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MODEL SALES TERRITORY MANAGEMENT “CLUSTER WAR” SEBAGAI BENTUK STRATEGI PEMASARAN PADA PT. TELKOMSEL SUB BRANCH MALANG Rahmad Fajar; DR. Noermijati SE., MTM
Jurnal Ilmiah Mahasiswa FEB Vol 1, No 1: Semester Ganjil 2012/2013
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Abstract: This study aims to describe the application of models of Sales Territory Management (STM) "Cluster War" on PT. Telkomsel Sub Branch Malang which includes pre-implementation and implementation of STM. This study is expected to provide input for the purposes of education, especially in the field of marketing and can be used as a reference for other researchers who want to examine more deeply. Informants of this study is the SPV and Outlet Sales Operation PT. Telkomsel Sub Branch Malang as a key person, a staff Outlet Sales and Operations, as well as an Outlet Management Reseprentative (OMR). This type of research is descriptive qualitative approach and data collection techniques using in-depth interviews were guided by observation and documentation. The results illustrate that the sales territory management as a marketing strategy. Meanwhile, as a model of sales territory management (STM) "Cluster War" performed by five steps: mapping, classification outlet, perencnaan journey, kanvassing, periodic evaluation and monitoring which is required to perform in-depth analysis before implementation so that later formed the patterns and models desired. Keywords : Sales, Sales Territory Management
ANALISIS KELENGKAPAN PENGGUNAAN ALAT PELINDUNG DIRI PADA PEKERJA BENGKEL LAS DI AUR BIRUGO KOTA BUKITTINGGI Eka Trio Effandilus; Sri Mindayani; Rahmad Fajar
Journal of Innovation Research and Knowledge Vol. 4 No. 11: April 2025
Publisher : Bajang Institute

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The use of Personal Protective Equipment (PPE) in the informal sector is still low due to discomfort factors, increasing workers' vulnerability to accidents and occupational diseases. Based on data from 10 welding workshops, there are 2-3 work accidents each year due to not using PPE, such as burns, eye injuries, and hand injuries. This study aims to determine the factors related to the complete use of PPE in welding workers in Aur Birugo, Bukittinggi City.  The type of research used is quantitative analytic with a cross-sectional design. This study was conducted from December 2023 to August 2024 in a welding shop in the Aur Birugo, Bukittinggi City. The sample in this study was 60 people used the total sampling technique. Data processing uses SPSS. Univariate and bivariate test analysis using the Chi Square test.The results analysis showed that 56.7% of welding workers had incomplete use of PPE, 55% of welding workers had low knowledge, 55% of welding  workers had negative attitudes and 53.3% of welding workshop workers did not have PPE in the welding workshop. Bivariate analysis showed a relationship between the level of knowledge (p-value = 0.001), attitude (p-value = 0.003) and availability of PPE (p-value = 0.000) with the completeness of using Personal Protective Equipment (PPE) in welding workshop workers in Aur Birugo Bukittinggi City. It is recommended that considerations in proving complete PPE and increasing worker awareness of the impoetanace of using PPE
RESPON ORGANISATION FOR ECONOMIC CO-OPERATION AND DEVELOPMENT (OECD) TERHADAP PENGGUNAAN ARTIFICIAL INTELLIGENCE (AI) DALAM PENDIDIKAN DI FINLANDIA Fajar, Rahmad; Pahlawan, Indra
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 12: Edisi I Januari - Juni 2025
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This study analyzes the role of the OECD in the implementation of AI-based learning methods in Finnish secondary schools during the 2019–2021 period. The study aims to examine the contribution of the OECD as an international organization in facilitating AI-based educational policies, analyze the implementation of OECD recommendations in Finland, and evaluate the impact of AI on the Finnish education system. This research employs a qualitative approach with a descriptive-explanatory method. Data collection techniques include literature review and document analysis, covering OECD policies and reports on AI implementation in Finland's education sector. The approach is deductive, utilizing a liberalism perspective and international organization theory to analyze the role of the OECD in assisting education through AI in Finland. The results of this study indicate that the OECD acts as an arena, actor, and instrument in promoting AI adoption in Finland through a series of policy recommendations. Finland has integrated OECD guidelines into its national curriculum, teacher training programs, and the development of adaptive learning platforms. The implementation of AI has proven to enhance personalized learning, assessment efficiency, and student engagement. However, this implementation faces challenges such as digital infrastructure gaps and the need for further teacher training. Keywords: OECD, Artificial Intelligence, Educational Policy
Analysis of Physical Indicators on The Diversity of Water Microorganisms in The Batang Hari River, Metro Fajar, Rahmad; Narsan, Vifty Octanarlia; Sari, Tika Mayang
Jurnal Biologi Tropis Vol. 24 No. 2 (2024): April - Juni
Publisher : Biology Education Study Program, Faculty of Teacher Training and Education, University of Mataram, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jbt.v24i2.7078

Abstract

The diversity of aquatic microorganisms was an important component in aquatic ecosystems, because they play a crucial role in biogeochemical cycles and ecological balance. These microorganisms can reflect the condition of the aquatic evirontment and be an indicator of ecosystem health. On the other hand, the physiscal conditions of water such as temperature, pH, and brightness greatly influence the presence and activity of these microorganisms. This research used survey and consecutive sampling methods. Sampling was carried out at two stations, namely in the upstream section located in Sumber Sari village, South Metro Ditrict, Metro City and in the downstream section located in Banjarrejo Village, Batanghari District, East Lampung Regency. The results of research carried out on the Way Batnghari tributary obtained and average temperature value of 29,5ºC in the upstream section and average temperature value of 28,6ºC in the downstream section. In terms of brightness, the upstream section has a better brightness with a value of 25 cm compared to the downstream section which has a lower brightness of 20 cm. The pH value in the downstream section is 6,7 slightly more acidic than the upstream section which has a normal pH level of 7,2. The diversity index of microorganisms in the Way Batanghari Metro tributary obtained a diversity index of 1,24 in the medium category. This value shows that the Way Batanghari tributary is included in the moderatelly polluted category.