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Social Media Content Creation Training with Artificial Intelligence for Branding and Promotion of Micro, Small and Medium Enterprises Banyuwangi: Pelatihan Pembuatan Konten Media Sosial dengan Artificial Intelligence untuk Branding dan Promosi UMKM Banyuwangi Indah Werdiningsih; Endah Purwanti; Nania Nuzulita
JATI EMAS (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Vol. 9 No. 1 (2025): Jati Emas (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat)
Publisher : DPD Jatim Perkumpulan Dosen Indonesia Semesta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Most of Micro, Small and Medium Enterprises (MSMEs) in Banyuwangi promote their products only by participating in events such as exhibitions, held in Banyuwangi. MSMEs do not have branding for their products, or the branding is not attractive enough.  Therefore, MSMEs in Banyuwangi need effective promotion and branding. Community service activities by the Information Systems Study Program, Faculty of Science and Technology, Airlangga University, aim to provide training on creating social media content by utilizing Artificial Intelligence (AI) for branding and promoting MSMEs in Banyuwangi. The applications used in this activity are Instagram, Facebook, Canva, and ChatGPT. There are three stages of activities, namely preparation, implementation, and evaluation. Twenty-one (21) Banyuwangi MSMEs, 14 lecturers, and 3 students attended the community service activities. MSMEs participating in this community service have various products, such as food, drinks, furniture, and handicrafts. After implementation, participants were asked to fill out a questionnaire to get an overview of their understanding after being given the training. The evaluation was carried out using a Likert scale. Sixteen (16) indicators were used to evaluate this activity.  The evaluation results show an average score of 97.48%.  This score proves that this community service activity is very suitable for increasing the ability to create branding and promotions for MSMEs in Banyuwangi. The training participants were enthusiastic about understanding and creating effective promotional digital content.
EXPERT SYSTEM FOR CLASSIFYING AUTISM CHILDREN’S INDEPENDENCE LEVEL FROM DAILY ACTIVITY USING FORWARD CHAINING Indah Werdiningsih; Fachrizal Fikri; Nania Nuzulita; Barry Nuqoba; Sigit Dani Perkasa
JITK (Jurnal Ilmu Pengetahuan dan Teknologi Komputer) Vol. 11 No. 4 (2026): JITK Issue May 2026
Publisher : LPPM Nusa Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33480/jitk.v11i4.7866

Abstract

Children with Autism Spectrum Disorder (ASD) require early intervention during their developmental stages. Currently, the availability of experts capable of accurately classifying the independence levels of children with ASD remains limited. Determining these independence levels is crucial, as it serves as the basis for establishing appropriate early interventions. The system aims to assist specialists in conducting more consistent and efficient assessments. This study contributes a novel application of a forward chaining–based expert system for classifying ASD children’s independence levels, integrating rule-based reasoning with user-centered evaluation, which distinguishes it from previous studies that primarily focus on diagnosis rather than functional independence assessment. Data were collected from three institutions: two Public Special Need Schools and a Regional Technical Implementation Unit of Children with Special Needs in East Java. The dataset consists of 400 records encompassing five daily activities: eating, drinking, brushing teeth, dressing, and taking off clothes. The independence levels are classified into three categories: independent, partially independent, and dependent. This research consists of seven stages, namely data collection, rule based system using forward chaining, database design using CDM and PDM, user interface development, implementation of the Next.js framework system and PostgreSQL database, system testing, and system evaluation. The results of the study showed that the accuracy was 98.5% and the user satisfaction score was 80.85%. These results indicate that the proposed method is effective in supporting therapists in determining the level of independence of children with ASD based on rules established by experts.
Pelatihan Literasi Keuangan Digital bagi Pelaku UMKM Produk Hasil Laut di Surabaya Diah Hari Suryaningrum; Nania Nuzulita; Hilwa Aufa Izzati Darsono; Maria Shelina Angie
PADMA Vol 6 No 1 (2026): JURNAL PENGABDIAN KEPADA MASYARAKAT (PADMA)
Publisher : LPPM Politeknik Piksi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56689/padma.v6i1.2668

