRA FOVEA AVASCULAR ZONE (FAZ) MENGGUNAKAN KRIPTOGRAFI VIGENERE CIPHER Dewi Purnamasari; Nindita Erwanti
Jurnal Pseudocode Vol 9 No 2 (2022): Volume 9 Nomor 2 September 2022
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/pseudocode.9.2.114-121

Abstract

Kemajuan teknologi yang berkembang pesat sekali sangat memepengaruhi atas keamanan data baik data teks maupun data citra digital. Pencurian data dari tahun ke tahun mengalami peningkatan. Salah satu area yang memerlukan keamanan data yaitu keamanan data medis pasien. Keamanan data citra medis sangat perlu dilakukan untuk melindungi keamanan data medis dari pencurian data oleh pihak ketiga supaya tidak bisa mengakses data tersebut. Perkembangan Diabetic Retinopathy (DR) setiap tahunnya juga meningkat. Menentukan tingkat keparahan DR dilakukan dengan mendeteksi Fovea Avascular Zone (FAZ). Pada penelitian ini mengenkripsi plainimage FAZ menjadi cipherimage menggunakan metode Vigenere Cipher. Waktu enkripsi rata rata dari citra FAZ yang diujikan adalah 4.96 detik.Pada pengujian didapatkan semakain luas area FAZ maka waktu enkripsi nya juga semakin lama.
Pelatihan Pembuatan Modul Ajar Interaktif dengan Powerpoint VBA pada Guru SMK Nahdlotul Ulama Didin Herlinudinkhaji; Lingga Kurnia Ramadhani; Nindita Erwanti; Yunila Putri Dwi Ariyanti
Journal of Social Responsibility Projects by Higher Education Forum Vol 3 No 2 (2022): November 2022
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (494.431 KB) | DOI: 10.47065/jrespro.v3i2.2761

Abstract

Online learning is a necessity so that in the process of online learning, schools and teachers must be able to adjust to these developments. Schools are required to be more effective in organizing learning while teachers are required to be more creative in delivering learning material. In the process of teaching and learning online, there are many complaints from students and teachers. The training activities for making teaching modules with MS Powerpoint is expected to role in the teaching and learning process which is carried out online because of the limitations of teachers in direct interaction with students. In this activity using direct practice methods with guidance from the PKM team. The results show that before participating in the training, teachers have not been able to make interactive teaching modules. After receiving training, teachers already understand the importance of interactive teaching modules.
Pelatihan Teknik Closing dengan Digital Marketing Bagi Pelaku UMKM Didin Herlinudinkhaji; Lingga Kurnia Ramadhani; Nindita Erwanti; Yunila Putri Dwi Ariyanti; Condro Pargianto
Journal of Social Responsibility Projects by Higher Education Forum Vol 3 No 1 (2022): Juli 2022
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (697.384 KB) | DOI: 10.47065/jrespro.v3i1.2792

Abstract

The development of the digital world has a big impact on business people including small businesses at the Micro, Small and Medium Enterprises (MSMEs) level, this makes the ways and methods of doing business for MSMEs change, be it from offers, sales, promotions, services to the closing stage of sales (closing). For this reason, the purpose of this community service is to provide knowledge to MSME actors techniques or ways to make buyers quickly decide to make a purchase or close a sale called a closing technique using digital marketing. The method used in the implementation of this activity is a lecture and direct practice of implementing digital marketing for closing sales. The stages of implementing this community service activity include opening, introduction to digital marketing, product analysis with google trends, social media analysis for business, marketing strategies, closing techniques and creating business accounts
Investigating Intention to Use Central Bank Digital Currency in Indonesia Erwanti, Nindita; Prasetyani, Henny
Journal of Information System and Informatics Vol 5 No 4 (2023): Journal of Information Systems and Informatics
Publisher : Universitas Bina Darma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51519/journalisi.v5i4.598

Abstract

Central Bank Digital Currency (CBDC) is a digital currency issued by a government-controlled central bank of a particular country. Bank Indonesia as the central bank in Indonesia has been trying to develop a CBDC known as digital rupiah. Digital rupiah is expected to complement and perform same function as the fiat money in Indonesia. Research is needed to identify people’s views on the use of CBDCs. This study seeks to understand the factors that influence intention to use CBDC by adapting Technology Acceptance Model. Data were collected through questionnaires from 565 valid respondents. Partial Least Square-Structural Equation Modeling (PLS-SEM) was used to evaluate the proposed model. This study verifies that perceived usefulness, perceived ease of use, hard trust, and soft trust can influence intention to use CBDC in Indonesia, while personal innovativeness is known to influence perceived usefulness and perceived ease of use.
Evaluation of Information Technology Service Devices At High Schools in Kendal Regency With ITIL 4.0 Herlinudinkhaji, Didin; Purnamasari, Dewi; Erwanti, Nindita
Journal of Computer Networks, Architecture and High Performance Computing Vol. 6 No. 3 (2024): Articles Research Volume 6 Issue 3, July 2024
Publisher : Information Technology and Science (ITScience)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/cnahpc.v6i3.4382

