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Universitas Islam Negeri Sunan Gunung Djati Bandung Indonesia
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The Policy Implementation of Taxes on Micro and Macro Economy in Indonesia Parhani, Fajrin Mubarokah; Juarsa, Eka; Garnasih, Titi Ratna; Mulyawan, Setia
International Journal of Humanities, Law, and Politics Vol. 3 No. 1 (2025): International Journal of Humanities, Law, and Politics
Publisher : Communication in Research and Publications (CRP)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46336/ijhlp.v3i1.189

Abstract

The implementation of taxes in Indonesia is often considered detrimental by the public, especially for microeconomic actors. Although the management of the State Revenue and Expenditure Budget (APBN) is more focused on macroeconomics to maintain long-term economic sustainability, its impact on the microeconomy is still not optimal. Taxes in Islamic governance not only function as a fiscal instrument but also as a mechanism for wealth distribution and addressing social inequality. The Islamic taxation system supports economic sustainability and social welfare in the Muslim community, which is the majority in Indonesia. Ideally, the implementation of taxes in Indonesia should be able to adopt the principles of Sharia economics to achieve the welfare of society. This paper discusses the application of taxes on micro and macroeconomics in Indonesia, using qualitative research methods through literature review. Secondary data comes from literature such as journals and related scientific works.
Pengaruh Inovasi Produk dan Digital Marketing Terhadap Loyalitas Konsumen Produk Fashion Brand Distibution Store Langky Kota Tasikmalaya Sukmana, Candra; Mulyawan, Setia; Suhendi, Suhendi
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 4 No. 4: Mei 2025
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v4i4.7998

Abstract

Penelitian ini mengeksplorasi pengaruh inovasi produk dan digital marketing terhadap loyalitas konsumen produk fashion brand Langky di Kota Tasikmalaya. Berdasarkan data APJII, pengguna internet di Indonesia mencapai 215,63 juta pada 2022-2023, hal ini mendorong perusahaan seperti Shopee dan Tokopedia untuk fokus pada penjualan berbasis internet. Konsumen kini mudah mengakses ulasan, membandingkan harga, dan berbagi pengalaman melalui media sosial. Tujuan penelitian ini adalah mengetahui pengaruh inovasi produk dan digital marketing terhadap loyalitas konsumen, baik secara parsial maupun simultan. Variabel penelitian merujuk pada teori Saraswati (2019) untuk inovasi produk, Ayu (2021) untuk digital marketing, dan Tjiptono (2022) untuk loyalitas konsumen. Metode penelitian menggunakan pendekatan kuantitatif deskriptif verifikatif dengan sampel 100 responden konsumen Langky. Teknik analisis data meliputi uji validitas, reliabilitas, regresi linear berganda, uji t, uji F, dan koefisien determinasi. Hasil penelitian menunjukkan bahwa inovasi produk dan digital marketing berpengaruh positif signifikan terhadap loyalitas konsumen, dengan nilai thitung > ttabel (Inovasi Produk: 4,223 > 1,661; Digital Marketing: 3,651 > 1,661). Secara simultan, kedua variabel juga berpengaruh signifikan (Fhitung = 28,053 > Ftabel = 3,09) dengan signifikansi 0,001 < 0,05. Koefisien determinasi sebesar 0,366 menunjukkan bahwa inovasi produk dan digital marketing memengaruhi loyalitas konsumen sebesar 36,6%, sementara sisanya dipengaruhi faktor lain
Sustainability dalam Perspektif Islam dan Pengaruhnya terhadap Firm Value dan Firm Size melalui Profitabilitas sebagai Variabel Mediasi Suharti, Sri; Mulyawan, Setia; Ridwan, Ahmad Hasan
Nuansa Akademik: Jurnal Pembangunan Masyarakat Vol. 8 No. 1 (2023)
Publisher : Lembaga Dakwah dan Pembangunan Masyarakat Universitas Cokroaminoto Yogyakarta (LDPM UCY)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47200/jnajpm.v8i1.1582

Abstract

This research is motivated by the demands of stakeholders on companies to implement sustainability. On the other hand, there is management's reluctance to implement it, because they perceive that the implementation of sustainability is not directly related to the company's main activities.The purpose of this research is to analyze the effect of corporate sustainable development (CSD) on firm value (FV) and firm size (FS) through profitability (P) as a mediating variable. This study uses a quantitative approach, and the method of correlation analysis to find the relationship between exogenous latent variables and endogenous latent variables. The data analysis technique used SEM PLS. This study found that CSD had no effect on FV and FS through profitability as a mediating variable. This is because investors tend to invest in companies that have high profitability and pay dividends. The goals of CSD can only be achieved through the transformation of education and technology by the Indonesian people which is currently in progress.
Co-Authors Ahmad Lukman Nugraha Athoillah, Mohamad Anton Endah Robiatul Adawiyah Erwin Munandar Eva Novita Pratiwi Garnasih, Titi Ratna Gina Sakinah Irma Cahyani Ismail Ivan Tomi Putra Juarsa, Eka Latifa Hannum Sihite Lutfiaida Karimah Moh Fitra Febriana Muhammad Anton Athoillah Nuri Nurul H Parhani, Fajrin Mubarokah Ridwan, Ahmad Hasan Sri Suharti Suhendi Suhendi Sukmana, Candra Trimas Arya P Yadi Janwari Zahra Yasmin