Abstract

Marine or Seafood MSMEs in Surabaya face serious challenges in managing their business finances, particularly in simple bookkeeping, cash flow management, and separating personal and business finances. This community service activity aims to improve the financial literacy of seafood MSMEs in Kenjeran District, Surabaya, through structured training conducted in February 2026. The methods used included interactive lectures, hands-on workshops, and Focus Group Discussions (FGDs), with pre-test and post-test instruments to measure knowledge gains. A total of 64 participants attended the three-day training. The results showed an average increase in financial literacy knowledge scores of 27.4 points (from 48.4 to 75.8 on a scale of 100). Eighty-six percent of participants expressed satisfaction or very satisfaction with the training. This activity contributed to improving the managerial capacity of seafood MSMEs and is recommended to be continued with an ongoing mentoring program. Abstrak: Pelaku UMKM produk hasil laut di Surabaya menghadapi tantangan serius dalam pengelolaan keuangan usaha, khususnya terkait pembukuan sederhana, manajemen arus kas, dan pemisahan keuangan pribadi dari keuangan usaha. Kegiatan pengabdian kepada masyarakat ini bertujuan meningkatkan literasi keuangan pelaku UMKM produk hasil laut di Kecamatan Kenjeran, Surabaya, melalui pelatihan terstruktur yang dilaksanakan pada bulan Februari 2026. Metode yang digunakan meliputi ceramah interaktif, workshop praktik langsung, dan Focus Group Discussion (FGD), dengan instrumen pre-test dan post-test untuk mengukur peningkatan pengetahuan. Sebanyak 64 peserta mengikuti pelatihan selama tiga hari. Hasil kegiatan menunjukkan peningkatan rata-rata skor pengetahuan literasi keuangan sebesar 27,4 poin (dari 48,4 menjadi 75,8 pada skala 100). Sebesar 86% peserta menyatakan puas dan sangat puas terhadap pelaksanaan pelatihan. Kegiatan ini berkontribusi pada peningkatan kapasitas manajerial UMKM hasil laut dan direkomendasikan untuk dilanjutkan dengan program pendampingan berkelanjutan.
Studi Literatur Peran Blockchain Technology Dalam Sistem Informasi Akuntansi Untuk Transparansi Laporan Kinerja Dan Efisiensi Audit Diah Hari Suryaningrum; Nania Nuzulita
SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 9 No. 3 (2026): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business
Publisher : Sekolah Menengah Kejuruan (SMK) Pustek

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/sjr.v9i3.1512

Abstract

This study addresses the persistent challenges of limited transparency and inefficiency in accounting information systems, particularly in the context of financial reporting and auditing. It aims to examine the role of blockchain in enhancing transparency and improving audit processes within accounting systems. The research adopts a systematic literature review approach by analyzing 43 selected academic articles and relevant industry reports published between 2019 and 2026. The analysis focuses on identifying key characteristics, mechanisms, and implications of blockchain adoption in accounting practices. The findings indicate that blockchain has strong potential to improve data transparency, traceability, and reliability through features such as distributed ledgers, immutability, and smart contracts. These characteristics support real-time financial reporting and enable more continuous and efficient audit processes. The study also identifies several implementation challenges, including regulatory uncertainty, high adoption costs, and limited professional expertise. Furthermore, this research proposes a conceptual framework integrating blockchain into accounting information systems to support better governance and decision-making. The study contributes to the growing discourse on digital transformation in accounting, particularly in emerging economies.
K-Means clustering interpretation using recency, frequency, and monetary factor for retail customers segmentation Agung Nugraha; Yutika Amelia Effendi; Nicholas Nicholas; Zejin Tao; Mokh Afifuddin; Nania Nuzulita
TELKOMNIKA (Telecommunication Computing Electronics and Control) Vol 23, No 2: April 2025
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/telkomnika.v23i2.26044

