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All Journal Jurnal Tirtayasa Ekonomika (Tirtayasa Economica Journal) Pekobis : Jurnal Pendidikan, Ekonomi, dan Bisnis Pekodimas : Jurnal Pengabdian Kepada Masyarakat Jurnal Bisnis dan Kewirausahaan
Agustin Riyan Pratiwi
Universitas Perwira Purbalingga
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Anteseden Repurchase Intention Aplikasi Shopee Dengan Kepuasan Sebagai Variabel Mediasi Di Kabupaten Banyumas Reza Rahmadi Hasibuan; Agustin Riyan Pratiwi
Tirtayasa Ekonomika Vol 16, No 2 (2021)
Publisher : FEB Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jte.v16i2.10514

Abstract

Kepuasan konsumen merupakan faktor yang sangat penting dalam membentuk perilaku pembelian ulang pada pembelanjaan online. Shopee memegang posisi pertama sebagai top e-commerce selama sepuluh periode secara berkelanjutan yang dihasilkan dari peringkat pada AppStore. Pada periode II 2019, aplikasi Shopee menjadi peringkat teratas pada AppStore. Tetapi dilihat pada jumlah rata-rata konsumen pada aplikasi setiap bulannya, Tokopedia memimpin peringkat teratas dibandingkan Shopee. Penelitian ini memiliki tujuan untuk mengetahui tingkat repurchase intention di aplikasi Shopee. Teknik pengambilan sampel dengan menggunakan random sampling dengan jumlah sampel sebanyak 100 responden dan menggunakan analisis data Structural Equation Modeling (SEM). Secara spesifik penelitian ini dapat disimpulkan bahwa diskon tidak berpengaruh terhadap kepuasan, diskon tidak berpengaruh terhadap repurchase, kemudahan berpengaruh terhadap kepuasan, kemudahan tidak berpengaruh terhadap repurchase, kepuasan berpengaruh terhadap repurchase. Kata Kunci: Shoppe, repurchase intention dan SEM.
The Influence of Financial Reporting Quality on Information Asymetries in Company Management Strategies Nugroho Budi Wirawan; Agustin Riyan Pratiwi; Hanny Gresya
Pekobis : Jurnal Pendidikan, Ekonomi, dan Bisnis Vol 7, No 1 (2022): PEKOBIS
Publisher : Program Studi Pendidikan Ekonomi Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/pekobis.v7i1.P37-47.22720

Abstract

The aims of this study is to evaluate the influence of value on information asymmetry, conservativeness, and timeliness of companies from 2013 to 2016, it was publicly listed and was involved in the industrial sector. A sample of this study used a sample of interest and a sample size of 312. The methods used to analyze the data were the regression analysis previously tested with the multicollinearity test, normality test, heterogeneity and test autocorrelation test. The results that the relevance of values does not affect the information asymmetry, as evidenced by the sig value. the count is greater than 0.05 ie 0.746 > 0.05. Then the conservatism variable does not affect information asymmetry. This is evidenced by the sig value. the count is greater than 0.05 ie 0.540 > 0.05. Then the timeliness variable does not affect the information asymmetry, this is proved by the sig value. count smaller than 0.05 ie 0.014 < 0.05.
Pemberdayaan Masyarakat Desa Toyareka Kabupaten Purbalingga untuk Meningkatkan Keunggulan Kompetitif Masyarakat melalui “Gerakan Remaja Hebat” Agustin Riyan Pratiwi; Shella Rizqi Amelia; Anastasia Anggarkusuma Arofah; Dyah Supriatin; Retno Pangestu
Pekodimas : Jurnal Pengabdian Kepada Masyarakat Vol 3, No 2 (2023): Pekodimas: Jurnal Pengabdian kepada Masyarakat
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Desa Toyareka Kecamatan Kemangkon Kabupaten Purbalingga memiliki penduduk di usia produktif dengan jumlah yang besar, namun potensi dari para pemuda-pemudi itu belum tergali. Kurangnya motivasi dan kepercayaan diri terutama dalam bidang komunikasi menjadikan mereka sulit bersaing dengan tenaga kerja dari daerah lain. Oleh karena itu perlu adanya sebuah gerakan untuk mengoptimalkan potensi mereka yang terpendam, salah satunya adalah dengan mencanangkan “Gerakan Pemuda Hebat” dimana para pemuda-pemudi desa akan diajak untuk menggali potendi diri mereka masing-masing serta dibekali dengan berbagai pelatihan demi meningkatkan motivasi, kepercayaan diri,  kemampuan komunikasi mereka dan bagaimana membuat CV juga surat lamaran kerja yang baik. Pelatihan kepemudaan ini dilaksanakan dengan menggunakan metode workshop, dimana para pemuda-pemudi desa akan diajak untuk mempraktekan materi yang diberikan langsung di ruang Laboratorium Komputer Universitas Perwira Purbalingga. Diharapkan dengan mengundang mereka ke lingkungan kampus, akan menambah semangat dan lebih membuka wawasan terhadap dunia perkuliahan sehingga hasil pelatihan akan lebih optimal.
The Influence of Website Quality, Perceived Ease of Use, and Consumer Trust on Purchase Decisions among Shopee Users in Kebumen Regency. Hanwinartha Haryono; Ibnu Khafi; Agustin Riyan Pratiwi
Jurnal Bisnis dan Kewirausahaan Vol 3 No 2 (2026): July
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/gpytsv60