Abstract

Schools as educational institutions with information technology services in the form of New Student Admission Systems, e-report systems, and other information technology services require devices supported by good service. Information technology devices must be appropriately managed to conduct business processes according to business goals. With good service management, the business value offered to customers (students) will increase. ITIL V4 contains information technology service management guidelines that contain best practices for information technology service management, including attention to customer experience, value streams, and support for current digital transformation. This research measures information technology equipment services at high schools in Kendal Regency. This research uses indicators adapted to schools with ITIL V4: Key Performance Indicators (KPI) and Critical Success Factors (CSF). The results of this research show that the performance of the hardware needs to be improved, and the value of the maturity model for each service device is still not good.
Pemanfaatan Google Ads dan Instagram Ads sebagai Strategi Pemasaran untuk Pelaku UMKM Herlinudinkhaji, Didin; Erwanti, Nindita; Ramadhani, Lingga Kurnia; Purnamasari, Dewi; Masruroh, Nila Masalikul
Jurnal Sosial & Abdimas Vol 7 No 1 (2025): Jurnal Sosial & Abdimas
Publisher : LPPM Universitas Adhirajasa Reswara Sanjaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jsa.v7i1.1735

Abstract

Usaha mikro kecil menengah (UMKM) perlu memasarkan produk melalui platform digital agar bisa terus berkembang. Salah satu strategi pemasaran yang dapat diterapkan adalah iklan digital. Pelaku UMKM yang ingin cepat meningkatkan pelanggan dan pendapatan dapat beriklan agar membangun kesadaran konsumen adanya usaha dan produk yang dimiliki. Keunggulan menggunakan iklan digital diantaranya peningkatan jangkauan pemasaran, target audiens yang efektif, hasil yang terukur, dan efektivitas biaya. Banyak sarana yang dapat digunakan untuk memasang iklan, Google Ads dan Instagram Ads dapat menjadi media alternatif untuk menerapkan strategi tersebut. Namun demikian, para pelaku UMKM jarang memahami hal itu karena cenderung dianggap kompleks. Oleh karena itu, kegiatan pengabdian kepada masyarakat harus mengajarkan periklanan digital melalui Google Ads dan Instagram Ads kepada pelaku UMKM. Kegiatan dilakukan dengan cara mendampingi para pelaku UMKM di desa Mangunsari, kecamatan Gunungpati, kota Semarang. Hasil kegiatan ini adalah meningkatnya pemahaman dan kemampuan menerapkan iklan digital melalui Google Ads dan Instagram Ads.
Green Garage for Blue Sky: Pemberdayaan Bengkel Motor Area Pantura melalui Fabrikasi HCS dan Digitalisasi Pemasaran Ariwibowo, Bayu; Bahtiar, Fahmy Zuhda; Erwanti, Nindita; Capriano, Yansen; Bagus Ardiyanto, Aji
Joong-Ki : Jurnal Pengabdian Masyarakat Vol. 5 No. 1: November 2025
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/joongki.v5i1.11605

Abstract

Program “Langit Biru” Pertamina yang mendorong peralihan BBM ke oktan lebih tinggi menimbulkan keresahan masyarakat karena berdampak pada aspek ekonomi. Desa Kutosari, Kab. Batang, yang berada di jalur pantura memiliki mobilitas tinggi dengan sepeda motor, namun delapan bengkel utama di desa tersebut sulit meningkatkan pendapatan. Permasalahan utama adalah: (1) kurangnya inovasi teknologi otomotif sebagai peluang bisnis; (2) menurunnya jumlah pelanggan akibat rendahnya pemahaman digital marketing; dan (3) prosedur pelayanan serta pencatatan administrasi yang masih manual. Pengabdian ini bertujuan: (1) meningkatkan kompetensi mitra dalam inovasi produk melalui fabrikasi alat penghemat bahan bakar HCS; (2) memperluas jangkauan pelanggan melalui strategi pemasaran digital; serta (3) meningkatkan kompetensi pelayanan dan administrasi bengkel berbasis TIK. Metode pengabdian meliputi sosialisasi, workshop fabrikasi dan pengujian HCS, serta pelatihan pemasaran dan pelayanan bengkel. Kegiatan diikuti 10 peserta dari kelompok bengkel IBMPK Kutosari. Hasil menunjukkan 85% peserta kompeten dalam fabrikasi HCS, 74% memahami pemasaran digital, dan 80% mampu mengelola bengkel secara terstruktur. Secara keseluruhan, program dinyatakan sangat memuaskan dengan capaian rata-rata 79,7%.
Co-Authors Bagus Ardiyanto, Aji Bahtiar, Fahmy Zuhda Bayu Ariwibowo, Bayu Capriano, Yansen Condro Pargianto Dewi Purnamasari Dewi Purnamasari Didin Herlinudinkhaji, Didin Lingga Kurnia Ramadhani Masruroh, Nila Masalikul Muhamad Stiadi Oktaviana Harthama Putri Prasetyani, Henny Putri, Oktaviana Harthama Yunila Dwi Putri Ariyanti Yunila Putri Dwi Ariyanti