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Efforts to retain customers represent a crucial customer relationship management (CRM) strategy in every business, offering the potential to enhance profits, particularly for small and medium enterprises (SMEs). In the context of this study, which focuses on the transaction dataset of retailers in a developing market, Indonesia, the emphasis has predominantly been on customer attraction rather than the implementation of customer retention strategies. The primary objective of this research was to scrutinize customer transaction data within the dataset. The K-Means clustering (KMC) method, integrated with recency, frequency, and monetary (RFM) attributes, was employed to classify customers and formulate effective strategies for customer retention. Conducted through a descriptive research method with a quantitative approach, the study involved sequential stages of data preprocessing and RFM analysis for comprehensive data analysis. The outcomes revealed the identification of 5 distinct clusters with associated strategies based on the RFM scores obtained. These strategies, tailored to each cluster, serve as valuable insights in industrial and innovation for marketing and business strategic teams, offering practical approaches to customer retention that can lead to increased benefits for SMEs.
Supply Chain Management Analysis Using the Business Process Model and Notation In the Midst of Covid-19 Pandemic : (A Case Study at MS Company – Indonesia) Nania Nuzulita; Rheinata Saskya Aziizah Djohan; Salsabila Roiqoh
JASF: Journal of Accounting and Strategic Finance Vol. 3 No. 2 (2020): JASF (Journal of Accounting and Strategic Finance) - November 2020
Publisher : Accounting Department, Faculty of Economics and Business, Universitas Pembangunan Nasional Veteran Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/jasf.v3i2.144

Abstract

Supply Chain Management (SCM) aims to maximize the value of the products produced to meet customers' needs and demands. This study aims to conduct an assessment of Supply Chain Management at MS Company and suggested BPMN with adjusted business processes. The Business Process Model and Notation (BPMN) approach is useful for describing complex business process modelling in detail but still easy to understand. Thus, it can minimize errors in implementing business processes. We used the study case approach to conduct this research by studying several journals related to SCM. A discussion was then held to improve the four main processes associated with SCM, and the improvement was written by using BPMN. This study explains that BPMN can be used to give detail and minimize errors so that the modified business process modelling is easy to understand and facilitates communication between business process designers and business process executors. Some MS company improvement in its SCM includes production scheduling, goods procurement, production implementation, and warehouse management. It is suggested that further observation and examination of the improved SCM is needed to prove the new SCM's success in the midst of the covid-19 pandemic.
PERANCANGAN SISTEM INFORMASI LAUNDRY SEPATU XYZ Nania Nuzulita
Djtechno: Jurnal Teknologi Informasi Vol 5, No 2 (2024): Agustus
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/djtechno.v5i2.4639

Abstract

Maraknya bisnis laundry sepatu, membuat laundry sepatu XYZ meningkatkan layanannya dengan cara membangun sebuah sistem informasi berbasis web. Sistem informasi tersebut diharapkan dapat menjangkau lebih banyak pelanggan serta meningkatkan transparansi proses-proses dalam bisnis tersebut. Aplikasi website dipilih karena kemudahannya dalam beradaptasi pada berbagai platform. Tahapan penelitian dilaksanakan dengan mengacu pada software development life cycle (SDLC) khususnya pada fase planning, analysis, dan design. Dari fase analysis didapatkan tiga macam pengguna sistem yaitu pelanggan/customer, admin, dan pegawai. Identifikasi proses dilakukan dengan tiga cara yaitu observasi, wawancara, dan studi literatur. Proses besar yang ditangani sistem adalah pemesanan layanan, pemantauan layanan, update status pengerjaan pemesanan, verifikasi pembayaran, pengajuan keluhan, serta verifikasi keluhan. Diagram yang digunakan untuk menceritakan kebutuhan sistem adalah usecase diagram, activity diagram, sequence diagram, serta entity relationship diagram. Rencana layout dari aplikasi juga dibuat dengan menggunakan aplikasi Figma. Ke depannya, pengembang aplikasi dapat melanjutkan penelitian ke tahapan implementation serta service and maintanance. 
PERGESERAN PARADIGMA TATA KELOLA TI: ANALISIS BIBLIOMETRIK DARI KEPATUHAN MENUJU KELINCAHAN DIGITAL LINTAS INDUSTRI Nania Nuzulita; Maria Shelina Angie; Sellen Seselia; Calista Dian Kemala; Virgie Septia Ferdy; Angelia Lusiana; Thalita Putri Kaylaluna
Jurnal TIMES Vol 15 No 1 (2026): Jurnal TIMES
Publisher : STMIK TIME

