Claim Missing Document
Check
Articles

Found 3 Documents
Search

ANALISIS PELAKSANAAN DISTRIBUSI PENJUALAN PRODUK PERCETAKAN BUKU ( Kasus Kantor Perwakilan PT. Penerbit Erlanga di Pekanbaru ) Dicky Febrian; Kasmiruddin "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 1, No 2: WISUDA OKTOBER 2014
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Each company’s goods and services will not be apart from the problem ofdistribution of goods produced. The manufacturer reserves the right to determine distributionpolicy which will be selected and adjusted with the type of goods as well as the extent of asales force that will be used. If the firm is in the increasingly sharp competition, companiesmust immediately conduct a study of its market. Market research aims to identify the needsand tastes of consumers and, if possible, stimulating demand and creating new agents. Andestablishment is successful in marketing if the company can market the stuff widely andevenly with a maximum benefit.Therefore, the management company is required to always remain responsive inadapting to continuous environmental change occurs and has effects on the economic state ofthe company, because that company is required to determine the effective distributionchannels. This research was conducted in PT Penerbit Erlangga Representative Office,located at jalan Soekarno-Hatta Pekanbaru. Penerbit Erlangga is central in Jakarta.Thisstudy aims to determine distribution that performed by PT Penerbit Erlangga RepresentativeOffice to increase their sales volume.Authors conclude from the results of this study, the method used in this research isdescriptive method, where as the type of research using quantitative. From the result ofresearch, actually PT Penerbit Erlangga Representative just can perform fine to standard oftime distribution and geography than the other : Transportation, Service of distribution, andschedule of distributionKeywords : Distribution, Sales, Management, Marketing
Perkembangan UMKM Di Indonesia Dan Potensi Di Kota Palangka Raya Muhammad Farras Nasrida; Ausi Pandahang; Dicky Febrian
JUMBIWIRA : Jurnal Manajemen Bisnis Kewirausahaan Vol. 2 No. 1 (2023): April : Jurnal Manajemen Bisnis Kewirausahaan
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jumbiwira.v2i1.548

Abstract

This research examines the role of Micro, Small, and Medium Enterprises (MSMEs) in the national economy and their importance in the context of globalization. The study acknowledges the significant influence of the economic sector as a measure of success for governments in the era of globalization. The dominant presence of MSMEs in the Indonesian economy highlights their strategic role in national development, particularly in economic progress. Despite economic crises, MSMEs have demonstrated resilience and continued growth, proving their ability to withstand challenging circumstances. Additionally, MSMEs have been instrumental in providing employment opportunities and contributing to increased income levels, thus playing a crucial role in reducing unemployment and poverty. The findings emphasize the need for continued government support and strengthening measures to optimize the role of MSMEs as a fundamental pillar in national economic development. This research contributes to understanding the vital contribution and strategic significance of MSMEs in shaping the nation's economy in the context of globalization
Pemberdayaan Badan Usaha Milik Desa (BUMDes) untuk Mengurangi Tingkat Stunting dengan Air Bersih Layak Konsumsi di Desa Bandar Mekar, Kecamatan Tamban Catur, Kabupaten Kapuas Parhusip, Jadiaman; Sinaga, Ari Tumbor Panahatan; Andora, Armando; Harahap, Debora Jesica Tiur; Febrian, Dicky; Inda, Inda; Eka, Irena; Garang, Jane Vransisca Zee; Sinaga, Krisnaomi; Marta, Lin; Firdo, Nazaro Daud; Matanari, Nurhayati; Anita, Nur; Laskar, Purwodadi Dea; Rahmawati, Rahmawati; Nainggolan, Wynnie
Jurnal Abdi Masyarakat Indonesia Vol 5 No 3 (2025): JAMSI - Mei 2025
Publisher : CV Firmos

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54082/jamsi.1713

Abstract

Laporan ini membahas tentang upaya pemberdayaan Badan Usaha Milik Desa (BUMDes) dalam mengurangi tingkat stunting melalui penyediaan air bersih layak konsumsi di Desa Bandar Mekar, Kabupaten Kapuas, melalui program Kuliah Kerja Nyata (KKN) Reguler II Tahun 2024. Desa Bandar Mekar Kabupaten Kapuas menghadapi masalah utama terkait kurangnya kesadaran mengenai pentingnya mengonsumsi air bersih terbukti dari sebagian besar masyarakat masih mengonsumsi air sungai yang belum layak konsumsi.   tujuannya adalah untuk mengurangi angka stunting dengan meningkatnya kesadaran masyarakat. Metodelogi yang digunakan meliputi observasi desa, sosialisasi kepada pengurus BUMDes dan perangkat desa, wawancara dengan pihak terkait, uji laboratorium untuk menilai kualitas air,  penyuluhan kepada masyarakat melalui kegiatan posyandu, dan promosi melalui berbagai media. Setelah kegiatan promosi, penyuluhan, pelatihan dan sosialisasi pemberdayaan dilakukan, diketahui bahwa hasil uji laboratorium menunjukkan bahwa air isi ulang dari BUMDes telah memenuhi standar kualitas air minum yang aman untuk dikonsumsi. Dapat diartikan bahwa pendekatan pemberdayaan ini dapat memberikan kontribusi dalam mengatasi stunting dengan meningkatnya akses masyarakat terhadap air bersih yang layak konsumsi.  Melalui rangkaian pendekatan mahasiswa KKN ini penyediaan air bersih layak konsumsi meningkat dan terpenuhi dengan demikian diharapkan masalah stunting di Desa Bandar Mekar dapat berkurang dan kesadaran masyarakat terhadap pentingnya air bersih semakin meningkat secara signifikan.