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Development of Economic Creativity of Craftsmen Woven Bags from Typical Lombok Rattan Through Digitalization of Business Management in Beleka Village Hambali Hambali; Maspaini Maspaini; Muhamad Ahyat; Dwi Nurhidayati
Sasambo: Jurnal Abdimas (Journal of Community Service) Vol. 5 No. 4 (2023): November
Publisher : Lembaga Penelitian dan Pemberdayaan Masyarakat (LITPAM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/sasambo.v5i4.1641

Abstract

The Beginner Community Empowerment Program (PMP) aims to increase the knowledge and skills of craftsmen groups, with a focus on the "Bilalbeleke-art Group," which consists of eight members who are experts in making woven bags from typical Lombok rattan. This group of partners often faces a number of problems in running their business, especially related to organizational management, finance and marketing. In addition, they face challenges in production, including design and production equipment, as well as business and marketing planning, especially in the use of information technology. Therefore, implementing this activity is very important to overcome the problems faced by these partners. Thus, the main aim of this program is to solve the problems faced by partner groups and simultaneously empower them through the development of the creative economy.
Peningkatan Produktivitas Usaha Kelompok Industri Pengrajin Panci Atau Dandan Khas Lombok Okki Afriwan; Nizar Hamdi; Hambali Hambali; Zaenuddin Zaenuddin
Sasambo: Jurnal Abdimas (Journal of Community Service) Vol. 6 No. 4 (2024): November
Publisher : Lembaga Penelitian dan Pemberdayaan Masyarakat (LITPAM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/sasambo.v6i4.2155

Abstract

Program pengabdian masyarakat ini bertujuan untuk meningkatkan produktivitas kelompok pengrajin panci khas Lombok "Beriuk Maju" di Desa Aik Berik, Kabupaten Lombok Tengah. Metode yang digunakan adalah pelatihan partisipatif meliputi desain produk, manajemen usaha, pemasaran digital, dan perencanaan bisnis, dengan durasi total 24 jam selama 4 hari, diikuti oleh 12 anggota kelompok. Hasil menunjukkan peningkatan signifikan dalam keterampilan teknis produksi, manajemen keuangan, inovasi produk, serta kemampuan pemasaran menggunakan teknologi digital. Anggota juga berhasil menyusun rencana bisnis untuk pengembangan usaha jangka panjang. Kesimpulan, program ini berhasil meningkatkan kapasitas kelompok mitra, menghasilkan peningkatan kualitas produk dan daya saing di pasar. Rekomendasi mencakup pendampingan berkelanjutan untuk memastikan keberlanjutan usaha dan memperluas dampak positif bagi masyarakat desa. Increasing the Productivity of the Industrial Group of Lombok's Typical Pot or Dandan Craftsmen This community service program aims to enhance the productivity of the "Beriuk Maju" Lombok traditional pot craftsmen group in Aik Berik Village, Central Lombok Regency. The participatory training method included product design, business management, digital marketing, and business planning, conducted over a total of 24 hours in 4 days, involving 12 group members. Results showed significant improvements in technical production skills, financial management, product innovation, and digital marketing capabilities. Participants successfully developed business plans for long-term enterprise growth. In conclusion, the program effectively enhanced the capacity of the partner group, leading to improved product quality and market competitiveness. Recommendations include ongoing mentorship to ensure sustainability and broaden the positive impact on the village community.
Peningkatan Produktivitas Usaha lndustri Manufaktur Dari Logam Melalui Digitalisasi Manajemen Pengelolaan Usaha Muhamad Ahyat; Nizar Hamdi; Hambali Hambali
Sasambo: Jurnal Abdimas (Journal of Community Service) Vol. 6 No. 4 (2024): November
Publisher : Lembaga Penelitian dan Pemberdayaan Masyarakat (LITPAM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/sasambo.v6i4.2159

Abstract

Program pemberdayaan kelompok usaha industri manufaktur logam "UD. Yariz" di Desa Paokmotong, Lombok Timur bertujuan untuk meningkatkan produktivitas dan kapasitas mitra dalam manajemen usaha. Program ini melibatkan pelatihan berbasis pendekatan partisipatif dan metode difusi ilmu pengetahuan. Tiga aspek utama yang dilatih meliputi manajemen produksi, manajemen keuangan, dan pemasaran berbasis teknologi informasi. Evaluasi dilakukan dua kali dalam satu bulan untuk menilai efektivitas pelatihan. Hasil pelatihan menunjukkan peningkatan signifikan pada pemahaman dan keterampilan mitra. Pada aspek produksi, pemahaman mitra meningkat sebesar 20% dalam hal rencana produksi, penjadwalan, pengendalian mutu, dan diversifikasi produk. Dalam manajemen keuangan, mitra mampu membuat laporan keuangan sederhana. Sementara itu, pada pemasaran, mitra berhasil mengembangkan media promosi digital dan memperluas jaringan usaha. Kesimpulannya, program ini berhasil meningkatkan kapasitas usaha mitra secara menyeluruh. Rekomendasi diberikan untuk melanjutkan pendampingan dalam teknologi pemasaran digital dan inovasi produk. Improving the Productivity of Metal Manufacturing Industry Enterprises Through the Digitalization of Business Management  The empowerment program for the metal manufacturing industry group "UD. Yariz" in Paokmotong Village, Lombok Timur, aims to enhance the productivity and capacity of its partners in business management. The program utilized a participatory approach and knowledge diffusion methods, focusing on training in three key areas: production management, financial management, and technology-based marketing. Evaluations were conducted twice a month to assess the training's effectiveness. The results indicated significant improvements in partners' understanding and skills. In production management, participants showed a 20% increase in comprehension regarding production planning, scheduling, quality control, and product diversification. In financial management, partners gained the ability to create basic financial reports. Additionally, in marketing, they successfully developed digital promotional media and expanded their business networks. In conclusion, the program effectively enhanced the overall business capacities of the participants. It is recommended to continue supporting digital marketing technologies and product innovation to sustain these outcomes