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51351/jtm.15.1.2026953

Abstract

Perkembangan transformasi digital telah mendorong perubahan paradigma dalam tata kelola teknologi informasi (IT Governance) dari pendekatan yang berorientasi pada kepatuhan dan pengendalian menuju tata kelola yang lebih adaptif, agile, dan mendukung inovasi digital. Penelitian ini bertujuan untuk memetakan perkembangan literatur ilmiah mengenai IT Governance dalam konteks transformasi digital menggunakan metode bibliometric analysis berbasis database Scopus periode 2021–2026. Proses analisis dilakukan melalui tahapan pencarian data, screening dokumen, serta visualisasi dan pemetaan ilmiah menggunakan Biblioshiny. Dataset akhir penelitian terdiri atas 421 artikel jurnal yang dianalisis untuk mengidentifikasi tren publikasi, kontribusi penulis, institusi, dan negara, serta struktur konseptual dan perkembangan tema penelitian. Hasil penelitian menunjukkan bahwa publikasi mengenai IT Governance mengalami peningkatan signifikan, khususnya pada periode 2024–2025. Tema penelitian juga mengalami pergeseran dari fokus kepatuhan, audit, dan kontrol menuju digital governance, digital transformation, artificial intelligence, cybersecurity, dan e-government. Selain itu, Tiongkok menjadi negara dengan kontribusi publikasi dan sitasi tertinggi dalam domain penelitian ini. Temuan penelitian menegaskan bahwa tata kelola TI modern tidak lagi hanya berfungsi sebagai mekanisme kontrol, tetapi juga sebagai instrumen strategis untuk mendukung transformasi digital, inovasi organisasi, dan pengembangan kapabilitas digital secara berkelanjutan.
Pendampingan Penyusunan Laporan Keuangan Sederhana Berbasis SAK EMKM Menggunakan Microsoft Excel pada UMKM Nit's Culinary: Pengabdian Diah Hari Suryaningrum; Samas Adimasa Mishbah Habibie; Nania Nuzulita; Delia Putri Perpatih; Intan Maharani Mahendra Putri; Marsanda Dwi Restuningtyas; Ira Rohmawati
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 5 No. 1 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 5 Nomor 1 (Juli 2026 -
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v5i1.7900

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran strategis dalam perekonomian nasional, namun sebagian besar pelaku UMKM belum menerapkan pencatatan keuangan yang memadai sehingga laporan yang dihasilkan kurang akurat dan sulit dijadikan dasar pengambilan keputusan. Kegiatan pengabdian ini bertujuan mendampingi UMKM Nit's Culinary, usaha kuliner takoyaki yang berlokasi di Kantin SMA 17 Surabaya, dalam menyusun sistem pencatatan keuangan sederhana yang mengacu pada Standar Akuntansi Keuangan Entitas Mikro, Kecil, dan Menengah (SAK EMKM) menggunakan aplikasi Microsoft Excel. Metode pelaksanaan meliputi observasi dan wawancara langsung dengan pemilik usaha, identifikasi kebutuhan pencatatan, perancangan daftar akun dan menu aplikasi, pembuatan jurnal umum, buku besar, neraca saldo, dan laporan laba rugi yang saling terhubung secara otomatis melalui rumus Excel, uji coba menggunakan data transaksi riil bulan September 2025, serta pendampingan dan penyerahan modul penggunaan kepada pemilik usaha. Hasil kegiatan menunjukkan bahwa aplikasi yang dirancang mampu mencatat seluruh transaksi bulan September 2025 secara terstruktur, menghasilkan total pendapatan penjualan sebesar Rp7.214.000 dengan laba bersih usaha sebesar Rp3.284.000 yang dapat dipantau secara otomatis. Pemilik usaha menyatakan aplikasi ini memudahkan pencatatan transaksi harian, perhitungan laba rugi, dan pemantauan kondisi keuangan usaha. Kegiatan pengabdian ini diharapkan dapat menjadi model pendampingan akuntansi sederhana yang dapat direplikasi pada UMKM sejenis untuk meningkatkan tertib administrasi dan akuntabilitas keuangan.