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Development Project Evaluation Tebangi Besar–Kayu Agung Lampung Toll Road Yekti Condro Winursito; Handoyo; Iriani; Dwi Sukma Donoriyanto; Irma Dian; Mega Cattleya Prameswari Annissaa Islami; Rizky Setiawan
Nusantara Science and Technology Proceedings 2nd International Conference Eco-Innovation in Science, Engineering, and Technology
Publisher : Future Science

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Abstract

Project management is a process of activities to manage organizational resources owned by the company to achieve certain goals. The Terbangi Besar-Kayu Agung Lampung toll road construction project is a project that must be completed in a short time. This study has a purpose to evaluate the performance of the construction project of the Terbangi Besar-Kayu Agung Lampung toll road using the PERT and CPM methods with a toll road length of 189.2 km (117.6 miles). Based on the results obtained by using these two methods, the project completion time which was originally 238 days can be completed in just 119. There are several alternative proposals. The alternative proposal by adding work shifts that have crashed 32 times has an optimal cost of IDR 39,154,229,627.03 and an optimal time of 119 days. While the alternative of increasing the capacity of the equipment produces an optimal time of 189 days and an optimal cost of IDR 39,205,747,076.44 with the crashing process reaching 12 times of crashing. The Toll Road Development Project Planning is scheduled to have a normal time to work for 238 days at a total cost of IDR 39,349,097,164.38.
ANALYSIS OF CUSTOMER SATISFACTION LEVELS USING THE CSI METHOD AND SWOT ANALYSIS Femmy Ramadha Lumantya; Didi Samanhudi; Iriani Iriani
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 7, No 3. (2023): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v7i3.8178

Abstract

The increasing existence of coffee shops with various interesting concepts supported by unique beverage variations makes every coffee shop owner face tough competition. This study aims to determine the level of customer satisfaction, including marketing mix (7P) product, price, place, promotion, people, process, and physical evidence, to determine marketing strategies using the SWOT method at the XYZ coffee shop. This study uses the CSI and SWOT methods. Based on the results of CSI calculations, a satisfaction value of 72.01% is obtained; this indicates that the customer is satisfied. Whereas in the SWOT analysis, Coffee Shop XYZ occupies Quadrant I, which means the company has strengths to take advantage of and maximize existing opportunities. The strategy that the Titik Koma Tenggilis coffee shop can take is to maximize online sales and marketing by adding Tiktok as a digital marketing medium and holding a reward point program for customers with member cards