Abstract

The surge in e-commerce activities has heightened rivalry within digital marketplaces, forcing firms to optimize the determinants of consumer buying behavior. Even though Shopee dominates the Indonesian market, issues surrounding platform functionality, user experience, and credibility continue to critically shape online shopping choices, especially in regional areas like Kebumen Regency. Consequently, this research investigates how website quality, perceived ease of use, and consumer trust impact purchasing decisions among Shopee clients in Kebumen Regency. Utilizing a quantitative approach with a causal framework, data were gathered from 100 purposely sampled Shopee users who had completed a transaction in the preceding six months. Statistical evaluation via multiple linear regression in SPSS demonstrated that website quality, perceived ease of use, and consumer trust independently exert a positive and significant influence on buying decisions. Notably, consumer trust emerged as the primary driver, followed sequentially by perceived ease of use and website quality. Jointly, these three predictors significantly affect the dependent variable, with an R-squared value of 0.707, signifying that the model accounts for 70.7% of the variance in consumer purchase choices. These insights imply that upgrading platform quality, simplifying interface usability, and fostering user trust are pivotal tactical moves for driving sales and maintaining a competitive edge in the digital retail sector.
Pengaruh Promosi, Kualitas Produk dan Harga terhadap Keputusan Pembelian pada Keranjang Sayur Online Danil Indriyani; Agustin Riyan Pratiwi; Shella Rizqi Amelia
Jurnal Bisnis dan Kewirausahaan Vol 1 No 1 (2024): November
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/6b4dp784

Abstract

Bakul Sayur Online Purbalingga Online is an online shop that has a problem phenomenon. Based on interviews and data obtained, there are still phenomena related to minimal promotion, the quality of vegetable products whose durability is still not good. Based on the research gap from research conducted by Melati (2021), the price variable was found to be the answer to the limitations of this research. This research aims to find out the extent to which promotion, product quality and price influence purchasing decisions. This research uses quantitative methods. The population used in this research was a sample of 95 respondents. The sampling technique uses random sampling technique. The analysis used in this research used SPSS version 26.0. The results of this research show that promotions have a positive and significant effect on purchasing decisions. Product quality has a positive and significant effect on purchasing decisions. Price has a negative and significant effect on purchasing decisions. Apart from that, promotion, product quality and price simultaneously influence purchasing decisions. The coefficient of determination is 0.31, meaning that the independent variable has an influence of 31% on the independent variable, namely purchasing decisions, and the remaining 69% is influenced by other factors not examined in this research. 
Co-Authors Anastasia Anggarkusuma Arofah Anastasia Anggarkusuma Arofah, Anastasia Anggarkusuma Danil Indriyani Dyah Supriatin Hanny Gresya Hanwinartha Haryono Hasibuan, Reza Rahmadi Ibnu Khafi Nesti Utami Nugroho Budi Wirawan R. Satria Setyanugraha Retno Pangestu Shella Rizqi Arfianti, Shella Rizqi Ulya, Widadatul